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Pathmonk Presents Podcast
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Dive into the innovative world of digital protection with Elizabeth Sholes from Tint in this episode of Pathmonk Presents. Discover how embedded protection platforms can safeguard your business's digital transactions and boost customer trust. Elizabeth shares insights on the strategic implementation of protection programs, the evolving role of websites in customer engagement, and the future of conversational marketing. Tune in to learn how Tint is revolutionizing marketplace security and transforming the digital economy through tailored, risk-managing solutions. Don't miss this episode packed with valuable takeaways for businesses looking to enhance their digital presence and security.
Manufacturing success goes beyond mere efficiency. Building a sustainable future for your business requires a strong and engaged workforce. In this episode, Chris Clark and Mike Burica from Workforge delve deeper into the importance of workforce development in achieving this sustainability. They highlight the challenges manufacturers face in retaining skilled workers and complying with changing regulations. Discover how Workforge's data-driven solutions address these critical needs, empowering you to build a future-proof workforce. Learn how their offerings contribute to improved employee skills, enhanced compliance, and a more engaged work environment, ultimately leading to long-term success and a competitive edge in the manufacturing industry.
Uncover the secrets of successful messaging solutions with James Connor from OpenMind Networks. In this episode, Connor shares his expertise on providing messaging services that deliver amazing experiences. Learn about the key factors that differentiate OpenMind from its competitors, including its continuous update software model. Discover how OpenMind simplifies messaging infrastructure, eliminates the need for costly upgrades, and ensures that users have the latest cybersecurity patches and solutions. Gain insights into the company's target market, their challenges, and the strategies employed to address them. Explore the role of key personas in driving adoption and the importance of building long-standing relationships with customers.
In this episode, Mariah Salazar explores the innovative approaches to education with Viviane Jaeger, Head of Global Marketing at Strawbees. Viviane sheds light on the significance of STEAM learning and how Strawbees empowers teachers and students to bring creativity and problem-solving skills into the classroom. Gain insights into the challenges Strawbees encountered in reaching their target audience and the strategies they employed to overcome these obstacles. Viviane highlights the crucial role of data-driven marketing and segmentation in optimizing website performance, resulting in enhanced user engagement and improved learning outcomes.
Content and thought leadership are powerful tools in SEO, and no one knows that better than Kelly Ayres, director of SEO for Jordan Digital Marketing, a full-service digital agency that works with high-growth SaaS and e-commerce clients. In this episode, Kelly shares how they use content and thought leadership to attract and nurture leads, to position themselves as experts and authorities, and to differentiate themselves from their competitors. She also talks about how they build partnerships with their clients, how they manage and grow their remote SEO team, and how they experiment and learn from new technologies and trends in SEO.
Get ready to be inspired by the future of manufacturing! This episode features Emily Elpes, VP of Marketing at 3DEO, a company pushing the boundaries of metal additive manufacturing. We delve deeper than just 3D printing, exploring how 3DEO offers a holistic solution that empowers businesses to innovate and solve complex engineering challenges. Unlike traditional manufacturing methods, 3DEO's unique approach allows for greater design freedom, faster turnaround times, and lighter, more durable products. Discover how their expertise can transform your product development process, from design optimization to production efficiency.
Struggling with unproductive meetings that drain your team's energy and productivity? In this episode of Pathmonk Presents, Mariah Salazar sits down with Shachar Navon, CEO of Fellow, a revolutionary SaaS tool designed to tackle this very issue. Discover how Fellow goes beyond simply scheduling meetings; it helps teams collaborate effectively, improve accountability, and document key points for future reference. Learn how Fellow can streamline your meeting process, save valuable time and resources, and ultimately empower your team to achieve better results.
In today's rapidly evolving business landscape, embracing digital transformation is no longer optional, it's essential for survival. This episode explores how Scleraworks empowers businesses to achieve this transformation through their comprehensive range of customizable software solutions. From expert consulting and seamless migrations to reliable managed services and robust software development, Scleraworks offers a one-stop shop for all your digital transformation needs. Discover how they can help your business unlock its full potential and gain a competitive edge in the market.
Buckle up as we dive into the future of metal recycling with Anca Ciobanu, Senior B2B Growth Marketing Manager at Metaloop. Discover how their innovative platform acts as a bridge, connecting metal sources with recyclers, foundries, and steel mills. Witness the transformation of a once-fragmented industry as Metaloop streamlines processes, enhances efficiency, and fosters a more sustainable future for metal recycling. Gain valuable insights from Anca as she shares her expertise in B2B marketing strategies, website optimization, and the power of data-driven decision-making in this dynamic and impactful episode.
Many businesses underestimate the devastating cost of a cyberattack, both financially and reputationally. This episode delves into the potential consequences of neglecting cybersecurity, highlighting the dangers you face if your data falls into the wrong hands. Jerry Abowd of Megaplan IT shares real-world examples of businesses that suffered significant losses due to data breaches. He emphasizes the importance of proactive measures, explaining how investing in cybersecurity is not an expense, but rather an investment in your business's future. Learn how Megaplan IT's services can help you avoid becoming the next victim, saving your business from the financial and reputational damage associated with cyberattacks.
Curious about motor sourcing? Join us for an inspiring conversation with Jill Wallace, the Director of Marketing Operations at eMotors Direct. Jill shares her journey in the industrial motor industry and how eMotors Direct is transforming the way customers find and purchase motors. We discuss the company's focus on digital marketing, including SEO, paid advertising, and branding, to position themselves as experts in the field. Discover how eMotors Direct leverages customer research and feedback to continuously enhance their website experience. Get ready to be motivated by Jill's leadership insights and her passion for delivering exceptional customer service.
Do you want to learn how to grow your DTC e-commerce brand? Then you don't want to miss this episode with Dan Ben-Num, the founder and CEO of Adspace, a digital marketing agency that specializes in helping DTC e-commerce brands scale. In this episode, Dan shares the five pillars of e-commerce, which is the proprietary methodology that Adspace uses to assess and improve the performance of their clients' brands. He also addresses some common misconceptions that e-commerce brands have about the five pillars, such as the role of site experience, acquisition, retention, and reporting.
In this episode of Pathmonk Presents, we sit down with Lily Jafari, the online sales development representative for WINaTALENT. Lily shares insights into WINaTALENT's mission to connect talented individuals with international employers, regardless of their background or location. She discusses the importance of sustainability and diversity in recruitment and emphasizes the role of WINaTALENT's website in providing an easy and convenient user journey. Lily also highlights the competitive advantage of WINaTALENT's product, which allows companies to fill multiple roles with talented individuals, reducing the need for layoffs. Listen to this informative episode to learn how WINaTALENT is revolutionizing the recruitment industry.
In this episode, Kyle Davis, a marketer at Veracity, shares her insights on the importance of attention to detail in marketing and client service. He discusses the challenges of breaking through the noise and clutter in today's digital landscape and emphasizes the need for fundamentals and a focus on the customer experience. Kyle also talks about the role of the website as a marketing hub and how Veracity uses content marketing and other digital marketing strategies to reach and engage potential clients.
In this episode, we're thrilled to have Chris Longano, CRO of Sureti, join us to discuss the groundbreaking platform that's transforming claim proceeds flow in the property insurance industry. Chris provides a comprehensive overview of Sureti's mission to eliminate bank involvement and empower contractors with faster funding. Discover how Sureti benefits carriers, homeowners, banks, and contractors alike. We also explore the challenges Sureti encounters in creating brand awareness and delve into the importance of website design, content creation, and messaging.
In this episode, we sit down with Garrett Brock, the vice president of marketing at Stukent, for a candid conversation about marketing and leadership. Garrett shares his insights on the importance of prioritization, collaboration, and revenue generation within the marketing team. He also discusses his vision for Stukent's future and how the company is committed to helping educators and students through innovative products and services. Gain valuable insights into the world of marketing and education from Garrett's wealth of experience.
Angelica Wedell, Communication and Marketing Director at POLCO, joins Mariah Salazar to explore the power of resident engagement in local government. Angelica shares her insights on the Track, Engage, Assess model, highlighting how POLCO helps local governments gather accurate and reliable feedback from residents. She discusses the company's commitment to providing comprehensive community assessment surveys, including the National Community Survey, and the value of benchmark reports for comparative analysis. Angelica emphasizes the importance of building trust through continuous engagement and collaboration, ensuring that resident voices are heard and valued in decision-making processes.
Jessica Bermel, Orchestry's Senior Digital Marketing Strategist, joins us to discuss how Orchestry empowers IT teams and end users to make the most of Microsoft 365. Learn about Orchestry's comprehensive suite of tools, including automation, self-service provisioning, transparent governance, lifecycle management, and more. Jessica sheds light on the challenges faced by organizations in managing Microsoft 365 effectively and explains how Orchestry addresses these challenges, simplifying and streamlining the entire process. She also shares valuable tips for optimizing Microsoft 365 usage and maximizing its benefits for businesses.
In this episode, Brock Aun, VP of Communication at HAAS Alert, joins Mariah Salazar to discuss the company's mission to revolutionize transportation safety through vehicle-to-vehicle communication technology. Brock delves into the details of HAAS Alert's system, explaining how it connects vehicles, people, and applications to share critical safety information. He also highlights the significance of partnerships and collaboration with various stakeholders in the transportation ecosystem. Listen to Brock's insights on effective communication strategies, the challenges of marketing to public safety agencies, and the value of being a solution-oriented professional.
SAP clients, learn how EPI-USE Labs optimizes data and business performance in this Pathmonk episode with Maria Laura Robinson. Discover their software and services helping clients across industries with data management, security, migration and HR. Hear how they market to their audience with engaging, valuable content showcasing expertise. Get Maria's insights on leading marketing, staying updated on tech, and her advice to herself starting at EPI-USE. Don't miss this episode to learn how EPI-USE helps SAP clients with data and business solutions.



