Let’s talk about how three families flew me across the country—and what actually made it worth it. Spoiler: it wasn’t ads, SEO, or some flashy funnel. It was authority. In this episode, I’m breaking down exactly how I booked, planned, and executed multiple travel sessions on the East Coast. I'm pulling back the curtain on the strategy, the scouting, the real financials (yes, I give you the numbers), and what it takes to create a client experience that’s so good, they’ll fly you in. Inside this episode:How I built demand outside my city without ever blogging or running adsThe actual planning process I use to shoot in unfamiliar cities (hint: it’s not sexy)What made me anxious—and how I handled it when the weather turned on meThe real cost of the trip, how much I made, and why it still made senseA reminder that authority isn’t luck—it’s built brick by brick If you're a photographer wondering how to expand beyond your local market or just need a dose of behind-the-scenes realness—you’re gonna want to hit play on this one. Timestamps:00:00 Welcome to the Posers Podcast00:35 Recording from New Jersey02:08 Booking Cross-Country Photography Sessions03:18 Building Authority and Client Relationships07:02 Planning Shoots in Unfamiliar Cities16:16 Executing the Perfect Shoot Day20:48 Financials and Client Investment26:00 Final Thoughts and Listener Engagement30:27 Wrap-Up and Farewell 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching?Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.Tits up, ears open—let’s go build something epic. And because I always want to give you tools that actually move the needle:The Posing Method → My signature course that teaches you how to pose the brain instead of the body—so you can drop dopamine and oxytocin in the first two minutes of a shoot and completely transform your galleries.Pass Platinum → The done-for-you print shop that brings in extra revenue on autopilot. Use THIS LINK to save $250 when you set yours up.The Mastermind Waitlist → Want to go deeper with me on building a photography business that actually scales? Join the waitlist [here] so you don’t miss the next round.
⚠️ Warning: this one might sting—but it might also be the thing that finally pushes you to build what you've been dreaming of building. Every photographer dreams about the fully booked calendar, the luxury brand, the $6k sales, and the freedom that comes with running a business on your own terms. But here’s the truth nobody wants to admit: every single dream you’re chasing comes with a price tag. And it’s not the pretty part. It’s the part that tastes bitter, feels relentless, and never makes it onto anyone’s Instagram feed. In this episode, I’m sharing the side of business that separates the ones who make it from the ones who burn out—the Sh*t Sandwich. You’ll hear why frustration isn’t an interruption to your business—it IS your business. And you’ll hear exactly how to know if the dream you’re chasing is worth what it actually costs. Inside this episode:The mastermind student who went from “cutesy mommy hobby” to a multi–six-figure luxury brand dripping with intention and edge.The fantasy every photographer builds in their head—and the brutal reality check of what it takes to live it.The real cost of $6k sales (and why most photographers quit before they ever get there).Why your images aren’t the thing holding you back—it’s your refusal to eat the sandwich that actually builds a brand.The simple, gut-check question I ask myself whenever I feel like quitting—and why the answer keeps me going. This episode will rearrange the way you see your business. Because success isn’t about how much you want the dream. It’s about whether you’re willing to eat the sandwich that comes with it. Timestamps:00:00 Welcome to The Posers Podcast00:50 The Shit Sandwich: A Business Reality01:34 Mastermind Success Story: Elizabeth Dugan07:14 The Dream Life and Its Challenges10:41 The Reality of Entrepreneurship22:11 Choosing Your Hard: The Entrepreneur's Dilemma28:03 The Mastermind: Your Path to Success33:38 Final Thoughts and Call to Action 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching?Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.Tits up, ears open—let’s go build something epic. And because I always want to give you tools that actually move the needle:The Posing Method → My signature course that teaches you how to pose the brain instead of the body—so you can drop dopamine and oxytocin in the first two minutes of a shoot and completely transform your galleries. Pass Platinum → The done-for-you print shop that brings in extra revenue on autopilot. Use THIS LINK to save $250 when you set yours up. The Mastermind Waitlist → Want to go deeper with me on building a photography business that actually scales? Join the waitlist [here] so you don’t miss the next round.
After six powerhouse weeks of interviews, it’s just you and me again today—and ohhh, I’ve missed our 1:1 time. And I’m not holding back. Here’s the deal: I’ve been fed more than my fair share of vague, fluffy advice in this industry, and in this episode we're pulling back the curtain on one of the worst offenders.In this episode, I’m pulling apart the myth of the almighty WHY and showing you what actually gets clients to say yes. Here’s what you’ll hear inside this episode: The personal update that’s been a total game-changer for my business (and my life). Why 'your why' is an ego-centered topic and why you're not special here. The five things clients actually respond to and how to market them. How I use my personal why as a filter for my decisions, including companies that I will partner with. The real takeaway: stop worshipping your why, and start sharpening your positioning. If your why lights you up, that’s amazing. But if you want a booked calendar and a thriving business? Your positioning and your marketing are what get you there. Timestamps:00:00 Welcome to the Posers Podcast01:30 Personal Update: Long-Distance Marriage07:31 The Impact of Personal Life on Business10:41 Debunking the 'Find Your Why' Myth21:14 Effective Marketing Strategies30:42 Conclusion and Personal Sign-Off 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching?Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.Tits up, ears open—let’s go build something epic. And because I always want to give you tools that actually move the needle: The Posing Method → My signature course that teaches you how to pose the brain instead of the body—so you can drop dopamine and oxytocin in the first two minutes of a shoot and completely transform your galleries. Pass Platinum → The done-for-you print shop that brings in extra revenue on autopilot. Use THIS LINK to save $250 when you set yours up. The Mastermind Waitlist → Want to go deeper with me on building a photography business that actually scales? Join the waitlist [here] so you don’t miss the next round.
Part 2 with D’Arcy is here, and honestly… it’s even better than Part 1. We moved from editing and trends into the bigger picture: what it really means to build your artistry, find your signature style, and step into the identity shifts that come with building a business as a woman. It’s raw. It’s real. It’s everything I needed to hear back when I was just starting. In this half, we talk about: How to actually find your style (hint: it’s not copying your competition). Why studying florals, film, architecture, even food will make you a better photographer. The identity shifts that come when you stop asking permission and start owning your power. And the big surprise: D’Arcy and I teaching together in Italy. Pasta, portraits, weddings, wine — it’s happening. This conversation is equal parts education, inspiration, and a little bit of holy-sh*t pinch-me. Timestamps:00:35 Recap and Introduction to Part Two00:55 The Artistry of Finding Your Voice03:05 Trends vs. Timelessness in Photography09:18 The Importance of Artistic Study and Inspiration20:51 Developing Your Signature Style24:57 Developing a Signature Photography Style26:01 The Importance of Posing and Angles27:20 Challenging Traditional Portrait Photography29:21 Empowering Women in Business34:04 Planning Creative Workshops in Italy40:45 Concluding Thoughts and Future Plans 🔗 Connect with D’Arcy Benincosa:📸 Website📷 Instagram📷 Portfolio Course📷 Editing Course And if you loved this convo, be sure to hop on my newsletter so you never miss the good stuff 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching?Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.Tits up, ears open—let’s go build something epic. Want to go deeper with me?Check out The Posing Method or get on the Mastermind Waitlist which opens again in January. Show Sponsor: PASSPASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
Okay, Posers… today is a big one. I’ve got the Queen of Queens herself, D’Arcy Benincosa, on the podcast. If you don’t already know D’Arcy, she’s the definition of an industry icon. Courses everyone talks about. Editing that’s chef’s kiss. A brain that can take your jumbled ideas and spit out pure gold. And for me? She’s personal. Because years ago I sat in her living room as a brand-new single mom… and The Posing Method was born right there. In Part 1 we dive into: Why your editing is more than pretty colors — it’s your authority. The painful difference between a basic editor vs. a master. The trends that need to die (looking at you, neon grass + ghost skin). How cohesion in your portfolio is the secret to luxury prices. This one had me rethinking my own work mid-conversation. Timestamps:00:35 Introducing Darcy Benincosa01:13 Darcy's Impact on My Life01:51 Diving into Business and Artistry03:14 The Journey of Building a Photography Business06:17 The Importance of Branding and Niching07:46 Mastering Editing Skills16:50 Darcy's Editing Suite and Presets20:51 The Debate on Editing Trends35:22 The Importance of Cohesive Branding37:30 Wrapping Up and What's Next 🔗 Connect with D’Arcy Benincosa:📸 Website📷 Instagram📷 Portfolio Course📷 Editing Course And if you loved this convo, be sure to hop on my newsletter so you never miss the good stuff 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching?Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. Want to go deeper with me?Check out The Posing Method or get on the Mastermind Waitlist which opens again in January. Show Sponsor: PASSPASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
We are back for Part 2 and I promise you… it just keeps getting better. In this episode, Lindley and I dive deeper into what photographers should actually be posting—especially if you’re a photographer trying to scale your studio, raise your rates, or start booking with less hustle. We’re talking: – What type of content builds authority and trust – Why your feed should feel like an extension of your studio experience – How to post with intention (not just for aesthetics) – And how to stop overthinking your strategy and just start leading If you’re feeling burnt out by social or unsure how to show up without selling your soul—this episode will shift everything. Timestamps:00:00 Welcome to the Posers Podcast00:41 Recap of Part One01:39 Fixing Your Social Media Strategy03:12 Biggest Mistakes Photographers Make05:07 Understanding Client Feedback08:31 The Importance of Authenticity16:27 Marketing and Self-Reflection21:16 Running a Personal Brand Like a Business21:57 The Challenges of Maintaining Authenticity22:46 Balancing Personal Life and Online Presence25:18 Creating Engaging Content31:14 The Importance of Authenticity35:19 Final Thoughts and Farewell 🔗 Connect with Lindley and Cultivé:📸 Website📷 Contact And if you loved this convo, be sure to hop on my newsletter so you never miss the good stuff 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching?Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.Tits up, ears open—let’s go build something epic. Want to go deeper with me?Check out The Posing Method or get on the Mastermind Waitlist which opens again in January. 💡Show Sponsor: PASSPASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
You guys. This episode is a wild ride in the best possible way. In Part 1 of my conversation with Lindley Battle—founder of Cultivé Creative Co and one of the most brilliant, strategic creatives I know—we dive into why just posting pretty pictures with soft music is not a marketing strategy. We talk about the real difference between visibility and authority, the danger of treating Instagram like a passive portfolio, and why showing up with clarity and consistency matters way more than being trendy or viral. We also spiral (obviously) into: – Building brands that actually book – How Lindley and I voice note each other through all our breakdowns and breakthroughs – And the real behind-the-scenes of two women running creative, multi-six-figure businesses that aren’t built on fluff This episode is part storytelling, part therapy, part marketing masterclass—and I swear, it will make you look at your social media presence with fresh eyes. Listen to this if: – You’re a photographer stuck in the cycle of posting and ghosting – You’re ready to scale but feel invisible online – You want to grow without becoming an “influencer” – You need a real friend to say, “Hey babe, this isn’t working—and here’s what to do instead.” Timestamps:00:00 Welcome to the Posers Podcast01:51 Introducing Lindley Battle and Cultivate Creative03:01 The Reality of Social Media Strategy03:29 Unfiltered Conversations and Personal Stories06:39 The Birth of Cultivate Creative13:39 The Importance of Strategy in Marketing25:26 The Importance of Funnels and Monetization26:37 Complexity of Effective Marketing27:21 Creating a Content Strategy29:12 Outsourcing and Simplifying Processes32:45 Authenticity in Marketing41:29 Client-Centered Content Creation47:42 Conclusion and Teaser for Part Two 🔗 Connect with Lindley and Cultivé:📸 Website📷 Contact 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching?Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.Tits up, ears open—let’s go build something epic. Want to go deeper with me?Check out The Posing Method or get on the Mastermind Waitlist which opens again in January. Show Sponsor: PASSPASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
If you thought Part 1 with Brittany Elise was good, just wait. This episode is the masterclass in premium client experience, high-ticket sales, and what it really takes to create consistency inside your business. In Part 2, we’re getting into the real numbers — and the real strategy behind those numbers. Brittany breaks down how she consistently hits $4K+ sales (and $10K+ when it’s really on), without ever feeling pushy, manipulative, or salesy. We’re covering: How assumptions about your clients’ budget are killing your revenue What she actually says in the sales room that moves the needle Why saying “no” to the wrong clients is the most powerful brand move you can make The one mental shift that helped her associate photographer close the year’s two biggest sales And why she hands AI editing off to her team (and still stays current in the game) We even get into educator tea: what it means to teach while still running a real business, how to grow without disconnecting, and why we both refuse to be educators who are out of touch with what photographers really need. This one goes DEEP — and yeah, we hit the 90-minute mark for a reason. Timestamps:00:35 Recap of Part One with Brittany Elise01:10 Diving into Sales Strategies02:20 Handling Client Objections06:42 Real Talk: Numbers and Sales12:07 The Importance of Business Education17:32 Investing in the Right Education24:09 Brittany Elise's Coaching Program25:48 No Ads, Just Connection26:09 Learning from Each Other26:58 The Importance of Continuous Learning28:56 Balancing Business and Education39:50 The Role of AI in Photography45:52 Conclusion and Farewell 🔗 Connect with Brittany:📸 Website📷 Instagram📸 Leveraging to Luxury Coaching Program Waitlist📸 Brittany Elise Education 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching?Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.Tits up, ears open—let’s go build something epic. Want to go deeper with me?Check out The Posing Method or get on the Mastermind Waitlist which opens again in January. Show Sponsor: PASSPASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
This week on The Posers Podcast, I’m sitting down with someone I’ve low-key fangirled over since the first time I saw her on the homepage of RedTree Albums — the incredible Brittany Elise. If you think success is about having the prettiest website or the trendiest IG grid, this episode is going to slap for you. Brittany is a former NICU nurse turned luxury portrait photographer, mastermind creator, and the woman behind a literal 7-figure empire built from the ground up—starting with a shoebox studio, no desk, and employees eating lunch in their cars. In part one, we’re diving into: The messy beginnings (because yes, the queen once worked at her kitchen counter, too) Why investing in yourself is the realest foundation brick you can lay The biggest mindset block photographers have when transitioning to IPS And the psychology of perceived value, digital burnout, and competing with yourself We’re talking SO MUCH about in-person sales — we’re talking about why so many photographers never even get off the launch pad. If you’re ready to stop pretending that “digitals only” is working and start building a business that actually fuels your life? This one’s for you. Timestamps:00:39 Introducing Brittany Elise01:12 The Journey to Success01:32 Mindset and Personal Growth02:30 Casual Chat with Brittany04:26 Building a Photography Business15:07 Investing in Yourself17:14 Overcoming Mindset Blocks20:49 The Importance of Personal Growth21:20 Finding Purpose Through Parenthood21:38 Opening the First Studio22:02 Transition to a Product-Based Model22:34 Challenges and Insights in Photography24:08 The Value of Product-Based Photography27:05 Client Relationships and Sales Strategies30:15 Handling Client Objections34:36 Guiding Clients to the Right Decision46:56 Concluding Thoughts and Farewell 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching?Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.Tits up, ears open—let’s go build something epic. Want to go deeper with me?Check out The Posing Method or get on the Mastermind Waitlist which opens again in January. Show Sponsor: PASSPASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too.From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
This one? Oooop. It’s gonna sting. Because these five truth bombs? They’re not just for you—they’re for me too. In this episode, I’m pulling back the curtain on what’s really keeping us stuck in our businesses—and it’s not our talent, our market, or our gear. It’s our habits. Our fears. Our overthinking. And in my case… it’s also me sitting at my desk, obsessing over slides for the Mastermind instead of doing other work that actually moves the needle. Did I include an actual voice note that I sent to my team with all of my mental blocks on full display for you? Of course I did, and I’m playing it for you in this episode. Because I could literally hear myself, mid-sentence, blocking my own growth in real time. And I want you to hear it too. Because sometimes the most powerful mirror is someone else’s spiral. We’re talking: Avoidance that looks like productivity “Booked and busy” energy that’s really just busyness and burnout Undercharging, under-showing-up, and hiding in plain sight And the brutal truth about why “balance” might just be your most expensive excuse This episode is for the photographer who knows what to do… and still isn’t doing it. It’s for the business owner who’s scared to be seen. And it’s for me, on the days when I choose slide design over strategy. Let’s call ourselves out—lovingly, but directly. Timestamps: 00:00 Welcome to the Posers Podcast 00:37 Personal Reflections and Entrepreneurial Challenges 02:15 The TikTok Trend and Its Relevance 03:14 Voice Memo: The Irony of Mental Blocks 09:15 Hard Truths for Photographers 18:03 Final Thoughts and Call to Action 20:26 Closing Remarks and Listener Engagement 🔗 Connect with Jodi:📸 Website📷 Instagram Love this kind of coaching? Make sure you’re on my newsletter list where I share the behind-the-scenes of launches, pricing, posing psychology, and what it really takes to scale a photography business with soul. 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. Want to go deeper with me? Check out The Posing Method or get on the Mastermind Waitlist which opens again in January. Show Sponsor: PASS PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too. From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
Okay Posers… I’m telling on myself in this one. This episode is all about a mistake I made in my business that cost me over $3,000 (plus hours of my time and the loss of a really great assistant). And the worst part? I thought I was being smart. Efficient. Resourceful. Spoiler: I wasn’t. I was being comfortable. In this episode, I’m sharing what happened when I tried to shortcut my way into social media strategy by expanding my assistant’s role instead of hiring a real pro... and what that mistake taught me about leadership, boundaries, and the danger of choosing ease over clarity. We’re also diving into the 5 Things Photographers Have No Business Doing In Their Business: Editing (I don’t care how attached you are) Bookkeeping + taxes (unless you want to fight the IRS) Album design (you are not the only one who's good at this) Print sales (aka PASSive income… see what I did there?) Social media (because “posting pretty” ≠ strategy) PLUS: I’m breaking down exactly how I bring in thousands in print sales each year with zero effort by handing off the marketing, customer service, fulfillment, and even abandoned carts. If you’ve ever wondered how to set up your print shop the right way, you can literally just have mine. Sign up for that here: https://success.passgallery.com/jodianne-platinum-referral This one is personal. It’s raw. And it’s here to remind you that spending money you don’t feel “ready” to spend… might be the exact decision that you need to make to move forward. Timestamps: 00:00 Welcome to the Posers Podcast 00:46 Funny Memes and Relationship Dynamics 04:44 A Big Business Mistake 05:26 The Importance of Outsourcing 14:11 Outsourcing Essentials for Photographers 21:17 The Power of Print Sales 27:43 Social Media Management: A Necessary Investment 29:49 Final Thoughts and Farewell 🔗 Connect with Jodi:📸 Website📷 Instagram 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. Want to see how Jodi uses posing to drive emotional buy-in and bigger sales? CLICK HERE to get The Posing Method 🚨The Mastermind waitlist is officially open for January 2026! Jodi’s current round is sold out (and oversold), but the next cohort launches in January—and it will fill up fast. Click here to join the waitlist and be the first to know when doors open. Show Sponsor: PASS PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too. From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
I said what I said. In this episode, I’m popping off about the epidemic I’m seeing all over our industry—and yeah, I’m calling it an epidemic: photographers hiding behind pretty, Pinterest-perfect work that’s missing the power, the soul, and the luxury they think they’re selling. This one started as an Instagram Story rant. Then I realized: I had more to say. So I marched my sassy little self up to the studio, hit record, and let it rip. Because we’re not here to play small. We’re here to create work that stops people in their tracks. And your overexposed, beige-sweatered, blown-out edits? They’re not doing that. ⚡️ In this episode, I get into: The very real difference between “light & airy” and “blown out & bland” Why consistency ≠ luxury How I helped a mastermind client triple her perceived value—in 30 minutes The truth about why your $300 images will never attract a $3,000 client What most photographers are getting very wrong about Instagram grids Why hiding behind pretty is keeping you stuck—and what to do instead If you’ve been feeling the nudge to go bolder, take risks, and finally create the kind of art your dream clients will pay top dollar for… this is your permission slip. Also? Bring back your shadows, babe. Please. Timestamps: 00:37 A Sassy Start to the Day 01:51 The Epidemic in the Photography Industry 03:21 The Power of Perception and Branding 05:47 A Case Study in Transformation 10:03 The Light and Airy Debate 13:38 A Call to Action for Photographers 15:44 Wrapping Up and Signing Off 🔗 Connect with Jodi:📸 Website📷 Instagram 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. Want to see how Jodi uses posing to drive emotional buy-in and bigger sales? CLICK HERE to get The Posing Method 🚨The Mastermind waitlist is officially open for January 2026! Jodi’s current round is sold out (and oversold), but the next cohort launches in January—and it will fill up fast. Click here to join the waitlist and be the first to know when doors open. Show Sponsor: PASS PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too. From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
The crash out that you and Huda from Love Island have in common. Let’s talk about that dreaded moment: you’re mid-shoot, the light is perfect, your clients are waiting, and your brain? Completely blank. Yep—been there. More than once. In this episode, I’m breaking down exactly why this happens, and it’s not because you’re unprepared or unprofessional. It’s your nervous system doing its job—protecting you under pressure. But here’s the good news: you can rewire that response. I’m walking you through the brain science behind going blank during a session, how “amygdala hijack” shows up behind the camera, and what to do when your prefrontal cortex decides to peace out just when you need it most. Plus, I’m sharing how my method trains you to regulate yourself and your clients before posing even begins—so that the shoot flows, your confidence stays intact, and your clients leave obsessed with both their photos and the experience. We’re talking: How your stress hormones hijack creativity Why shot lists fail you mid-shoot The psychology of posing that actually works My favorite client story from a student who went from panicked to powerful And yes, a full Love Island breakdown because… obviously 👀BONUS TRAINING: Want the 3-sentence formula that regulates your clients and makes awkwardness disappear like a bombshell at recoupling? Watch the bonus video RIGHT HERE. 💌Not on the newsletter list yet? JOIN HERE so you never miss an episode, a strategy, or a spicy reality TV metaphor. If you’ve ever walked away from a session thinking, “I should’ve done better…” this episode is your lifeline. You’re not broken—you’re just overdue for a better method. Timestamps: 00:35 Love Island and Photography 01:43 The Love Island Recap 04:54 Relating Reality TV to Photography 08:13 Understanding Photographer Panic 10:57 The Solution to Mid-Shoot Panic 13:22 Student Success Stories 15:20 Conclusion and Bonus Content 17:15 Final Thoughts and Farewell 🔗 Connect with Jodi:📸 Website📷 Instagram 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. Want to see how Jodi uses posing to drive emotional buy-in and bigger sales? CLICK HERE to get The Posing Method 🚨The Mastermind waitlist is officially open for January 2026! Jodi’s current round is sold out (and oversold), but the next cohort launches in January—and it will fill up fast. Click here to join the waitlist and be the first to know when doors open. Show Sponsor: PASS PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too. From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
Real examples, real psychology, real results Inquiries are coming in, but no one’s booking—and the inbox is starting to feel haunted. Sound familiar? In this episode, I break down exactly how to stop getting ghosted and start booking high-ticket sessions through strategic, psychology-backed email responses. I’ll walk through a real inquiry that turned into a confirmed booking—no sales call required—and explain the psychology behind every word I wrote. I also share a DM from a fellow photographer who implemented last week’s strategy and saw immediate results, proving this approach works beyond my own business. Inside this episode: 📩A real inquiry breakdown that converted into a multi-thousand-dollar booking 💌A DM from a photographer who got a same-day response using this method 🧠The loss aversion bias and why “don’t miss out” is stronger than “look what I offer” 🎯Price anchoring psychology and how to frame your numbers like a pro 📅The color-coded calendar trick that uses visual decision-making to drive action 🔑Strategic word choices that stack urgency, scarcity, and micro-commitments 💼Plus: how to signal authority without sounding salesy Whether you’re responding to one-off inquiries or tightening your communication process across the board, this episode is packed with tangible takeaways that can raise your booking rate and your client confidence overnight. Timestamps: 00:35 Weekly Update and Studio News 02:25 Dealing with Client Ghosting 05:03 Shifting the Power Dynamic 07:33 Email Exchange Breakdown 08:13 Success Story: Elisa's Win 10:41 Handling Senior Graduation Photos 15:24 Psychological Tactics in Pricing 19:41 Final Follow-Up Strategy 26:48 Summary and Key Takeaways 29:36 Closing Remarks and Call to Action 🔗 Connect with Jodi:📸 Website📷 Instagram 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. Want to see how Jodi uses posing to drive emotional buy-in and bigger sales? CLICK HERE to get The Posing Method 🚨The Mastermind waitlist is officially open for January 2026! Jodi’s current round is sold out (and oversold), but the next cohort launches in January—and it will fill up fast. Click here to join the waitlist and be the first to know when doors open. Show Sponsor: PASS PASS is the modern gallery system for photographers who want to look like a luxury brand and sell like one, too. From digital delivery to premium print products, PASS makes it easy to automate passive income with curated packages and pre-built marketing flows—all inside a beautifully designed gallery system. Save $250 with Jodi’s link: Click here to get started with PASS
What if I told you the reason you’re getting ghosted isn’t your pricing—it’s your paragraphs? In this episode, I’m breaking down the psychology behind why your beautifully written, overly detailed reply is overwhelming potential clients and shutting down the sale before it ever starts. This week, I made a rookie mistake that led to my first ghosting in years. And the second I opened the email I had sent… it was obvious. I skipped the psychology, flooded the inbox, and forgot to build the most important thing: connection. Inside, I’ll walk you through: The psychology of the mental transaction (and how to trigger micro-conversions with one small ask) How to write short, strategic emails that feel personal—not pushy Why sending your pricing too early kills the conversation Discovery calls vs email conversions—and what I’m currently testing in my own business How to normalize a high-ticket offer before you even mention the price You’ll also hear the exact 3-sentence email I now use to spark replies, establish authority, and create emotional engagement—without sounding salesy or desperate. Hit play and learn how to make them write back—without begging, discounting, or following up five times. Timestamps: 00:53 The Big Secret and Surprise Party 04:03 Golf Course Banter and Podcast Ideas 05:37 Confession Time: Rookie Mistake 06:59 The Ghosted Email Incident 10:58 Crafting the Perfect Response 16:40 The Power of Micro-Commitments 19:59 Discovery Calls: To Do or Not To Do 23:59 Testing and Adapting Your Systems 26:16 Wrapping Up and Final Thoughts 🔗 Connect with Jodi:📸 Website📷 Instagram 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. 🚨 The Mastermind is FULL—but the waitlist is open! Want to learn how I built my business from $41K to $330K with no spouse, no financial safety net, and three boys depending on me? My 8-week Mastermind starts August 5th—and while all 10 spots are officially filled, you can still join the waitlist in case one opens up or to be the first to know when the next round launches. I’m teaching everything: 📖 The shift from weddings to portraits 📖 My pricing model 📖 Sales scripts that convert 📖 How to roll objections like a pro 📖 The psychology behind creating demand 👉 CLICK HERE TO JOIN THE WAITLIST Want to see how Jodi uses posing to drive emotional buy-in and bigger sales? CLICK HERE to get The Posing Method Show Sponsor: PASS Where modern photographers share, sell, and scale. Save $250 with this link
I’m unpacking why the traditional idea of work/life balance doesn’t work—especially for women building something from scratch. And how I’ve learned to let go of the guilt when my ambition speaks louder than motherhood does. In This Episode: 🔥 The real cost of following advice from people in totally different seasons 🔥 How building my business kept me sane through divorce and early motherhood 🔥 Why I don’t see my kids as competition with my ambition—they’re shaped by it 🔥 What it’s looked like for me to choose myself and my business… sometimes over my family 🔥 Why I think it’s less about balance and more about knowing yourself, obsessing over each part of you that you love… and just calling that life Timestamps: 00:00 Welcome to the Posers Podcast 00:35 Catching Up After a Break 01:22 The Bahama Mama Adventures 03:00 Teenagers and Vacation Realities 04:28 The Work-Life Balance Dilemma 05:25 Childhood Memories and Social Dynamics 08:16 Rejecting the Balance Myth 12:37 Embracing Obsession and Ambition 16:40 Personal Journey and Business Growth 25:09 Final Thoughts and Call to Action 🔗 Connect with Jodi:📸 Website📷 Instagram 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. 🚨 The Mastermind is FULL—but the waitlist is open! Want to learn how I built my business from $41K to $330K with no spouse, no financial safety net, and three boys depending on me? My 8-week Mastermind starts August 5th—and while all 10 spots are officially filled, you can still join the waitlist in case one opens up or to be the first to know when the next round launches. I’m teaching everything: 📖 The shift from weddings to portraits 📖 My pricing model 📖 Sales scripts that convert 📖 How to roll objections like a pro 📖 The psychology behind creating demand 👉 CLICK HERE TO JOIN THE WAITLIST Want to see how Jodi uses posing to drive emotional buy-in and bigger sales? CLICK HERE to get The Posing Method Show Sponsor: PASS Where modern photographers share, sell, and scale. Save $250 with this link!
If you’re waiting for someone to notice your work, hype up your talent, or magically make your bookings roll in… let me stop you right there. No one is coming. In this episode of The Posers Podcast, I’m breaking down the 3-step formula to becoming your own PR team—because if you’re not doing the visibility work for your business, no one else is going to. I’ll walk you through the kind of PR engine that I knew that I had to build for my 40 Over 40 Photography Experience—a totally new offer that required a way louder, more strategic launch than just “posting pretty photos.” And spoiler alert? This is exactly why most photographers stay stuck and underbooked. We’re not whispering our wins anymore. We’re turning quiet qualifications into loud demand. In this episode, you’ll learn: Why pretty work doesn’t sell itself (and what actually does) The biggest myth about established photographers and “easy bookings” The #1 mistake photographers make with reposts and missed momentum How to “brag better” without sounding full of yourself The exact 3-part framework I use: Be Proud. Be Loud. Be Strategic. Plus, I’m sharing a behind-the-scenes look at the moment I realized I could either hide behind humility… or own my authority. If you’ve ever felt like bragging makes you cringe—or like no one is seeing how hard you’re working—this episode is going to hit hard in the best way Timestamps: 00:35 Vacation Vibes and Business Brags 02:40 The Power of Self-Promotion 05:14 Launching a New Offer: 40 Over 40 Photo Series 06:31 The Myth of Effortless Success 11:34 Bragging Better: Be Proud, Be Loud, Be Strategic 20:00 Overcoming Introversion in Business 22:44 Take Action: Brag About Your Business 23:31 Closing Thoughts and Farewell 🔗 Connect with Jodi:📸 Website📷 Instagram 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. 🚨 The Mastermind is FULL—but the waitlist is open! Want to learn how I built my business from $41K to $330K with no spouse, no financial safety net, and three boys depending on me? My 8-week Mastermind starts August 5th—and while all 10 spots are officially filled, you can still join the waitlist in case one opens up or to be the first to know when the next round launches. I’m teaching everything: 📖 The shift from weddings to portraits 📖 My pricing model 📖 Sales scripts that convert 📖 How to roll objections like a pro 📖 The psychology behind creating demand 👉 CLICK HERE TO JOIN THE WAITLIST Show Sponsor: PASS PASS is more than just a gallery delivery system—it’s where modern photographers share, sell, and scale their work. From digital to physical, PASS lets you automate your passive income with high-quality print products and curated packages—right from your gallery. Pre-built marketing automations, stunning design, and effortless delivery. Start looking like the luxury brand you are. Save $250 with my link: Click here to get started with PASS
This isn’t your average “how to run a boudoir business” convo. This is a behind-the-scenes tour of a creative empire in the making. In Part 2 of my conversation with Shannon Griffin, we get deep into the art, psychology, and bold pricing strategy that powers Shannon’s luxury boudoir brand. We’re talking $1,500 commission fees just to start… and five-figure sales for custom-designed wall art that belongs in a gallery. You’ll hear the truth about boundaries, high-end client expectations, saying “no” more than “yes,” and how Shannon’s work changed when she stopped trying to be “just” a photographer—and claimed her place as an artist. If you’ve ever wondered how to charge more, do less, and create actual art people will treasure for a lifetime… this is the episode. Inside this one, we talk about: 🔥What Shannon’s luxury client process really looks like (and why most people fall off) 🔥The mental game of building a business that’s mostly “no”s 🔥How she gets $10K+ clients to say yes without ever sending a price list 🔥What it means to run a values-led, vision-first business (even when it’s terrifying) 🔥Why being the breadwinner, the visionary, and the feeler is a lot—and also totally worth it Timestamps: 00:40 Recap of Last Week's Episode with Shannon Griffin 01:45 Diving into Boudoir Photography 03:11 Creating Trust and Tension with Clients 04:47 The Art of Wall Art 07:13 Shannon's Unique Process and Client Experience 09:11 Challenges and Triumphs in Business 13:04 The Importance of Client Fit and Pricing 15:53 Personal Struggles and Business Impact 19:20 Empowering Women and Building Friendships 20:03 Introducing Pricing and Session Fees 20:19 The Questionnaire and Client Expectations 22:16 Discussing Pricing and Value 24:04 Handling Client Objections and Sales Strategies 26:29 Balancing Client Relationships and Sales 28:42 The Importance of Including Partners in Decisions 33:17 Final Thoughts and Contact Information 35:38 Podcast Wrap-Up 🔗 Connect with Jodi:📸 Website📷 Instagram 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. 🚨 The Mastermind is FULL—but the waitlist is open! Want to learn how I built my business from $41K to $330K with no spouse, no financial safety net, and three boys depending on me? My 8-week Mastermind starts August 5th—and while all 10 spots are officially filled, you can still join the waitlist in case one opens up or to be the first to know when the next round launches. I’m teaching everything: 📖 The shift from weddings to portraits 📖 My pricing model 📖 Sales scripts that convert 📖 How to roll objections like a pro 📖 The psychology behind creating demand 👉 CLICK HERE TO JOIN THE WAITLIST Show Sponsor: PASS PASS is more than just a gallery delivery system—it’s where modern photographers share, sell, and scale their work. From digital to physical, PASS lets you automate your passive income with high-quality print products and curated packages—right from your gallery. Pre-built marketing automations, stunning design, and effortless delivery. Start looking like the luxury brand you are. Save $250 with my link: Click here to get started with PASS
You’ve been to the conferences. You’ve seen the speaker lineups. But have you ever wondered what really goes down behind the scenes? In this episode, I’m pulling the curtain all the way back. I’m sitting down with my girl crush turned soul mate, Shannon Griffin, for a raw, hilarious, and deeply honest conversation about what it’s actually like to be on the educator side of the photography world. From the nerves and expectations of presenting to the weight of attendee feedback—this one goes there. What started as a casual “let’s catch up” turned into a full-on debrief of Shannon’s experience at a recent workshop, including the moment she opened a tough piece of feedback—and decided to talk it through, live, with me, on the pod. This is real-time vulnerability, integrity, and growth. And yeah—it’s also funny as hell. In this episode, we dive into: 🔥 The pressure to be “everything” as an educator—and why that’s just not possible 🔥 Why teaching your process doesn’t mean giving it all away 🔥 Shannon’s approach to client privacy, even when it means missing out on portfolio gold 🔥 The emotional labor no one talks about in educational spaces 🔥 What I told a potential mastermind client who wasn’t ready—and what you should look for in an educator 🔥 The importance of creating safety and trust—even when no one says “thank you” 🔥 Why caring deeply doesn’t make you weak—it makes you excellent If you’re a photographer navigating workshops, education, or just trying to find your people—this one’s a must-listen. Timestamps: 00:00 Welcome to the Posers Podcast 00:58 Reflecting on Podcast Journey 01:54 Introducing Shannon Griffin 02:37 Jody's Girl Crush on Shannon 04:16 The Conference Connection 07:06 Discussing Business Processes 08:49 Conference Feedback and Growth 15:16 Balancing Education and Business 19:53 The Value of Conferences and Workshops 20:21 Choosing the Right Educational Investment 21:24 Red Flags in Educational Programs 22:08 The Importance of Integrity in Education 25:08 Handling Feedback and Miscommunication 31:41 Challenges in Boudoir Photography 37:38 Concluding Thoughts 🔗 Connect with Jodi:📸 Website📷 Instagram 🚨 The Mastermind is FULL—but the waitlist is open! Want to learn how I built my business from $41K to $330K with no spouse, no financial safety net, and three boys depending on me? My 8-week Mastermind starts August 5th—and while all 10 spots are officially filled, you can still join the waitlist in case one opens up or to be the first to know when the next round launches. I’m teaching everything: 📖 The shift from weddings to portraits 📖 My pricing model 📖 Sales scripts that convert 📖 How to roll objections like a pro 📖 The psychology behind creating demand ⚡️ Generous $500/month payment plan⚡️ Small group, max support 👉 CLICK HERE TO JOIN THE WAITLIST Show Sponsor: PASS PASS is more than just a gallery delivery system—it’s where modern photographers share, sell, and scale their work. From digital to physical, PASS lets you automate your passive income with high-quality print products and curated packages—right from your gallery. Pre-built marketing automations, stunning design, and effortless delivery. Start looking like the luxury brand you are. Save $250 with my link: Click here to get started with PASS
Everyone loves to talk about failure after they’ve survived it. But what does it sound like when you’re still in it? This episode is your backstage pass to the messy, uncertain, in-between season of running two businesses—one growing, one slowing—and trying to keep it all together while your bank account flashes warning signs behind the scenes. I’m pulling back the curtain on what failure actually looks like in real time, why perception can cost you relationships, and what no one talks about when they say “don’t compare your beginning to someone else’s middle.” If you’ve ever looked at someone online and thought “I must be the only one struggling”—this one’s for you. Timestamps: 00:40 Today's Episode: When the Bank Account is Bordering on Broke 01:25 From Struggling Single Mom to Successful Entrepreneur 04:25 Announcing the 8-Week Mastermind 07:13 The Reality of Business Struggles 15:30 Personal Stories of Failure and Resilience 25:22 Embracing Failure and Moving Forward 28:19 Conclusion 🔗 Connect with Jodi:📸 Website📷 Instagram 📣 Help Spread the Word!If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get. Tits up, ears open—let’s go build something epic. Want to learn how I built my business from $41K to $330K with no spouse, no financial safety net, and three boys depending on me? ️Join my 8-week Mastermind, launching August 5th. I’m teaching everything: the shift from weddings to portraits, my pricing model, sales scripts, how to roll objections, and the psychology behind creating demand. The investment is $3500 Generous $700/month payment plan (avail for a limited time) Only 10 spots total for max support CLICK HERE TO CLAIM YOUR SPOT It’s also linked in the weekly podcast email. Show Sponsor: PASS PASS is more than just a gallery delivery system—it’s where modern photographers share, sell, and scale their work. From digital to physical, PASS lets you automate your passive income with high-quality print products and curated packages—right from your gallery. Pre-built marketing automations, stunning design, and effortless delivery. Start looking like the luxury brand you are. Save $250 with my link: Click here to get started with PASS