Shifting The Narrative

We caught up with Rich Stockdale, a pioneering environmentalist on a mission to scale conservation. Rich is the founder of Oxygen Conservation, an organisation that has quickly become one of the world's most impactful natural capital portfolios. Since 2021 they've transformed almost 45,000 acres into thriving ecosystems for people and wildlife. In this episode, Joss and Rich discuss scaling the natural capital market, reshaping how the world values nature and, surprisingly, vodk...

We’re thrilled to relaunch the podcast for season two, kicking things off with Tas Chilcott, Head of Sustainability at Dryrobe. If you’ve found yourself in any coastal community in the UK this winter, you’ve likely spotted Dryrobe’s iconic long, warm, waterproof robes – now the uniform of choice for cold-water enthusiasts everywhere! In this episode, Joss sits down with Tas to explore the origins of Dryrobe and how the brand pioneered an entirely new category of outdoor gear. They discuss how...

We caught up with Tessa Wernink at the end of last year. Tessa is a changemaker and activist and helps businesses be as impactful as possible through her consultancy The Whole Works. She is also the Co-Founder of Fairphone one of the coolest organisations leading the change in the smartphone industry. Now Tessa runs The Whole Works and the undercover activists - focussing on organisational change and workplace resilience. Joss and Tessa discussed activism, purpose and storytelling and...

Founder of the iconic Cornish brand Finisterre, Tom Kay joins us on this very special episode. Sharing stories from the early days of the brand, what he has learned along the way, as well as how Tom has kept purpose at the heart of Finisterre, all whilst honouring local traditions - this episode is a memorable one. Joss and Tom talk about the restorative power of the sea, the spirit of Finisterre, and how they create such successful collaborations, all whilst keeping a focus on creating...

What's it like inside SHELL and do they actually care about climate change and renewable energy? In today’s episode of Shifting the Narrative, filmed during Blue Earth Summit this year, Joss talks to Caroline Dennett. Caroline is a social scientist with 20+ years’ experience as a researcher and insight consultant and gained fame in the sustainability space for publicly firing SHELL. Caroline and Joss take a deep dive into Caroline’s time working for SHELL understanding what it’s like ...

Tenzing Energy founder Huib Van Bockel joins us in Amsterdam to discuss the mission behind the all-natural energy drink, and how they are disrupting the market. From building a running app to putting bins in Everest base camp and Tenzing being mentioned in the Lucozade office, we get the inside view from the drinks brand. Find out what motivates Huib to build an alternative to the mainstream which is kinder to the planet. LINKS Shifting The Narrative Instagram: https://www.insta...

Using creativity to address the climate crisis. In this episode we're joined by Chrissy Levett, the founder of Creative Conscience, a global organisation that encourages, trains and rewards creative thinking for social and environmental impact. We'll hear about impact, how Chrissy became involved in shifting the narrative around creativity and how businesses need to be impact-focused over traditional business models. Alongside what value creativity brings in inspiring a new way of thinking...

Creativity, business and the climate crisis. We've pulled out all the stops for our first episode and we're joined by the incredible Mark Shayler. Consultant, speaker, founder of APE and a force of positivity and kindness, Mark is truly one of the most inspirational people in business and sustainability. We'll hear about what mistakes business is making in engaging with sustainability, where to look for inspiration and Mark's insight on who is doing well. As ever, we'll hear our gu...

Focused on how communications, business and creativity can address the climate crisis, and what business leaders are doing to shift the narrative within their sectors. 🌿 We hope that no matter who you are, you get some valuable nuggets of information from some of the most influential people in business. We'll be joined by some of the most exciting business & thought leaders, who will be sharing their journeys and valuable advice along the way. Subscribe now. LINKS Shifting The Narra...

In this episode, Joss sits down with Mark Funnell, Communications and Campaigns Director at the National Trust. Together, they explore how one of Britain’s most iconic charities is evolving to meet the challenges of a changing world. Mark shares stories from his early connection with nature in Bristol and Cornwall, his career spanning the Environment Agency, Forestry Commission, and National Trust, and how audience-first storytelling is key to inspiring change. From shaping a bo...

In this episode of Shifting The Narrative, Joss caught up with Ben Akers, the founder of Talk Club, a male mental health charity that helps men improve their mental health through open and honest conversation. Talk Club was born from Ben’s belief that we need to treat our mental health just like our physical health. Framing it as mental fitness, the charity’s talking groups give men the tools to understand how they’re really feeling, breaking down stigma and building stronger support networks...

For this episode of Shirting The Narrative, Joss sat down with Nigel Pocklington, the CEO at Good Energy, one of the UK’s most trusted renewable energy pioneers. Nigel took the helm in February 2021, bringing over 25 years of experience in commercial, digital, and operational leadership. Under Nigel’s leadership, Good Energy has pivoted from owning large generation assets to focusing on smart, decentralised energy services, including heat pumps, solar, EV chargers, and its majority stak...

This week, Joss is joined by Zoe Colosimo, COO of Neighbourly — a Bristol-based B Corp using tech for good. From day one, Zoe has helped shape Neighbourly into a platform that connects big businesses with local impact. In this episode, Zoe shares the story behind Neighbourly, the power of corporate-community partnerships, and how aligning business values with local action creates lasting change. Hit play for a powerful conversation on community, sustainability, and the future of purpose-led b...

We had an inspiring conversation with Poku Pipim Osei, the founder and CEO of Babbasa during our latest podcast recording. Babbasa is a Bristol-based social enterprise supporting young people from disadvantaged communities with their career aspirations. Joss and Poku explore what it means to truly diversify our workplaces and the unique circumstances that social enterprises navigate. Poku also shares with us his journey of moving to the UK, founding Babbasa and its development to date. Li...

We were thrilled to record our first live podcast recording for Shifting the Narrative at Goodfest this year. Joss sat down with Merlin Hanbury-Tenison, the co-founder of Cabilla Cornwall. Cabilla is a pocket of paradise located amongst the wild beauty of Bodmin Moor in Cornwall. This rewilded landscape is a testament to the restoration of ecological harmony. Merlin and his partner, Lizzie, have opened this once-private land to those seeking a similar restoration of equilibrium in the...

In this latest episode of Shifting The Narrative, we had the opportunity to catch up with Asher Clark, Co-Founder, and Design Director of Vivo Barefoot. Asher's passion for promoting natural, human movement while upholding sustainability and functionality has been the driving force behind the creation of Vivobarefoot. Teaming up with his cousin, Galahad Clark, both of whom come from a lineage of cobblers spanning seven generations, they established a footwear company with a unique focus on re...

We caught up with our good friend and agency partner, Vineeta Greenwood in this latest episode. Vineeta is the co-founder at Wholegrain Digital who are a London-based WordPress agency. They work to create the best websites in the world, helping to accelerate the shift to an Internet that’s good for people and planet. Tune in to this conversation with Joss and Vineeta to learn more about what motivates Vineeta and why she believes in the power of using tech for good. Shifting The Narrativ...