This season we’ve discussed some of the hard-handed aspects of cycling. Luckily, there are easygoing sides to the sport, ones that our host Pete Eason knows all about. As the owner of Velo Classic Tours, Pete leads groups on luxurious yet challenging bike tours across Europe’s most breathtaking landscapes. Today he reveals the inspiration behind... The post Luxury On The Back Of A Bike appeared first on Velo Classic.
In this episode, we’re discussing what could be the big bad wolf of cycling – marketing. Sexism, overconsumption and monopolies continue to dominate the industry, and it makes us wonder, are current advertisers doing more harm than good? Today Pete uncovers the most shocking advertising strategies from the industry’s biggest players, and what marketers should... The post The Shocking Truth About Marketing appeared first on Velo Classic.
In last week’s episode, host Pete Easton examined cycling’s provocative history, followed by the rise of women in the sport. Today he shifts gears to tackle some of the modern sport’s most controversial issues, namely the problems cause by big money, drugs, and supersized egos into the cycling world. In this episode, we’ll cover: The... The post Money, Ego and Scandal appeared first on Velo Classic.
It’s a new season of Up the Road and our fearless host Pete Easton has decided to shake things up a little. On this episode, rather than interviewing a current mover and shaker in the world of cycling, he talks about some of his favorite topics…not to mention those that make him the most stark... The post The Astounding History Of Cycling (And How Not To Repeat It) appeared first on Velo Classic.
When Janel Holcomb purchased her first bike in 2006, she unwittingly changed the course of her entire career. Within months she traded in her life as a high school math teacher for that of a professional cyclist. Before long she became a decorated racer and was crowned the 2011 National Racing Calendar champion. She competed... The post From High School Math Teacher To Cyclist (Featuring Janel Holcomb) appeared first on Velo Classic.
As the daughter of a professional cyclist (and seven-time National Champion), it’s not surprising that Rachelle Harings would end up in the sport. Unlike her father, however, Rachelle’s triumphs lie behind the scenes as the Logistics Manager for Team LottoNL-Jumbo. Today this organizational maven talks about how to balance the fiery passion of the cycling... The post Behind the Scenes of Championship Cycling With Rachelle Harings appeared first on Velo Classic.
When Andrea Dvorak first began riding at the University of Virginia, she was unaware that it would lead her to an acclaimed, international career in professional cycling. Before she knew it, she traded in her law degree for a professional road contract with Colavita-Sutter Home. Almost a decade later, Andrea is one of the most... The post From Law School Graduate To Professional Cyclist With Andrea Dvorak appeared first on Velo Classic.
You may recognize Lien Crapoen as one of the podium hosts at Flanders Classics, but her job far exceeds that of a spokeswoman. Today this hospitality and organizational maven takes us behind the scenes of one of the world’s largest cycling events, discusses her life with professional cyclist Edward Theuns, and reveals why cycling has... The post Organizing The Tour of Flanders With Lien Crapoen appeared first on Velo Classic.
Lauren Hall is no stranger to athletics. Growing up with a grandfather who played for the original 49ers, it’s no surprise that Lauren would want to carry on this amazing family legacy. Although her career path has taken many interesting turns (including stints as a semi-pro soccer player and chef) she is now a world... The post BECOMING A NATIONAL CHAMPION WITH LAUREN HALL appeared first on Velo Classic.
Six years after selling all of his cars, John Kerley has made cycling his sole mode of transportation, and he couldn’t be more content. John is also a former pro-am snowboarder, who has traveled to some of the country’s most invigorating and beautiful places. Today he shares his exciting past as a sponsored snowboarder, and... The post From Snowboarder to Cyclist With John Kerley appeared first on Velo Classic.