Sell Like A Copywriter

Are you a creative business owner who wants to write stand-out copy that sells your unique offers? Ever wish you could write copy for your sales page, emails, or content that feels good and makes you money…without ripping all your lashes out? Welcome to Sell Like A Copywriter, the podcast that will shake up your copywriting game and make your words work as hard as you do. I'm Jess, your copywriting teacher and writing bestie, ready to help you sign more clients, sell more offers, and make more money with copy that's as bold and unique as your offers. My copywriting career started as a (slightly) humble blog writer in 2019 which quickly led to discovering my knack for writing money-making sales pages, emails, content, and ads. Hundreds of clients later, I had an epiphany: no one can sell your offers like you can. You don't need to outsource your copywriting to see amazing results. With the right strategies, you can write copy that's authentic to your voice and compels your community to take action. I've mastered the art of creating A++ copy that sells unique offers – and now I want to help you become the best-fit copywriter for your business. This podcast is your go-to resource if you're a course creator, coach, or service provider ready to master simple selling through specific messaging. You've got a lot to say, and I'm here to help you say it in a way that sells. This podcast answers questions like: 🍒How do I become a better copywriter? 🍒How to write copy that sells? 🍒How to write a sales page? 🍒When to hire a sales page copywriter? 🍒How to write a good sales email? 🍒What types of content writing sell? Tune in weekly for simple yet powerful copywriting tips and actionable strategies designed to help you write quicker, feel more confident in your copy, and see tangible results from your work. Each episode is rooted in playful, confidence-boosting vibes so you learn how to master the art of easy and effective copywriting without boring and outdated information. Subscribe to Sell Like A Copywriter wherever you listen to podcasts and share it with a creative business owner ready to transform their business with specific copy that sells!

186: BTS: My Low Maintenance Email Visibility, Strategy, & Results for 2025 (As A Sales Copywriter)

It would be WILD of me, as a sales + email copywriter, to never share about my email marketing strategy + results. Open rates? Click rates? Sequences? Strategies? In this episode of Sell Like A Copywriter, get a behind-the-scenes look at my email backend, the results I get, and the goals I am committing to, as a go-first business owner. ------------ Get My Social-Free Funnel Email Templates Here! ------------ Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients. ------------ Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails. ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

07-24
13:56

185: How To Optimize High Maintenance Marketing With Low Maintenance Visibility For More Conversions

In the last episode, you learned how to build your low-maintenance recurring visibility strategy to sign new clients on repeat. But that doesn't mean you have to stop creating for social media. In this episode of Sell Like A Copywriter, learn how to optimize your high-maintenance marketing (like Instagram, TikTok, Threads, X, Facebook, & LinkedIn) with low-maintenance visibility so you can get seen & paid on repeat. ------------ Get My Social-Free Funnel Email Templates Here! ------------ Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients. ------------ Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails. ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

07-17
06:54

184: Your Low Maintenance Recurring Visibility Strategy To Grow Monthly Recurring Revenue

If you want recurring revenue, you need recurring visibility. But social media is the most high-maintenance way to create visibility & conversions (and the lowest ROI). In this episode of Sell Like A Copywriter, build your low-maintenance recurring visibility strategy to sign new clients on repeat. ------------ Get My Social-Free Funnel Email Templates Here! ------------ Book your Subscribed To $OLD sequence: A fast-action lead magnet sequence to turn new subscribers into paying clients. ------------ Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails. ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

07-10
15:35

183: Get Seen & Paid | Stand Out & Sell Out Summit | Ft. Taylor Smith

Get visible to the right people. Start selling more consistently. Position your brand to finally scale. Bc this next season? It's where things finally click into place. That's why Taylor & I are excited to invite you to something I know will create real momentum in your business. In this episode of Sell Like A Copywriter, listen to Taylor Smith & I yap about getting visible AND getting paid as a personal brand and business owner. ------------ Join The Stand Out & Sell Out Summit for Free Here! Here's what's included: → 45+ powerful sessions from vetted, experienced entrepreneurs → Mastermind-style prompts so you leave with action steps, not just ideas → Focused tracks on visibility, profitability, and personal brand authority → Real networking with other business owners doing the work It's 100% free to attend live. You can upgrade later if you want lifetime access or the full bonus bundle that has over $3,000 worth of courses, templates, softwares & live events (I recommend grabbing this ticket because you literally cannot purchase this anywhere else). Claim your seat here! ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

07-03
46:11

182: This Is Why Your Email List Isn't Converting (And How To Fix It ASAP)

You've been showing up. Sending the value. Writing the tips. Being helpful. Being consistent. And still...nobody's clicking. Nobody's buying. Your list is like a ghost-town. You're overdelivering education. You're dripping with value. You're giving people free TED Talks in their inbox…and never actually telling them how to pay you. In this episode of Sell Like A Copywriter, we'll look at how to turn your empty inbox into a conversion party. ------------ Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails. ------------ Get My Social-Free Funnel Email Templates Here! ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

06-26
07:13

181: How I'd Sell 3 Different Offers Using Email Only (No Social Media)

You're not burnt-out from business...you're burnt-out from selling in the wrong place. So today I'm gonna show you what I actually mean when I say: You don't need more posts. You need better emails. In this episode of Sell Like A Copywriter, we'll look at 3 very different offers, and exactly how I'd position each one inside Inbox It Girl 💅🏼 to sell each one using email. ------------ Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails. ------------ Get My Social-Free Funnel Email Templates Here! ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

06-19
15:23

180: How To Tell Stories That Sell (Even When You Aren't "Selling")

So many iNdUsTrY GuRuS tell you storytelling is the magical hack for going viral, growing a cult following, and casually cashing $10k weeks in your sleep...But they aren't good at telling you HOW. How to determine which story to tell. How to connect your story to your client. How to use your story to sell. So most people (prob u -- though, not your fault) are doing it completely wrong. In this episode of Sell Like A Copywriter, get a free mini-masterclass in telling stories that actually sell even when you're not "selling." ------------ Apply for Inbox It Girl 💅🏼: My done-for-you monthly email retainer for iconic CEO's who have hotter things to do than write emails. ------------ Get My Social-Free Funnel Email Templates Here! ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

06-12
12:30

179: BTS: Why May Was My Highest Cash Month In 2025 (So Far)

May was my highest cash month of 2025 as an online copywriter and messaging strategist. But it's so much more than the money. (I know everyoneeee says that...so let me explain.) How did I go from barely covering biz expenses in April to EASILY covering them, paying my credit card balance in full, send some to savings, AND transferring fun money to my personal? In this episode of Sell Like A Copywriter, I'm giving you the top 5 reasons that led to this, as well as where my 'work' is going now. ------------ Get My Social-Free Funnel Email Templates Here! ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

06-05
20:28

178: 3 Everyday Rituals to Go from Business Owner Brain to Clocked Out IRL Human

As an online business owner, you may struggle turning OFF the business owner brain and ON the clocked-out relaxation mode. You are not alone - this is such a common problem. When do the creative ideas, admin notes, and execution ever end? In this episode of Sell Like A Copywriter, learn my top 3 favorite quick and easy rituals to go from clocked in to clocked out so you can get back to living first, working second. ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

04-10
09:13

177: Should You Focus On Branding Or Messaging First (As An Online Business Owner)?

Recently, I was asked by a 1:1 Day Pass client if she should invest in a branding course she'd been eyeing...or if there was somewhere else (like her messaging) she should master first. In this episode of Sell Like A Copywriter, learn when to prioritize your branding versus getting more aligned and specific with your messaging, and how to merge the two. ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

04-06
08:03

176: How I'm Pivoting My Marketing For Quarter 2 2025

I'm intentionally scaling my online service-based business back...for very specific reasons. In this episode of Sell Like A Copywriter, learn why (and how) I'm stepping away from constant daily posting, endless content batches, and the hustle and bustle of the online world. ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

04-03
19:38

175: Let Me Give You MORE Of My Magic :)

The Sell Like A Copywriter world serves you SO BIG...that's why you're still here! But I can only give you so muchhhhh when I don't have the context I need about your offer, business, and heart to help you get rapid transformations when it comes to your messaging and sales strategies. So, in this episode of Sell Like A Copywriter, learn how we can work together right now to co-create this year! ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ 1:1 VIP Day Pass: Dm "I want to book a 1:1 day pass!" on Instagram ------------ Book Your Subscribed To $OLD Sequence Here! ------------ Done-For-You Emails Monthly Retainer: Apply to My Client List ------------ Done-For-You Sales Funnel (Sales Page + Emails): Apply to My Client List ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

03-30
18:25

174: The Difference Between A Lead Magnet Vs. A Freebie

You think you have a lead magnet...But if you're not signing clients from it? You just have a freebie. A freebie is a quick, easy win. They get some (probably great) information, and you gain a new subscriber. But a lead magnet? That's the whole dang funnel: a full-blown strategy designed to turn leads into paying clients instead of ghosting your list after downloading a quick guide. The secret difference isn't the thing you give away...It's what happens next. In this episode of Sell Like A Copywriter, learn if you have a freebie or a welcome sequence and how to start signing clients from it. ------------ Book Your Subscribed To $OLD Sequence Here! ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

03-23
11:16

173: Turn Your Followers Into Life-Long Clients (Without Posting MORE)

Turning your followers into life long clients has nothing to do with how much you post and everything to do with the CONNECTION you create. In this episode of Sell Like A Copywriter, learn 5 tips for connecting deeper with your community so they can see themselves working with you, pass the vibe check, and click pay! ------------ Get The Launch Spellbook for $7.77 ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

03-16
07:03

172: How to Launch and Sell Your Offers Without Running Ads on Meta

Not everyone has the knowledge, time, or profit to confidently run ads - and that's okay. If ads ARE NOT your thing, listen to this to learn your alternatives (that could lead to MORE success). And if ads ARE your thing, listen to this to learn how to make your ads work BETTER as well as other ways to skyrocket your income. In this episode of Sell Like A Copywriter, get multiple ways to sell and scale your offers without ads so you can have less overhead with more results. ------------ Get The Launch Spellbook for $7.77 ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

03-09
07:40

171: Create MORE Without An Agenda (For Sustainable Business Success)

What's the point of running a creative online business if you ONLY create for your business? Yes, you have to create posts, offers, and engagement for your business - but you also need to keep creating just for YOU. In this episode of Sell Like A Copywriter, learn why it's so important to create for yourself without an agenda or sales plan and how to take quick action to create more this week (and inevitably lead to better business and more success). ------------ Get The Launch Spellbook for $7.77 ------------ Get Hot Girl Sales Energy for $27 (click here). ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

03-02
07:02

170: 8 Signs You're Doing Business Ownership the Right Way (Even When Everyone Else is Telling You What to Fix)

Everyone is so quick to tell you what you need to update, tweak, change, or delete to make more money or get faster success - but there's a reason you've gotten so far already. In this episode of Sell Like A Copywriter, learn 8 signs you're slaying business ownership, and choose one to carry with you and embody throughout the week! ------------ Get The Launch Spellbook for $7.77 ------------ Get Hot Girl Sales Energy for $27 (click here). ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my messaging and sales services or read the blog.

02-23
04:44

169: How to Sell More by Saying Less (Without Cringy Templates or Pushy Tactics)

Selling more doesn't mean doing more, it means saying less by saying it better. When your messaging is clear, aligned, and magnetic, selling becomes effortless. Your audience gets it immediately. They feel seen, they feel excited, and they're ready to say yes without you having to hustle harder or do more. In this episode of Sell Like A Copywriter, learn how to sell more by saying less. ------------ Messaging Magic: The Group Program for online business owners opens for enrollment very soon! Click here to learn more, save your spot, or join the waitlist. :) ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my copywriting services or read the blog.

02-16
10:25

168: 3 Messaging Myths Keeping You From Selling (and What to Do Instead)

You're sitting at your desk, staring at your sales page, email draft, or Instagram caption, thinking: "Why is this so freaking hard?"  It's not you. It's the messaging myths you've been believing. These sneaky little lies are keeping you spinning your wheels, making selling feel way harder than it needs to be. In this episode of Sell Like A Copywriter, let's trash these myths so you can finally start selling with Hot Girl Sales Energy. ------------ Messaging Magic: The Group Program for online business owners opens for enrollment very soon! Click here to learn more, save your spot, or join the waitlist. :) ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my copywriting services or read the blog.

02-15
08:31

167: Get Hot Girl Sales Energy Without The Burnout and Brain Fatigue

You're trying to hustle your way into sales instead of fixing your messaging to sell easier. We're not doing that anymore. That's not Hot Girl Energy. It's Burnout Energy, and we're leaving it in the past (where it belongs). Hot Girl Sales Energy is selling with ease, confidence, and clarity without overworking your brain or second-guessing every single word. In this episode of Sell Like A Copywriter, learn how to get Hot Girl Sales Energy so you can sell simpler with your full chest. ------------ Messaging Magic: The Group Program for online business owners opens for enrollment very soon! Click here to learn more, save your spot, or join the waitlist. :) ------------ ✉️Join It's All Extra here and get weekly copywriting tips delivered straight to your inbox every Sunday morning. 💻Learn more about my copywriting services or read the blog.

02-14
07:36

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