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Pursuing HER Purpose

Pursuing HER Purpose
Author: Abby, Amy & Kat
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© 2025 Pursuing HER Purpose
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This is not your average business podcast. This is for the woman who desires to hit her goals without losing herself, her values or her relationships along the way. We believe in the whole person vs the long term hustle approach and demonstrating to our children what living a life full of purpose is truly about! We’re here for the woman who is an aspiring entrepreneur, developing her personal brand and staying open to opportunities that come before her. We’re here for the woman yearning to find businesses that align with HER, HER core being. Are you feeling stuck? Are you searching for a greater purpose? Are you craving connection? Perfect. You are in the right place and we are excited to get you one step further than you are today.
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This is the very last episode of the Pursuing HER Purpose podcast. And as always, we’re here to talk about how we came to this very difficult decision. We hope you leave this episode with understanding and inspiration as you go forth in your entrepreneurial journey.We share what it ultimately came down to when the three of us decided to shut this business down. The conversation wasn’t easy and we all took a weekend to really think things over before having a more formal heart-to-heart. W...
If you’re listening in real time, it’s the week of Memorial Day and we know a lot of you are busy. But we wanted to bring back this “Greatest Hits” episode with our dear friends Vanessa and Xander Marin. They way they talk about big breaks and if they actually happen or if it’s a series of small breaks that leads you to growing your business is refreshing. The two of them are married and they go into what it’s like to run a business with a partner and how to keep that relationship healthy whi...
This is a great episode to listen to if you have your own podcast, might be thinking of starting your own podcast someday, or for those of you who do any public speaking. Over the last four years we have grown three podcasts, hosted over 300 episodes, and have been guests on over 100 shows. At this point we have taught many women how to podcast and Abby even coaches women on how to improve their podcasting skills. We are sharing our biggest takeaways when it comes to all things podcasting thr...
You might be surprised with some of the points driven home in this episode. It’s Amy with a solo one this week and I’m focusing in on what it really means to be resilient as a business owner. I believe this is one of my strengths as an entrepreneur and I’m not going to tell you that there isn’t a time or a place for a pivot or to move away from something. To be resilient in business means to be able to recover quickly from setbacks. Mistakes happen, we all know that. But what you do to b...
Today’s guest, Jeanelle Teves, is the Chief Commercial Officer of Bugaboo. She is also a speaker, a wife, and a mom of two kids; ages three and six. Jeanelle is crushing it in corporate America and has a stay at home partner. We cover both of these topics in our interview and we touch on confidence. Jeanelle shares how she built her own confidence and how she fully embodies it.We know lots of our listeners have times in their lives where they contemplate a career move. Maybe you’ve thought ab...
We have our first ever goal achievement coach on the show today, Kristin Burke. Kristin also happens to a student from the very first mastermind cohort that we launched. Today, Kristin is talking with us about ways to gain clarity, grow our confidence, and not only make but actually progress towards achieving our goals.First off, Kristin explains to us what a goal achievement coach is and how she got into this line of work. She also shares the four characteristics that she’s seen time and tim...
There are five business philosophies that I, Kat, have found to really change everything for me when it comes to being an entrepreneur. Today I am getting behind the mic to share what these are and the impact each one of them has had on my life. Now, they aren’t going to be your typical marketing strategies that you might hear in a business class but more along the lines of what is going to help you show up in your business in order to succeed.The first strategy I delve into is taking n...
It’s Abby here with a solo episode this week and you guys know I love anything that has to do with personal growth and I love reading. So I thought, why not do an episode based entirely on one of the most impactful books that I’ve read recently; The Mountain Is You by Brianna Wiest. I talk you through some of my biggest takeaways from this book that have also really resonated with other female entrepreneurs in my life.Amy, Kat and I all know that as an entrepreneur it’s not just business and ...
The cart for Purposeful Course is officially open! For those of you who don’t know, Purposeful Course is our complete roadmap for creating, launching, and selling a profitable online course. In today’s episode we open up about our story and why we started Pursuing HER Purpose as a course based business.We know that we are speaking to an audience full of busy women. The coolest thing that we have found about courses is that they don’t take a lot of time. We created our very first course in abo...
We think online courses are an incredible way for you to make ongoing revenue as a business owner. If you’re contemplating on whether or not an online course might be the next right move for you and your business, you’re going to want to hear what we have to say in this episode.Or maybe you are about to launch your offer out into the world but don’t know what steps to take to ensure its success? That's exactly what we are sharing today. Oftentimes people have the misconception that the succes...
One of our greatest values is freedom. We have all been in that place where we have been craving something different from our careers but we haven’t necessarily been able to nail down exactly what that is. Maybe you’re feeling this way right now, too? If so, we created this episode to help you figure out how you might create more freedom from your career.Right from the get go we share five examples of certain scenarios that will help you figure out if freedom is something you might be craving...
Do you want to be a leading authority in your field? That is exactly what we have been able to do with this business here at Pursuing HER Purpose and we are sharing our top tips on how you can do so too. We have spoken on stages in front of thousands of people, we have coached in some of the biggest masterminds in the online space, and between the three of us we have four podcasts that are all top of the charts. This episode gives you practical steps that you can follow to have this type of a...
Building a supportive community when you are an entrepreneur can be hard. We’ve each gone through this ourselves. Being an entrepreneur can be lonely and it can be challenging to build a circle around yourself that supports you. But today we are going to dive into how to build an inner circle that feels aligned with your values both as a person and as a business.We cover five main talking points including the science behind why your inner circle is so important, how your inner circle influenc...
Limiting beliefs - we all have them. But in challenging seasons of entrepreneurship they can really start to overwhelm you. We know this topic resonates with so many of you and that is why this episode is entirely dedicated to you; the dynamic, female entrepreneur who might have some tricky times ahead of them.In this episode I, Abby, teach you how to turn your obstacles into opportunities. I share inspiring stories, practical strategies, and expert advice on how to thrive both in business an...
SEO can be confusing and overwhelming. But today, our guest Maggie Schneider, is chatting with us about all things SEO. Maggie is not only someone who has taken our courses and mastermind but she is also a friend. She is the face behind @hilltophelp - a small business that elevates other businesses with strategic design and marketing.Maggie kicks things off by explaining what SEO is and how to make sure you are using it to the best benefit of your business. She also busts some of the biggest ...
We are taking a deep dive into the behind the scenes of our most recent launch of Purposeful Podcast. Whether you’ve recently launched or are planning to launch soon this is a really important episode to listen to because you’re going to hear some of the measures we look at to gauge success.Purposeful Podcast is our evergreen course that we decided to live launch. We talk through why it is beneficial to live launch your evergreen products a few times a year. We also discuss the things that we...
What is the state of Instagram? In this episode you are going to get a pep talk, strategies, and advice from me (Amy) & some of my Instagram influencer friends. I kick things off by addressing the elephant in the room; does it seem like story views and engagement are harder to come by these days? You might be surprised by the resounding answer I received from my online friends with a large following.The first point that I cover is assessment. How often are you assessing your content? Are ...
In this episode I, Kat, dive deeper into a topic that came up after we released episode 130: How to Sell Without Feeling Gross. After listening to that episode many of you were able to shift your selling mindset to thinking of sales as a service rather than a pain point. However, the thing that continues to come up for you is how to handle objections when they come up. And that is exactly what I cover in today’s episode. I share what the most common objections are, including, “I can’t af...
This episode is meant to inspire you as we kick off 2024. With a new year comes changes, new goals, new revenue and new profit streams for your company. Today, I dive into what unblocking your intuition can do for you as a female entrepreneur, especially if you’ve been feeling stuck or uninspired lately.There are four concepts that I walk you through; understanding intuition and how it ties to entrepreneurship, embracing creativity, overcoming doubt, and finally practical exercises for the in...
We have officially launched Purposeful Podcast for the last time at its current price. Purposeful Podcast is our step-by-step guide to launching a purpose driven podcast that helps you grow your community and become a go-to leader in your niche. One thing we hear over and over again is that next year you’ll start your podcast. But today we want to ask you why not now?From lived experiences, all three of us know that there is no such thing as an ideal time to start. Amy and Abby started the HE...