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PRmoment Podcast

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PRmoment founder Ben Smith is interviewed by Eilizabeth Giles about the speaker line up for PR Masterclass series The Agency Growth Forum and why it has become a bit of a personal challenge. What PR Masterclass: The Agency Growth Forum covers in one day is incredible. You get to hear the real experts talk about how to overcome the key challenges that PR firm owners are having right now when it comes to growth. As always with our PR Masterclass series, there are absolutely no sponsors. We don'...
Thank you for joining us today. Our guest is at the sharp end of what makes a successful PR campaign tick in 2025: data and insight. She is the managing director of Censuswide, a respected international market research consultancy, who help agencies and brands write the headlines that drive media coverage. For years, PR has known that original research can fuel earned media coverage, but in the post-AI era, the need for credible, first-party data has never been more critical. And on the show ...
Thank you for joining us today! Our guest is here to discuss a topic that is fundamentally changing the role of a PR professional. She’s the Chief Strategy Officer at Golin and a driving force behind their research looking at the intersection of LLMs, GEO and earned media. She's going to talk about Golin’s Modern Communications Effectiveness Study and is here to tell us that some of PRs old approaches simply don't hold up. She'll be talking about why GEO is more important tis so important in ...
Thank you for joining us today! Our guest is Kunal Mehta. He is here to discuss how changes in B2B communications are fundamentally changing how businesses connect with their customers. Kunal is the global head of marketing, communication, and brand at DSM-Firmenich, a leading company in nutrition, health and beauty. With over two decades of experience navigating the marketing world, from iconic B2C brands like KitKat and Britannia to the complex B2B landscape, he has a unique perspecti...
Following the release of Outrage Inc on BBC iPlayer Mark Borkowski comes onto the PRmoment podcast to talk about the PR Stunt. Mark is also a well-known lecturer and speaker on the art of publicity. He is a frequent media commentator on TV and radio and writes for several nationals. Mark has authored two books on publicity stunts. Outrage Inc is a journey through the archive to rediscover the creative genius, conviction and the DNA of publicity behind protest stunts. From suffragette arson...
Welcome to our review of PR pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch. Here we discuss the biggest pitch wins and mergers & acquisitions that the PR sector has seen in July 2025 Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, where he advises on buying and selling marketing services agencies. The Creative Moment Awards have sold out but we have an fascinating webina...
Welcome to our H1 Recruitment Year in Review PRmoment Podcast, where we discuss the PR job market with Dean Connolly, founder and PR recruitment director at Latte. We look back at the talent trends in PR for the first half of 2025. The last six months have seen a significant change in the PR recruitment market. Dean tells us the top 3 reasons why PR people leave their jobs and reveals the latest PR salary bands. If you’re interested in keeping an eye on the best jobs that are out there each w...
In the fifth episode of the season, Dean Connelly, founder of Latte Recruitment is joined by Nyree Ambarchian, co-founder at Jack and Grace and Ella McWilliam, co-founder and CEO at Full Fat to discuss the We Show The Salary pledge and the practicalities of making wages transparent in a PR agency. Many thanks to our podcast sponsors the PRCA 1 min: Dean and Elizabeth say hello and introduce the We Show The Salary pledge 4 min: "it's about progression, not perfection" 5 min: Dean introdu...
Welcome to our review of PR pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch. Here we discuss the biggest pitch wins and mergers & acquisitions that the PR sector has seen in July 2025 Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, where he advises on buying and selling marketing services agencies. The PRmoment podcast will be taking a more relaxed approach over the sum...
Welcome to the latest PRmoment podcast. On this week’s show we chat to Rebecca Cradick who is vice president, Global Communications at Armis and leads a sizable in-house team alongside multiple agency teams. Rebecca gives us an in-house perspective in the state comms as we reach the half way point of 2025. Before we start, it’s your final chance to get your ticket for our PR in AI Masterclass coming up on July 2nd. I’d urge you not to miss this event if you’re interested in the fu...
Welcome to the latest PRmoment podcast. On the show today we’re talking to PR creative don Mark Perkins. Mark now runs his own PR creativity training scheme called Pop Creative. He’s worked for a raft of PR’s most creative firms including Cow, W, Frank, The Red Consultancy and MHP. Infamously his work includes the Christmas Tinner and Missing Type campaigns. Before we start, two pieces of good news at PRmoment this week. The first is that the programme for PR Masterclass: AI in PR...
Welcome to our review of PR pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch. Here we discuss the biggest pitch wins and mergers & acquisitions that the PR sector has seen in April 2025 Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, where he advises on buying and selling marketing services agencies. Don’t miss PR Masterclass: AI in PR on July 2nd How to Integrate AI into ...
Today on the show we’re talking to media lawyer legend Jonathan Coad about what PR folks need to know about the law. Jonathan Coad graduated from Jesus College Cambridge with an MA in law and is one of the UK’s highest profile media lawyers. His practice areas are copyright, defamation and privacy. His media clients have included Disney, ITV, Sky, Viacom, MTV, Channel 4, Sony, Huffington Post and Newsweek. He has undertaken reputation management work for corporate clients such as Amazon...
Today on the show we’re looking back at 3 of the winning campaigns from The PRmoment Awards to dive a bit deeper into what they were all about and why they won. We’re looking at 3 campaigns from V&A, Greggs and Calm with Aarti Bulsara, director, Hope & Glory PR and DonFerguson, deputy MD, Hope & Glory PR We’ll be looking at the objective, strategy, creative, activation and results of the work. There is a video version of this podcast on PRmoment Youtube channel and we will be usin...
Welcome to the latest PRmoment podcast. On the show today we’re talking to the 3 co-founders of Fight or Flight: Joe Walton, Charlie Meredith-Hardy and David Woodward. It’s Fight or Flights 5 anniversary this year so we’re going to chat about how this independent has gone from a start up with zero income 5 years ago to a business that now has a fee income of over £8m globally, with revenues in the US of approximately £3.7m. Clients include Oracle, Motorway and Expedia. Before we start, ...
Welcome to the PRmoment Podcast. This is our quarterly bonus podcast, where we chat about Rajar’s latest results. For those of you who aren’t aware of Rajar - it was established in 1992 and operates the single audience measurement system for the radio industry in the United Kingdom Raja publishes the listenership figures each quarter, which is good for insight for PR, curious about how the public engages with radio and how the market is performing. On the show today, we have Alex Blakemore, s...
In the fourth episode of the season — recorded during Mental Health Awareness Week (12-18 May, 2025) — Elizabeth Howlett, editor at PRmoment and Dean Connelly, founder of Latte Recruitment are joined by Nick Morey, co-CEO at Dynamo PR who explains how taking a counselling skills course improved his leadership skills.
Ben Smith and Jack Peat discussed Taylor Herring's report, "News is Dead. Long Live the News," focusing on PR's adaptation to evolving newsroom structures and social media's transformative role in news generation and distribution. The report highlights the need for platform-specific content strategies, emphasizing authentic, visually engaging content tailored to algorithms and social newsroom preferences, moving away from a one-size-fits-all approach. Next steps include further exploring the ...
In the third episode of the monthly Career Edit podcast, Dean Connelly and Elizabeth Howlett discuss The Ultimate Talent Attraction Guide, created by Latte in partnership with PRmoment. The pair run down how to attract and retain talent in the PR sector, and some of the issues surrounding this. Additionally, Howlett and Connelly talk about April’s people moves. 1 mins: Howlett thanks the PRmoment podcast sponsors PRCA, reminds listeners about: Creative Moment Awards’ earlybird ent...
Welcome to our review of PR pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch. Here we discuss the biggest pitch wins and mergers & acquisitions that the PR sector has seen in April 2025 Andrew is the lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR and a partner at PCB Partners, where he advises on buying and selling marketing services agencies. Before we start, two pieces of good news at PRmoment this week. The first...