Side Hustle Pro

This week, I’m back in the Expansion Era to go deeper into how to slow down without quitting, especially when business (or life) feels heavy. I’m sharing my own experiences navigating tough seasons in entrepreneurship, what it means to identify and pull your levers, and how I stabilize myself before getting back into action. From sponsorship slowdowns to shifting income streams, I walk you through the real strategies I use to find balance and keep moving forward.In this episode, I share:Why slowing down is not failure and how to recognize the season you’re inWhat it means to identify and pull your three key levers for incomeHow I use AI tools to simplify the job search when neededThe importance of pausing before making big decisionsWhy your revenue is flexible, but your identity is notHighlights Include:00:00 Intro02:00 When business slows down and how to stabilize05:00 Understanding and defining your three levers08:00 Tabitha Brown’s advice on getting a job as a lever12:00 How AI can help tailor resumes and applications15:00 Deciding which lever to pull each week17:00 Why revenue is flexible but your identity isn’t20:00 Closing encouragement: You are not aloneLinks Mentioned in this EpisodeLinkedIn Job BoardEtsy Resume TemplatesChatGPT by OpenAIGuest/Host Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair is… me! I’m kicking off a new season with a solo episode to share what I’m calling my Expansion Era.In this deeply personal and vulnerable episode, I open up about how I lost my mojo, what I’ve been navigating as a mom and entrepreneur, and the steps I’m taking to rebuild my confidence, health, and business.In this episode I share:The reality of postpartum depression, business setbacks, and navigating motherhood while running a businessHow I’m redefining success and detaching my worth from incomeThe investments I made in fitness coaching, business coaching, and therapy to get back on trackWhy consistency and community matter more than ever in this seasonThe shifts I’ve made in 2025 to prioritize my health, creativity, and confidenceHighlights Include:00:00 Intro03:00 Why I’m calling this the Expansion Era10:00 Navigating motherhood and identity shifts20:00 Business setbacks and financial uncertainty30:00 Hiring a fitness coach and rebuilding my health40:00 Getting back into business coaching and regaining confidence55:00 Returning to therapy and releasing shame1:05:00 Lessons for anyone in a season of rebuildingLinks Mentioned in This EpisodeSide Hustle Pro Free Podcast Training: https://sidehustlepro.lpages.co/classAnna J. Fitt (Fitness Coach) – IG:@anna_jaefitClaire (Business Coach): https://clairepells.com/waitlistAlfred Street Baptist Church sermon: Go to 1:26:00 mark https://www.youtube.com/live/x03m53y2qnI?si=uAQoNLOOtWyVABEsGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

This week I sat down with Codie Elaine Oliver, the CEO and Co-founder of Black Love, Inc. The 100% Black owned media company, founded by Codie Elaine Oliver and husband Tommy Oliver, is a hub for Black couples and singles to have transparent conversations around relationships, parenthood, dating, and more through their app, podcast network, documentaries, and live events. We get the inside scoop on how Codie built her show from the ground up and grew into a multimedia empire. In this episode she shares: How she and her husband Tommy Oliver self funded Black Love, Inc.The strategic moves she made to pitch Black Love to a network while maintaining ownershipThe systems she has in place to manage a thriving career while being a mom of threeCheck out this episode and others on Apple Podcasts, Spotify, and YouTube Links mentioned in this episodeBlack Love Website: https://blacklove.com/Own Network: https://www.oprah.com/app/own-tv.htmlBlack Love-The Interviews Podcast: https://podcasts.apple.com/us/podcast/black-love-the-interviews/id1552488882Black Love Podcast Network: https://podcasts.apple.com/us/channel/black-love-network/id6442514914Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoCodie’s Instagram: https://www.instagram.com/codieco/Black Love Instagram: https://www.instagram.com/blacklove/ Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Germanee Gerald, founder of GG&Co Styling Firm, a brand and image styling company. Getting her start in the fashion corporate world, Germanee realized she thrived in offering her talents as a personal stylist and started side hustling. In this episode she shares:How she went from living with family and driving DoorDash to make end’s meet to hiring a team for her styling firmHow to leverage opportunities like internships and a personal brand for business growthHow diversifying her services, hiring a team, and seasonal planning led to scaling her business Highlights include:00:00 Introduction4:08 From biochem to fashion6:22 The world of corporate fashion 11:35 Transitioning into personal styling17:49 Strategizing finances to go full time 22:36 Nomad life and gigs to meet ends meet29:14 Working with a celebrity stylist36:58 Launching GG Styling Firm39:53 Maximizing cash flow42:34 Tips for entrepreneursCheck out episode 476 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeGermanee’s Website: https://germaneeg.com/gg-co/ Germanee’s Instagram: https://www.instagram.com/germanee_g Germanee’s LinkedIn: https://www.linkedin.com/company/ggandco/ LinkedIn Premium: https://premium.linkedin.com/ Apuje Kalu: https://www.instagram.com/apuje/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoGermanee’s Instagram: https://www.instagram.com/germanee_g Germanee’s LinkedIn: https://www.linkedin.com/company/ggandco/  Hosted on Acast. See acast.com/privacy for more information.

This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level. In this episode I’m sharing:Effective Marketing: How you’re going to optimize content planning and to get people to consistently see what you are offering Thinking Outside the Box: Exploring non-traditional sponsorships and multi-channel packages like retreats to generate revenue beyond just downloadsCreating Value: How to produce content and services that your audience genuinely wants to pay forHighlights Include:02:49 The Importance of Podcast Setup05:15 Narrowing Down Your Podcast Topics09:50 Understanding and Serving Your Audience14:33 Creating a Content Plan16:39 Effective Marketing Strategies19:00 Consistent Marketing Practices21:24 Thinking Outside the Box for Sponsorships25:54 Creating Content People Want to Pay For28:17 Recap and Action StepsCheck out episode 475 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeRiverside (Use code ‘hustlepro’): https://riverside.fm/ Podcast Moguls: http://sidehustlepro.co/join  Lori Tharps SHP episode: https://www.youtube.com/watch?v=E3EsWprSGu4 Launching Podcast Moguls 2.0: https://www.youtube.com/watch?v=3d-wkYAcsLo&t=1s Free newsletter: http://sidehustlepro.co/newsletter You Are a Badass by Jen Sincero: https://jensincero.com/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Kareem Edwards, one of the very first men to grace the Side Hustle Pro guest chair! Hailing from Far Rockaway, Queens, Kareem got his start in major corporate roles at Lehman Brothers, Kraft Heinz, and Google—all while dreaming of owning a business. Kareem decided to pursue franchising and balanced a 9-to-5 at Google while working nights at a Chick-fil-A to master the day-to-day operations.In this episode she shares:The importance of community impact, creating an empowering work culture, and leading with empathyKey lessons on staffing, building trust, and innovating with different revenue channelsThe art of balancing grit and grace when trying to grow your businessHighlights include: 00:00 Intro03:00 Early career in finance09:00 Discovering Chik-Fil-a franchising 17:00 Choosing the right location25:00 Opening during a pandemic34:00 Staffing strategies43:00 Leaving a steady paycheck46:00 Expanding sales methods52:00 Tips for entrepreneursCheck out episode 474 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episodeKareem’s Instagram: https://www.instagram.com/kareemjedwards/ Kareem’s LinkedIn: https://www.linkedin.com/in/kareemedwards Posse Foundation: https://www.possefoundation.org/ Chick-fil-a Franchising: https://www.chick-fil-a.com/franchising Chat GPT: https://chat.openai.com/ Uncle Nearest: https://unclenearest.com/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Melyssa Ford, media personality, actress, and advocate known for her dynamic presence in entertainment. With a career spanning television, film, and radio, she has captivated audiences as a host on the Joe Budden podcast and various TV appearances.As a seasoned veteran in media and entertainment, Melyssa mastered the art of pivoting and identifying viable opportunities to launch into new and exciting spaces.In this episode she shares:Her new podcast Hot and Bothered that fosters meaningful conversations about women’s wellness, intimacy, and health Overcoming depression, negative self-talk, and finding grace through personal healingThe many benefits to pivoting several times in her careerHighlights include:00:00 Intro02:00 Building a film/TV personality 06:00 Being an undocumented immigrant14:00 Creating her own path19:00 Battling mental health issues27:00 Navigating perimenopause40:00 The podcasting landscape47:00 Living with a brain injury1:00:00 Tips for entrepreneurs Check out episode 473 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeMelyssa’s Instagram: https://www.instagram.com/melyssaford/ Melyssa’s Twitter: https://x.com/MissMelyssaFord/ Hot and Bothered Podcast Instagram: https://www.instagram.com/hotnbotheredpodcast/ Melyssa’s Website: https://www.melyssaford.com/ ChatGPT: https://chatgpt.com/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: https://sidehustlepro.co/facebookGuest Social Media InfoMelyssa’s Twitter: https://x.com/MissMelyssaFord/ Melyssa’s Instagram: https://www.instagram.com/melyssaford/  Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Quianne Perrin Savoy and Sonja Smith, founders of The Merch Studio. They provide businesses and entrepreneurs with unique and completely customizable merchandise. In this episode they share:How their creative backgrounds set the foundation for starting their own businessHow they expanded from small business to having corporate clients The processes they use to ensure high quality and timely customer service Check out this episode and others on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeMoore & Moore Merch Website: themerchstudio.comMoore & Moore Merch Instagram: https://www.instagram.com/themerchstudio/ Moore & Moore Merch LinkedIn: https://www.linkedin.com/company/themerchstudio The Momference: https://themomference.com/ Shopify: https://www.shopify.com/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoMoore & Moore Merch Instagram: https://www.instagram.com/themerchstudio/ Moore & Moore Merch LinkedIn: https://www.linkedin.com/company/themerchstudio  Hosted on Acast. See acast.com/privacy for more information.

Abena Boamah-Acheampong is the founder + CEO of Hanahana Beauty, a consciously clean skin care, beauty + wellness brand. As a former 7th grade math teacher and therapist, Abena launched her brand with humanity and intention in mind. Now being sold in stores like Ulta, Hanahana Beauty is quickly on its way to becoming a household name.In this episode Abena shares:How she was able to pay the Ghanaian women who produce the raw materials twice their asking priceThe skills she learned from being a teacher and therapist that she uses now as a full time entrepreneurHow she’s scaled the brand while staying true to her core valuesWatch episode 471 on YouTube and listen on all podcast appsLinks mentioned in this episodeHanahana Beauty’s Website: https://ww.hanahanabeauty.comHanahana Beauty’s Instagram: https://www.instagram.com/hanahana_beauty/?hl=enAbena’s Instagram: https://www.instagram.com/beanieboamah/?hl=enA16z START Grant: https://a16z.com/programs-a16z-start/Hello Alice Grants: https://helloalice.com/Shopify Loans Program: https://www.shopify.com/capitalClick here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoHanahana Beauty’s Instagram: https://www.instagram.com/hanahana_beauty/?hl=enAbena’s Instagram: https://www.instagram.com/beanieboamah/?hl=en Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have ​Kimberly Waters, founder of Modern Urban Sensory Experiences, or MUSE​, a luxury boutique fragrance house based in Harlem, NY. When Kimberly realized her role in corporate America was not providing her room to grow into her potential, she launched MUSE out of the parlor floor of a friend’s brownstone on Convent Ave in Harlem and has been growing ever since.​In this episode Kimberly shares:Why tapping into her community of mentors and entrepreneurs was the right direction How she has self-funded her business since 2017 with no outside capital How she has partnered with hard-to-find global brands, become a sought-after destination for emerging brandsHighlights Include: 00:00 Intro05:50 Challenges in corporate America9:00 Small-scale beginnings22:46 Self-financing her side hustle 28:03 The unique customer experience 35:26 Revenue streams39:18 Target audience and marketing 51:13 Tips for entrepreneurs Check out episode 470 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeKimberly’s Website: https://www.museexperiences.com/ Kimberly’s Instagram: https://www.instagram.com/muse_experiences/ By Killian: https://www.bykilian.com/ Myleik Teele’s SHP Episode: https://www.youtube.com/watch?v=FtJgMJXpUPY Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoKimberly’s Website: https://www.museexperiences.com/ Kimberly’s Instagram: https://www.instagram.com/muse_experiences/  Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Amy Anaiz, a celebrated photographer turned product founder and the creator of OZAIZ, a sustainable home goods and fragrance brand. After building a successful wedding and portrait photography business for over a decade, Amy made a powerful pivot—launching a line of sculptural, multi-use glassware inspired by beauty, intention, and function.In this episode, Amy opens up about her transition from side hustler to full-time creative, and how becoming a mother—while navigating unimaginable grief—reshaped her purpose and path. She shares the behind-the-scenes of building OZAIZ, from manufacturing and funding the business herself, to designing for sustainability and meaning.*Trigger Warning:This episode includes discussions of infant loss and stillbirth.  In this episode she shares:How she prepared financially to leave her 9-to-5 and pursue photography full-timeThe story behind her product brand OZAIZ and why it took years to bring to lifeHow grief, motherhood, and purpose shaped her new business directionWhat she’s learned about manufacturing, design, and funding a product-based businessThe intentional design and sustainability philosophy behind OZAIZHighlights Include00:00 – Intro01:30 – Amy’s pivot from PR to photography07:00 – Building her photography side hustle10:00 – Leaving her full-time job and creating a financial cushion13:00 – Losing her daughter and navigating grief while becoming a mom21:00 – Why she launched OZAIZ and what sets the brand apart28:00 – How she self-funded her entire business36:00 – The complexities of manufacturing glassware and candles44:00 – Designing for sustainability and versatility50:00 – Balancing personal storytelling with branding58:00 – What's next for OZAIZ and how Amy honors her daughter's legacyWatch episode 469 on YouTube and listen on all podcast appsLinks Mentioned in This Episode:OZAIZ Website: https://www.ozaiz.comAmy Anaiz Photography: https://www.amyanaiz.comAmy on Instagram: https://www.instagram.com/amyanaizphotoOZAIZ on Instagram:https://www.instagram.com/ozaizhome Side Hustle Pro Podcast: https://www.sidehustlepro.co/podcastKunbi (Amy’s lawyer):https://www.instagram.com/legallyset/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin my new coaching program, SHIFTEven the expert needs support. That’s exactly why I created SHIFT—a six-month, one-on-one podcast coaching experience for the podcaster who’s done playing the DIY game. In SHIFT, we’ll clarify your message, attract your ideal audience, build a monetization path that aligns with your values, and create a content engine that works with your real life. Apply now at sidehustlepro.co/shift.Join our Facebook Community here. Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Naseema McElroy, author and the founder of Financially Intentional, a platform about personal finance and living life intentionally. Starting with just under one million dollars in debt, Naseema taught herself financial literacy, paid off her debt, and started side hustling as a consultant teaching others to do the same. In this episode she shares:How she created an intentional budget that didn’t leave her in a place of lackWhy she believes everyone can take control of their finances, and how to actually do itThe different income streams and resources she uses to stay financially free, and much more!Highlights include:00:00 – Intro 01:15 – Becoming a nurse after working in healthcare administration 06:00 – What made her realize she was “broke” despite earning $200K+ 09:30 – Creating a zero-based budget to pay off $4K–$9K/month in debt 11:00 – What made up nearly $1M in total debt 14:00 – Launching Financially Intentional on Instagram 17:30 – Why she still loves nursing and hasn't gone full-time entrepreneur 22:00 – Using her job to fund her passions 24:30 – The true meaning of financial independence 28:00 – How she makes time to build her brandCheck out this episode and others on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeNaseema’s Website:https://www.financiallyintentional.com/  Naseema’s Instagram: https://www.instagram.com/financiallyintentional/ Financially Intentional Podcast: https://www.financiallyintentional.com/podcast Travel Nurse Housing Rentals: https://www.furnishedfinder.com/ Podcast Moguls: https://www.sidehustlepro.co/podcast-moguls/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, I’m joined by Tisha Thompson, the founder and CEO of LYS Beauty, the first Black-owned clean cosmetics brand to be carried at Sephora. Tisha shares her inspiring path from staff accountant and part-time makeup artist to leading her own beauty brand that launched during the pandemic and quickly sold out in 10 days. In this episode, Tisha breaks down how she strategically pivoted from finance to beauty marketing, cold-pitched Sephora with a bold email (before she even launched!), and developed products that center clean ingredients and inclusivity. Her brand LYS, short for Love Yourself, is not only disrupting the beauty space with triangle packaging and affirmational product names—but it’s also remained profitable every year since launch.In this episode she shares:How she got her foot in the beauty industry using her finance backgroundWhy she took a demotion to pivot industriesHow personal loss and purpose led her to finally launch LYS BeautyWhat made Sephora say "yes" to a brand that hadn’t even launched yetHow she developed 35 inclusive foundation shades with a clean formulationWhy representation and self-love are at the heart of her business modelHighlights Include: 00:00 Intro02:10 How a staff accountant became a makeup artist04:50 Taking a demotion to move into marketing10:54 Losing her dad and finding the courage to launch15:45 Cold-pitching Sephora and landing a deal pre-launch20:00 What clean beauty means to her (and her skin)27:00 Packaging, affirmations, and triangle symbolism30:00 Navigating DEI backlash and economic shifts45:00 Building a team and staying profitableCheck out episode 467 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube.Links mentioned in this episodeLYS Beauty Website: https://lysbeauty.comLYS Instagram: https://instagram.com/lysbeautyofficial/Tisha’s Instagram: https://www.instagram.com/glamourgirl5/Cosmoprof: https://cosmoprofnorthamerica.comMakeUp In Trade Shows: https://makeup-in.comLuxepack: https://luxepack.comClick here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoInstagram: https://www.instagram.com/glamourgirl5/LYS Beauty Instagram: https://www.instagram.com/lysbeautyofficial Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, we’re spotlighting Marina Batliwalla, financial professional and host of the Banking on Girls podcast. Born in India, raised in Australia, and now based in LA, Marina joined Podcast Moguls to launch a show centered around financial literacy for women and girls—and she’s done just that, all while working full-time.Marina shares how she overcame mindset hurdles to get started, leveraged her platform to speak at the United Nations, and is now piloting financial education workshops for mothers and daughters.In this episode, she shares:How she found her voice and confidence through Podcast MogulsWhy financial literacy needs to start before the age of 7The early media skills she brought from her radio days in SydneyHow her show opened doors to speak at global institutionsWhy she’s now looking at B2B opportunities for her educational workshopsHighlights Include:00:00 Intro02:25 From actuary to advocate: Marina’s global journey05:20 How a Girl Scout badge sparked her podcast vision12:30 Naming her podcast Banking on Girls and protecting the brand15:00 Defining her perfect listener: mothers raising daughters22:00 Workshop pilot programs and future monetization strategies31:00 Leveraging her podcast to attend the United Nations40:00 How Marina got over her fear of marketingCheck out episode 465 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeBanking on Girls Podcast – https://www.bankingongirls.com United Nations Commission on the Status of Women – https://www.unwomen.org/en/csw Cherie Blair Foundation for Women – https://cherieblairfoundation.orgScouting America– https://www.scouting.orgStock Market Game – https://www.stockmarketgame.orgClick here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Marty McDonald, founder of Elle Olivia & Boss Women Media. Her background in corporate laid the foundation to launching Boss Women Media, the offline/online women’s empowerment community. After a challenging experience with giving birth to her first child, Marty translated that same idea of empowerment to launch Elle Olivia, a lifestyle brand for young Black and Brown girls.In this episode she shares:How she landed her brand Elle Olivia in over 400 Target locations nationwide within the first year of launchingHow she strategically re-invested revenue from side hustling into her businesses How she oversees a multi-city Black Girl Magic Tour, the annual Boss Woman of the Year Summit, and serves a loyal community of more than 100,000 womenHighlights Include:00:00 Intro02:38 Navigating corporate America 11:30 Pitching to Sugarfina14:32 Launching Boss Women Media16:52 Monetizing the business & impactful collaboration27:43 Staying nimble and pivoting at the right time34:02 Navigating a challenging pregnancy 38:10 Creating a brand for Black and Brown girls48:18 The power of a strong team54:00 Tips for entrepreneurs Check out episode 465 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks mentioned in this episodeMarty’s Instagram: https://www.instagram.com/martytmcdonald/ Boss Women Media Instagram: https://www.instagram.com/bosswomenmedia/ Boss Women Media Facebook: https://www.facebook.com/bosswomenmedia/ Elle Olivia Instagram: https://www.instagram.com/shopelleolivia/ Elle Olivia Website: https://shopelleolivia.com/ Elle Olivia at Target: https://www.target.com/b/elle-olivia/-/N-q643le95h07 Sugarfina: https://www.sugarfina.com/  Power Thoughts Devotional: https://apps.apple.com/us/app/power-thoughts-devotional/id715337851 Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair, we have Monique R. Shields, executive coach, entrepreneur, and founder of Claimed, a program dedicated to helping high-achieving Black mothers unlock their next chapter. In this episode, Monique shares her inspiring journey from corporate to coaching and the lessons she’s learned along the way. She discusses the power of releasing limiting beliefs, why investing in yourself is key to growth, and how motherhood led to her decision to take ownership of her time and career.In this episode she shares:The importance of creating space for Black women, especially mothers, to thrive and build without compromising themselvesThe mindset shifts needed to elevate your business and life to the next levelHow transitioning from corporate to entrepreneurship gave her the freedom she neededHighlights include:00:00 Intro05:00 The importance of relationships in early career transitions07:30 Background in publishing and banking 12:00 Transition into executive coaching & the influence of motherhood 19:00 Raising her rates and investing in herself24:35 How to navigate seasons of burnout and pressure29:03 Tips for women entrepreneurs transitioning into full-time business ownership34:20 The launch of her program, Claimed, for Black mothers40:00 The power of releasing limiting beliefs and moving beyond survival mode1:00:00 Tips for entrepreneursWatch episode 464 on YouTube and listen on all podcast appsLinks mentioned in this episodeMonique’s Instagram: https://www.instagram.com/moniquershields/ Monique’s Website: https://moniquershields.com/ Monique’s Podcast: https://moniquershields.com/podcast/ Side Hustle Pro: https://sidehustlepro.co/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoMonique’s Instagram: https://www.instagram.com/moniquershields/ Monique’s Website: https://moniquershields.com/  Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Maekaeda Gibbons, Trinidad-born founder & CEO of Brown Sugar Babe, the cult-favorite fragrance and body-care brand whose body oils like Wild Card and Rich Auntie just keep selling out. In this episode she shares:Turning a $300 paycheck into a side hustle that now ships 10,000+ orders a month Her exact growth playbook: pop-ups at Atlanta’s Ponce City Market, a 20,000-member Facebook group, and influencer collaborations that went viral on the internetHow she approaches exploring various side hustle ideas as a multi passionate side hustlerHighlights Include:00:00 Intro06:00 Personal connection to scent09:00 Turning a business to a hobby15:00 Marketing strategies21:00 Financial growth and investment30:00 Importance of discipline in business40:00 Navigating debt46:00 Breaking the stigma around money53:00 Managing tariffs and business costs55:00 Tips for entrepreneursWatch episode 463 on YouTube and listen on all podcast appsLinks mentioned in this episodeBrown Sugar Babe Website: ttps://www.brownsugarbabe.net/ Shopify (e-commerce platform) – https://shopify.comPonce City Market Makers Market – https://poncecitymarket.comAsia Evans, Financial Therapist – @asiatherapy on InstagramBrown Sugar Babe Instagram: https://www.instagram.com/brwnsugarbabe/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Raven Gibson, multidisciplinary designer and founder of the empowering apparel and lifestyle brand Legendary Roots. Getting her start in her dorm room, Raven takes us on her journey of delegation, negotiating with Fortune 500 retailers, and trusting that what’s for you will never pass you by.In this episode she shares:How she uses art to speak up and invites her community to set healthy boundariesThe moment she got serious about QuickBooks, hired a CPA, learned her metrics, and embraced FIRE principles to build a sustainable, profitable business.The systems that keep burnout at bay, and her gratitude‑driven approach to growthHighlights include: 00:00 Intro3:50 Shifting from medicine to art10:00 Scaling a side hustle20:00 Importance of early support24:00 Managing and learning business finance33:00 Marketing strategies39:00 Retail partnerships43:00 Maintaining a work/life balance52:00 Tips for entrepreneurs Watch episode 462 on YouTube and listen on all podcast appsLinks mentioned in this episodeLegendary Rootz website – https://legendaryrootz.com Instagram / TikTok / Threads – @legendaryrootzTarget – https://www.target.com Shopify – https://www.shopify.com PayPal – https://www.paypal.com Figma – https://www.figma.com ClickUp – https://www.clickup.com QuickBooks – https://quickbooks.intuit.com Tumblr – https://www.tumblr.com Year of Yes by Shonda Rhimes – https://www.simonandschuster.com/books/Year-of-Yes/Shonda-Rhimes/9781476777122 Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoSide Hustle Pro – @sidehustlepro#SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

This week in the guest chair we have Rachel Rodgers—entrepreneur, coach, and bestselling author of We Should All Be Millionaires. She's back on the show with powerful insights to help side hustlers and full-time entrepreneurs alike build sustainable wealth and stop playing small.In this episode, she shares:How to make real “money moves” instead of hiding behind busy workThe mindset shifts needed to overcome imposter syndrome and take bold actionWhy outsourcing your life first can unlock growth in your businessHer step-by-step approach to building a million-dollar business with a strong team and systems to build wealth with confidenceHighlights include: 00:00 Intro04:00 Transitioning from law to passion projects11:40 Building life and business teams14:00 Balancing outsourcing and income16:45 Reframing selling as helping24:00 Importance of announcing your business30:00 Embracing growth and change37:00 Structuring a mastermind program46:00 Investing in yourself is key50:00 Helping Gen Z build wealth53:00 Tips for entrepreneursWatch episode 461 on YouTube and listen on all podcast appsLinks mentioned in this episodeRachel’s first SHP episode: https://youtu.be/a_8Kyku41GE Rachel’s website: https://rachelrodgers.com/Rachel’s Instagram: https://www.instagram.com/rachrodgersesq/ Future Millionaire book: https://futuremillionairebook.com/ The Four Hour Work Week: https://www.amazon.com/4-Hour-Workweek-Escape-Live-Anywhere/dp/0307465357 The Big Leap: https://www.harpercollins.com/products/the-big-leap-gay-hendricks We Should All Be Millionaires: https://www.harpercollinsleadership.com/9781400221684/we-should-all-be-millionaires/ Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAnnouncementsJoin our Facebook CommunityIf you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebookGuest Social Media InfoRachel’s website: https://rachelrodgers.com/Rachel’s Instagram: https://www.instagram.com/rachrodgersesq/  Hosted on Acast. See acast.com/privacy for more information.

This week I’m excited to chat with someone I go way back with, Sheena McCullers. Sheena is the founder of Della’s Beauty Supply. Della’s was launched to bring a much-needed sense of belonging for BIPOC beauty lovers in Ann Arbor, MI. After moving from Brooklyn, Sheena saw a need for a place for people who look like her and took a chance on opening a storefront. In this episode she shares:How intentionally creating a community through word of mouth was the foundation to building her customer baseThe startup costs and how she’s been able to be profitable in the first yearThe importance of working a full-time job where she was supported enough to be transparent about needing space to focus on expanding Della’s Highlights Include: 00:00 Intro08:16 Exploring different side hustles14:16 Navigating a new city18:43 Filling the need for a beauty supply23:18 Startup planning and costs27:55 Creating a community 30:01 Curating events and collaborations35:02 Running a storefront as a side hustle41:20 Expanding and creating a cultural hub46:43 Setting the tone for the future of the store56:19 Tips for entrepreneursCheck out episode 460 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTubeLinks Mentioned: Auntie Della’s Website: https://auntiedellas.com/Auntie Della’s Instagram: https://www.instagram.com/auntiedellas/ Auntie Della’s TikTok: https://www.tiktok.com/@auntiedellas Virtual Assistant: https://theindemandva.com/ Listen on:Apple Podcasts: https://podcasts.apple.com/us/podcast/side-hustle-pro/id1126021323Spotify: https://open.spotify.com/show/13qDj08lBR4ymzGhXIKy8t?si=8daf52a57e054042 YouTube: https://www.youtube.com/sidehustleproClick here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rssAffiliate Disclosure: I may be an affiliate for products that I recommend or share. If you purchase those items through my links, I may earn a commission. You will not pay more when you use my links. Hosted on Acast. See acast.com/privacy for more information.