Radical Disruption

In today’s episode, I’m breaking down how I went from barely getting testimonials to receiving high-quality reviews every single week. For a full year, my program Plug And Get Paid was changing lives, yet I was only getting a handful of testimonials. After building a strategic framework for collecting reviews, I now receive written testimonials one to two times per week and, for the first time ever, video testimonials for my higher-ticket offer.You’ll learn the real difference between informal and formal testimonials, why both matter, and how small but intentional systems can skyrocket your social proof. I’m sharing the exact tool I use to gamify the testimonial process, how I time my requests to get better results, and the irresistible incentive that finally got people to submit video reviews.If you’ve struggled to gather testimonials or are tired of manually begging for feedback, this episode will help you automate the process and collect high-quality proof without chasing your customers.What You’ll LearnThe difference between informal and formal testimonialsWhy timing is the key to getting stronger resultsHow gamifying feedback increases submissionsWhich tool I use to automate testimonial collectionHow to strategically ask multiple times without being pushyThe incentive strategy that got me high-ticket video testimonialsHow to use testimonials to upgrade sales pages and marketingResources & Links:Kajabi 30-day free trial + 2 bonusesTry Senja for just $1/month for 2 months150 Free HooksList Building 101ManychatIG UniversitySome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Connect with Mya:Follow on Instagram @myanichol Join my email listCheck out my websiteNow on YouTubeMore about the Radical Disruption podcast: Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable...

In today’s episode, I’m breaking down one of the most overlooked reasons business owners struggle to stay consistent online: the barrier to entry.I’m sharing what “barrier to entry” actually means, why your content feels heavier on some platforms than others, and how to dissolve the things that make showing up feel like a chore. From choosing platforms that feel natural, to repurposing your content across multiple channels, to identifying what specifically stops you from taking action — we’re walking through it all.I’m also pulling back the curtain on my own process: the perfectionism, the time commitment, and what I changed so podcasting finally feels doable again.If you’re tired of forcing yourself to post or “just get something up,” this episode will help you shift back into creating from a place of energy, clarity, and ease.Resources & Links:Kajabi 30-day free trial + 2 bonuses150 Free HooksList Building 101ManychatIG UniversitySome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Connect with Mya:Follow on Instagram @myanichol Join my email listCheck out my websiteNow on YouTubeRelated Episodes:Episode #: TitleEpisode #: TitleEpisode #: TitleMore about the Radical Disruption podcast: Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!

In today’s episode, I’m sharing the real reason I decided to bring the podcast back — and honestly, it wasn’t part of the 2025 plan. Over the last two months, four different students across my mastermind and scalability programs mentioned that they’ve listened to every episode, missed the podcast, and wished it would return. These are my highest-level clients… and hearing that kind of feedback repeatedly made it impossible to ignore.So in this episode, I’m breaking down the signs that told me it was time to restart the show, why the podcast attracts my dreamiest clients more than any other platform, and how it aligns with the direction my business is moving in 2026 — specifically my word of the year: depth.You’ll also hear why I relaunched quietly without a big promo push (think: November + two babies + solo parenting + Black Friday chaos), and how short, 5–15 minute episodes are helping me become a stronger mentor by forcing me to cut the fluff and get straight to the point.Finally, I’m giving you one simple action step — one that might honestly shift the way you show up in your business moving into 2026.Resources & Links:Kajabi 30-day free trial + 2 bonuses150 Free HooksList Building 101ManychatIG UniversitySome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Connect with Mya:Follow on Instagram @myanichol Join my email listCheck out my websiteNow on YouTubeMore about the Radical Disruption podcast: Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!

In today’s episode, I’m officially back on the mic and kicking things off with a raw, behind-the-scenes update. I’m sharing why I’m ditching polished intros, perfect editing, and long episodes in favor of a more real, voice-memo-style format that actually fits into the tiny pockets of life—for me and for you.I also give a life update after seven months away, including postpartum realities, becoming a mom of two, finally having a home office I love, being flown out by Kajabi (still surreal), and diving headfirst into Christmas mode way too early.Then I shift into a deeper conversation I’ve been having everywhere lately: what it truly looks like to balance motherhood, marriage, and running a thriving business—especially when you’re the primary income earner. I open up about navigating flipped household roles, my journey from wanting to be a stay-at-home mom to becoming the breadwinner, and how my husband and I are figuring out this season together.Resources & Links:Kajabi 30-day free trial + 2 bonuses150 Free HooksList Building 101ManychatIG UniversitySome of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Connect with Mya:Follow on Instagram @myanichol Join my email listCheck out my websiteNow on YouTubeMore about the Radical Disruption podcast: Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business.Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!Make sure to hit subscribe/follow so you never miss an episode!

In today's episode, I'm sharing why I'm putting a pause on podcasting. My heart hasn't been in podcasting for a little while, but I've been fighting with the fact that I've needed a break. I had this arbitrary rule I put in place for myself that I couldn't take a break from the podcast. But this rule was made for no real reason, so now I need to trust myself that taking a step back is the right choice. I encourage you to throw out the rulebook that is keeping you from doing what you love. Make necessary changes, find what you love, and take the right path for you. I won't be gone forever, but for now, I'm sending you all the love!Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2025/04/22/pause-on-podcasting/Resources & Links:Episode 108: $100 million dollar advice from Brendon Burchard150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templates

In today's episode, I ask: Is relatable content holding you back from making sales? This could be through your content, your offers, your client conversations, or anything else. Where and what are you holding back from sharing because you're afraid it's not relatable?In my recent content journey, I've realized that I've been holding back parts of myself for fear that they're not relatable. But the truth is that I'm not here to be relatable. I'm here to be an innovator, a thought-provoker, someone who pushes other people to be their best selves, whatever that might look like.So, what are you holding back on sharing because you're afraid that it's not relatable? Share that today.In today’s episode, I cover:How different stories and backgrounds don't discredit successWhy unrelatable content can still be powerfulHow my goal as a content creator and as a business owner is just to be really good at being meWhy I want people to see that my dreams and my actions are impacting their destinyHow I'm not here to be relatable Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode!Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2025/04/15/relatable-content/Resources & Links:150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU

In today's episode, I'm sharing 10 Instagram Story ideas for you to sell your offer in under 5 minutes. (This is technically a part two episode, so go check out episode 46 for more ideas!)I'm going in-depth on these 10 ideas so you can take away some inspiration to make selling easier on Instagram. But I want to be really real with you; this is going to get you a whole whopping 10 days of selling, which is great, but it is just a start. What you really need is an easy plug-and-play system that makes selling easier beyond those 10 days. You can learn more about my Plug & Get Paid offer here.In today’s episode, I cover:What your ideal client has tried in the past but hasn't workedWhat is a thought that your ideas client has had but wouldn't admit to havingShare a short tutorial or walk-through and say you share more like that inside of your paid offerWhat is something that has happened in your day-to-day life recently that could be related to your offerWhat is the method, framework, or blueprint that you teach in your offer that provides resultsWhat is a mistake that you made that ultimately led you to a winWhat do you do versus what do you not when teaching inside your offerThis isn't just (blank); it's the beginning of (blank)What is in their head that is moving them towards their goalsTake something you've heard or seen recently that you disagree with and talk about why Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2025/04/08/instagram-story-ideas/Resources & Links:Episode 46: Selling on Instagram - 10 in-depth ideasPlug & Get Paid150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templates

In today's episode, I'm sharing 7 simple ways to increase your revenue without increasing your workload.One of the key things to implementing the strategies I share today is you need to have a tool like Kajabi to implement them easily and efficiently. These strategies will help you reach sustainability while increasing your revenue.In today’s episode, I cover:Order bumpsIncluding multiple payment typesOffering payment plansOffering an alumni discountAdding a late fee for defaulted paymentsAdding in a higher or lower tier to an offerBundling several offers together for a limited time only Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode!Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2025/04/01/increase-your-revenue/Resources & Links:Kajabi 30-day free trial + 20 free story templates150 Free HooksList Building 101ManychatIG University

In today's episode, I'm discussing the number one reason why your business isn't scaling, and that's tracking your business metrics.While it is possible to grow without tracking numbers initially, sustainable scaling requires detailed metric analysis. At my current business level, most of my time is spent analyzing numbers, experimenting, and optimizing rather than creating new content.Check out my Scalability program, which is open for enrollment until March 31st at 10 PM MT!In today’s episode, I cover:Essential metrics businesses should trackWhat traffic-to-offer conversion rates should look likeHow opt-in form conversions worksWhat tripwire conversion rates look likeWhat upsell conversion rates should be  Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you. Find the complete show notes here: https://myanichol.com/2025/03/25/why-your-business-isnt-scaling/ Resources & Links:ScalabilityClickUpThe Online Blueprint150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templates

In this episode, I'm sharing 5 ways to keep people on your content longer so your content views skyrocket. I'm also sharing a quick recap of what's happening in my world.The goal of this episode is to provide you with strategies for holding attention, not necessarily creating the hook that grabs attention to start with. I'm diving into 5 strategies to get your audience to spend as much time on your content as possible. In today’s episode, I cover:Ways to create a loop to increase engagementHow to make your content visually engagingWhat pattern interruption is and how to use it throughout a postHow to lead people with your captionWhy you should keep your content concise Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode!Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2025/03/18/keep-people-on-your-content-longer/Resources & Links:The Online Blueprint150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU

In this episode, I’m excited for you to hear how Scalability student Jade scaled to $10k months. We’ll dive into how Jade has scaled from $2k and $3k to several $10k months using what she learned in Scalability.Jade is a social media strategist and manager who helps entrepreneurs turn their content into real business growth, not just likes and views. She’s worked with clients across various industries, from online service providers to brick-and-mortar stores and hair salons, helping them increase website traffic, generate leads, and boost sales through strategic social media marketing. In today’s episode, we cover:The struggles she faced before joining ScalabilityHow lessening the number of offers led to more successHow she finds leadsHow she changed pricing to reflect the quality of her servicesWays she leveled up the client experienceHow she stands out to gain and retain clientsThe mindset shifts that have helped her focus and maintain sustainability in her business Connect with Jade: Follow on Instagram @jade.mc.neilVisit her website Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2025/03/11/10k-months/Resources & Links:The Online Blueprint150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templates

In this episode, I'm sharing how to make more money with Kajabi in 2025. This episode is a continuation of last week's episode, where I talked about the takeaways I learned from the Kajabi partner retreat. Kajabi has been a vital platform in helping me build and scale my business. So today, I wanted to give you an inside look at how Kajabi helps me make more money in my business. In today’s episode, I cover:Memberships and all the customization features, customer experience, and Kajabi CommunitiesHow Kajabi allows you to utilize upsells, down sells, and order bumpsWhy offer bundles can make you more in KajabiHow to build an affiliate program for your offer in KajabiWhy paid or free communities in Kajabi can help your business Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you. Find the complete show notes here: https://myanichol.com/2025/03/04/kajabi/ Resources & Links:Kajabi 30-day free trial + 2 bonuses150 Free HooksList Building 101ManychatIG University

In this episode, I'm sharing about my incredible opportunity to go to Napa Valley to attend Kajabi's first-ever partner retreat. I dive into $100 million advice from Brendon Burchard and the takeaways I learned.Brendon Burchard is a high-performance coach, author, and motivational speaker. At the retreat, he talked about pivoting in your business, leadership, and the future of AI. In today’s episode, I cover:Why it’s more important to love what you do more than making moneyHow pivoting in your business is okayBuilding recurring revenue and how that is the key to lasting true wealthWhy getting in the room is importantHow to scale yourself with AI cloningWhy it’s important to sell more than one thing and nurture your funnel less Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you. Find the complete show notes here: https://myanichol.com/2025/02/25/brendon-burchard/ Resources & Links:Kajabi 30-day free trial + 20 free story templatesDelphi AI Clone - 50% off your first month150 Free HooksList Building 101ManychatIG University

In this episode, I’m sharing the best lesson and the hardest lesson I’ve had to learn as an entrepreneur. If you are looking to build a life-giving business, this episode is for you. I was talking with a client about goals for 2025 based on 2024, and the biggest change she wanted to make was not doing everything at the last minute. That conversation reminded me I had to learn to let go of the sense of urgency to make my business thrive. I had to learn that nothing is an emergency in business.In today’s episode, I cover:How to not do everything last minuteGetting out of the “rush” zoneHow nothing is an emergency in business; nothing needs to be so urgentBuilding your business with long-term thinking, not instant gratificationWhy you don’t have to execute the second you come up with an ideaHow to stop and ask yourself, “But what if I wait?”Why spaciousness is the goal, and urgency is not going to get you there Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you. Find the complete show notes here: https://myanichol.com/2025/02/18/best-lesson/Resources & Links:150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU

In this episode, I'm sharing everything you need to know about the new Instagram feature, Trial Reels. I dive into the tests I did with Trial Reels and share my opinion on whether it's worth your time. I'm also sharing a quick and raw update on what's happening in my life. Trial Reels is a new Instagram feature where you can post a Reel that doesn't get shown to your followers or appear anywhere on your feed, Reels tab, or your account. Its purpose is to do a trial run of your content so you can see how people who don't follow you interact with it, and then you can decide if you want to share that content with your audience. In today’s episode, I cover:How Trial Reels is only for posting reels, not posts or carouselsHow posting a Reel currently works, and what is different with Trial ReelsThe results I've seen from testing different pieces of content in Trial Reels vs. ReelsWhy Trial Reels specifically target people who aren't following youHow many Trial Reels I've posted, and how many followers I've gained from themHow long my test trials took to gain any tractionWhat kind of Reels perform bestWhy your content still needs to make it to your feed for the audience you've already grown, regardless of how it does in Trials Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you. Find the complete show notes here: https://myanichol.com/2025/02/11/instagram-trial-reels/ Resources & Links:150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU

This episode was inspired by a really great question I got from someone in my Instagram community. Today, I'm sharing some general guidance on how to decide what content to share for free vs. what to charge for. The balance of giving and selling is what builds a sustainable business. People aren't just paying for your information; they're paying for your experience, your perspective, and your tools to implement. Share the what and the why for free, but charge for the how.In today’s episode, I cover:Tips on the type of content to share for freeHow information alone doesn’t create resultsThat people who pay, pay attentionHow your information should help with their problem and guide them on how to implement the solutionThe ultimate goal of all content is to sell the transformationWhy share the “what” and “why” for free but charge for the “how”How everyone’s business is different, so do what works best for you Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you. Find the complete show notes here: https://myanichol.com/2025/02/04/what-to-share-for-free/ Resources & Links:150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU

In today's episode, I'm walking you through how to handle negative customer feedback. (I also have a fun surprise to share with you all!)We all receive negative feedback in our businesses at some point, but feedback is just a data point. You get to decide what you do with it. I'm sharing some examples of what I've experienced and how I reacted.In today’s episode, I cover:How even negative feedback can be valuable informationWhy every piece of feedback does not mean you have to take actionHow to find what multiple people are saying, not focus on one person’s opinionWhy to hold off on knee-jerk reactionsA script I use for how to respond to negative feedbackHow you can ask questions to learn more about how to make your offer better Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2025/01/28/negative-customer-feedback/Resources & Links:150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU

In today's episode, I'm sharing how I set goals in my business for the year. It's a little different than how some people do it, but you'll take away some new ideas on how to set your goals for the new year.In this episode, I dive deep into how to plan your life first, then fill in the gaps of time with your business goals. We are focusing on yearly, big-picture goals. In today’s episode, I cover:Ways to recap what went right or wrong in 2024 and how to expand or change in 2025How I pull out a calendar for the entire year and plan out my personal life first, then focus on business planningCategorizing big projects first, then smaller projects that I want to accomplish throughout the yearWhy celebrating the wins in 2025 is importantHow focusing on how you want your business to feel this next year helps you create goals to reach thatHow goal setting is more than just revenue numbers Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2025/01/21/how-i-set-goals-in-my-business/Resources & Links:150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU

Today’s episode is a good reminder to provide value, but don’t forget to do this one thing: sell. In this episode, I share different scenarios that happened recently in my business that reminded me that selling is providing value. We don’t always have to provide free educational value in every single place we are reaching our audience. You can provide value, but don’t forget to sell!In today’s episode, I cover:How I use my Instagram stories to connect as a human being while building my personal brandWhy implementation equals transformation inside of your offerWhy information does not equal transformationHow people who pay, pay attentionWe should spend as much time selling our offer as we do creating free value contentConnect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTubeMake sure to hit subscribe/follow so you never miss an episode!Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.Find the complete show notes here: https://myanichol.com/2025/01/14/provide-value/Resources & Links:150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU

Today, I'm sharing a sales technique that made me $20k. I recently used this technique to launch my Plug and Get Paid course and saw massive success.In this episode, I'm walking you through how to sell an offer by selling the lifestyle the offer will bring. In sales, we often don't think about the transformation as how it integrates into someone's life and what it would actually look like in a very specific scenario.In today’s episode, I cover:Examples of selling by using specific scenariosWhy your messaging has to resonate with peopleHow to show how your offer will integrate into their life and benefit their lifestyle and routineHow to show the physical representation of the emotional aspect that you help people withWhy you need to sell the lifestyle on your sales page, Instagram stories, and in conversationsHow being specific and talking to one person actually helps more people than if you were trying to talk to everyone Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you. Find the complete show notes here: https://myanichol.com/2025/01/08/sales-technique/ Resources & Links:Plug and Get Paid Course150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in this episode:Join IG University!IGU