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Side Hustle Pro

Author: Nicaila Matthews Okome

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Side Hustle Pro spotlights bold black women entrepreneurs who have scaled from side hustle to profitable business. Join Chief Side Hustler turned full-time entrepreneur Nicaila Matthews Okome for your weekly installment of Side Hustle Pro and learn actionable strategies to start small and get going–wherever and whoever you are. Side Hustle Pro features interviews with inspiring black women entrepreneurs including interviews with Myleik Teele of CurlBox, Lisa Price of Carol's Daughter, Nicole Walters of The Monetized Life, Maya Elious of Built to Impact, and more!
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Today in the guest chair we have Grace Eleyae, the Founder of Grace Eleyae Inc.  Grace Eleyae Inc. began with their now trademark product, the Original Slap, which stands for (Satin-Lined Cap)®. The Slap is a stylish cap that retains moisture (satin-lining), stays on your head at night (with its signature elastic band) and is fashionable enough to wear outside. It all started in 2014 when Grace took a trip to Kenya that changed her life.  During a bumpy 8-hour car ride, all the hair on the back of her head broke off - the result of her chemically straightened hair and constant friction against the headrest. And the rest would be history. Later that year, Grace started working on a solution to her completely damaged, broken and dry chemically straightened hair, and the first prototype of the Slap was created.  In this episode, Grace shares: How a bumpy car ride and hair breakage led her to develop a prototype for her ideal cap What happened after she created that prototype, including the reaction from her family How and when she decided to start selling her products on Etsy What made her decide to fully launch Grace Eleyae What happened when she initially reached out to get beauty bloggers to review the Slap, and so much more One thing that just happened, Grace Eleyae’s Foldover Satin Lined Beanie just made Oprah’s Favorite Things List for 2020! Let’s find out all about the brand that Oprah and more are giving rave reviews. Listen on Apple Podcasts, Spotify, and more: sidehustlepro.co/graceeleyae Links mentioned in this episode: Grace Eleyae Traction by Gino Whitman Good to Great by Jim Collins Affiliate Disclosure: I may be an affiliate for books or products that I recommend. If you purchase those items through my links, I may earn a commission. You will not pay more when buying a product through my link. I only recommend books and products that I use and am genuinely interested in. This episode is brought to you by: Fancy Hands Go to fancyhands.com and enter the code hustlepro for 50% off your first month.  Skillshare Explore your creativity at skillshare.com/hustle. The first 1,000 people to use this skillshare.com/hustle link will get a free trial of Skillshare Premium Membership. Caveday Try a free, three hour cave with promo code "SIDEHUSTLE" (MAKE SURE TO USE ALL CAPS) at Caveday.org. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Grace Eleyae - @graceeleyae Side Hustle Pro – @sidehustlepro #SideHustlePro
Caroline Owusu-Ansah is the Founder and Smooth Operating Officer at LUV SCRUB, which is a company that focuses on smooth skin by the way of exfoliation.  The LUV SCRUB is an exfoliating mesh sheet that will have you trading in your rags, wash cloths and loofahs. It was a staple in Caroline’s home growing up.  Born to Ghanaian parents, she graduated from UMass Amherst with a degree in Apparel Marketing and went into a career of Branding and Retail Merchandising.  With the skills she learned from her career, she was able to bring LUV SCRUB to life. In this episode, I really appreciate what Caroline had to share about: Her approach to branding her packaging for the LUV SCRUB The starts and stops of entrepreneurship (she took a four year break after launching!) Going back to work for someone else for a while, and then returning to her business once she was better equipped to scale the company and so much more! Listen on Apple Podcasts, Spotify, and more: sidehustlepro.co/luvscrub Links mentioned in this episode: Luv Scrub Score Affiliate Disclosure: I may be an affiliate for books or products that I recommend. If you purchase those items through my links, I may earn a commission. You will not pay more when buying a product through my link. I only recommend books and products that I use and am genuinely interested in. This episode is brought to you by: Fancy Hands Go to fancyhands.com and enter the code hustlepro for 50% off your first month.  Dutch Label Shop Side Hustle Pro listeners can get a special discount on every label product that Dutch Label Shop sells! Head over to dutchlabelshop.com and enter the promo code HUSTLEPRO at checkout to take 15% off your order. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Luv Scrub - @luvscrub Side Hustle Pro – @sidehustlepro #SideHustlePro
It’s not often that you hear about two co-founders meeting on Tinder. But that’s actually the business origin story of this week’s Side Hustle Pro guest, Angela Jennings of BOOMBOX Boxing Club. BOOMBOX is a boxing-inspired, hip-hop-fueled fitness studio.  A finance professional at a global accounting firm by day, Angela always knew she wanted to tap into her interest in food or fitness.  After being introduced to boxing three years ago by Tinder match and co-founder, Reggie Smith, Angela became passionate about the sport's potential to be a fun and powerful workout to people of all fitness levels and backgrounds.  The pair launched their first studio in Washington, DC in 2019 and it's now host to members who sweat through themed boxing workouts or private training with coaches.  In this episode, I really love what Angela had to share about: Deciding on a location when each co-founder lives in a different city Building buzz leading up to opening day Navigating the fitness industry during covid and how they are working to adapt How she’s doing this all while side hustling during a pandemic and so much more! Listen on Apple Podcasts, Spotify, and more: sidehustlepro.co/boomboxboxingclub Links mentioned in this episode: Boombox Boxing Club The 4 Hour Work Week Affiliate Disclosure: I may be an affiliate for books or products that I recommend. If you purchase those items through my links, I may earn a commission. You will not pay more when buying a product through my link. I only recommend books and products that I use and am genuinely interested in. This episode is brought to you by: Comcast RISE To apply today for marketing, media and tech makeovers at no cost, to help you and your business RISE visit: https://www.sidehustlepro.co/comcastrise   Skillshare Explore your creativity at skillshare.com/hustle. The first 1,000 people to use this skillshare.com/hustle link will get a free trial of Skillshare Premium Membership.   Dutch Label Shop Side Hustle Pro listeners can get a special discount on every label product that Dutch Label Shop sells! Head over to dutchlabelshop.com and enter the promo code HUSTLEPRO at checkout to take 15% off your order. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Boombox Boxing Club - @boombox_boxing Side Hustle Pro – @sidehustlepro #SideHustlePro
Vera Moore always had an interest in creating something of her own.  Like many of us, she didn’t know what that would look like, but she knew that she wanted to take ownership of her future. After dabbling in other hustles, from a swimwear line to a tax business, Vera was drawn to creating her own lingerie line. She saw the lack of representation of Black women and women of all sizes from the brands on the market, and knew there was a great opportunity for something better. So she created her own inclusive lingerie line: Love, Vera. All while side hustling. In this episode, I really love what Vera had to share about: Her experience taking a sourcing trip to look for products Creating the brand identity for Love, Vera Storing inventory in her parents basement and fulfilling orders herself until 1AM in the morning! Transitioning to custom creating private label designs for Love, Vera And so much more! Listen on Apple Podcasts, Spotify, and more: sidehustlepro.co/lovevera Links mentioned in this episode: Canton Fair Shopify Love Vera Blitz Scaling book by Reid Hoffman* Affiliate Disclosure: I may be an affiliate for books or products that I recommend. If you purchase those items through my links, I may earn a commission. You will not pay more when buying a product through my link. I only recommend books and products that I use and am genuinely interested in. This episode is brought to you by: Comcast RISE To apply today for marketing, media and tech makeovers at no cost, to help you and your business RISE visit: https://www.sidehustlepro.co/comcastrise Dutch Label Shop Side Hustle Pro listeners can get a special discount on every label product that Dutch Label Shop sells! Head over to dutchlabelshop.com and enter the promo code HUSTLEPRO at checkout to take 15% off your order. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Love, Vera - @shoplovevera Side Hustle Pro – @sidehustlepro #SideHustlePro
Hey Guys, This message was on my heart so I decided to record a quick #hustlebomb for my younger self. Hope this helps you too!
Have you ever gone to the store looking for a product only to find that it doesn’t even exist?  That’s what Jacquelyn Rodgers, Founder of Greentop Gifts, experienced one Christmas season when she went looking for wrapping paper featuring a Black Santa.  Frustrated and surprised, Jacquelyn decided she would make her own. But not only that, she realized the gap in the market and got to work building a company that could fill this need. What started as a side hustle took off like a rocket, with features by ESSENCE, PEOPLE, NBC News, and recently Beyonce’s Black Parade, and more! This year, she finally had to leave the side hustle behind and take it full time. In episode 221 of Side Hustle Pro, find out how Jacquelyn started the company along with her husband, navigated the challenges of finding the right fulfillment partner, and what’s next for Greentop Gifts. Listen on Apple Podcasts, Spotify, and more! This episode is brought to you by: Skillshare Explore your creativity at skillshare.com/hustle. The first 1,000 people to use this skillshare.com/hustle link will get a free trial of Skillshare Premium Membership. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Greentop Gifts - @greentopgifts Side Hustle Pro – @sidehustlepro #SideHustlePro
We all know that unemployment levels are at an all time high due to the effects COVID has had on businesses. In the last week alone, I have seen many friends and acquaintances get furloughed or laid off and my heart goes out to everyone. I decided to share my own story of unemployment and some tips that may be able to help to get through this time as a side hustler. And yes, you will get through it. Listen on Apple Podcasts, Spotify, Soundcloud, and Stitcher  This episode is brought to you by: Skillshare Explore your creativity at skillshare.com/hustle. The first 1,000 people to use this skillshare.com/hustle link will get a free trial of Skillshare Premium Membership. Flo Health Get early access inside the FLO app or subscribe to the podcast Her Body, Her Story on any other medium where you listen to your favorite podcast shows. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro
Side Hustle Pro alum Jerri Evans founded six Turning Natural Juice Bar storefronts in eight years and has employed over 87 people in her community in that time. Growing up in SE Washington, D.C. she watched her mom and others struggle to find healthy options, while carry-outs and corner stores were readily available. Now she is leaving an indelible impact in SE and beyond.  Jerri first sat in the guest chair in 2017, and I have been endlessly impressed and inspired by her ever since. I love that she makes it a point to transform areas that historically do not have access to fresh produce. She aims to eradicate food deserts (areas that do not have access to such healthy options).  Now with catchy names like Swizz Beets, Green Latifah, and Mi’Kale Jackson, Jerri has initiated creative ways to invite customers to try out cold-pressed juices they’ve never had. Listen to this rewind episode to hear how Jerri transformed a tragic life event into an impactful business that’s ensuring better health for underserved communities and so much more. Listen on Apple Podcasts, Spotify, Soundcloud, and Stitcher Links mentioned in this episode Turning Natural Juice Bars Small Business Administration (SBA) Profit First book Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss This episode is sponsored by:  Aurate Use promo code: HUSTLEPRO for 15% off your first Aurate purchase Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook   Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Turning Natural - @TurningNatural Jerri Evans - @jerrichanel Side Hustle Pro – @sidehustlepro #SideHustlePro
Side Hustle Pro alum Arsha Jones has experienced tremendous success with her businesses Capital City Co (which produces a wing sauce called mambo sauce) and Tees in the Trap (a lifestyle brand inspired by pop culture and infused with Black Girl Magic) since gracing the guest chair in 2016.  Arsha is an entrepreneur and an emerging leader in the e-commerce industry. She has built multiple, highly profitable brands. At the time of this episode, she was operating and managing Capital City Co, keeping you fly through the Tees in the Trap brand, building iOS apps for Apps By The Pound, all while running the website Brand Build Launch. Through Build Brand Launch, she teaches others how to turn their passions into profit with physical products. On this episode, Arsha shares: How she developed the Capital City Co mambo sauce in her kitchen and ended up on the front page of The Washington Post How she launched her first t-shirt shop with no shirts and no supplies How haters reporting and shutting down her Etsy shop gave her the motivation to launch her own e-commerce site Why you should test and validate your ideas before spending a lot of money on branding and inventory Her number one secret to Facebook marketing Links mentioned in this episode Capital City Co. Tees in the Trap Shopify Brand,Build,Launch Facebook Group This episode is brought to you by: SkillShare Get two free months of Premium Membership at skillshare.com/sidehustlepro. Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook   Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Arsha Jones - @arshajones Capital City Co - @capitalcityco Tees in the Trap - @teesinthetrap Side Hustle Pro – @sidehustlepro #SideHustlePro
Side Hustle Pro alum Beatrice Dixon has taken the world by storm since gracing the guest chair in 2019.  Beatrice is the Founder of The Honey Pot Company, a plant-based, chemical-free feminine care system that cleanses, protects, and balances your vagina.  Powered by herbs, made by women, and 100% natural, The Honey Pot Company is disrupting the industry with a healthy alternative to feminine care.  I love their tagline: Made by humans with vaginas, for humans with vaginas. As women, we all have to use tampons, pads, lubricants, and subsequently, worry about the contents of the products we are putting into our bodies.  Beatrice is solving for all of that. She developed the products right in her kitchen. Armed with a mission, determination, and on the job experience, she shares how she tackled scaling her business, entering multichannel retailers like Target, and figuring things out as she goes. In this rewind episode of Side Hustle Pro, get to know Beatrice and hear how she is building her mission-driven brand. Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher  Links mentioned in this episode The Honey Pot Company Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Honey Pot Company - @TheHoneyPotCo Beatrice Dixon - @IAmBeaDixon Side Hustle Pro – @sidehustlepro #SideHustlePro
If you’ve watched the “Entrepreneur” video by Pharrell & Jay-Z, then you may recognize Denise Woodard’s face. That’s because her story of being rejected by 86 investors before getting that one yes from Jay-Z is highlighted in the video. Well, we actually spoke to Denise last year as she was embarking on this process. So it made my heart swell with pride to see this Side Hustle Pro alum thriving and scaling her business.  Denise has always had her hands on a winning idea. Partake Foods provides meals and snacks that are delicious, safe, and nutritious for conscious eaters. They are free of gluten, the top 8 allergens, and artificial ingredients. What started as a way for this concerned mom to give her daughter snacks that would not trigger her allergies, has evolved into a brand that’s sold in major retailers.  In this rewind episode of Side Hustle Pro, meet Denise, the founder behind this amazing brand, and hear: Why she’s so passionate about gluten and allergen-free food and how she actually got started How she, a non-baker, was able to start a cookie and snack brand The pivotal point when she made the decision to leave Coke to pursue Partake full time, and so much more Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher  This episode is brought to you by: SkillShare- Get two free months of Premium Membership at skillshare.com/sidehustlepro. Links mentioned in this episode Partake Foods Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Partake Foods - @PartakeFoods Side Hustle Pro – @sidehustlepro #SideHustlePro
This week we have a rewind episode with @PlayPits founder Chantel Powell.  As a busy working mom and wife, Chantel found herself shuttling her son Kameron between summer basketball camp and football practice. She quickly noticed that he was starting to smell like a grown man because he was sweating buckets under his armpits, and that’s when her innovative mindset kicked in. Chantel decided to develop an all-natural deodorant for her son. And so Play Pits the brand was born.  Play Pits is a 100% all-natural deodorant. It’s free of aluminum, parabens, synthetic fragrances and other harsh chemicals. While it can be used on the most gentle skin types, it also packs a strong punch against odors. Although it started out with a focus on kids, it has an adult line as well, and I love the Queen deodorant! With recent features by @Beyonce and the grand opening of an official Play Pits warehouse, Play Pits is growing and thriving. In this episode hear how it all got started as Chantel breaks down: How she tested out Play Pits on family to get feedback How customer demand led her to evolve from children’s deodorant to an adult deodorant component as well How she did it all while side hustling Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher  Links mentioned in this episode Play Pits Fiverr Big Magic Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Play Pits (Instagram) - @playpits Creator (Instagram) - @chantellovestyling Side Hustle Pro – @sidehustlepro #SideHustlePro
Tracey Pickett wants to make sure that you don’t get caught slippin’ in the rain. She is the founder of Hairbrella, an innovative rain hat combining fashion and function to protect women's hair from the rain. Not only is she an entrepreneur, but an attorney, inventor, and speaker. Tracey’s original plan was to “get law school out of the way,” then get a job, and she did just that. While working in intellectual property as a lawyer, the entrepreneurial bug started tapping on her shoulder. It reminded her of the promise she made to herself prior to beginning law school. Tracey vowed to not spend more than five years in a legal career without pursuing the business ideas she had for her life: that included her first entrepreneurial endeavor, Eboticon.  Although, along with some colleagues, she’d been working on Eboticon, an emoji app to represent Black culture on nights and weekends. While still working full time as a lawyer, Tracey managed to meet her deadline, pace herself, save up a year’s worth of income, and complete the first test version of Hairbrella. And on her fifth work anniversary, she quit! After leaving her job, Tracey launched a Kickstarter campaign with a prototype in hand, and the rest is history. Take a listen, and learn: All about the financial investments Tracey made to patent and prototype Hairbrella How she used early user feedback to continue to develop and improve her product How she pushed past the earliest challenges in her business to make a product that is stylish and works Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.   This episode is brought to you by: Skillshare Get two free months of Premium Membership at skillshare.com/sidehustlepro. Links mentioned in this episode The 10X Rule: The Only Difference Between Success and Failure by Grant Cardone Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Tracey Pickett (Instagram) — @traceypickettesq  Tracey Pickett (Twitter) — @traceypickett__ Hairbrella (Instagram) —  @hairbrella Hairbrealla (Twitter) — @hairbrella  Eboticon (Instagram) — @eboticonsSide Hustle Pro — @sidehustlepro#SideHustlePro
Teri Ijeoma is the first one to tell you that she loves investing in stocks because it allowed her to live her dreams. She is a millennial millionaire, minister, stock investor, and an entrepreneur who teaches others how to invest in the stock market to be able to pay off debt, go on trips, and pay down on mortgages. In other words, how to use stocks in real time to make money now. Her journey has been unconventional, but has led to a path full of purpose and uniquely made for Teri. She first learned about stocks and trading in high school. After graduating from college, Teri delved into the world of consulting, but later decided she wanted to pursue something more meaningful, which led to a position in education.  While working in education, Teri started investing in and trading stocks as a side hustle. When she grew this trading side hustle to the point of making $300/day, she decided to make the leap. In this episode, you’ll find out: Why Teri quit her job in order to help people learn how to trade How going to seminary helped to shape her career How you can use trading as a means for supplemental income Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.   Links mentioned in this episode How to Make $1,000 in a Day with the Stock Market Trade and Travel course: sidehustlepro.co/tradeandtravel  Who Moved My Cheese: An Amazing Way to Deal with Change in Your Work and in Your Life Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook   Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Teri Ijeoma (Instagram) – @imaninvestorSide Hustle Pro – @sidehustlepro#SideHustlePro
It’s been a while since we checked in with our Entrepreneur-In-Residence, Lisa Pegram. On today’s episode, you’ll get a look into what her life and business looks like one year after launching her beauty tech company, Belle51. Belle51 focuses on the specific skin issues of Black and Brown communities and how to treat them effectively. Lisa is no stranger to the side hustle life. She is currently in pursuit of her PhD at Columbia where she studies meta-cognition and data sciences, working in the field full-time, and managing her own company.  Since I last spoke with Lisa, she now offers products such as an esthetician-grade, automatic microneedling tool, an oil serum, and a laser for hyperpigmentation. Things have been booming! You know the notion of focusing on what you have first, so you can get that where it needs to be before you add new products? Well for Lisa, she went against the grain of that and is carving out a new path for her company. She’s learned that adding products has actually increased her revenue because customers have choices within her offerings. Get to know more about how Belle51 is growing, and what Lisa has learned about marketing, scaling up and betting on herself. Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.  This episode is brought to you by: Skillshare Get two free months of Premium Membership at skillshare.com/sidehustlepro. Links mentioned in this episode EP 155: Entrepreneur-In-Residence: This Data Scientist Just Launched A Cutting-Edge Home Laser For Black And Brown Skin (W/Lisa Pegram Of Belle51) Belle51 Website Omnisend Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Belle51 (Instagram) – @belle51coSide Hustle Pro – @sidehustlepro#SideHustlePro 
Four years, and four million podcast downloads later, I’m continuing to share with you the lessons I have learned along this journey. I never thought I’d leave my job to do podcasting full-time, but I’ve grown a lot, personally and professionally, and am dedicated to helping you grow as well. Of course I had dreams of success, but when I started, I just wanted to gain inspiration from my guests, and figure out how to use the talents and skills that I had. I didn’t know where my path would lead, but I tested things out and they didn’t always work. There was definitely a lot of trial and error involved, but that only lit a fire in me to succeed. I put what I learned from research, trainings, and conferences into practice immediately. I’ve identified some of the key factors that have allowed me to have a successful podcast. In this episode, I discuss: Doing away with the fear of being pigeon-holed How to own your lane in the podcasting space How to make a long-term game plan Setting realistic expectations, and more Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.   This episode is brought to you by: ACUITY For a limited time, only, you can get 45 days of Acuity Scheduling free by going to acuityscheduling.com/hustlepro. No credit card required.  Links mentioned in this episode Podcast Moguls EP 210: How I Did It: Turning A Podcast Into A Full-Time Career Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro
Let me let you in on a little secret, I first started side hustling to figure out what I wanted to do with my life. It was not to turn my side hustle into a full time job. But, I also want to assure you, there’s nothing wrong with the latter, either. In today’s episode, I take it all the way back! We’re talking childhood with pit stops at my first internship, ever, with HBO, the days of wanting to be a broadcast journalist in college, the dreaded post-grad life, finding my way to business school, and eventually creating what you now know as Side Hustle Pro. It’s been quite a journey! I delve a bit deeper than I have in the past, of how I went from a side hustler to making my podcast into a full-time business. I wanted to go into as much detail as possible so I could help and inspire someone else. Let’s remember, not all stories are linear, and that’s okay. In the midst of my story, I also highlight Black women who have helped me at pivotal moments along the way. It’s because of these relationships and sisterhood that I am the woman I am today.  Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.   This episode is brought to you by: Gusto As a Side Hustle Pro listener, you’ll get three months free when you roll your first payroll. Sign up, and give it a try at gusto.com/shp. Bombas Thanks Bombas! Go to bombas.com/sidehustle today and get 20% off your first purchase.  Links mentioned in this episode Podcast Moguls EP 76: “I Quit My Job” Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook   Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro
Lately I’ve been reminiscing on the days when I was a certified side hustler. When I was working full time and working on Side Hustle Pro on nights and weekends, I lived a completely different life from the one I live now as a full-time entrepreneur (plus a full-time entrepreneur with a baby).  Being a new mom has reminded me of the side hustle mindset and all the principles that led me to be in a position of making the most out of the time that I have. The key to the side hustle life is learning how to get a lot done with not a lot of time. I did it before (and am beginning to get back into doing it again) and you can too!  In this episode, I’m taking you through my seven tried and true tips that made me a side hustle queen.  Take a listen to this episode, so you can master the art of the side hustle, too. Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.     This episode is brought to you by: Gusto As a Side Hustle Pro listener, you’ll get three months free when you roll your first payroll. Sign up, and give it a try at gusto.com/shp. Skillshare Get two free months of Premium Membership at skillshare.com/sidehustlepro. Links mentioned in this episode Goal Getter Action Plan Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss   Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook   Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro
I’m coming to you live with another solo episode, and the topic of discussion: transitioning into motherhood and getting back into the entrepreneurship life.  I’m giving you a behind-the-scenes look into how I’m flowing in this new uncharted territory for my life and my career. I went from being an entrepreneur with no kids to a momtrepreneur with new expectations, some of which I've had to shift my gears about with regard to my new lifestyle. Because my old life was all I knew, I was subconsciously basing my post-maternity leave expectations on my old life, which didn’t leave room for the ebbs and flows of my new normal with baby and business. And in the midst of it all, there were a few things I didn’t anticipate. Take a listen to this episode to find out how I had to re-frame my personal expectations for myself, re-learn how to set deadlines, and guard my priorities; adopt a new life and work style, and what I’m learning from the lives of other momtrepreneurs. Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.   This episode is brought to you by: Gusto As a Side Hustle Pro listener, you’ll get three months free when you roll your first payroll. Sign up, and give it a try at gusto.com/shp. ACUITY For a limited time, only, you can get 45 days of Acuity Scheduling free by going to acuityscheduling.com/hustlepro. No credit card required.  Links mentioned in this episode Goal Getter Action Plan Podcast Moguls Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro
Guys, I’m back! And if you’re asking yourself, ‘Back? Where did she go?’ then this is the episode for you to listen to.  I’m fresh off maternity leave.  My husband and I had our first child, a beautiful baby boy back in April, and despite all that’s going on, I couldn’t be happier and more grateful for how things turned out. When we found out we were pregnant, we could have never imagined that we would be having a baby during a pandemic. The only Corona I knew about was the beer. But we did it and we made it through with God’s grace. I was fortunate to be able to select and be seen by all Black women doctors for my prenatal care. My baby was even delivered by a Black woman (Nigerian!) doctor, so it was just #BlackGirlMagic throughout my entire experience.  In today’s episode, I’m sharing my: ✔︎ What it felt like having a baby shower one week and going into quarantine lockdown the next week ✔︎ My experiences, cravings, and symptoms during every trimester ✔︎ The ways Coronavirus impacted my pregnancy and postpartum experience ✔︎ How I prepared to take maternity leave as an entrepreneur So what was it like having a baby during the COVID-19 pandemic? Take a listen. And share with all of your corona moms so they know they’ll be OK! Check out this episode and others on Apple Podcasts, Spotify, Soundcloud, and Stitcher.   This episode is brought to you by: Skillshare Get two free months of Premium Membership at skillshare.com/sidehustlepro. Links mentioned in this episode Podcast Moguls Accelerator Program Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook   Send questions to “Ask Nicaila” You can now send questions for the new “Ask Nicaila” segment that’s coming to Side Hustle Pro. Once I get a critical mass of questions, I can start rolling out this segment. Just email hi@sidehustlepro.co and put hashtag #AskNicaila in the subject.  Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro
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Comments (14)

D

I just absolutely LOVE this podcast. I listen to lots but you are THE ONLY one that ask "How did you do that" questions and make sure the guests respond with actual details. 💯💯💯💯 @derekdodd

Nov 7th
Reply

Breanca Lockhart-Smith

Great podcast ❤️❤️❤️❤️

Aug 21st
Reply

Kamilah Amica

Great episode. 💖

Aug 5th
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Crystal Windley

I love the practical advice. These are very helpful tips to be more creative.

Aug 4th
Reply

Kamilah Amica

this was awesome. thank you! I went through the same emotions and situations you went through. it makes me feel better to know I wasn't the only one to experience the fear, self doubt, etc. At least now I know I'm heading in the right direction.

May 22nd
Reply

Kamilah Amica

I really loved an needed this. I shared it to a family member. thank you!🙂

May 22nd
Reply

Crystal Windley

This was definitely a great episode. I think it definitely encouraged me in my journey to become an entrepreneur.

Apr 27th
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Grace Art

I enjoyed this. Thanks for what you do.

Mar 4th
Reply

Stephanie Buxton

I recently came across your podcast becasue I am looking to become financially sound, stabe, secure thru a side hustle, I hope to grow into my main hustle. I have to say hands down this is one of the best podcast I have come across. thank you for sharing.

Sep 1st
Reply

Jadhari Middleto

Do not wait for perfect circumstances...Thank you!

Aug 28th
Reply (1)

kk nette

Thanks for sharing, this show is super great!

Jul 12th
Reply

Catherine Heglar

that's weird when I hear your guest say she was a controller I knew it was for an auto dealer. women in that field are go getters.

Mar 6th
Reply

Charli Blanchard

i love listening to you. thank you

Jan 24th
Reply
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