Paper Talk

In this episode of Paper Talk, Quynh Nguyen, Jessie Chui, and Sara Kim dive into the art and philosophy of creating your own paper flower templates. What begins as a practical discussion quickly blooms into a conversation about creativity, confidence, and the evolution of each artist’s personal style. They explore how templates serve as both a foundation and a springboard, and how learning from others can give you structure, but learning from nature gives you freedom. The hosts reflect on their early years when few templates existed, the role of technology like iPads and AI in documenting and improving designs, and why embracing imperfection makes your flowers truly yours.   “Templates give confidence, but real mastery comes from experience, skill, and time.” - Jessie   Whether you’re new to paper floristry or refining your craft, this episode is an invitation to experiment, observe, and grow.   What You’ll Hear in this Episode: How to transition from using templates to designing your own Finding confidence in imperfection Using technology (Procreate, Canva, ChatGPT) to organize and elevate your creative process How selling your templates can lead to new income streams The joy and discipline of revisiting flowers over time   👉 The Best Thing We Bought for Under $20 Quynh: Triangle Ruler set Jessie: Manual Balloon Pump  Sara: Free People Sonix Beaded Phone Charm  Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast.    ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you.  Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.  If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today.

When we think of paper flowers, we often imagine something small, intricate, and realistic. But what happens when you scale that beauty up tenfold? In this episode of Paper Talk, Quynh Nguyen, Sara Kim, and Jessie Chui explore the bold, beautiful world of large paper flowers and the practical realities that come with going big.   Listen to this Episode to learn: Why large flowers require careful structural planning How to price and protect your work (and yourself) The importance of weather, shipping, and storage considerations Creative ways to include large flowers in your business offerings   Creating giant paper flowers is both an artistic and logistical challenge. As Quynh shared, even the smallest miscalculation can cause a flower to droop or collapse. “I watched one of my large flowers start to wilt before my eyes,” she said. “I had to go back and rewire it.” Wiring each petal, reinforcing the base, and using durable materials are essential steps for any large-scale project. For Sara, the biggest lessons came from experience. “Even when my flowers stood perfectly in my studio, they would tip over at outdoor events. Wind, heat, and humidity change everything,” she explained. Over time, she realized that offering large flower installations professionally required more than artistic skill, it required business planning, insurance, and honest client communication. Jessie agreed, adding that the paper flower business side of things can’t be ignored. “It’s not just about making the flower,” she said. “It’s about managing logistics, installation, and liability. Once you step into larger projects, you’re responsible for safety and presentation.” So, what should artists know before offering giant paper flowers for events or retail displays? Structure Comes First - Use strong wiring, test every connection, and consider how gravity will affect your flower over time. Hanging or standing pieces should be tested for at least 24 hours before installation. Communicate Clearly with Clients - Set expectations about weather sensitivity and handling. As Sara put it, “Treat paper flowers like real flowers—they’re beautiful but fragile.” Plan for Storage and Transport - Large flowers take up significant space. Think about storage, dust protection, and packaging. If you must ship, factor in both the size and fragility—shipping costs can quadruple quickly. Protect Your Business - Event venues often require liability insurance, especially for installations. “Even if you’re just setting up a backdrop,” Jessie noted, “you need coverage in case something happens.” Start with One Big Bloom - If you’re new to large-scale work, start small. Make one flower for yourself. It’s fun, forgiving, and will teach you about scale, structure, and creativity. Despite the hurdles, large flowers remain a showstopper. They command attention, tell stories, and redefine what paper art can be. Whether they’re adorning a wedding ceremony, retail window, or photo backdrop, these flowers remind us that art can bloom in any size. As Quynh summed it up beautifully, “Paper flowers can bloom in every size. The key is knowing how to make them stand tall.”   👉 The Best Thing We Bought for Under $20 Quynh: PVC Pipe Cutter  Jessie: Shark Bite Garden Valve Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast.    ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you.  Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.  If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today.

In this festive episode of Paper Talk, Quynh Nguyen, Sara Kim, and Jessie Chui share their best tips for preparing your creative business for the busiest time of the year. From managing orders and planning downtime to hosting workshops, packaging ideas, and navigating Black Friday sales, this episode is packed with holiday wisdom. We discuss how far in advance to plan seasonal events, the importance of scheduling rest, and creative ways to offer gift cards, ornaments, and small-batch paper flower gifts. We also reflect on the power of presentation, and how thoughtful packaging, gift wrapping, and collaborations can elevate your brand.   “Plan your holiday launches six months in advance. Start marketing early and work backward from shipping deadlines.” - Jessie   Whether you’re decorating your tree with handmade blooms or preparing your online shop for holiday traffic, this episode will help you head into the season feeling ready, inspired, and balanced.   Here’s What You’ll Hear in this Episode: When and how to plan your holiday workshops and pop-ups Ideas for packaging and giftable presentation Offering gift cards, digital products, and special holiday sales Social media strategies for festive content How to balance business and personal time during the holidays Tune in and start your holiday prep early—your future self will thank you.   ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you.  Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.  If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today.

In this episode of Paper Talk Podcast, Quynh Nguyen, Jessie Chui, and Sara Kim sit down with Francis Zierer of Creator Spotlight to explore one of the most fascinating questions in today’s digital world: What is a creator? Francis shares how his definition has evolved, drawing from his work at Beehive and hundreds of interviews with creators across industries. Together, we explore the blurred lines between artist, influencer, and marketer, and why understanding these labels matters for personal identity and business growth.   “My definition of a creator is someone who creates digital media, grows an audience beyond who they know in real life, and monetizes that work in some way.” - Francis Zierer   Here's What You'll Hear in this Episode:  Francis’s three-part definition of a creator: create, grow, sell. Why newsletters are the most powerful owned platform. How marketing skills are essential for creators today. The difference between content creation and influence. Personal reflections from Sara, Jessie, and Quynh on how they identify in their own businesses. Whether you’re an artist, influencer, or entrepreneur, this conversation will give you clarity on how to position yourself in the creator economy.   Learn more about Francis: Francis Zierer is a writer, podcaster, and researcher covering the creator economy.He is the editor of Creator Spotlight, beehiiv's newsletter and podcast cataloguing how creator businesses grow and monetize — from independent, newsletter-based journalists to lifestyle YouTubers to the strategists and entrepreneurs serving them all.Alongside Dirt Media's Daisy Alioto, he is also a co-host of Tasteland, a podcast featuring creative takes on media, marketing, and technology.   👉 The Best Thing We Bought for Under $20 Quynh: Uni-ball One P Jessie: Little Hotties Hand Warmers Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast.    ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you.  Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.  If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today.

In this episode of Paper Talk, Quynh Nguyen, Jessie Chui, and Sara Kim explore the value of artist talks: those special moments when artists step out from behind their work and share the story, process, and heart behind their creations.   “Sometimes it’s as simple as educating your audience in what we do. You’ll be surprised at how curious people are.” - Sara    Here's what we dive into: What an artist talk is and why it matters How sharing your process builds trust and educates your audience Tips for pricing and preparing for talks Personal stories about overcoming nerves and finding your voice Why talking about your art sparks inspiration, confidence, and connection Whether you’re a seasoned artist or just beginning, you’ll leave this episode with practical encouragement to share your work more openly and confidently.    “The more you practice and talk about your art, the more naturally it comes and the less uncomfortable it feels.” - Jessie   👉 The Best Thing We Bought for Under $20 Quynh: These are not the ones from Costco but they are just as yummy! Jessie: Notability Sara: Trader’s Joe Cruciferous Crunch Collection Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast.    ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you.  Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.  If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today.

In Episode 177 of Paper Talk, Quynh Nguyen, Jessie Chui, and Sara Kim open up about what it truly means to build community as artists. While follower counts and viral videos can feel validating, they share why authentic connections, through workshops, newsletters, stories, and everyday conversations, are what sustain and grow a creative business.   “Viral videos are great, but they don’t necessarily attract the most loyal followers. It’s the repeat names I see in my sales that remind me of true community.” - Jessie   You’ll hear Sara’s perspective on how her most meaningful opportunities came directly from workshop students, Jessie’s reflections on balancing different audiences and maintaining authenticity, and Quynh’s stories of unexpected collaborations that blossomed from in-person connections.   “Community is when you give special attention to the person—through real DMs, emails, or conversations—that’s where I see the people who become students and buyers.” - Sara   Together, they explore how community shapes not only business but also personal fulfillment. If you’ve ever wondered how to turn social media followers into real supporters, or how to nurture a group of people who truly understand your work, this episode is for you.   “Our community feels like our children. We want to give them tools to grow stronger and avoid the mistakes we made.” - Quynh  

Aleene’s Tacky Glue has been a household name for generations of makers, but do you know the story behind the gold bottle? In this episode, we sit down with Tiffany Windsor, daughter of Aleene Jackson, to celebrate the 75-year legacy of Aleene’s and the community it continues to inspire. Tiffany takes us back to her mother’s early years, from opening a florist shop at just 20 years old, experimenting with flower-making, and eventually working with a chemist to create a glue that would transform the craft industry. From wood fiber flowers to bread dough clay, to the innovation of over 60 glue formulas, Aleene’s has always been about one thing: empowering people to create.   “When people can share in community, there is nothing better. It’s not about me—it’s about everybody creating together, sharing our ups and our downs.” - Tiffany Windsor   Here's what we also talk about: The importance of storytelling and marketing in growing a creative business How Aleene gave women opportunities to start home businesses in the 1940s and 50s Practical glue tips for paper flowers and mixed media (including Tiffany’s “hot glue + tacky glue” trick!) Building community today through Tiffany’s Cool2Craft YouTube channel and live pajama parties Why showing up consistently, even when only a handful of people are watching, is the secret to growth 🎧 Listen to the full episode to hear Tiffany’s stories, tips, and encouragement. Whether you’re a lifelong fan of Aleene’s or just discovering it, you’ll be reminded that the glue we use is more than a tool. It’s part of our creative legacy.   👉 Resources & Links Find Tiffany at Cool2Craft on YouTube and Facebook Learn more about Aleene’s Tacky Glue at aleenes.com Join the Paper Talk community at papertalkpodcast.com   👉 The Best Thing We Bought for Under $20 Quynh: Pop Mart Nyota I am the Seasons Series Figure Jessie: La Roche-Posay Cicaplast Balm B5  Sara: Camera Lens Cap Keeper and Leash Paper Talk is supported by our community of readers and listeners. When you click on our affiliate links, we may earn a commission for qualifying purchases made through Amazon.com, Shareasale, or similar affiliate marketing programs.. This commission goes directly into the maintenance of this website and our podcast.    ✨ JOIN OUR PAPER TALK MASTERMIND! ✨ Building a creative business can feel isolating, but you don’t have to do it alone. Our Paper Talk Mastermind offers a warm, supportive circle where artists and makers come together to learn, share, and grow. Over six months, starting September 16, 2025, we’ll meet twice a month on live calls, giving you a chance to receive personalized feedback and inspiration. Inside our private online hub, you’ll find replays, resources, and a community cheering you on. Guided by three creative entrepreneurs (us!) who’ve been where you are, this Mastermind is designed to help you gain momentum with clarity, confidence, and encouragement. Registration closes September 14. 👉 Join the Mastermind now!

We’re kicking off Season 8 of Paper Talk, and this time it’s all about community—building it, maintaining it, and making it thrive. In this episode, Quynh, Jessie, and Sara reflect on over six years and 175 episodes of connecting with paper flower artists and creative entrepreneurs. We share our personal summer goals (and what we actually accomplished), lessons learned from teaching workshops, and how our mastermind has helped members grow. From finding your first true fans to using technology to stay connected, this season will help you nurture the relationships that sustain your art and business. The Best Thing We Bought for Under $20: Quynh: The Artful Agenda - Use referral code RQ1364495 Jessie: Trader Joe's Ube Mochi Pancake Mix  Sara: MOFT Phone Stand 🎧 Listen to Episode 175 now and start building the community your art deserves! ________________________________________________ JOIN OUR PAPER TALK MASTERMIND! Being a creative entrepreneur can feel like a solo trek: inspiring, but exhausting. You’re juggling the art, the admin, the marketing, the sales, and often questioning if you're doing any of it right. What if you didn’t have to do it alone? Our Paper Talk Mastermind is a 6-month journey designed for artists and paper florists like you. Led by us—Quynh Nguyen, Jessie Chui, and Sara Kim—we’ve been where you are. And we’ve built businesses that reflect our creativity and sustain us. Starting September 16, we’ll meet twice a month to share what’s working, talk through what’s hard, and cheer each other on. No fluff. Just focused support and authentic connection. It’s $125/month. And it’s more than worth it. Registration closes September 14. 👉 Join the Mastermind now!

Each season of the Paper Talk Podcast holds a special place in our hearts, but Season 7 felt like a turning point. It reminded us that growth doesn’t have to be loud. It can be slow and quiet, a series of steady, intentional steps that shift us in ways we don’t always notice right away. And it reminded us that when we share our goals with others (and when we say them out loud) something begins to shift. As we close out this season, we want to invite you to pause with us. Pour a cup of tea, take a breath, and ask yourself: What’s your goal this summer?   Small Steps, Big Changes So many of us wait for big breakthroughs, grand pivots, or clear signs. But the truth is, powerful change often begins with something small: a conversation, a tiny decision, a moment of clarity.   “These little steps that you're deciding right now, they're gonna be big. You might not see it right now, but you will.” - Quynh   We saw it firsthand in our Mastermind community. Members taught their first workshops, launched shows, shifted their pricing models to better support global audiences, and leaned into the kind of growth that doesn’t always get a headline, but transforms everything behind the scenes. Those moments matter. And they’re proof that the steps you're taking today are already moving you forward even if their full shape hasn’t yet revealed itself.   Why We Believe in Accountability One theme ran strong through Season 7: accountability. When we share our goals out loud, we give them shape. We allow others to witness our commitment and invite support when things get messy. That’s why the Mastermind has become such a cornerstone of our community. It’s a container where creative entrepreneurs can declare what they want to build and know that someone will lovingly check in and cheer them forward. For Jessie, accountability looked like getting clearer on her messaging and splitting her Instagram into two accounts, one for her art, one for her teaching. It also meant tackling ads and marketing systems she’d once avoided.   “Setting goals is incredibly important. That’s why the Mastermind is so good. We force you to set goals and tell us what happened to them.” - Jessie   For Sara, it was finally making time to overhaul her website, even though it wasn’t urgent or income-generating. The support of the group gave her the nudge to move from someday to now.   The Magic of Community This season also reminded us how essential community is, especially for creatives navigating uncertain terrain. For Sara, seeing Mastermind members experience their first shows and workshops was deeply moving. For Quynh, the quiet bravery of people showing up, sharing openly, and supporting one another through sticky, uncomfortable growth stood out. We’ve felt it, too. This community has shaped who we are, not just as artists and educators, but as humans who continue to learn from each other’s vulnerability, courage, and questions. Learning as Teachers Teaching has a way of making us better learners. Quynh shared how each workshop she leads becomes richer as she refines, adjusts, and responds to feedback. Sara reflected on how much she learns from our Mastermind group even though she’s one of the facilitators.   Goals in Progress So what are our summer goals? Quynh plans to refine her workshops and teach four more before the year’s end. She’s excited about experimenting with new materials and deepening the learning experience. Sara’s goal is to overhaul her website so it better reflects who she is today, not who she was ten years ago. Jessie is focused on more intentional marketing, tuning her messaging, exploring ads, and speaking more directly to both her students and collectors. These aren’t goals rooted in fear or scarcity. They’re grounded in curiosity and care. And they reflect our belief that when we show up for ourselves, we show up more fully for those we serve.   What’s Next for Paper Talk: Season 8 As we plan for Season 8, we’re dreaming about deeper conversations, about pricing, sustainability, creative mindset, and everything in between. We’ll continue to share what’s working in our businesses, what isn’t, and what we’re still figuring out. And we want to hear from you!   “We are giving you permission. Please let us know what you want to hear from us and how we can help you grow as a business, as an artist, as a person.” - Quynh   Your voice shapes this podcast. Your questions, your insights, and your growth help guide our path forward. Share your insights with us on Instagram @papertalkpodcast, join our Facebook community discussions, or email us!    What's Next for Our Mastermind: A NEW Cohort Starting in the Fall We are also starting a NEW six-month Mastermind experience in September 2025 with new and existing Mastermind members will allow deeper growth and connection. Creative businesses evolve slowly, and we want to make space for that. We’d love to welcome you into the circle. Join the Waitlist now!  

The beginning of anything creative is often the most challenging part. In this episode of Paper Talk, we’re sharing a heartfelt look into the first two weeks of our Mastermind. If you’re starting a handmade business, building your creative brand, or craving support from like-minded artists, then this conversation is for you.   What You’ll Hear in This Episode: How to overcome perfectionism when starting a creative business Why naming your business doesn’t have to be forever The power of encouragement in an artist’s life Tips for making and organizing paper flower templates How community transforms your mindset   Start Before You’re Ready One of the biggest struggles our Mastermind members shared was getting started. Choosing a name, launching a website, or posting on Instagram can feel overwhelming when you aim for perfection. Jessie reminds us, “It doesn’t have to be forever. You just need to start.” That shift - from permanence to progress - is a game changer.   Claiming Your Identity as an Artist  Quynh speaks about her journey to embracing the title “artist.” Saying “I am a paper artist” daily helped her show up with more confidence and creative freedom. If you’ve ever questioned whether you’re “allowed” to call yourself an artist, this part of the conversation will inspire you to claim that space.   Encouragement Is Fuel Sara opens up about the encouragement she never received growing up and how being part of this Mastermind has filled that gap. “I crave someone cheering me on,” she said. That authentic, artist-to-artist support can make a huge difference, especially when working from home or navigating your business solo.   Creative Tips for Paper Flower Artists Want to make better templates? Start by dissecting real flowers. Can’t find the bloom you need? Use Google Images to study petal shape and proportion. Sara and Jessie share their process using Procreate, scanning petals, and organizing templates digitally and physically. These tips will help streamline your workflow and make it easier to revisit designs in the future.   What’s Next for the Mastermind: A New 6-month Mastermind Experience Starting September 2025 These first two weeks reminded us of why we created this space to begin with. A six-week program offers valuable momentum, but we imagine a six-month experience starting in September 2025 with new and existing Mastermind members will allow deeper growth and connection. Creative businesses evolve slowly, and we want to make space for that. We’d love to welcome you into the circle. Join the Waitlist now!   ------ Join the Conversation! We'd love to hear from you! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you.  Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.  If you’ve been craving a creative community or wondering how to take your next step, let this episode remind you that you are not alone. You can start small. You can begin today.

In the world of creative entrepreneurship, few stories inspire as deeply as that of Carol Pessoa, the Brazilian paper artist and visionary behind Scrapeople. In Episode 172 of Paper Talk Podcast, we dive into Carol's transformative journey from her small hometown in Brazil to the bustling creative scene of Miami. Her path is a testament to the power of following your passion, embracing change, and facing fears head-on. Whether you're a seasoned artist or just starting your creative journey, Carol's experience will leave you motivated to take bold steps in your own life.   "It’s okay to be scared, but do it scared. That’s how growth happens.” - Carol Pessoa   Carol's Creative Journey Carol's story begins in the charming town of Itajá, Brazil, where her love for crafting was nurtured by her mother. Initially pursuing a career in physiotherapy, Carol felt a pull toward creativity that she couldn't ignore. What started as making birthday decorations for her nephews soon blossomed into a full-fledged business. With the support of her family, Carol discovered the endless possibilities of paper art. The pivotal moment came when Carol decided to leave her career in physiotherapy to pursue her passion for paper art full-time. It wasn't an easy decision, but her determination and love for creativity fueled her journey. Today, Carol is not just an artist but also a content creator for Silhouette Brazil, where she produces over seven pieces of content each month.   Navigating Change with Courage Moving from Brazil to Miami was both a personal and professional leap for Carol. Adjusting to a new culture, language, and market presented its challenges, and she embraced them with grace and resilience. Carol's mantra, “It’s okay to be scared, but do it scared,” perfectly encapsulates her approach to life. This mindset allowed her to not only adapt but thrive in her new environment. She learned English, expanded her creative business, and continued to inspire others through her art and teaching. Her story is a powerful reminder that growth often lies just beyond our comfort zones.   Here's what you'll learn in this episode: Do It Scared - Carol's journey is a masterclass in courage. She reminds us that fear is natural, but it shouldn't hold us back. Facing challenges head-on is where true growth happens. Passion Over Perfection - You don't need to have everything figured out to start. Carol's transition from physiotherapy to paper art shows that following your passion can lead to unexpected and fulfilling opportunities. Celebrate Small Wins - Carol emphasizes the importance of recognizing and celebrating progress, no matter how small. Whether it's completing a new project or speaking on her first English podcast, every win matters. Embrace Change - Moving to a new country, learning a new language, and adapting to a different market were all significant changes for Carol. Instead of resisting, she leaned into these experiences, turning them into opportunities for growth. Create with Purpose - Consistency and authenticity are key to Carol's creative process. Producing content for Silhouette Brazil while staying true to her style has been a cornerstone of her success.   The Power of Community and Connection One of the most inspiring aspects of Carol's story is the role of community. From her supportive family in Brazil to the creative connections she's made in Miami, Carol's journey highlights the importance of surrounding yourself with people who uplift and inspire you. Carol Pessoa's journey is a beautiful reminder that creativity knows no boundaries. Whether you're navigating a career change, moving to a new place, or starting a new project, remember: It's okay to be scared. Do it scared anyway. Here's how to connect with Carol Pessoa: on Instagram: @scrappeople, on her website: Scrapeople   ------ Join the Conversation! We'd love to hear from you! What’s one thing you’ve done scared that led to unexpected growth? share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Your experiences inspire us just as much as we hope to inspire you.  Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts. 

Every flower has a root—and so does every artist. In Episode 171 of Paper Talk Podcast, we - Quynh Nguyen, Sara Kim, and Jessie Chui - sat down to reflect on the winding paths that led us to paper flowers. From music studios to courtrooms, finance offices to wedding aisles, our stories are as unique as the blooms we now craft. What binds them together is the quiet but powerful realization that creative joy, purpose, and community can truly transform a life.   “Without knowing why, it’s hard to say yes to the right opportunities.” - Jessie   Here, we share highlights from that conversation, in the hope that our stories will inspire you to reflect on your own journey and perhaps even find or realign with your own "why."   Sara’s Journey: From Violin to Petal Sara Kim, founder of Handmade by Sara Kim, began as a trained violinist. "My creative outlet from my job as a musician was making crafts," she shared. What started as simple paper cards and flowers sold for a dollar each eventually blossomed into a business that caught the attention of Anthropologie, thanks to a single Instagram tag. She emphasized the value of small beginnings, community, and leaning into joy. “It wasn’t until I came back to paper flowers that I found my true why: the simple magic of turning paper into something meaningful.”   Jessie’s Journey: From Courtroom to Creation Jessie Chui, of Crafted to Bloom, had a thriving career in law, but a period of personal grief changed her perspective. The passing of her beloved aunt led her to reassess what truly mattered. “I wanted to express myself, to create beauty and hope.” Paper flowers became her therapy, starting with bouquets for her wedding. Over time, her practice evolved into intentional, small-batch artistry that allowed her to prioritize her family and mental well-being. “I couldn’t live by deadlines anymore. I needed my business to align with the values of my life.”   Quynh’s Journey: From Excel Sheets to Exhibition Spaces Quynh Nguyen, founder of Pink and Posey, came from a finance and event planning background. Her journey began when a friend asked her to create paper flowers for a wedding, using sheet music and school colors. “At the time, I had never made a paper flower in my life.” That first commission sparked a series of commercial opportunities, and with her husband's encouragement, she leaned into the work full time. “I wanted to build a community because the more people making paper flowers, the more visibility we have—and the more we all thrive.” Her business acumen and deep love for collaboration have shaped not only her art but also projects like the Paper Talk Podcast, her new book, and the Paper to Profits program.   Common Threads: Why Your Why Matters Through all our stories, one theme echoes loudest: finding your "why" is the key to building a sustainable, fulfilling creative life. Whether you're starting out, navigating a career shift, or simply craving deeper meaning in your work, we encourage you to reflect on: What lights you up? What kind of life do you want your art to support? Who do you want to impact? And if you don’t know yet? That’s okay. Your why can evolve. As Sara said, “Sometimes your why is simply: I like making beautiful things.” That’s enough to begin. What inspires you most about our paper flower journeys? We’d love to hear your thoughts - share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.  

The journey of a creative entrepreneur is rarely a straight line. More often, it's a winding path full of experimentation, burnout, big dreams, and even bigger doubts. That’s why on this episode of Paper Talk, Quynh Nguyen, Jessie Chui, and Sara Kim open up about what it truly takes to thrive, not just survive, as an artist today. At the heart of their discussion is their upcoming 6-week Paper to Profits: The Mastermind program, which runs from May 20 to June 24, 2025. Together, they’re inviting creatives to join a community built on trust, strategy, and transformation.   What You’ll Learn in this Episode: Why understanding your personal and professional “why” is the key to success How pricing your art involves more than formulas—it’s about lifestyle design Real talk about using AI (like ChatGPT) to save time without losing your voice Why you need to know your numbers (and your taxes!) How global tariffs could be impacting your costs and pricing A sneak peek at thePaper to Profits: The Mastermind curriculum   Why Your “Why” Comes First Jessie kicks off by highlighting a common issue: many creatives stumble into business without pausing to reflect on why they’re doing it. “Most of us just keep going—someone loves what we make, they offer to pay us, and suddenly we’re running a business,” she says. But three years in, we find ourselves questioning everything. The first chapter of Paper to Profits: The Mastermind dives into this very question: What is your why? Is it to inspire? Educate? Find joy in the making? Your why will shape every business decision you make, from what jobs to take to how you grow your audience. Sara’s Story: From Trend-Chasing to Heart-Led Work Sara shares her early business pivots, including chasing trends like wedding accessories, before reconnecting with her true love - paper flowers. “I was doing it just for the money, but it wasn’t me,” she admits. Now, she balances income from paper flowers, digital products, and monetized social media content on her terms. Pricing as a Lifestyle Decision Jessie reframes pricing not as a rigid formula, but as a holistic business decision. "It’s not about what someone will pay. It's about how you want to live,” she says. During the The Mastermind, they guide creatives through building sustainable pricing that supports their revenue goals and lifestyle. Knowing Your Numbers Quynh and Sara both stress the importance of tracking costs - everything from shipping to sales tax. It’s easy to overlook these when starting out, but they add up quickly. As Sara recounts a wholesale mishap that left her barely breaking even, she underscores how essential it is to calculate true margins. “You don’t realize how quickly the small costs eat into your profits.” Why You Can’t Ignore Social Media Sara leads the social media portion of the mastermind, helping participants not only showcase their work but create monetizable content. “You don’t need to go viral to make an impact, but when you do, it’s magic,” she shares. She once had a TikTok video spark thousands of purchases in a single day. AI Tools and Real-Time Efficiency Quynh brings transparency to how the Paper Talk team now leverages AI tools like ChatGPT. From editing videos to generating SEO-friendly content, AI can be a time-saving partner if used wisely. She’ll be teaching how to prompt effectively and keep the authentic voice behind the automation. Tariffs and the Hidden Costs of Creation Jessie and Quynh explain how fluctuating tariffs impact supply costs - from paper to packaging - and why that matters to your pricing strategy. “We need to factor in more than just product cost. There’s shipping, taxes, even the risk of sudden price hikes,” Quynh notes. Community, Not Competition Finally, they emphasize the magic of being in a group where others truly understand your challenges. “We’ve all been there,” Quynh says. “When you hear how others solved a problem, it gives you permission to find your own way too.”   Paper to Profits: The Mastermind is limited to just 24 seats and includes: 6 weekly live sessions 250+ page Paper to Profits book with 9 Chapters plus 4 bonuses Worksheets, prompts, and recordings Direct feedback and Q&A opportunities A private, supportive peer group   Your Journey Towards a Thriving Creative Business Starts Here With Us. This isn’t just about learning. It’s about building your dream creative life. If you're ready to align your work with your purpose, connect with like-minded artists, and finally gain control of your business strategy, sign up for Paper to Profits: The Mastermind.     **Join Paper to Profits: The Masterclass here**

In this episode, you’ll get an inside look at how our signature course, Paper to Profits: The Mastermind actually works—what it's like to be in the “hot seat,” how we work through challenges, and how clarity (and action) often comes from just one powerful conversation. Jessie takes the hot seat to discuss a challenge many creatives face: staying inspired and motivated to post on social media. With Instagram’s evolving algorithms and the pressure to create content, Jessie asks: How can we use social media authentically without feeling burnt out? Quynh and Sara share insights and actionable tips to help Jessie (and you!) approach Instagram with purpose, balance, and creativity. From batching content to building a stronger connection with your audience, this episode offers a roadmap to find joy and meaning in your social media journey.   "Batch-create content on inspired days and save it for when motivation runs low." – Sara Kim   What You’ll Learn in This Episode: Reframing Instagram: How to view Instagram as a portfolio rather than just a marketing tool. Authentic Storytelling: Why meaningful posts resonate more than chasing trends. Batch Creation Tips: How to use inspired moments to create content for later. Engaging with Your Audience: The benefits of starting an Instagram Channel to connect deeply with your followers. Balancing Art and Selling: How to transition your audience toward buying your art without alienating them.     Your Journey Towards a Thriving Creative Business Starts Here With Us. If you’re ready to elevate your creative business, connect with like-minded entrepreneurs, and gain practical tools for success, Paper to Profits: The Mastermind is for you. Enrolment just opened and there are only 24 spots available.    **Join Paper to Profits: The Masterclass here**   In the meantime, we’d love to hear your thoughts! Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.

Welcome back to another inspiring episode of Paper Talk! In Episode 168, we are thrilled to host the incredibly talented Paula Milner, also known as The Crafty Lass. Paula joins Quynh, Jessie, and Sara to discuss her creative journey, the transition from a corporate career to becoming a full-time artist, and her latest book, Simple Paper Flowers. Plus, we have an exciting giveaway where you can win a copy of Paula’s book! In this episode, you'll hear about: Paula’s Creative Journey: Learn how Paula transitioned from a corporate role to building her dream career in the creative industry. Behind the Book: Insights into Paula's inspiration for Simple Paper Flowers and her upcoming book on Cricut crafts. The Balancing Act: How Paula juggles family, business, and creativity, with a few life hacks that might surprise you. The Power of Saying 'Yes': Discover how embracing opportunities has shaped Paula's career. The Giveaway! Don’t miss your chance to win a copy of Simple Paper Flowers. Head over to Instagram for entry details.   🎉 Giveaway Time! 🎉 Ready to add some floral flair to your craft space? We're giving away four copies of Paula Milner's beautiful book, Simple Paper Flowers! Whether you're a seasoned paper artist or just starting out, this book is packed with inspiration and easy-to-follow projects. Entering is easy—just visit our Instagram for all the details. Don't miss out on your chance to bloom with creativity! 🌸 #Giveaway #PaperTalkPodcast —---- Here’s more on Paula Milner and her new book, Simple Paper Flowers: Simple Paper Flowers teaches the reader how to make 25 gorgeous, unique and achievable paper flowers. From festive holly to delicate primroses and golden marigolds, these paper flowers are astonishing in how realistic they look and how versatile they are – they can be used in bouquets, buttonholes, garlands and in many other ways. Mainly constructed from floristry wire, crepe paper and card, few materials are required. They are perfect for beginners but will also attract experienced crafters who can put their own imprint on the finished make. The book has been included in the Highly Commended in the Creative Book Awards in the Best New Author category. Paula Milner aka the Crafty Lass is a crafter and teacher and in her debut book she shares her love of paper flowers. This guide shows you how to turn flat paper – very quickly and simply – into something three-dimensional and joyous. Projects include: Poppy, Peony, Cosmos, Clematis, Japanese Anemone and French Marigold, and many more! Paula has studied each flower construction to truly understand how they can be recreated in paper form – but without them being so hyper-realistic that they are complex and off-putting. They are simple, but they are not so ‘simple’ that they are just ‘easy’. These projects are meant to feel approachable but also rewarding. Learn more about Paula on her website and Instagram.  _______________________________   Your Journey Towards a Thriving Creative Business Starts Here With Us. If you’re ready to elevate your creative business, connect with like-minded entrepreneurs, and gain practical tools for success, Paper to Profits: The Mastermind is for you. Enrolment just opened and there are only 24 spots available.    **Join Paper to Profits: The Masterclass here**

Paper to Profit: The Mastermind isn’t just an online course; it’s a transformative journey for creative entrepreneurs seeking to turn their passion into profit. In our latest episode of Paper Talk, Quynh, Jessie, and Sara reflect on the program's growth, sharing insights and personal experiences that have shaped its evolution.   "The key part of Paper to Profit is learning how to overcome challenges faster by sharing experiences within a supportive community." - Quynh   From Humble Beginnings to a Thriving Community Launched in 2020,Paper to Profit: The Mastermind quickly became a beacon for creatives navigating the complexities of running a business. The initial feedback was overwhelmingly positive, but the team knew there was room for growth. By 2021, the program had evolved into a 10-week mastermind, fostering deep connections, collaborative learning, and real-time business strategies. Fast forward to 2025, and the third edition is here, streamlined into a dynamic 6-week program packed with new content, guest experts, and interactive sessions designed to maximize impact without overwhelming participants. The new format allows for greater flexibility while maintaining the depth of learning and support that Paper to Profit is known for.   What’s New in the Third Edition? Expert Insights: Sara Kim brings her wealth of knowledge in content creation, sponsorships, and digital marketing, offering strategies for leveraging social media platforms, YouTube, and affiliate partnerships to grow your business. Community-Centric Learning: Mastermind sessions encourage collaboration, accountability, and peer-to-peer support, creating an environment where entrepreneurs can share experiences, solve problems, and inspire each other. AI Integration: Learn how tools like ChatGPT can streamline business operations, assist with content creation, enhance productivity, and provide innovative solutions for creative projects. Diverse Income Streams: Explore various revenue models, including affiliate marketing, online courses, subscription boxes, and digital products, to create a sustainable and profitable business.   Why Community Matters  One of the most powerful aspects ofPaper to Profit: The Mastermind is the sense of community it fosters. As Jessie aptly puts it, “Knowing that you’re not alone, that others share your challenges and goals, is incredibly empowering.” The mastermind groups are more than educational sessions; they're incubators for lifelong friendships, professional collaborations, and a support network that continues beyond the course. Join Us on This Journey  If you’re ready to elevate your creative business, connect with like-minded entrepreneurs, and gain practical tools for success,Paper to Profit: The Mastermind is for you. Enrolment just opened and there are only 24 spots available.   **Join Paper to Profits: The Masterclass here**

In this episode, we’re thrilled to welcome the incredibly talented Naomy Kim of Made by Naomy! Known for her stunning and intricate felt flowers, Naomy’s creations are celebrated for their lifelike textures, beautiful hand-dyed details, and artistic innovation. Naomy shares her inspiring journey from crafting gifts for friends to establishing her felt flower business. She opens up about her unique creative process, the challenges of balancing family life and work, and the importance of valuing her art. Whether you’re a felt artist, paper florist, or creative entrepreneur, this episode is packed with insights and inspiration for your own artistic path.   What You’ll Learn in This Episode: Naomy’s Creative Journey: How she discovered felt flowers and transitioned her hobby into a thriving business. Innovative Techniques: Naomy’s process for hand-dyeing, starching, and shaping felt to create lifelike flowers. Balancing Art and Family: Tips on managing time and staying organized as a mom and artist. Pricing Your Work: Insights into valuing your art and overcoming the struggle of pricing your creations. The Power of Sharing Your Process: How sharing her techniques helped Naomy connect with fellow artists and grow her confidence.    “I started coloring felt with eyeshadow—it wasn’t perfect, but every experiment brought me closer to finding my unique style.” – Naomy Kim   What inspires you most about Naomy’s story? We’d love to hear your thoughts - share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.

In this episode of Paper Talk, Quynh, Jessie, and Sara welcome a very special guest—Lauren V. Davis of Lauren Davis Creative. As Quynh’s mastermind coach and mentor, Lauren has been instrumental in helping her refine her personal brand and connect with like-minded entrepreneurs. Lauren shares her journey from running a vinyl record store to becoming a sought-after personal branding consultant and mastermind facilitator.   The Journey from Vinyl to Visibility Lauren’s entrepreneurial path began at the age of 19 when she co-founded a vinyl record store during the 2008 recession. Navigating the challenges of running a business in tough economic times taught her invaluable lessons about resilience, marketing, and the art of storytelling. She realized early on that people connect with stories more than products, a principle that became the foundation of her personal branding consultancy.   Mastermind Magic: Why Community Matters One of the standout themes in this episode is the transformative power of mastermind groups. Lauren describes these groups as spaces where entrepreneurs come together to support, challenge, and elevate each other. Unlike traditional networking, masterminds foster deep connections through structured brainstorming, accountability, and shared experiences. Quynh shares how being part of Lauren’s mastermind has helped her gain clarity, confidence, and a renewed sense of purpose.   Here is what you'll hear in this episode: Lauren’s Entrepreneurial Journey: How starting a vinyl record store at 19 taught her the fundamentals of marketing, customer loyalty, and personal branding. The Power of Storytelling: Lauren emphasizes the importance of authenticity and using plain language when building your personal brand. Mastermind Groups Demystified: Discover how mastermind groups function, the benefits of collaborative brainstorming, and why showing up authentically matters. Personal Branding Tips: Lauren shares practical advice on crafting an effective elevator pitch, leveraging social media authentically, and connecting with your audience.   “I really want to see them succeed, and I want them to brag. So often entrepreneurs don’t get that opportunity to say, ‘Look at this thing I did,’ and have everyone cheer for you.” - Lauren V. Davis   Lauren Davis is the founder of Lauren Davis Creative, a marketing and branding consultancy that helps speakers and entrepreneurs establish their memorable personal brands resulting in magnetic engagement and life-long clients. Learn more about Lauren by following her on Instagram, on her website, or listen to her on The Real Personal Branding Podcast.  We’d love to hear your thoughts on personal branding and mastermind groups! Have you found strategies that work for you? Share your insights with us on Instagram @papertalkpodcast or join our Facebook community discussions. Stay tuned for more inspiring episodes, and don’t forget to subscribe to Paper Talk wherever you listen to podcasts.

In this inspiring episode, we’re joined by Gina Arzola of Gina’s Paper Mountain to discuss her journey into the world of paper flowers. From discovering the art as a hobby to landing high-profile opportunities with the National Gallery of Art, Gina’s story is one of resilience, creativity, and growth. Gina opens up about overcoming a life-changing injury that temporarily halted her ability to create and how she regained her confidence through determination and support. She also shares how she turned her passion into teaching, navigated her first television appearance, and tackled the logistics of creating 700 marigold kits for a major workshop. This episode is packed with encouragement, practical advice, and heartwarming moments that every creative entrepreneur can learn from.   “What’s the harm in asking? Even when you’re unsure, just ask—you’ll be surprised at the doors that open for you.” - Gina    What You’ll Learn in This Episode: Following Her Passion: Gina's journey from a paper flower hobbyist to a growing entrepreneur. Overcoming Setbacks: Gina’s inspiring recovery story after an injury to both hands. Seizing Opportunities: How Gina landed a television feature and a major workshop project with the National Gallery of Art. Teaching Tips: How to start teaching workshops, adapt to different learning styles, and grow your confidence as a teacher. Practical Advice for Creators: From managing large-scale projects to pricing your work and negotiating fair pay.    Have you faced a big creative challenge? How did you overcome it? Share your story in the comments or send us a DM—we’d love to hear from you! Thank you for tuning in! Don’t forget to subscribe, leave a review, and share this episode with someone who could use a little creative encouragement today.  Be sure to join us on Instagram (@papertalkpodcast) or in our Facebook community group, and share your thoughts - DM us or comment with your favorite life hacks! You can also make a small donation on our website to help us keep producing great content like this!

In this episode of Paper Talk, Quynh finds herself in the hot seat! She brings her questions about upgrading audio equipment and perfecting sound quality for her video recordings. With Jessie and Sara by her side, the conversation expands into insightful tips, personal experiences, and must-know tech hacks for creators looking to improve their content quality.   What you'll hear in this episode of Paper Talk:   1. Finding the Right Mic Matters 🎙️ Quynh is exploring wireless and shotgun microphones to enhance her video tutorials. Sara shares her experience using RODE mics but highlights the challenges of keeping wireless mics charged. The takeaway? Invest in equipment, but focus equally on creating a quiet, sound-optimized space, even if that means recording in a closet!   2. Audio Quality Sets You Apart High-quality audio can make or break your video. Quynh emphasizes that clean, professional sound grabs attention and sets you apart from competitors, especially in ASMR or educational content.   “Start with what you have, but when you can, upgrade your audio—it’s the easiest way to stand out in a crowded space.” – Quynh Nguyen   3. Instagram Insights: The Algorithm Decoded Quynh shares insights from the Kajabi conference and breaks down what Instagram prioritizes:  Views and watch time are key for videos to go viral. Add text overlays to engage viewers who watch with the sound off. If showcasing products, voiceovers and personal storytelling work wonders.   4. Pinterest: A Creator’s Secret Weapon Sara reveals Pinterest as a powerful tool for driving traffic. Even with minimal effort, it’s her second-highest traffic source. The takeaway? Repurpose your content, optimize your links, and don’t sleep on Pinterest! 5. Life-Changing Tech Hack: Use Handbrake 🖥️ Jessie drops the ultimate tech hack: Handbrake, a free video transcoder that compresses files without reducing quality. For creators juggling large video uploads, this is a game-changer for saving time and streamlining your workflow.   Thank you for tuning in! Don’t forget to subscribe, leave a review, and share this episode with someone who could use a little creative encouragement today.  Be sure to join us on Instagram (@papertalkpodcast) or in our Facebook community group, and share your thoughts - DM us or comment with your favorite life hacks! You can also make a small donation on our website to help us keep producing great content like this!