DiscoverPlay&Co(nversations) - A Design Thinking Podcast
Play&Co(nversations) - A Design Thinking Podcast
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Play&Co(nversations) - A Design Thinking Podcast

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The design thinking podcast where we delve into the world of design and explore the endless opportunities that await designers and brands.

25 Episodes
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In this episode, we welcome Damien Gilley, a visionary visual artist and designer known for his innovative work in branding, environmental design, and digital products. Damien's journey showcases his unique blend of contemporary art and immersive design experiences, spanning globally recognized exhibitions and high-profile client projects.Damien shares his insights on integrating art with technology, exploring how his creative process transforms spaces and experiences. He delves into his approach to design education, fostering creativity, and the future of visual art in digital landscapes.Join us as we explore Damien Gilley's artistic vision, leadership in design, and the dynamic intersection of art and technology. This episode is a must-listen for creatives, designers, and anyone intrigued by the power of visual storytelling.
In this episode, we welcome Simon Berg, the founder and former CEO of Ceros, a pioneering AI-powered content creation platform. Simon's journey is a testament to the power of creativity and innovation, from his early days working in a print production company to leading Ceros, which empowers brands to create immersive digital experiences without coding.Simon discusses the importance of creativity in today's digital landscape, sharing insights on how to build a company through courageous leadership and embracing unique approaches, such as the memorable anecdote of "wearing your chicken suit." His perspective is rooted in decades of experience, having started his career at 16 and eventually founding Ceros in 2012. Simon has successfully raised over $100M in funding, partnering with major investors like Sumeru Equity Partners and Andreessen Horowitz.Throughout our conversation, Simon explores the transformative potential of AI in creative industries. He delves into his most recent venture, Gemma, an AI-powered creative assistant designed to inspire and empower users. Simon's insights into the evolving relationship between technology and creativity provide valuable lessons for entrepreneurs and professionals alike.Join us as we dive into Simon Berg's innovative mind, exploring his journey, leadership philosophy, and vision for the future of AI and creativity. Whether you're a tech enthusiast, a creative professional, or simply curious about the intersection of technology and innovation, this episode promises to enlighten and inspire.
In this episode, we welcome Oisin O'Muircheartaigh, an experienced creative leader renowned for his work in cutting-edge consumer electronics and groundbreaking healthcare. Oisín shares insights from his impressive career, including his recent role as Director of Industrial Design at Aruliden and his decade-long tenure at Philips where he held positions such as Senior Experience Lead and Creative Lead. We delve into his journey from his early days at LG Electronics to his influential roles in the design industry across the globe. Tune in for an inspiring conversation about creativity, innovation, and design leadership.
In this episode, we're thrilled to host Rocky Roark, the visionary founder of Blue Cyclops Design Co., as we navigate the vibrant and ever-evolving business of design. Rocky's journey is a compelling narrative of innovation, creativity, and the entrepreneurial spirit that drives the design industry forward.At the heart of Rocky's philosophy is a commitment to storytelling, strategic branding, and a forward-thinking approach to digital design. With Blue Cyclops Design Co., he has crafted a design agency that not only stands out for its unique creativity but also for its dedication to pushing boundaries and redefining client expectations.Our conversation delves into Rocky's early fascination with design and his trailblazing path to becoming a beacon for freelancers and design professionals alike. We explore the inception of Blue Cyclops Design Co., uncovering the inspiration and determination behind its foundation, and the critical moments that shaped its journey.Rocky shares insights from his extensive experience in freelancing, discussing the challenges and triumphs of navigating the design world independently before channeling his expertise into the creation of a company that prides itself on innovation and exceptional client service.We also tackle the integration of AI technologies, like Midjourney and ChatGPT, into Blue Cyclops Design Co.'s workflow, examining how these tools enhance creative output and streamline processes. Rocky provides a behind-the-scenes look at his branding strategy, emphasizing the importance of narrative in building compelling brand identities and the strategies he employs to weave these stories into the fabric of the brands he develops.Further, we address the complexities of managing a creative team remotely, the dynamics of working with a diverse clientele, and the balance between the artistic and commercial sides of design work. Rocky's approach to these challenges offers invaluable insights for both up-and-coming and established professionals in the design field.Looking to the future, Rocky outlines his aspirations for Blue Cyclops Design Co. and offers advice to new graphic designers and entrepreneurs eager to make their mark in the industry.
In this episode, we welcome Dominik Heinrich, a German innovator whose wide range of passions deeply influence his approach to crafting world-class experiences. With a career spanning over two decades, Dominik has made his mark by creating, managing, and leading world-class AI, and innovation teams across the globe. Dominik's journey in the AI and innovation space is both broad and deep, covering hardware, software, and venture development. His knack for bringing new products and engaging experiences to market for Fortune 500 companies has established him as a go-to consultant for organizations looking to leverage creative AI solutions. In addition to his professional endeavors, Dominik contributes to the academic world by lecturing on AI in Design at PRATT University, fostering the next generation of innovators.In our conversation, we delve into Dominik's background, exploring the roots of his interest in AI and his perspective on the evolving relationship between machines and humans. We discuss how AI is reshaping the future, from enhancing creative processes to revolutionizing industries. Dominik shares his insights into the best examples of AI use today, illustrating the potential of AI to transform our world.Join us as we venture into the mind of Dominik Heinrich, where German precision meets the boundless possibilities of AI in crafting the future of innovation. Whether you're an AI enthusiast, a professional in creative fields, or simply curious about the intersection of technology and creativity, this episode promises to inspire and challenge your perceptions of what's possible.
In this episode, we dive deep into the world of brand strategy and innovation with Katie Dreke, a seasoned global consultant renowned for her expertise in crafting emotionally resonant brand experiences. Katie's journey spans over 25 years, collaborating with industry giants like Nike and Wieden+Kennedy, and her insights promise a fascinating exploration of the evolving landscape of branding.Katie's approach blends brand strategy, digital transformation, and storytelling to create impactful experiences that resonate with consumers globally. Drawing from her diverse background and international experience, she brings a nuanced perspective to the table, enriching our understanding of the cultural and societal nuances that shape brand narratives.We'll explore Katie's unique process of translating future uncertainty into actionable strategies, shedding light on how she navigates the complexities of the modern marketplace to uncover new opportunities while mitigating risks. Her ability to stitch together disparate elements of product and brand expression into cohesive wholes empowers brands to navigate change with confidence and clarity.Throughout our conversation, Katie emphasizes the importance of ethical, planet-centered design, advocating for brands to actively participate in shaping a positive future for society and the environment. Her insights into emerging trends offer valuable guidance for brands looking to stay ahead of the curve.Whether you're a seasoned brand strategist or a curious entrepreneur, this episode promises to inspire and enlighten. Join us as we delve into the future of branding with Katie Dreke, where innovation meets purpose in crafting tomorrow's brands.
In this episode we delve into the multifaceted world of Sam Amis, a distinguished industrial designer with a rich background in transforming concepts into indispensable everyday objects. Sam shares his journey from a high school student inspired by a tour of IDEO to a seasoned professional working with Fortune 500 companies (Nike) and startups alike (The James Brand), emphasizing the emotional connections that make products truly meaningful. A key theme of our discussion is Amis's philosophy of keeping 'irons in the fire,' a metaphor for maintaining active engagement with multiple career opportunities simultaneously. This approach not only fosters creativity and innovation but also prepares one for the unpredictable nature of the design industry. Join us as Amis imparts valuable insights on design, sustainability, and the power of diversifying one's professional pursuits.
Reid Schlegel's foundation as an industrial designer was laid at renowned agencies, where he honed his craft and vision. This background enriches his current role as a professor, where he merges innovation with education. By drawing on his professional experience, Schlegel shapes aspiring designers with a blend of practical skills and creative thinking. His teachings emphasize empathy and the application of both classic and modern design methods to solve today's challenges.Beyond academia, Schlegel demonstrates the real-world impact of sustainable design. He effectively connects theoretical knowledge with practical applications, guiding students through the complexities of the design industry. This exposure not only equips students technically but also fosters a commitment to ethical and sustainable design practices.Schlegel stands out as a contemporary educator in industrial design, inspiring through his actions and insights. He not only imparts knowledge but also prepares students to address future challenges with innovative and responsible solutions. His career, marked by a transition from prestigious design agencies to academia, showcases the significant influence educators have in shaping the design landscape.
Ryan Coulter's journey from a childhood filled with wonder at space, design, and knives in Indiana to becoming a visionary in the design world is a testament to how passions can fuel a remarkable career. Excelling as a creative director for leading companies like Burton Snowboards, Nike, and Ziba Design, Coulter mastered the art of merging functionality with elegance. His entrepreneurial leap with The James Brand was a bold realization of his lifelong dedication to design, transforming everyday carry items into a statement of style and quality. The James Brand, under Coulter's leadership, redefines the essence of daily essentials through innovative design and strategic collaborations, embodying the spirit of modern consumer needs and emotional connectivity. Coulter's journey highlights the transformative power of design in creating products that not only serve a practical purpose but also resonate deeply with today's lifestyle.
In this dynamic Sandbox Session conversation, the Play&Co Design and Strategy team delves into CES 2024's intriguing trends. The team reflects on how the automotive industry is evolving, with vehicles now seen as more than mere transport but extensions of personal identity and lifestyle. They also discuss the growing integration of sustainability and smart technology in home appliances, signaling a shift towards more eco-conscious and user-friendly designs. The conversation then moves to the future of transportation, exploring the potential of integrated and autonomous vehicles. The team also touches on the maturing landscape of AI and AR/VR technologies, considering their future impact across various sectors. Finally, they examine the rise of immersive experiences in consumer engagement, highlighting their importance in the evolving marketing and product interaction landscape.
In this episode of our podcast, we're joined by Stephanie Kuga, a creative force in Brand & Design at Meaningful Works, Los Angeles. With a rich background in design strategy, packaging design, and branding, Stephanie brings a unique perspective to our discussion on the evolving landscape of work. We delve into the significance of incorporating play into work environments and explore why creativity is crucial in today's world. Her experience, ranging from advising at Kazoo Snacks to leading design teams, along with her educational journey from Art Center College of Design to Carnegie Mellon University, provides valuable insights into fostering innovation and creativity in professional settings.
In this inaugural episode of Play&Co(nversations) Sandbox Sessions, the Play&Co Design and Strategy team embarks on an in-depth discussion about Tesla's Cybertruck. Join our panel of experts - Brendan, Simon, Jason, Matt, and Tyler - as they engage in a comprehensive and enlightening dialogue about this groundbreaking vehicle.The conversation begins with a detailed critique of the Cybertruck's design aesthetics. Far from the conventional, its bold, science-fiction-inspired contours are analyzed for their impact and implications within both the Tesla community and the broader spectrum of automotive design enthusiasts and skeptics.Delving into the engineering prowess of the Cybertruck, the discussion examines the vehicle's robust construction and Tesla's signature electric powertrain. The team meticulously deconstructs the technical nuances that underpin the vehicle's appeal, offering a thorough understanding of its engineering marvels.A significant portion of the dialogue is devoted to contextualizing the Cybertruck within Tesla's historical trajectory of disrupting the automotive industry. The team hypothesizes about its potential success or challenges in the rapidly evolving electric vehicle market, providing a nuanced perspective on its market viability.The Cybertruck's distinctive windshield and singular wiper design also undergo rigorous examination. The team debates their functional and aesthetic merits, considering whether these elements represent mere stylistic flourishes or embody deeper engineering innovation.Finally, the team puts their necks on the line and rates the Cybertruck based on a blend of market disruption, design sensibility, and engineering acumen. Who's giving it a thumbs up, and who's not so impressed?
Join us as we stir into the captivating world of mixology with Jeffrey Morgenthaler, an acclaimed American bartender, author, and thought leader in the cocktail industry. Starting his bartending career in the late 1990s, Jeffrey has evolved from a passionate beginner to a revered icon in the world of mixology. His approach to cocktails blends creativity with meticulous attention to technique, elevating the drinking experience to an art form.As an author, Jeffrey Morgenthaler is celebrated for his insightful and influential books, especially "The Bar Book: Elements of Cocktail Technique," a staple for both professional bartenders and cocktail enthusiasts. His writings offer a comprehensive look into the intricacies of cocktail making, from fundamental principles to advanced techniques.Jeffrey is also recognized for his pioneering contributions to cocktail culture. He is credited with popularizing barrel-aged cocktails and the revival of classic recipes, infusing them with contemporary twists. His expertise extends to managing bar programs, where he has implemented his innovative ideas and high standards, significantly impacting the industry.Beyond his technical skills, Jeffrey's philosophy on hospitality and customer engagement has shaped his approach to bartending. He advocates for a balance between creativity, efficiency, and the art of storytelling, making each cocktail a unique experience for the patron.In our dialogue with Jeffrey Morgenthaler, we'll dive into his journey, his inspirations, the evolution of mixology, and the behind-the-scenes stories of his famed creations. This episode is not just for those who admire a well-crafted drink but also for anyone interested in the fusion of creativity, tradition, and innovation in the culinary arts.
Stefano Marzano is a maestro of design, a visionary who reshaped the contours of how we interact with everyday objects. As the former Chief Design Officer and CEO of Philips Design at Royal Philips International from 1991 to 2011, Stefano was the guiding force behind the transformation of Philips into a brand synonymous with innovation and user-centric design. His tenure at Philips was marked by a profound commitment to the philosophy that design should be democratic, an ethos that has influenced the aesthetics and functionality of countless products we use daily.His journey didn't end with Philips. Stefano brought his forward-thinking design principles to Electrolux as the Chief Design Officer and member of the Group Management from January 2012 until his well-earned retirement at the end of 2013. Here, his innovative leadership continued to revolutionize the home appliance industry, integrating intuitive design with the sophisticated technology that defines modern living spaces.In our podcast, we're diving into the creative ethos of Stefano Marzano, exploring how his approach to design extends beyond mere form and function. Stefano's philosophy sees design as a narrative, a story that unfolds in the spaces we inhabit and the products we engage with. His influence is etched into the very fabric of Philips and Electrolux's identity, where each product serves as a testament to his belief in design that not only serves purpose but also ignites imagination.Join us as we trace Stefano's indelible impact on the world of design, from his early days at Philips, where he championed the 'Ambient Intelligence' concept, to his strategic vision at Electrolux that redefined the company’s global design language. We're not just recounting the career of a legendary designer; we're immersing ourselves in the doctrine that design is an omnipresent force in shaping human experience. With Stefano Marzano's story, we reveal how a deep understanding of design’s power is crucial in crafting not only products but also the future of innovation. Tune in to discover how Stefano's legacy is a beacon for designers and industry leaders alike, illuminating the path toward a future where design and life are inseparably interwoven.
Scott Reames isn't just a historian; he personifies Nike's rich legacy.From 1992 to 2021, Scott dedicated himself to meticulously documenting the extensive history of Nike, becoming the company's first-ever historian. His profound efforts went beyond mere documentation; they laid the foundation of Phil Knight's highly acclaimed memoir, "Shoe Dog," unraveling the story of Nike's evolution from its humble beginnings as Blue Ribbon Sports. Through nearly three decades of unwavering dedication, Scott didn't just document history; he became an integral part of it, amassing a wealth of knowledge unmatched by others. His role was pivotal in organizing the myriad artifacts that narrate the tale of this iconic shoe and apparel giant.As we turn the pages of athletic innovation with Scott Reames in our podcast, we step into a world where the past meets the present. Scott's work with Phil Knight on "Shoe Dog" has become synonymous with the brand's narrative and brings a deep-seated understanding of Nike's brand DNA. This isn’t just a journey back in time; it’s an exploration of how the essence of brand DNA is central to nurturing a robust company culture, especially for a behemoth like Nike with a sprawling tapestry of design and innovation. In this episode, we're not merely revisiting Nike’s illustrious past; we're delving into the core of brand preservation and its critical role in driving a legacy brand like Nike forward into a future filled with boundless potential. Join us as we unravel Nike's narrative threads alongside Scott, uncovering how a profound appreciation of a brand's heritage is instrumental in propelling it into a future teeming with endless possibilities.
In this special episode, we sit down with the dynamic duo behind Play&Co, Brendan and Karen Hutchieson. As founders, they've steered their creative venture through the unpredictable currents of the business world for nearly a decade. Their story is one of continuous evolution, with the vision of Play&Co being refined and redefined year after year.Starting in the bustling heart of Hollywood, California, Brendan and Karen embarked on a journey that would eventually lead them to the vibrant city of Melbourne, Australia. Each location, each year, brought with it a fresh set of challenges and opportunities, shaping Play&Co into the world-class design agency it is today.Throughout the episode, our listeners will get an intimate look into the heart and soul of Play&Co. Brendan and Karen open up about their experiences, sharing personal stories that highlight the highs and lows of their entrepreneurial journey. They offer invaluable insights and lessons, distilled from eight transformative years of running a business.This episode isn't just about the history of a company; it's a testament to the power of passion, purpose, patience, and persistence. Whether you're an aspiring entrepreneur, a seasoned business owner, or someone who loves a good success story, this episode promises to inspire and enlighten. Dive in and discover the Play&Co story.
Liat Ben-Zur is a renowned tech executive with over 25 years of experience, having influenced the tech direction of giants like Microsoft, Royal Philips, and Qualcomm. As Corporate Vice President at Microsoft, she revitalized stagnant businesses, doubling their value from $6B to $13B in under four years. She was pivotal in the resurgence of Microsoft's Edge browser, launched the pioneering GPT-4 AI-powered Bing search, and doubled Microsoft's consumer SaaS subscriptions in just three years. At Royal Philips, she was at the forefront of the company's digital shift, introducing over 30 IoT and personal health products. At Qualcomm, she initiated their first open-source project, which later became the world's largest IoT Alliance.Liat's contributions haven't gone unnoticed; she's been recognized as a rising star in wireless tech, a leading woman in IoT, and an inspirational figure in technology. She's also a champion for diversity in tech, having supported Microsoft's LGBTQIA ERG and consistently advocating for a more inclusive tech culture. Currently, Liat advises on VC deals and assists startups in leveraging AI and product-led growth. She holds a BSEE from UC Davis, an MBA from UCLA Anderson School of Management, and several tech patents.
Michael Bergmann, a former Nike executive and accomplished entrepreneur, is a renowned innovation pioneer and best-selling author. His career, which includes co-founding IncubatorU, has left an indelible mark on the business world.During his tenure at Nike, Michael Bergmann developed a passion for fostering innovation. His product development and innovation roles were marked by boundary-pushing and consumer-focused excellence.At IncubatorU, Michael Bergmann introduced the groundbreaking IncubatorU 5-Step methodology for innovation: Imagine, Identify, Initiate, Implement, and Integrate. These steps empower countless entrepreneurs and intrapreneurs to innovate and achieve business growth. This comprehensive framework is applicable to businesses of all sizes and types.Michael Bergmann's influence extends beyond his corporate journey. His best-selling book, "Innovate from the Ground Up," offers readers invaluable insights into the innovation process. As a speaker and consultant, he inspires individuals and organizations to embrace change and chart a course toward a more innovative future.Michael Bergmann's unwavering commitment to innovation, as exemplified by the IncubatorU 5-Step methodology, continues to shape business approaches. His legacy serves as a guide, encouraging us to innovate, adapt, and thrive in our ever-evolving world.
Michelle Berryman, a Georgia Institute of Technology graduate, boasts an impressive and diverse design portfolio that includes exhibits, events, interiors, and user interfaces for various products. She has collaborated with renowned clients such as HP, Philips, Nike, and Siemens and is a founding Principal of Echo Visualization, LLC (EchoViz) in Atlanta. Michelle has held significant positions in the Industrial Designers Society of America (IDSA) and the International Council of Societies of Industrial Design (Icsid). Her passion for industrial design was ignited during high school when she witnessed her terminally ill mother benefit from assistive products, emphasizing the importance of user experience in design.In 2000, Michelle pursued her Master’s at Georgia Tech, focusing on merging environment design with interactive media. Her research spanned hands-free proximity photography and assistive product interface design, culminating in a thesis on a heart rate monitor and lifestyle management tool for cardiac patients. During her academic journey, she was recognized as "Teacher of the Year" by her peers and faculty. Post-graduation, Michelle worked with the Georgia Tech Research Institute (GTRI), concentrating on product interface design and developing systems for rapid prototyping interfaces. Her endeavors also included designing assistive interfaces compliant with U.S. government regulations.In 2002, Michelle co-founded EchoViz, an interaction design & user experience consultancy. EchoViz offers many services, from business analysis and digital strategy to graphic design and software development, always aiming to create an emotional connection with users. Since its inception, EchoViz has garnered multiple design awards and was acquired by THINK in 2012, where Michelle now serves as the Director of UX. Michelle has received numerous accolades throughout her career, including being named one of the “10 Innovators You Should Know” in 2005 and a nominee for the Women in Technology (WIT) award in 2006.
Andrew Schwartz, a passionate advocate for environmental and climate justice, currently holds the esteemed Director of Sustainability and Global Affairs position at the Center for Earth Ethics. Under his leadership, the Center has pioneered initiatives like the 2021 Faith + Food Coalition Dialogues and the 2022 Values, Culture, and Spirituality Consultation Series, aligned with the UN Decade on Ecosystem Restoration. These programs have been instrumental in uniting global voices to champion environmental causes. With almost ten years under his belt, Andrew has collaborated with community torchbearers and governmental figures, forging multilateral alliances and bolstering environmental movements. His current role as the leader of the Climate Working Group for the UN Multi-faith Advisory Council further underscores his commitment to the cause.Before his tenure at CEE, Andrew's journey saw him at the helm of Bend 2030, a diverse coalition in Bend, Oregon. He also co-directed the Micah Challenge USA, striving to eradicate extreme poverty, and managed the Climate Reality Project, an initiative by Al Gore to shape pivotal environmental policies on climate change.A proud alumnus of Pacific Lutheran University and Union Theological Seminary, Andrew's fervor for environmental advocacy was ignited during his time at Union. He represented the youth at the United Nations 2012 Rio+20 Conference in Brazil, a significant summit addressing climate change.Hailing from Oregon, Andrew also dedicates his time as the vice chair of the board for the Sierra Club’s Oregon Chapter. Join us as we explore Andrew's insights and experiences on our journey towards a more sustainable future.
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