Profitcast - Helping businesses start a podcast that is profitable

It’s the question every business podcaster asks: Should I have guests on my show? If so, who and why?In this episode of Profitcast, Seth Silvers and The Real Brian challenge the traditional guest interview model. They explore why interviewing high-profile guests often fails to grow your show, when guests do make sense, and why your best content might not involve a guest at all.You’ll hear data-backed examples, guest horror stories, and a fresh framework for deciding who actually adds value to your audience. Spoiler: just because they’re famous doesn’t mean they should be on your podcast.Topics explored in this episode:(00:00) Why guest interviews became the default—and why that’s changing(03:01) Common myths about guests growing your audience(06:30) A better approach: only invite guests who solve problems(10:00) Editing reality: value ≠ credentials(14:00) Real case study: big guest, big reach... no retention(18:00) What happens when guests dilute your message(21:00) The Jordan Harbinger model: trust in the host(23:00) Why a guest should boost your show—not carry itThanks for listening to Profitcast! For more tools to grow your podcast, check out BusinessPodcastRoadmap.com —a free resource we update monthly with everything we’re learning about successful podcasting for businesses. If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn - https://www.linkedin.com/in/sethsilvers/The Real Brian:realbrianmedia.comTRB's LinkedIn - https://www.linkedin.com/in/iamtherealbrian/realbrianshow.comTRB's YouTube Channel - https://www.youtube.com/@rockmypodcastSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: https://www.ecamm.com/mac/ecammlive/?fp_ref=realbrianshow

Monetizing your podcast sounds great, but is it the right move for your show, your audience, and your business?In this episode of Profitcast, Seth Silvers and The Real Brian unpack the realities of podcast monetization in 2025. From CPMs and ad networks to value-based sponsorships and backend business strategies, they break down what actually works (and what doesn’t) for business podcasters.This episode is packed with real-world numbers, examples, and fresh perspective—especially for branded shows, niche podcasts, or anyone tired of outdated monetization models.Topics explored in this episode:(03:33) Why CPM-based monetization doesn’t work for most shows(08:19) Better monetization models for niche and branded podcasts(15:24) Indirect monetization: backend offers, client conversion, and trust(22:15) When podcasting becomes your most effective nurturing tool(28:28) Real examples of niche shows generating serious revenue(33:23) Final thoughts: set your own rules and monetize with clarity

What if your podcast isn’t just content—it’s your most effective marketing asset?In this episode of Profitcast, The Real Brian and Seth Silvers break down why podcasting is one of the most efficient marketing tools your business can use. It’s not just about growth—it’s about nurturing, multiplying your time, building trust, and answering key questions before your clients ever get on a call.They share examples, strategies, and personal stories showing how a podcast can streamline sales, deepen relationships, and create evergreen value—without needing to “go viral.”Topics explored in this episode:(00:00) The bold claim: podcasting is your best marketing tool(01:52) How to multiply yourself with a podcast(04:39) Podcasts as part of your communication flow(06:33) Building trust without more meetings(08:19) Word-of-mouth and the hidden value of podcast content(09:23) The $30,000 client from 3 episodes(10:48) Nurturing through the buyer’s journey(11:58) Stop the 7-minute infomercials—deliver real value(12:48) The ROI mindset vs. long-term growth(17:40) FAQ episodes: the podcast content every business should haveThanks for listening to Profitcast! For more tools to grow your podcast, check out BusinessPodcastRoadmap.com —a free resource we update monthly with everything we’re learning about successful podcasting for businesses. If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: https://www.ecamm.com/mac/ecammlive/?fp_ref=realbrianshow

Are you asking your audience what they want from your podcast? That might be a mistake.In this solo episode of Profitcast, The Real Brian shares three crucial actions every business podcaster should take immediately: lean into your expertise, speak with confident authority, and actually deliver exceptional value. He challenges conventional advice and reminds us why your podcast’s success depends on your clarity, not crowd-sourced content ideas.Whether you're just launching or stuck in growth limbo, this episode is a sharp kick of clarity to help you stand out, serve better, and profit intentionally.Topics explored in this episode:(00:00) Why asking your audience what they want can backfire(01:45) The power of expert-level experience(02:28) Confidence vs. cockiness(03:49) The real impact of delivery(05:34) Why value > hype(06:47) Personal story: how Pilates changed my life(07:25) How to apply the 3 keys to your podcast(08:00) How to work with Brian & SethThanks for listening to Profitcast! For more tools to grow your podcast, check out BusinessPodcastRoadmap.com —a free resource we update monthly with everything we’re learning about successful podcasting for businesses. If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: https://www.ecamm.com/mac/ecammlive/?fp_ref=realbrianshow

If your podcast audience isn’t growing, you might want to niche down.In this episode of Profitcast, Seth Silvers and The Real Brian talk about one of the most common and costly mistakes in business podcasting: trying to reach everyone. They explore the power of creating content for a specific person, why general messaging falls flat, and how to align your show’s content and packaging with the audience you actually want to serve.This episode of Profitcast will help you sharpen your message, focus your strategy, and finally reach the right people with your podcast.Topics explored in this episode:(01:19) Defining your audience in complex businesses(03:22) When your message and packaging don’t match(05:29) Why audience alignment takes discipline(08:49) Create your podcast for one person(11:19) Speaking to “you,” not “everyone”(14:42) Specificity is how podcasts grow(18:06) Aligning your strategy with what you really want(22:38) Targeting a focused audience, even inside a broad one(27:21) Solve a specific problem for a specific person(28:22) Set clear expectations—and meet them(29:27) Your ideal listener might be you from two years agoThanks for listening to Profitcast! For more tools to grow your podcast, check out BusinessPodcastRoadmap.com —a free resource we update monthly with everything we’re learning about successful podcasting for businesses. If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: https://www.ecamm.com/mac/ecammlive/?fp_ref=realbrianshow

Should you be doing an audio-only podcast or adding video into the mix? Is YouTube even considered a podcast platform? In this episode of Profitcast, The Real Brian breaks down the difference between audio and video podcasting and helps you determine what’s best for your business content strategy.You’ll learn the technical definitions, practical applications, and why the "rules" don’t matter nearly as much as your marketing goals do. This short commentary is going to help you clarify what will move the needle most for your brand.Topics explored in this episode:(01:14) Audio vs. video: what does your business need?(01:52) Why voice creates trust, and video increases reach(03:04) Defining a “real” podcast (and why it doesn’t really matter)(04:23) What really matters in 2025 content strategy(05:00) Why audio + video is the best option for most businessesThanks for listening to Profitcast! For more tools to grow your podcast, check out BusinessPodcastRoadmap.com —a free resource we update monthly with everything we’re learning about successful podcasting for businesses. If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: https://www.ecamm.com/mac/ecammlive/?fp_ref=realbrianshow

You know your business needs a podcast, but who should host it? You? A team member? Someone else entirely?In this episode of Profitcast, The Real Brian and Seth Silvers explore the growing trend of professional podcast hosts for hire. They break down the real reasons CEOs and marketing teams are struggling to get podcasts off the ground and why bringing in a seasoned host may be the key to a show that’s actually consistent, compelling, and sustainable.Whether you’re an overwhelmed founder, a stretched-thin marketing lead, or someone considering a new approach, this conversation helps you decide who should be the voice of your brand’s podcast, and why it might not need to be you!Topics explored in this episode:(00:00) The hosting problem most businesses face(01:32) When internal hosts don’t work out(03:49) Can the wrong host hurt your brand?(05:02) Should a CEO host their own podcast?(08:09) What professional hosts actually do(10:44) Benefits of hiring a podcast host(13:15) Interviewing skills & crisis control(17:09) Where to find the right host for hire(20:11) Traits to look for in a host(23:12) Internal vs external co-hosting(25:26) Why sustainability is the real strategy(27:15) How to get in touch for helpThanks for listening to Profitcast! For more tools to grow your podcast, check out BusinessPodcastRoadmap.com —a free resource we update monthly with everything we’re learning about successful podcasting for businesses. If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: https://www.ecamm.com/mac/ecammlive/?fp_ref=realbrianshow

Are you measuring the right things—or just chasing vanity metrics?In this episode of Profitcast, Seth Silvers and The Real Brian take a deep dive into podcast analytics: what they used to be, how they’ve evolved, and what you should really be tracking in 2025. Whether you’re podcasting for fun, growth, or business ROI, this conversation will help you shift away from outdated metrics like downloads and into more actionable data that drives smart decisions.Tracking things like your audience size, completion rates, and 7-day performance help to to meaningfully improve your show’s performance.Topics explored in this episode:(00:00) What data actually matters in podcasting?(01:26) The history of analytics in podcasting(04:02) Why downloads are incomplete (and still useful)(06:54) Shift your mindset: from downloads to audience(10:55) Tracking behavior-changing metrics(12:46) The 3 types of podcast data to track(17:40) Why data without insight leads to wasted time(21:33) Why you should analyze performance at 7 days(25:19) Monthly data vs. real-time insight(28:15) Retention rates and 60-second drop-offs(30:07) Using analytics to adjust intros, pacing, and episode length(31:59) The big question: Why?Thanks for listening to Profitcast! For more tools to grow your podcast, check out BusinessPodcastRoadmap.com —a free resource we update monthly with everything we’re learning about successful podcasting for businesses. If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: https://www.ecamm.com/mac/ecammlive/?fp_ref=realbrianshow

Everyone wants to know how to grow a podcast, but most are looking in the wrong places. In this episode of Profitcast, The Real Brian and Seth Silvers introduce a simple but powerful framework: The Podcast Growth Matrix. It breaks podcast growth down into four strategic paths, helping you cut through the noise and focus on what actually works.From organic word-of-mouth to smart paid strategies, this episode clarifies how podcasts really grow and why it's not about going viral.The Real Brian brings a decade of podcasting wisdom and an eye for authentic connection. Seth Silvers, founder of Story On, specializes in helping businesses use podcasts as marketing and relationship tools. Topics explored in this episode:(00:00) Why growing a podcast feels so complicated(01:07) Start vs. grow: why no one’s searching “how to grow a podcast”(03:33) Why podcast discoverability is broken(06:31) What really works: the power of a confident pitch(10:42) Why none of this matters if your content sucks(12:36) Introducing the Podcast Growth Matrix(14:44) Why people don’t talk about your podcast(19:38) The second quadrant: others sharing your show(23:39) The hidden power of audience connection(25:49) The third quadrant: paying to promote your podcast(31:28) The fourth quadrant: paying others to promote your show(36:28) Why organic sharing always beats paidThanks for listening to Profitcast! For more tools to grow your podcast, check out BusinessPodcastRoadmap.com —a free resource we update monthly with everything we’re learning about successful podcasting for businesses.Thanks for joining us on Profitcast! If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: a...

The trend in 2025 is shifting. Audiences seem to crave unfiltered, authentic content over highly produced, polished podcasts. Should your podcast follow this new trend, or should you give your podcast a highly-detailed edit?In this episode, The Real Brian and Seth Silvers dive into the debate over whether podcasts should be raw and minimally edited or if a polished, professional production still reigns supreme. They explore the pros and cons of both approaches, how content strategy affects editing needs, and what makes the most sense for different types of podcasts.The Real Brian has been podcasting since 2014 and has hosted numerous business and entertainment shows. Seth Silvers is the founder of Story On, specializing in helping businesses grow through podcasting.Topics explored in this episode:(00:00) Welcome – The shift toward raw, unedited content(02:30) The radio vs. podcasting mindset on editing(06:00) Does heavy editing make your podcast seem inauthentic?(09:45) The impact of audio vs. video formats on editing(12:50) The balance between authenticity and professionalism(16:10) Editing for content vs. editing for perfection(19:30) What’s the right approach for business podcasts?(21:40) The Business Podcast Roadmap – A free resource for podcastersTo learn more about The Business Podcast Roadmap, visit this website! - BusinessPodcastRoadmap.comThanks for joining us on Profitcast! If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: a...

Podcasting continues to be popular for businesses, but how do they know if they are successful or not? Most businesses quit podcasting, unsure of if they ever had an ROI. In this episode of Profitcast, Seth Silvers and The Real Brian talk through the Business Podcast Roadmap and identify what businesses should be paying attention to know if they are on the right track. If you want to start a podcast that is profitable, this is the roadmap. Seth Silvers is the founder of Story On, a podcast production company helping businesses leverage podcasting as a powerful marketing tool.If you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: https://www.ecamm.com/mac/ecammlive/?fp_ref=realbrianshow

Why do so many business podcasts start with enthusiasm but fade away within months? Is it bad advice, unrealistic expectations, or something else entirely?In this episode, Profitcast kicks off a new chapter with The Real Brian and our new host, Seth Silvers, now on YouTube for the first time too! Why do 90% of podcasts fail? How can you avoid becoming part of that statistic? The Real Brian and Seth share their firsthand experience working with businesses on launching and growing podcasts.They debunk common myths and begin to provide a clear roadmap for businesses to create a profitable podcast that stands the test of time.The Real Brian has been in the podcasting world since 2014, hosting Profitcast and numerous other shows, including those for businesses looking to establish their online presence through podcasting. Seth Silvers is the founder of Story On, a podcast production company helping businesses leverage podcasting as a powerful marketing tool.Topics explored in this episode:(00:00) Welcome to the new chapter of Profitcast(02:00) Why most business podcasts fail within a year(06:35) The myths of podcasting success(10:40) The role of expectations in podcast longevity(15:15) Is podcasting a viable business growth tool?(19:01) Why most podcasting advice doesn’t work(23:26) The importance of storytelling in podcast marketing(28:10) Creating a podcast strategy that actually worksIf you’re serious about growing and monetizing your podcast, reach out to The Real Brian and Seth Silvers to learn more. Seth Silvers:storyon.coSeth's LinkedIn The Real Brian:realbrianmedia.comTRB's LinkedInrealbrianshow.comTRB's YouTube ChannelSubscribe and Listen to The Real Brian Show Podcast HERE:Apple: https://podcasts.apple.com/us/podcast/profitcast-helping-businesses-start-a-podcast-that/id894979986Spotify: https://open.spotify.com/show/4IahJnf3FJjOSvomfjGwRv?si=0458e8a8579b46d1YouTube: https://www.youtube.com/channel/UCLomuMlItmjjdWoo6VQQvBgAny time you purchase something off of Amazon, please consider using the Profitcast affiliate link: https://amzn.to/4kyVYfzAffiliate links mean we earn a commission from qualifying purchases. This helps support the channel at no additional cost to you!Ecamm Live for Streaming: https://www.ecamm.com/mac/ecammlive/?fp_ref=realbrianshow

It's time to do some evaluation here on Profitcast. To do this, we're taking a break and going through our numbers and our future plans. But we're not the only ones who should be doing this. Listen in to here what we'll be reviewing, why we think it's important, and when you can expect more new episodes. Check out all of our episodes at https://www.rockmypodcast.com

We've talked about having a plan for your podcast and why it's so important. Now it's time to talk about having a plan for each episode. We're sharing what to consider, how to validate content ideas, ways to get feedback, and of course, how to test and optimize. It's been said so many time, but it's still so true, having a plan for your episodes allows you to be more creative when in the moment things happen. How do you plan out your podcast episodes? Do you wing it? Check out all of our episodes and let us know how we're doing at https://www.rockmypodcast.com.

Podcast guesting is a GREAT way to grow your own podcast audience. It's significantly more effective than having guests on your show AND it can help you become an even better host. So what do you need to consider as you're trying to be on other shows? The most important thing to remember is that your main goal should be to provide value to the hosts' audience. Listen in to learn more!

Bringing guests onto your podcast can be a great way to share fresh perspectives and ideas with your audience. As long as the guests you bring on are prepared to provide value, it's a recipe for success. But there's definitely a right and a wrong way to do this. Listen in to learn all about what you should consider if you're ready to start having guests on your show. Stay tuned for the next episode where we'll be giving you great insights on being a guest on other people's podcasts. Want more Profitcast? Go to https://www.rockmypodcast.com to check out all of our episodes and send us feedback.

TRB is trying out something new today... a new way of doing an episode... check it out and tell us what you think!CONTACT US: rockmypodcast.com

The Real Brian was watching a Shark Tank episode the other day and had an epiphany about redefining the why behind your podcast. You see, this company was built solely to provide pet parents a way to include their pets in their weddings. They weren't making a ton of money, but the service they provide is huge for those who truly love their animals. For them, they were winning every time a beloved pet was able to participate in the union of their parents. So why do most podcast goals and "whys'" revolve around the bottom line and how much money it can bring it? Listen in to hear our thoughts on what your why should look like and how to dig deep enough to find your true why. Catch all our episodes at https://www.rockmypodcast.com

Record once and create days or weeks worth of content for all of your marketing platforms? Sounds pretty awesome right? Especially if you have a very limited amount of time to record new content. Well KDubs certainly thinks so but The Real Brian has a whole other idea on how to record and repurpose content for those that prefer recording rather than editing. Both ways work - just remember that if you're not repurposing your content you're leaving money on the table!Want to learn more? Check us out at https://www.rockmypodcast.com

Tired of having subpar sound? It's time to level up your podcast equipment and we're sharing exactly what we would use to build our studio. Bonus - stay to the end to hear about leveling up your video as well.Here is a list of all of our equipment that we mentioned in this episode:MicsHeil PR-40 with shock mount, PL2T mic armShure SM7BShure MV-7 (only USB)Samson Q2UMixerRodecaster Pro IIRodecaster DuoMic ArmHeil PL2TGator Frameworks is nice for video and in generalElgato Low Profile for videoHeadphonesAKG K240Video RecordingEcamm LiveCameraSony ZV-E10 Mark 1 Sony ZV-E10 Mark 2Sigma 16mm lensElgato Cam Link 4kElgato TeleprompterLightingElgato Key Light AirBoling P1 - Back lighting - RGB, etc.MiscStream DeckElgato Green ScreenElgato Foot PedalCheck us out at https://www.rockmypodcast.com for all our episodes and to check out links to all the products we're recommending in this episode.The links above are affiliate links. Affiliate links mean we earn a commission from qualifying purchases. This helps support Profitcast at no additional cost to you!