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Physical Therapy Owners Club

Author: Nathan Shields

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Hosted by Nathan Shields who sold his PT clinics for 3x the national average!

Do you own a physical therapy practice? If so, you know that running a successful business is no easy feat. There are so many challenges to overcome, from marketing and billing to recruiting, hiring and managing staff. Sometimes it feels like you're a one-man (or woman) army.

That's where the Physical Therapy Owners Club podcast with host, Nathan Shields, comes in. We're here to help you know you're not alone. This podcast is meant to help you navigate the challenges of owning a PT practice and achieve greater profits, freedom, and the goals you set forth when you opened your clinc.

In each episode, we'll talk to successful physical therapy owners about their experiences and share their insights on how to best run a PT clinic.

Here are some examples of the Physical Therapy Owners Club Podcast's Topics & Highlights:

1. Unveiling the Secrets of Successful Clinic Owners

We delve into the minds of highly successful physical therapy

clinic owners. Discover the essential traits, habits, and strategies that set

them apart from the competition. Get ready to unlock the secrets to building a

thriving practice that stands the test of time.

2. Mastering the Art of Marketing for PT Clinics

We bring you marketing gurus who have successfully harnessed the

power of digital and traditional marketing to grow their physical therapy

businesses exponentially. From social media strategies to community outreach,

you'll gain valuable insights that will revolutionize your clinic's marketing

game.

3. Building a Dream Team: Recruiting, Hiring, and On-Boarding/Training Physical

Therapists and Top Talent

Your team is the backbone of your practice's success. Learn from

HR experts and seasoned clinic owners as they spill the beans on effective recruiting

and hiring practices, fostering a positive culture, and retaining

top-notch talent for the long haul.

4. Mindset and Leadership for Clinic Owners

The journey of a physical therapy practice owner is not without

challenges. Explore the power of a growth mindset, leadership development, and

overcoming common entrepreneurial obstacles to lead your clinic confidently

toward success.

5. Scaling Up: Expanding Your Clinic's Footprint

Dreaming of expanding your physical therapy business? We’ll

explore growth opportunities, opening multiple locations, and franchising

models for ambitious clinic owners aiming to take their practices to new

markets.

6. Financial Strategies for Sustainable Growth

Financial health is critical for the long-term success of any

business. Tune in as financial experts share practical tips to manage your

clinic's finances efficiently, navigate insurance complexities, and maximize

profitability without compromising patient care.

7. Embracing Technology for Enhanced Patient Care

With technology advancing at lightning speed, learn how to

harness cutting-edge tools, telehealth solutions, and software to optimize

patient outcomes and streamline your clinic's operations. We'll explore the

latest tech trends reshaping the physical therapy landscape.

8. Navigating the World of Healthcare Legislation

Healthcare legislation can be a maze of complexities that

significantly impact your practice's operations and profitability. Join

industry experts as they break down the latest regulations, provide compliance

tips, and share best practices to stay ahead of the curve and optimize your

clinic's performance.

9. Nurturing Patient Relationships and Boosting Customer Loyalty

Word-of-mouth marketing remains one of the most potent tools for

growing your clinic. Discover the art of patient engagement, improving patient

experiences, and cultivating lasting relationships to build a fiercely loyal

customer base.

10. Success Stories: Inspiring Case Studies from PT Practice

Owners

If you're looking for a podcast that can take your physical therapy practice to the next level, the PT Owners Club wil do it! Join us on Facebook Group, too!

240 Episodes
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There is no easy route to success, especially when you are treading alone on that path. Sometimes, you get stuck or find yourself off track, but when you look at the path of other successful solopreneurs, you’ll find a treasure trail of their success. In this episode, Dr. Erson Religioso joins the Physical Therapy Owners Club podcast to share his professional journey as a successful solopreneur. As someone who has started PT clinics, continuing education courses, therapeutic tools, blogs, podcasts, etc., Dr. E shares his insights on some of the pitfalls of success as well as some of the opportunities that exist for entrepreneurs in the PT industry now. What are you waiting for? Grab your magnifying glasses, and let’s find those treasure trails of insights from Dr. E that are valuable to your path to success!Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
A topic we've never discussed on the Physical Therapy Owners Club podcast: Meetings. Feelings about meetings can tend to be negative. Some even avoid them as much as possible. But what you’ll learn in this episode is that is only because people have not witnessed what a good and successful meeting looks like. Today, Will Humphreys and Nathan Shields break down why meetings are important, what makes for good meetings, and how to make them an integral part of the culture you want to create in your PT clinic. Join in on this conversation and rediscover the power of good meetings.Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
The potential of your clinic begins with the knowledge to elevate reimbursement rates and the courage to revolutionize your culture. It’s not just a podcast, it’s a pathway to transformation. Welcome back to the Physical Therapy Owners Club podcast, where we’re thrilled to have Steve Edwards return with an inspiring update on his journey. Join us as Steve shares the strategic masterplan he’s employed to elevate his clinic’s average reimbursement rate and the lessons he gained from previous podcast episodes to orchestrate a profound shift in his clinic’s culture and performance. In this episode, you’ll discover how the podcast has been a catalyst for remarkable changes in Steve’s clinic. From enhancing the patient experience to boosting provider satisfaction and refining his leadership skills, the ripple effect of these transformations is undeniable. Tune in to learn how Steve has skillfully leveraged the collective knowledge of past podcast episodes to navigate and successfully implement these transformative changes.Want to talk about how we can help you with your PT business, or have a question you want to ask?  Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com
Any Physical Therapy owner looking to grow and expand will need strong, aligned Clinic Directors to lead teams. In this episode of the Physical Therapy Owners Club, Nathan Shields and Adam Robin share their experiences of what it takes to successfully develop clinic directors who will carry out the purpose and vision of the clinic in the owner's place. They also provide insights on what to look for in hiring a clinical director and explain why you should hire one sooner rather than finding the person doesn't work. Don't miss this opportunity to gain insights valuable for your PT business.  (This episode is taken from a Facebook Live event in the Physical Therapy Owners Club Facebook Group).Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
In today's challenging economic climate, inflation has posed a considerable burden on Physical Therapy Owners, driving up the costs of administrative positions. However, the solution to this issue might be closer than you think. Join us on the PT Owners Club podcast as we explore how leveraging Virtual Assistants (VAs) can revolutionize your practice, not only by reducing costs but also by improving efficiency. Our guest, Will Humphreys, PT of Rockstar Admins, discusses how his company has redefined the game for PT owners by connecting them with skilled VAs who align with their specific needs. He shares how his innovative recruiting firm for VAs can transform businesses, saving them valuable time and energy. Join us in learning how the strategic use of virtual assistants can be a game-changer, making your life as a PT owner more manageable and profitable! Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
Consistently toiling without a vision can cause a PT owner to feel "stuck," unfulfilled, and even agitated. In this episode of the Physical Therapy Owners Club podcast, we invite you to join our enlightening Facebook Live event featuring Steve Thompson, Adam Robin, and Nathan Shields. Together, they discuss the transformative power of a well-defined vision, exploring how it can revolutionize not only your own journey but also the dynamics within your team. No more uncertainty or wasted effort because having a vision makes all the hard work productive and meaningful. With a shared vision, your team can align their efforts and collectively move towards your desired destination. Tune in now and discover the profound impact of having a vision in your PT practice.Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
Google Reviews are a simple request from patients that can make a significant difference to your presence in Google Search results. The how, what, and who to get those Reviews are discussed in this Physical Therapy Owners Club podcast episode with Tyler Ashworth of SaintCX, recorded from a recent FaceBook Live event with Nathan Shields from the Physical Therapy Owners Club FaceBook Group. They discuss how to effectively collect what is considered “modern-day word of mouth” while keeping a reputable online presence in the eyes of Google algorithms.Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
One of the weaknesses of PT owners is the development of a clear Marketing Strategy. Some of the components of a proper Marketing Strategy include answering the following questions: Who is the ideal client? What is the message to them? What do they need to know about you? Where would they hear about you? In this episode, we break down the development of a marketing strategy with Cliff Wonsettler, PT of Wonsettler PT so he can target areas of his clinic where his marketing is weak and how a more comprehensive strategy will net him more new patients immediately. From targeting and attracting the “right clients” to gaining internal referrals, we leave no stone unturned. Learn how to convey what potential patients need to know about your practice and where to effectively reach them. Tune in now to supercharge your marketing efforts and propel your clinic to new heights of success. Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
With declining reimbursement and the effects of high inflation, it is getting more and more difficult for PT owners to squeeze substantive profits from their clinics. Thus, they have to be more diligent about monitoring and optimizing their cash lines—over-the-counter collections, average billed amounts, collections efforts, etc. In this episode, a recording of a recent Facebook Live event, Nathan Shields and Adam Robin of the Physical Therapy Owners Club discuss what owners must do to increase cash flows. Should owners implement some of these changes, they will see substantive changes in their company and its bank accounts. Stop struggling with squeezing profits from your business and start increasing cash flows today!Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
Many Physical Therapy owners envision having a form of cash-pay or cash-based service, something with higher profit margins and void of documentation, regulation, and the insurance game. Stephen Rapposelli has spent the past two years developing StretchPlex to do exactly that and has learned some lessons along the way. In this episode, he sits down with Nathan Shields to discuss not only how he set up his program but also what he learned along the way and what he would do differently, so other PT owners can learn from his mistakes. Tune in to learn the pros and cons of cash pay, why hiring the right people is essential, how a coach can help you, and so much more! Let Stephen’s experience guide you to success.Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
The avenue to growth lies in how deep the roots of your relationships with others run because these relationships become your secondary referral source. One of the basics of physical therapy marketing is to create relationships with the local physicians who would likely refer patients your way. In this episode, Adam Robin and Nathan Shields of PT Owners Club Coaching talk about the tactics that make for developing solid MD relationships and building a marketing team to support the owner. Join them to learn more about the value of building your list and leveraging those relationships for growth. *This is a recording of the PT Owners Club Facebook Live Event on 8.22.23.Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
As clinic owners, you have the potential to experience financial stability and success as your clinics thrive. Investing may seem daunting, but there are numerous ways available for them - stuff it in a mattress (not recommended), invest in stocks, purchase real estate, buy cryptocurrency, etc. In this episode of Econologics, Nathan Shields and Eric Miller discuss how to allocate excess cash to build wealth. If you have extra cash, it's worth considering exploring alternative investment options. These options could offer valuable insights and help you make the most of your money. Let's embark on a journey towards financial success with the help of a proven system.Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
Over the past 15 years, EMR software has evolved into a necessity for healthcare providers, with benefits and capabilities changing significantly over time. Sharif Zeid of MW Therapy has been in the industry for almost 20 years and has seen those changes. Thus, he is in a good position to share his insights on the Physical Therapy Owners Club podcast into what is trending in the EMR industry and what to look forward to in the future. Joining Nathan Shields, Sharif talks about how patient portals, AI, marketing tools, and management reports can all be had in an EMR nowadays. He goes into detail on how these digital innovations can significantly improve the capabilities of PT clinic owners, and how to utilize them with utmost care.Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
WebPT's annual 2018 survey of PT practices noted that completed plans of care (POC's) are a major issue in the industry, at a dismal rate of 15%. Only 15% of patients complete a full POC! Imagine all the gains that were missed, results that never came to fruition, and lives that could've been changed! Financially, consider what that means in lost revenue for a PT clinic. They estimate the loss of revenues for an average clinic to be equal to $150,000 per year! A majority of that, profit! This demonstrates the absolute necessity that we, as a profession and as PT owners, ensure that our patients are clear about what the POC is, how it will benefit them, and ensure we get their buy-in on it at the initial evaluation. In this episode, Adam Robin and Nathan Shields share a recording of their recent Facebook live event and discuss how Adam and Nathan have gained patient commitment to completing their full POC's.Want to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/
How do PT owners generate a positive culture they can be proud of? A fun, exciting, and productive culture - something they always dreamed of upon opening their clinic. In this episode, Jim Floyd from Ascent PT, with Adam Robin and Nathan Shields from PT Owners Club Business Coaching, discuss how they created an amazing culture that fulfills owners' dreams and makes coming to work exciting. They discuss the power of developing habits and systems that amplify exposure to core values, enabling individuals to manifest the desired outcomes. Adam and Jim emphasize the significance of clearly communicating values and vision, helping others understand and align with the organization's goals and objectives. To get an idea of the exceptional culture of a PT business, watch this episode with Jim Floyd and Adam Robin.Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Recent changes in reimbursement trends have been negatively affecting businesses in the physical therapy industry. Based on a recent APTA industry survey, the recent reimbursement trends are more dramatically negative than we've seen in at least six years. Dimitrios Kostopoulos from Hands On Physical Therapy and Diagnostics shares how his organization successfully dealt with reimbursement challenges and grew its business. Adopting a strategic marketing approach boosts revenue and also fuels business growth. Dimitrios stresses the importance of being deliberate and focused on financial and marketing endeavors, resulting in significant improvements to profit margins. Take advantage of Dimitrios Kostropoulos's expertise, and tune in to today's episode!Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Pushing and tracking production in a physical therapy clinic can have a negative connotation—'you're all about the numbers,' 'that's not patient-focused,' 'that's too corporate'—and lead to the owner being soft and reasonable with unproductive team members. However, when owners decide to know what the business requires to be financially successful and hold the team(s) accountable to those numbers, then results, morale, opportunities, and profits increase. In this episode, Physical Therapy Owners Club coach, Adam Robin, PT, discusses the beauty of a production-based business and the necessity that PT owners have to act like true CEOs and know the numbers, set the expectation, train and coach their teams, and hold them accountable. When they do so, their PT clinics will see amazing results.Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
The traditional physical therapy business model will not be sustainable in the future. The model that has been successful in the past – open your doors, be nice to doctors, take all the insurances, set up a standard EHR – won't allow you to grow and navigate thru the changes that are coming to healthcare generally. Thus, PT owners in modern society need to be aware of the need for business coaching that they never learned, how to discriminate between insurances, the capabilities of MSKUS and EMG diagnostics, the addition of cash-based practices, AI software effects on healthcare, etc. In this episode, Will Humphreys, PT of Multiplexit and Rockstar Recruiter, joins Nathan Shields to discuss what owners need to be aware of to succeed in the future. Even with Artificial Intelligence coming into the healthcare industry, enhancing certain aspects could help run the business smoothly. Embracing the mindset of constantly learning will help you adapt to the changing landscape of Physical Therapy. Be open to integrating technology, diversify revenue streams, and tune in to this episode now. https://unlockhba.com/about https://now.unlockhba.com/therockstarrecruiter https://intheblackbilling.com/Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
Virtual interaction is widespread nowadays, but how can it be a benefit and cost-saving for physical therapy clinic owners? In this episode of the Physical Therapy Owners Club, Nathan Shields talks with Mark and Wendy Lucas, PT of Virtual Sally, who have modernized and streamlined the front desk experience, providing PT owners with a viable virtual front desk option. They explore the virtual experience, the pros and cons, and how a virtual front desk can benefit PT owners. Learn to leverage technology and streamline administrative processes, so you can enhance efficiency, improve patient experience, and ultimately focus more on providing quality care to your patients. Tune in to this episode now!Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
With inflation, salaries, and reimbursement trends working against PT clinic owners, it's imperative to consider cheaper solutions to get more done and maintain/improve profits. Virtual assistants (VAs) can be a valuable tool to use and accomplish this, specifically. In this episode, Adam Robin, PT and Nathan Shields, PT share with private practice owners how they have found and used VAs to improve both personal production and production of teams in various departments - marketing, billing, admin, front desk, etc. Tune in now to learn how to strategically delegate tasks to VAs, so you can focus on your core responsibilities, deliver quality patient care, and drive growth in your clinics.Love the show? Subscribe, rate, review, and share! https://ptoclub.com/
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