Robin Bouwman Podcast

Would you work 30 days for Jordan Belfort for free?   Mark Lack kind of did. He made a deal where Jordan paid nothing upfront, collected $1 million in 30 days, and Mark got paid purely from the results.   In this episode you'll discover how he structures deals like that: how he borrowed other people's audiences to build a 320K email list, what paying Tai Lopez $40K upfront returned, why a pitch with no upfront fee beat five competing offers, and why he walked away from celebrity deals after selling his business for $5.2M.   At the end of the episode we get into how Mark invests the revenue his marketing generates. He sold Nvidia way too early, learned his lesson, and now deliberately locks his money away so he cannot sell even if he wants to. That full conversation is on my other podcast, Venture Capital Decoded. Watch it here: https://youtu.be/_frlSz224M0   Mark Lack on Instagram: https://www.instagram.com/mark.lack   00:00 Mark Lack’s story and the move from sales to marketing 05:58 Buying, borrowing and creating an audience 09:55 The $2.1M launch and why most deals failed 16:17 Choosing creators, testing demand and celebrity offers 26:25 Earning equity and choosing business partners 31:39 Building demand before a launch 36:54 Testing offers, sharing costs and scaling 45:49 Investing in skills and finding affiliate partners 49:46 Building a 320K email list and paying Tai Lopez 56:16 Selling the business and building valuable relationships 1:06:23 Working with Tony Robbins and Jordan Belfort 1:16:43 Making money by connecting affiliate partners 1:21:35 Mark’s views on AI, investing and the lifestyle trap 1:39:49 AI courses, constant change and long-term wealth 1:49:22 Renting luxury, lifestyle spending and final thoughts

Usman Kayani has been involved in $100M+ in sales and built high-performance sales teams for online founders. We sat down to talk about what actually makes a great sales team, from hiring and managing closers to commissions, KPIs, sales leadership and scaling without everything turning into a mess.   Instagram: https://www.instagram.com/usmankayanisales/

From $152K in debt to building a $5M/year agency. Mike breaks down how low-ticket funnels actually work, from getting your first sales to scaling ads, fixing funnels, and turning it into a real business. We also get into the mistakes that nearly wiped him out along the way.   Follow Mike On Instagram: instagram.com/mikebuontempo   Client Accelerators: http://clientaccelerators.com   00:00 - Intro: Low-Ticket Funnels, Scaling & Creative Systems 00:45 - Mike’s First $7 Low-Ticket Offer 12:25 - Scaling the Audiobook Funnel to 13,000 Sales 14:50 - Agency vs Consulting vs Publishing Model 21:25 - The Hedge Fund Acquisition Engine Angle 27:01 - Scaling Spend, CPA Forecasting & Needle Movers 33:07 - When Call Funnels Start Fatiguing 35:32 - Modeling Low-Ticket Funnel Conversion Rates 41:35 - Sales Page vs VSL: Which One Should You Use? 53:26 - Can Sales Pages Scale as Far as VSLs? 56:38 - Choosing the Right Funnel for the Right Founder 01:06:01 - Creative Production Costs & Scaling Ads 01:14:33 - How to Create Winning Ad Concepts 01:20:29 - Weekly Creative Ideation Meetings & Scoring Ads

  In this episode, I’m sitting down with Deven Rodriguez, the guy behind what’s widely considered the #1 podcast agency in the world.   We break down how he built a $300K-per-month podcast agency, without fluff, without theory, and without the usual “guru” nonsense. We talk about what actually worked, what didn’t, how podcast guesting really turns into revenue, and why most people completely misunderstand podcasts as a growth channel.   We also go deep into: – building momentum from zero – cold email vs ads – why niche podcasts often outperform big shows – pay-to-play podcasts (and when they’re worth it) – communication, storytelling, and showing up as a guest – and the mindset shifts that made the biggest difference If you’re building a business, thinking about podcasts, or already using them but not seeing results, this episode will probably save you a lot of time (and money).   Check out Deven here: Instagram: https://instagram.com/devenrod Website: https://podcastguest.io

In this episode, Nik Setting breaks down how he built a 7-figure business using Instagram, branding, and what he calls the “profile funnel.” Instead of relying on traditional ads and sales calls, he focuses on content, trust, and DM conversations to drive conversions. We dive into the shift toward a trust-based economy, why personal brands outperform direct response long-term, and how his system generates clients, talent, and opportunities from one profile.   Nik Setting on Instagram: https://www.instagram.com/niksetting/ Nik’s Mochi app: https://themochi.app/ 00:00 – Instagram Profile Funnel to $1M/Month 02:30 – Real Proof vs Viral Hype 11:47 – Why Branding Feels “Hard” 15:44 – What Is the Profile Funnel? 21:08 – The Real Problem: Patience 26:14 – Marketing Is the Ultimate Skill 29:45 – Unique Mechanism & Movement Leaders 36:03 – Ads: Business Manager vs Boost Posts 40:22 – Does the Profile Funnel Work in Every Niche? 46:03 – Branding vs Positioning vs Messaging 52:43 – Why Setters Make or Break Revenue 57:04 – Introducing Mochi: The DM Sales System 01:07:00 – 50% of Sales Closed in DMs 01:14:20 – Tracking Profile Ads & Revenue Per Follower 01:18:33 – The 10-Year Vision & Scaling Big Brands 01:21:29 – From Roofer to Million-Dollar Operator