Scaling Deep with Membership School

The fourth quarter of the year is a great time to boost profits in your business. I've noticed some key trends that can help you take advantage of this time period. Focus on authentic connection, testing new offers, and positioning yourself well for the new year. I encourage you to join me for the upcoming content workshop if you want to learn more about designing a membership that aligns with your strengths. My upcoming "Membership Content Creation Machine" workshop. 🔗 https://scalingdeep.com/content 

In this episode, I talk about how I plan out my Q4 strategy for my business. As a small business owner, I don't have the luxury of having the entire year planned out in advance - things change so quickly in the online world that it's really hard to predict what's going to happen far in the future. Overall, the key is to spend some time thinking through your Q4 plan, set a few commitments, but don't overdo it. If you're looking to create a membership that doesn't burn you out, be sure to check out my upcoming "Membership Content Creation Machine" workshop. 🔗 https://scalingdeep.com/content I hope this video has given you some helpful tips for planning a successful Q4!

Cultivating an entrepreneurial, six-figure mindset can become your greatest asset when prepping for a live launch. Check out my 7 tips for really getting in the zone before your launch - I saved my best tip for last! If you're interested in learning more about how to launch a successful membership program, be sure to check out my upcoming training, The Six-Figure Membership Secret. 👇👇👇  FREE TRAINING 👇👇👇 _______________________________  The 6 Figure Membership Secret Webinar: Unlock the 3 secrets to recurring revenue & ultimate flexibility (without burning out from big launches & content creation!) Thursday, Sept 05 - 10am PDT • 12pm CDT • 1pm EDT Sign up for FREE at scalingdeep.com/live/ ✨ _______________________________  Or... If you'd rather work with me 1:1 as a coach to build your Membership strategy, apply to see if we are a good fit ➡️ https://scalingdeep.com/coaching

Live Launch 101🔥. In today's episode I'll take you through:  • Different types of launch events, including the simple pressure launch, challenges, webinars, and workshops. • Benefits of each event type and why I personally prefer webinars and workshops as they allow me to invest in and improve the training over time. • The importance of getting people to actually show up and participate in the live event, as that is key to them considering your membership offer. • Tips on using tools like urgency, scarcity, and email sequences to drive attendance and engagement. If you're interested in learning more about how to launch a successful membership program, be sure to check out my upcoming training, The Six-Figure Membership Secret. 👇👇👇 FREE TRAINING 👇👇👇 _______________________________  The 6 Figure Membership Secret Webinar: Unlock the 3 secrets to recurring revenue & ultimate flexibility (without burning out from big launches & content creation!) Thursday, Sept 05 - 10am PDT • 12pm CDT • 1pm EDT Sign up for FREE at scalingdeep.com/live/ ✨

To watch this video on YouTube go here: https://www.youtube.com/watch?v=wcKZzJCasqQ This week’s business case study: my business, Scaling Deep! 🌀 Key Performance Indicators (KPIs) are often overlooked by small business owners. Without properly tracking these indicators surrounding your live launches, how do you actually know if you were successful or not? 📈 OBJECTIVE analysis can open the door to determining IF you need to make adjustments, and 2. WHERE you need to make adjustments. Check out this inside look into how I track my live launches.  If you're interested in learning more about how to launch a successful membership program, be sure to check out my upcoming training, The Six-Figure Membership Secret. 👇👇👇 FREE TRAINING 👇👇👇 _______________________________  The 6 Figure Membership Secret Webinar: Unlock the 3 secrets to recurring revenue & ultimate flexibility (without burning out from big launches & content creation!) Thursday, Sept 05 - 10am PDT • 12pm CDT • 1pm EDT Sign up for FREE at scalingdeep.com/live/ ✨

In this week's episode, we are talking about all things NICHE. I share some tips on how to find the right niche for your membership. This includes doing keyword research, analyzing your competitors, and testing your idea with potential members. If you're interested in learning more about how to launch a successful membership program, be sure to check out my upcoming training, The Six-Figure Membership Secret. 👇👇👇 FREE TRAINING 👇👇👇  _______________________________ The 6 Figure Membership Secret Webinar: Unlock the 3 secrets to recurring revenue & ultimate flexibility (without burning out from big launches & content creation!) Thursday, Sept 05 - 10am PDT • 12pm CDT • 1pm EDT Sign up for FREE at scalingdeep.com/live/ ✨

Trying to decide between a live launch or an evergreen funnel for your membership program? 🤔 In this video, I break down the key differences between these two strategies and share which one may be the best fit for you: ✨ Live launching creates a sense of urgency and connection but requires more intensive effort. ✨ Evergreen funnels provide ongoing sign-ups but can be trickier to gauge success. I also share my own experience starting with an evergreen approach before transitioning to live launches. _______________________________  Membership School Is A Training Program To Help You Build A Membership With Predictable, Recurring Revenue For The Next 5-Years & Beyond! 👉 https://scalingdeep.com/ms/ _______________________________ FREE Six Figure $ Membership Training ➡️ https://scalingdeep.com/training/

SEO is so incredibly valuable for membership sites. In this week's episode, I share with you my SEO journey, and some basic guidance and resources to help you get HOT🔥 leads organically! Membership School Is A Training Program To Help You Build A Membership With Predictable, Recurring Revenue For The Next 5-Years & Beyond! 👉 https://scalingdeep.com/ms/ Pathfinder SEO: https://pathfinderseo.com/?ref=lisaprincic _______________________________  FREE Six Figure $ Membership Training ➡️ https://scalingdeep.com/training/  Or... If you'd rather work with me 1:1 as a coach to build your Membership strategy, apply to see if we are a good fit ➡️ https://scalingdeep.com/coaching 

Want a membership to lighten your workload? The last thing your probably want is to be suddenley saddled with endless admin.  In this episode I share all of the platformss and tools I use to host content, onboard members and keep them engaged, using as much as my time as possible.  Get direct links to all the programs I use to run my membership and business efficiently inside my toolbox right here: https://scalingdeep.com/resources/

The idea of taking on another content project seems completely unmanageable, you will love this podcast episode. Yes, you’re a busy coach, but you have so much knowledge and value to offer. Don’t suffocate yourself with MORE - learn the best ways to utilize and maximize what you already have by having a delivery system that is efficient and sustainable. There are many different ways to do this - and I share all my thoughts and suggestions on what might work best for you. Did you miss out on my Effortless Membership Content Creation Workshop? You can join LIVE or on-demand here 🔗 https://scalingdeep.com/content

Learn how to create evergreen content for your membership that never gets outdated! 🎉 Don't miss our workshop! 🎉 Sign up for my Effortless Membership Content Creation workshop today to map out a year's worth of engaging membership material in record time. 🔗 https://scalingdeep.com/content Mark your calendars | Tues, July 9th at 10am PDT • 12pm CDT • 1pm EDT  _______________________________ FREE Six Figure $ Membership Training ➡️ https://scalingdeep.com/training/ Or... If you'd rather work with me 1:1 as a coach to build your Membership strategy, apply to see if we are a good fit ➡️ https://scalingdeep.com/coaching

On this week's Scaling Deep podcast, I'm talking all about the future of membership site content - how it's evolving and what you should focus on. I share my thoughts on why cramming your membership full of content isn't the answer. Instead, I explain why acting as a content curator and guide is becoming more important to help members cut through the noise. If you want to learn more, make sure to check out my upcoming workshop: The Effortless Membership Content Creation Workshop. It's only $27 and you can join live or watch later. _______________________________ Sign up for my Effortless Membership Content Creation Workshop ✨ ➡️ https://scalingdeep.com/content _______________________________ FREE Six Figure $ Membership Training ➡️ https://scalingdeep.com/training/ Or... If you'd rather work with me 1:1 as a coach to build your Membership strategy, apply to see if we are a good fit ➡️ https://scalingdeep.com/coaching  _______________________________ Listen to the Scaling Deep Podcast! 🎙️ I dive deep into the real truth behind success - turning points, BIG mistakes, tough choices, valuable connections, and steps taken to feel fulfilled while aiming high. Focusing on models, messaging, creating meaningful content, showing up boldly & taking risks ... we uncover the perfect storm for consistent revenue doing your dream work.

I'm talking all about what to do when you have super low conversions on your program. I know this is a big issue for a lot of people - you feel like you've done everything right, but nothing seems to be working and it's really stressful. I just hosted an entire workshop on how to create a kickass membership sales funnel, so I'm going to share some of the key highlights from that, along with some other critical points. You can check out the replay here: https://scalingdeep.com/maximize/ My goal is to give you a pep talk and some practical advice to help you objectively analyze your funnel. With the right tracking and support, you can gain more confidence in your offer instead of giving up. There's likely more you can optimize in your marketing and sales process before you need to start completely from scratch. _______________________________  Subscribe for new episodes every week! 💥 _______________________________ ✓ Diagnosing your member's biggest problem https://www.youtube.com/watch?v=zFTjg... ✓ Sales psychology https://www.youtube.com/watch?v=2DWeT... ✓ How- to guide for member retention https://www.youtube.com/watch?v=Pjfw7... ✓ Design your Membership in 5 days https://www.youtube.com/watch?v=jSevd... ______________________________ Lisa Princic is a Membership strategist who is focused on helping impact-driven business owners dive deep into their unique value and business models to build sustainable & profitable brands. Lisa teaches how with the right strategy, you can build your membership to six figures in less than 10 hours per week. 

Learn how to create effective sales funnels for your membership program! In this video, I share key insights on maximizing membership sales through well-structured funnels. Maximize Membership Sales Workshop!!! Tues, June 18th, 2024 - 10am PST • 12pm CST • 1pm EST Sign up here 👉🏻https://scalingdeep.com/maximize/ In this workshop, I'll share various strategies to package your offer and encourage new members to invest more upfront. Discover effective techniques to avoid overwhelming your audience with too many options. Join me as we dive into the secrets of successful membership sales.

Ready to crack the code on getting MORE sales for your membership? Learn the strategies for high-converting membership funnels that sell in today's market! Tues, June 18th, 2024 - 10am PST • 12pm CST • 1pm EST Sign-up here 👉🏻https://scalingdeep.com/maximize/ In this workshop, I'll share various strategies to package your offer and encourage new members to invest more upfront. Discover effective techniques to avoid overwhelming your audience with too many options. Join me as we dive into the secrets of successful membership sales.

STOP 🛑 You need to do this ONE thing before you start stressing yourself with pricing… In this weeks Scaling Deep Podcast episode, I talk about why you need to focus on developing a compelling unique selling proposition (USP) and clearly articulating the transformation you provide before arbitrarily picking a price.  Ready to make this possible? Sign up for my FREE Six Figure $ Membership Training ➡️ https://scalingdeep.com/training/ Or... If you'd rather work with me 1:1 as a coach to build your Membership strategy, apply to see if we are a good fit ➡️ https://scalingdeep.com/coaching

Your business doesn't need to be overwhelming or require a massive amount of content creation every day. Simplify your approach to eliminate procrastination and focus on the most essential, automated, and profitable strategy: MEMBERSHIPS! Ready to make this possible? Sign up for my FREE Six Figure $ Membership Training 👉🏻https://scalingdeep.com/training/  Or... If you'd rather work with me one on one as a coach to build your Membership strategy? Apply to see if we are a good fit ➡️ https://scalingdeep.com/coaching/  _______________________________ ✓ How to nail your value proposition in 2024 • https://www.youtube.com/watch?v=8e_Yn8SIa1E&t=36s ✓ How to ACTUALLY strategize your business •https://www.youtube.com/watch?v=U_glwb556Fo  ✓ How to get paid every day in 2024! • https://www.youtube.com/watch?v=mrhmxIn6Y9Y ✓ Design your Membership in 5 days • https://www.youtube.com/watch?v=jSevd1aimAI _______________________________ RECOMMENDED TOOLS: ○ Membership Success Blueprint Workshop 👉🏻 https://scalingdeep.com/membership-workshop/ ○ Member Journey Map 👉🏻 https://scalingdeep.com/member-journey/ ○ Profitable Membership Pricing Formula 👉🏻 https://scalingdeep.com/pricing-formula/ _________________________________________ Lisa Princic is a Membership strategist who is focused on helping impact-driven business owners dive deep into their unique value and business models to build sustainable & profitable brands. Lisa teaches that with the right strategy, you can build your membership to six figures with less than 10 hours per week. Subscribe for brand new videos every week

If you're worried about starting a membership or even going all in on your current program because you're afraid of commitment, you've got to look at that. Firstly it's hard to get anywhere in a business without commitment. That is the honest truth. You need to go all in on something that you want to sell. However, if you're still testing the waters, here's a solid option. I'm sharing easy ways to do it inside my workshop next week. It's normally $37 but I'm doing it this one time only, for FREE. Sign up here: https://scalingdeep.com/method-launch/

You might think the answer to this question is super obvious but it's not. Business owners with different backgrounds and assets are in totally unique situations and sometimes it's better to launch a membership before building an audience and sometimes it works well the other way around. Inside this episode I share the pros and cons of each. Come over to my website and sign up for my free training https://scalingdeep.com/training/ so you don't miss my free announcement, coming soon!

Do you have a membership idea and are having trouble fleshing it out. OR thought it was clear until you started putting it down on paper. Here's what you need to watch for and 1 hack to for starting to figure it out. Check out my VIP Membership Design packages here: https://scalingdeep.com/coaching/