DiscoverPayments Strategy Show
Payments Strategy Show
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Payments Strategy Show

Author: Rainforest

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When vertical SaaS platforms hear about the success of companies like Toast or Shopify at monetizing payments, it’s tempting to think they can just integrate payments and double their revenue overnight. 


The reality is a bit more complex, and a lot of SaaS companies miss out on the full revenue potential because their payments product, positioning, or pricing is a little off. 


Seemingly insignificant details of the payments implementation and go-to-market strategy can have a disproportionate impact on the financial success of a payments offering.


Join host Joshua Silver in conversations with SaaS leaders, investors, and industry experts to illuminate the details that actually move the needle – so you can optimize your payments offering for maximum adoption, revenue, and enterprise value. 

New episodes biweekly on Tuesdays!

47 Episodes
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Tap to Phone has been technically possible for years. So why is adoption only now taking off? The answer has less to do with the technology itself and more to do with ecosystem maturity, merchant demand, and the power of industry cooperation. For vertical SaaS platforms, the opportunity is significant. But only for those who understand where Tap to Phone actually fits in their workflow and commerce strategy. In this episode, Sukhmani Dev, Head of Digital and Acceptance Products at...
Expanding payments beyond borders sounds like the next logical step after you’ve scaled in the US market. But for most vertical SaaS platforms, it's more complicated. And way more costly than it actually appears. The unit economics that make embedded payments so powerful in the US don't automatically transfer to international markets. Interchange structures are different. Banking infrastructure varies by country. And the "easy button" of a single global processor often comes with hidden trade...
In field services, cash flow isn't just a metric. It's the driving force of the business. For AV integrators and custom installers, payments can be complex. Large ticket sizes, progress-based billing, recurring service contracts, and a heavy preference for ACH make the payments needs of this vertical unlike almost any other. Getting it right means understanding how your customers run their businesses. And then building payments around that, not around just a generic playbook. In this ep...
Embedding payments into a faith-based and mission-driven vertical isn't just a product decision, it's one that’s based around personal values. For vertical SaaS platforms serving nonprofits and churches, payments aren't about commerce. Every single transaction is an act of generosity. That changes everything, from how you design the user experience to how you think about reliability, reporting, and what comes next in your fintech stack. In this episode, Chris Phillips, CFO at Tithe.ly, ...
Embedding payments successfully isn't just a product decision. It's a cultural one. For vertical SaaS platforms looking to grow revenue through payments, understanding how to build the right culture, hire the right leader, and expand into embedded fintech strategically is the difference between payments that thrive and payments that stall. In this episode, Emily Bartels, VP of Payments at Jane App, joined host Becky Kopplin, VP Payments at Rainforest, to discuss what 15+ years across platform...
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