Shed and Shine

In this reflective episode, Rob and Gino explore the double-edged nature of a driven mind. Gino opens up about his lifelong love of thinking, how it helped him build, solve, and create, and also how it kept him disconnected from his body, heart, and peace. Together, Rob and Gino unpack how awareness of the mind is the first step toward freeing your True Self. They talk about what it feels like to shift between mind and body throughout the day, the importance of stillness from Discipline Four, and the power of presence. Gino describes the clarity that comes when he feels fully in his body. Rob shares a simple breath practice that helps settle the noise. The message is simple but powerful: the mind is a tool, not your identity. When you slow down, you return to something more grounded, true, and alive. Chapters:00:00 The Power of the Mind02:00 Awareness and Stillness05:00 Mind-Body Connection09:00 The Role of the Ego12:00 Operating from True Self15:00 Practical Techniques for Mindfulness ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

In this week’s Riff, Gino asks a question that has been stirring in him lately: are we all meant to serve? What began as a simple conversation opened into a deeper look at purpose, ego, and what truly fulfills us. He shares how the word “serve” has taken on new meaning in his life and challenges listeners to consider what service means to them.Gino explores how service connects to the 10 Disciplines, especially Discipline 3 (Know Thyself) and Discipline 5 (Know Your 100%). Through eight key questions, including “How do you serve?” and “What has life prepared you for?”, he encourages listeners to reconnect with what drives them. Whether you’re leading a team, raising a family, or sweeping hospital floors, the invitation is the same. Service is not about status; it is about alignment. When we know how we are meant to serve, the noise falls away and our True Self is free to rise. Chapters:00:00 Are We All Meant to Serve?03:39 The Meaning of ‘Serve’06:56 Discovering Your Purpose10:25 Embracing Your True Self ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Are you ready to be fully yourself, without the burnout? This space is for driven leaders ready to stop chasing and start aligning. If you’re done hiding behind hustle, achievement, and expectations… and you’re ready to reconnect with who you really are, you’re in the right place. CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/ MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

On this episode of Shed and Shine, Rob and Gino revisit Discipline #3: Know Thyself. From ancient wisdom carved at the Temple of Apollo to modern-day profiling tools, they explore how the journey inward begins with honest self-recognition. Gino walks through his decades-long path of uncovering skills, strengths, and eventually, the deeper layers of energetic blocks and emotional patterns. Rob opens up about a unique healing practice rooted in the five elements, while Gino connects recent breakthroughs about the shadow self, buried rage, and chronic pain to his ongoing shedding process. Whether it starts with a personality profile or a subtle moment of emotional clarity, knowing yourself is the necessary first step to becoming your True Self. The end game is living freely and fully, guided by self-awareness, truth, and love.   Chapters 00:00 The Journey to Know Thyself02:02 Personal Reflections on Self-Discovery04:50 The End Game of Self-Discovery06:50 The Power of Personality Profiles10:01 Awareness and Self-Insight14:40 Connecting Pain and Emotions19:00 The Journey Continues   ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self.Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/⚡️ Take The True Self Assessment: https://the10disciplines.com/assessmentCONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine  

In this week's Riff, Gino shares what came out of his 2025 sabbatical and why taking a full month away from work can unlock clarity, peace, and healing. He entered the month with three clear intentions: to remember who he is, to see life as it is, and to release what no longer serves him. What followed was a quiet (but powerful) transformation. What began with impatience and spiritual restlessness led to slowing down, canceling commitments, and returning to a more honest, authentic way of showing up in both life and business. Gino also explores the link between repressed emotion and physical symptoms, revealing how subconscious healing helped ease his long-standing back pain. This episode is a heartfelt reminder that space is not empty; it is where the True Self can finally breathe. Chapters:00:00 The Power of a Sabbatical01:50 Three Intentions for Sabbatical05:07 Outcome 1: Slowing Down and Clarity08:12 Outcome 2: Deeper Honesty and Authenticity11:35 Outcome 3: Healing Back Pain16:16 Closing Thoughts and Sabbatical Urge ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Are you ready to be fully yourself, without the burnout? This space is for driven leaders ready to stop chasing and start aligning. If you’re done hiding behind hustle, achievement, and expectations… and you’re ready to reconnect with who you really are, you’re in the right place. CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/ MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

In this episode, Rob and Gino walk us through the True Self Assessment, a tool that helps you Shine by revealing where you're still stuck. With just 20 questions every 90 days, it gives high performers a clear picture of where they're growing and where they need to shed. Gino shares his latest assessment and how it helped him reconnect with the “Prepare Every Night” Discipline. Rob reflects on how mastermind members have used the assessment to build consistency and set better boundaries.They explore how the questions work together to surface old wounds, build confidence, and support deeper healing. This isn’t about being perfect; it’s about staying in the rhythm. Add the assessment to your quarterly planning. Share it with someone who needs it. And choose one area to focus on as you take another step toward your True Self. Chapters00:00 Introduction to True Self Assessment01:01 Understanding the Assessment03:00 Personal Experiences with the Assessment04:50 Mastermind Group Insights06:55 Balancing Tangible and Intangible Growth08:10 Encouragement to Take Action10:00 Interconnectedness of Personal Growth11:30 Commitment to Progress   ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

In this introspective Riff, Gino opens up about how writing Shine has invited deep, often painful conversations about trauma, and why he welcomes them. As he sits with stories of suffering, he notices how differently his nervous system responds today compared to five years ago. That shift, he believes, is the result of years spent shedding old layers and facing his own pain.This episode explores a bold idea: what if your trauma isn’t punishment, but a lesson? Gino introduces the concept of soul contracts and invites you to consider whether your challenges might hold the key to your growth. Healing looks different for everyone, but one thing is clear. You cannot grow by clinging to pain. You have to shed it. So ask yourself honestly, what is your lesson? Chapters00:00 Welcome and Introduction00:22 The Power of Conversations about Trauma02:30 Understanding Collective Pain05:17 Introducing the Soul Contract Theory07:53 What Is Your Lesson?09:54 Embracing Continuous Growth   ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

In this episode, Rob and Gino sit down for a spontaneous and unscripted dive into recent shifts, personal healing, and the balance between drive and peace. Gino reflects on his sabbatical, a pause that revealed a deeper truth: while the outer search can feel heroic, the answers often lie within. He describes how his foundation has quietly shifted from fear and anxiety to love and light, allowing his True Self to shine without armor. Together, they explore the power of embodiment. Understanding isn’t enough without feeling, and healing old wounds can reconnect us to our core sensitivity. We’re perfect already, cocooned only by ego. With mentions of Steve Ozanich, Gabor Maté, and the mind-body link, they invite listeners into a quieter wisdom. This one is for anyone seeking both impact and inner peace. Chapters00:00 Introduction to the Coffee Shop Conversation02:01 The Impact of a March Sabbatical06:01 The Hero’s Journey: Returning to Self10:01 Shedding Old Layers14:00 The Simplicity of Healing18:00 Books and Insights on the Journey ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

In this week’s Riff, Gino invites you to pause and ask one of life’s most powerful questions: What is your gift? Sparked by a coffee shop conversation with a fellow driven soul, Gino reflects on the intersection of talent, purpose, and service. He walks you through how to identify your gift, who it can help, and how to describe it clearly. Then, he guides you through a five-part visualization exercise to help you feel and own that gift more deeply.This episode isn’t just for entrepreneurs. It’s for anyone with a calling who's ready to live in full alignment with their True Self. Chapters00:00 Introduction to Your Gift01:18 Identifying Your Gift02:57 Waving the Magic Wand04:02 Defining Your Target Market05:05 Articulating Your Gift06:00 Gifts Beyond Monetization07:37 Clarifying Your Gift: A Three-Part Exercise09:11 Visualizing Your Gift10:53 Taking Action Towards Your Gift11:20 Exciting Updates on Shine ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

As driven individuals, many of us end up saying “yes” to everything: talks, podcasts, meetings, projects, etc. We chase impact while losing sight of what really matters. In this episode, Gino and Rob unpack the cost of overcommitment and explore how to reclaim clarity, boundaries, and presence. Gino reflects on his own journey toward finding a “happy medium,” while Rob highlights the power of pausing for regular self-assessment. Together, they invite listeners to question the motivations behind their choices: Is this rooted in fear or love? Is it aligned with who I truly am? The conversation reveals how often we try to fill an invisible hole, only to realize there’s nothing missing. Wholeness was there all along. By honoring our capacity and saying “no” to what doesn’t serve us, we make space to mentor, to connect, and to truly shine.   Chapters00:00 The Quest for Balance02:20 Finding Your Limits05:30 Lessons from the Past07:15 Identifying Sacrifices10:40 The Cost of Achievement13:20 Awareness and Alignment ABOUT THE 10 DISCIPLINES The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

In this Riff, Gino explores a truth we all face: we are either expanding or contracting. Expansion brings learning, progress, and momentum. Contraction, on the other hand, brings discomfort, doubt, and resistance. Each phase plays a role in our growth. Progress rarely moves in a straight line; it comes in cycles.Gino shares his own cycles of Shedding and Shining, reminding us that contraction does not mean we’re broken... it means we’re about to break through. Whether it’s a business hitting a ceiling or an individual wrestling with change, the pattern is the same: expansion, contraction, evolution, revolution. Your job is to stay aware, trust the process, and look for the lesson. Because if you’re committed to growth, another expansion is always around the corner. Chapters00:00 Introduction: The Cycle of Expansion and Contraction01:40 Understanding Contraction: The Shedding Season03:05 Growth in Business: Evolution and Revolution04:46 Human Growth: Beyond Physical Changes06:00 Embracing Growth Pains08:09 The Cycle of Lessons: Learning and Re-learning ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

On this episode of Shed and Shine, Rob and Gino explore how time blocking helps us stay aligned with what matters most in both work and life.Driven people often blur the lines between effort and rest. That’s why it’s essential to schedule both with care. Whether it’s taking days off, protecting creative energy, or building buffer time between meetings and vacations, each calendar block becomes a commitment to well-being.Rob and Gino share how knowing your limits can keep you clear and energized. They talk about scheduling new projects right away, choosing the right time for creative work, and giving yourself space before and after vacations. When you make room for yourself in your calendar, you create space to shed the clutter and let your True Self shine. 00:00 The Time Management Dilemma01:30 Understanding Time Blocking03:15 The Importance of Time Off04:36 Finding Clarity in a Choppy Schedule06:00 Maximizing Creative Energy09:30 Cushioning Your Time Off11:00 Overcoming Resistance to Time Blocking14:30 Establishing Non-Negotiables16:05 Making Meetings Meaningful ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

What happens when you’re running at 150 percent capacity? In this episode, Gino invites you into his current reality: an intense stretch filled with book rewrites, big decisions, and a to-do list that just won’t quit. Instead of powering through blindly, he turns to the 10 Disciplines to stay conscious, clear, and connected. He shares how he's managing the strain by saying no more often, delegating outside his sweet spot, staying present with loved ones, and holding fast to his stillness practice. This episode is a mirror for anyone feeling maxed out. Ask yourself: Is this push aligned with your 10-year vision? Are you aware of the cost? Most importantly, do you know how long it will last and why it matters? If not, this is the moment to pause and check in. Chapters00:00 Welcome and Introduction01:14 Living Out of Balance02:14 The 150% Experience04:01 Restructuring and New Commitments05:22 Impact on Relationships06:40 Awareness and Self-Reflection08:19 Applying the 10 Disciplines10:13 Finding Balance Again ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

Rob and Gino explore how the people we attract, in both life and business, reflect the clarity (or confusion) within ourselves. When your values are vague, you draw in the wrong energy; but when you get clear on your True Self and core values, you become a magnet for those who truly align, and a filter for those who don’t. This clarity helps build relationships that nourish your vision rather than drain it.They invite us to trust our bodies when meeting new people: does your energy feel calm or uneasy? That’s your intuition speaking. They also remind us that humility attracts humility, while ego only brings more ego. If you want relationships that last, think in decades, not days. Long-term alignment starts with who you are now, and who you’re becoming. Chapters00:00 The Importance of Long-Term Relationships01:00 Aligning Your Energy with Others02:12 The Soul of Your Company03:30 Defining Personal Core Values05:15 Building Your Support Team09:00 Trusting Your Intuition11:00 The Value of 10-Year Thinking13:00 Recognizing Personal Accountability15:00 Identifying Hard vs. Easy People ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

What happens when we choose to lead with love… and only love? In this heartfelt Riff, Gino explores the full power of love in both business and life. He shares how “putting the love in it” transformed his companies, his relationships, and his own leadership. Tough love counts too: honesty, boundaries, even firing someone can be loving when done from the heart. And the ultimate love? Loving yourself. When we do that, we stop chasing, stop fearing, and start vibrating higher. So put the love in it, even when it's hard to do. Chapters00:00 Introduction to Love01:25 The Power of Love vs. Fear02:31 Building a Business on Love05:43 Tough Love in Business07:12 Love in Personal Relationships09:28 Self-Love and Boundaries   ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

On this episode of Shed and Shine, Rob and Gino share a powerful shift in direction: the podcast is no longer just for driven entrepreneurs; it's for all driven people. That includes high performers, overachievers, and anyone striving for meaning, peace, and control in a fast-paced life. They realized that the struggles they’ve spoken about—identity, energy, the need to feel whole—aren’t just entrepreneurial issues; they’re human ones.After years of holding tight to a narrow focus, feedback from listeners sparked this expansion. On that note, Rob and Gino want to hear from you at info@the10disciplines.com and encourage you to pass this along to other driven souls. The message is clear: you don’t have to own a business to shed your shit and shine as your True Self.   Chapters00:00 The Love for Driven Entrepreneurs01:00 Expanding the Audience02:06 The Journey of Decision Making04:41 Listening to the Audience06:44 The Importance of Focus08:41 Aiming for a Larger Impact10:03 Sharing the Message   ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

In this honest and energizing episode, Gino stirs the pot around Discipline #5, challenging us to really live our 100%. Are you clear on how many hours per week you’re meant to work, and are you honoring that boundary? Gino opens up about his own shift from 55 to 40 hours, revealing the planning and emotional rewiring it required. Whether you're confusing burnout with adrenaline or clinging to outdated expectations, this episode calls for self-inquiry and courageous change. Know your number. Fill it with your most meaningful work. Then let go of the rest. You deserve it. Chapters00:00 Introduction to Knowing Your 100 Percent01:03 Understanding Your Work Container02:34 Benefits of Knowing Your 100 Percent03:15 Finding Your Ideal Work Hours05:18 Backing Into Your Work Schedule06:28 Overcoming Limiting Beliefs08:12 Recognizing Adrenaline vs. Burnout10:54 Identifying Your Three Most Important Activities ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

In this episode, Gino and Rob have another "Coffee Shop Conversation" to discuss the power of organization, self-reflection, and trusting the journey. They explore the “one place” system—keeping essential information in a single, organized spot, whether handwritten or digital. Gino shares why he prefers handwritten notes for deeper retention and emotional connection, while emphasizing the importance of selective filing—keeping only what truly matters and letting go of the rest.The conversation then shifts to embracing uncertainty and recognizing how our perceptions of others mirror our inner struggles. They highlight the importance of staying mission-driven, especially during business transitions, and trusting that the right opportunities will emerge. In the end, they reiterate their shared vision: freeing a million entrepreneurs by following their passion, purpose, and intuition. Chapters00:00 Welcome to Shed and Shine01:32 The Coffee Shop Conversations02:41 The Power of Organization05:44 The Psychology of Writing09:11 Deciding What to Keep10:12 Personal Evolution and Impact15:12 Navigating Change Together18:01 The Core Purpose ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs - possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

This episode is a gentle but urgent call to awareness. Gino invites us to reflect on how many of our decisions are rooted in fear, often shaped by wounds and repressed emotions from the past. Through a four-level journey from blocked energy to the moment of awareness, he helps us see that awakening doesn’t mean knowing everything; it simply means becoming aware that something deeper is going on. When we release old blocks, we vibrate higher, love more, and move closer to total freedom. It’s not always easy, but awareness is the gateway. As Gino says, “Wakey, wakey.” Chapters00:00 Wakey, Wakey: An Introduction01:02 Understanding Awakening02:18 The Foundations of Shine03:22 Decisions Driven by Fear06:24 The Cycle of Trauma and Fear07:11 Discovery Number Two: Love vs. Fear09:54 Understanding Energy and Blocks12:07 Awareness: The Key to Freedom14:12 The Journey Towards Total Freedom ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs realize it's possible to be driven and have peace while making a bigger impact. We want to help you shed the barriers and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

Entrepreneurship is a wild ride... highs that feel unstoppable and lows that make you question everything. In this episode, Gino and Rob explore how to navigate these ups and downs with clarity and resilience. The key isn’t avoiding the chaos, but learning how to stay steady within it.They dive into the role of passion in perseverance, urging listeners to reflect on their deepest motivations. They also break down the double-edged nature of being driven: how it fuels success, but can also mask deeper struggles if left unchecked. Through mindfulness, gratitude, and presence, entrepreneurs can stay grounded, creative, and at peace, no matter where the ride takes them. Chapters00:00 Introduction to Shed and Shine00:29 The Emotional Rollercoaster of Entrepreneurship03:08 Detaching from the Ups and Downs07:06 The Role of Passion in Resilience09:02 Understanding Your Driven Nature12:06 Finding Clarity in Overwhelm14:31 Mindfulness and Identity in Business ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs - possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

In this week's edition of Shed and Shine, we invite you to stop measuring life in dollars and start measuring it in energy. Gino Wickman introduces a simple but powerful practice: identify the most draining activity in your week and replace it with one that lifts you up. Whether it's in your work, family life, or friendships, the goal is to trade heaviness for lightness.By shedding low-energy habits and choosing what fuels your vibration, you align with your True Self. Gino challenges you to make one swap this week, then keep returning to this practice over time. It's not about perfection; it’s about learning to listen to your energy and building a life that feeds your spirit. When you live from high energy, you don’t just get more done—you shine brighter in everything you do.   00:00 Introduction to Energy Management01:19 Understanding Energy and Vibration02:02 Identifying Low Energy Activities at Work03:39 Low Energy Activities in Personal Life04:49 Family Interactions and Energy Drain05:39 Evaluating Friendships and Energy Levels06:28 Choosing the Most Draining Activity07:30 Shifting to High Energy Activities08:45 Making the Swap: Low to High Energy   ABOUT THE 10 DISCIPLINESThe 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs - possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place. You've put a lot of focus on your outer world. Let's start your inner world journey together. ⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment CONNECT WITH US❤️ https://www.instagram.com/the10disciplines❤️ https://www.linkedin.com/company/the10disciplines/❤️ https://www.youtube.com/@The10Disciplines MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY❤️ https://the10disciplines.com/blog❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine