Simplifying Social Media for REALTORS®️

Want to unlock YouTube secrets every REALTOR® should know in 2025? This video is a must-watch for real estate agents looking to master social media strategy, enhance their personal branding, and boost real estate marketing efforts. Join host Tamany, owner of The Simple Touches, as she chats with YouTube expert and real estate coach Loida Velasquez, who shares her journey from new agent to building a thriving platform with over 96,000 subscribers.Loida dives into her unfiltered approach to content creation, authentic engagement, and leveraging YouTube as a real estate marketing powerhouse. Discover actionable tips on using video to attract clients, integrating AI tools like ChatGPT, and crafting SEO-optimized titles and descriptions that keep your videos working for you long-term. Whether you're just starting or looking to refine your strategy, this conversation is packed with insights to take your content to the next level.Learn how Loida's intentional focus on educational and relatable videos turned her into a trusted voice in the real estate community. She also offers practical advice on thumbnail design, repurposing long-form content into Shorts, and growing your audience across platforms like Instagram and YouTube.Stay tuned for expert tips, personal anecdotes, and proven strategies to elevate your branding and entrepreneurship game! Have questions or ideas? Drop them in the comments and join the conversation. Don’t forget to connect with Loida Velasquez on Instagram (@loidaVelas) and YouTube, and follow Tamany on Instagram (@RealtorSocialMediaMarketing) and YouTube for more social media and content creation tips. Let’s make 2025 your breakthrough year in real estate marketing!#leadgeneration #realestateagentbeginner #realestatebusiness #emailmarketingforrealestateagents #prospectingrealestate#digitalmarketing #socialmediamarketing #youtubeseo #realestate #realestatescriptsCHAPTERS:00:00 - Intro00:38 - Who is Loida Velasquez01:42 - Transition from Production to Coaching03:05 - Social Media Presence Before YouTube04:22 - Building Audience from YouTube to Instagram05:36 - Content Repurposing Strategies06:53 - Video Editing Techniques09:46 - Growing as a Realtor on YouTube13:30 - YouTube Video SEO Optimization18:14 - Impact of Buying Fake Views19:55 - Thumbnail SEO Optimization for YouTube25:11 - Ultimate Instagram Overhaul with Simpletouces.com25:40 - Integrating YouTube Shorts into Strategy27:56 - Differences Between YouTube Shorts and Instagram Reels28:51 - Importance of YouTube Hashtags and Tags33:05 - Collecting Leads from YouTube35:00 - Outsourcing Content Creation36:40 - Posting Frequency for YouTube38:45 - Realizing the Importance of Video43:15 - Approaching Brand Partnerships45:33 - Determining Rates for Brand Deals49:17 - Current Projects of Loida50:48 - Where to Find Loida51:21 - Outro

Discover how Chloe Powell achieved $30M in real estate sales from Instagram with just 5K followers! In this engaging conversation, Chloe shares her innovative approach to social media marketing, blending personal branding, authentic engagement, and creativity to redefine real estate marketing. Learn how she uses AI-driven systems, unique community events, and thoughtful content creation to turn followers into loyal clients.Follow Tamany! https://www.instagram.com/realtorsocialmediamarketing/Follow Chloe! https://www.instagram.com/thechloepowell/From Taylor Swift-themed movie nights to Galentine’s Day celebrations, Chloe’s creative strategies prove that building meaningful connections can be both fun and profitable. Whether it’s hosting a high tea or creating relatable social media content, Chloe’s methods emphasize the importance of fostering genuine relationships both online and offline.Get inspired by her journey from a behavioral neuroscience background to becoming a standout luxury real estate advisor, and take away actionable tips on social media strategy, event-based networking, and scaling your business while staying true to your brand. Real estate agents and entrepreneurs alike can find valuable insights on balancing creativity with consistency, leveraging collaboration, and overcoming the challenges of content creation.Leave a comment and share your thoughts! Don’t forget to follow Chloe Powell (@thechloepowell) and your host, Tamany (@realtorsocialmediamarketing), for more insights on real estate marketing, entrepreneurship, and content creation. Join the conversation and start creating your own success story!#realestatemindset #socialmediamarketingforrealestateagents #socialmediaforrealtors #realestatemarketingplanforlistings #clientsatisfaction#instagramthemepages #instagrammarketing #socialmediamanager #digitalmarketing #leadgenerationCHAPTERS:00:00 - Intro01:24 - Chloe’s Production Techniques03:51 - Generating Original Ideas06:38 - Analyzing Competition Strategies11:25 - Engaging Your Online Audience in Person19:44 - Chloe's Career Journey in Real Estate25:15 - Embracing Authenticity in Business29:03 - Creativity and Consistency in Content Creation32:55 - Accountability in Video Production38:17 - Essential AI Tools for Real Estate Agents43:15 - Launch Timeline for AI Program43:38 - Risky Social Media Strategies That Paid Off46:11 - Connecting with Chloe Online46:39 - Outro

Master Instagram in 2025 with these Realtor tips that truly work! 📱 Join Tamany, host of "Simplifying Social Media," as she chats with Ed Stulak, a top real estate expert and social media strategist leading Orbis Group. With over 54,000 Instagram followers, 30,000 Tik Tok followers and accolades like being named a top digital industry hustler by Realtor Magazine, Ed shares actionable strategies for leveraging Instagram and TikTok to take your real estate marketing to the next level.Follow Tamany! https://www.instagram.com/realtorsocialmediamarketing/Follow Ed! https://www.instagram.com/edstulak/ In this engaging discussion, Ed reveals the secrets behind his personal branding success, from authentic engagement to crafting content that converts. Discover how to navigate Instagram as the ultimate digital business card, why consistency matters, and why proactive outreach can make all the difference in building relationships and growing your business. Learn the key differences between Instagram and TikTok, the importance of embracing new features, and how to stay ahead of the curve in 2025 with fresh social media strategies.Whether you're a real estate professional, entrepreneur, or content creator, this video is packed with relatable anecdotes, expert advice, and tips for crafting a personal brand that resonates. Tune in for insights on connecting with your ideal audience, fostering meaningful conversations, and unlocking the full potential of your social media presence.Don’t miss this chance to elevate your real estate marketing game. Connect with Ed Stulak and Tamany to share your thoughts, and let us know your favorite takeaways in the comments below! 🎥✨Follow Tamany! https://www.instagram.com/realtorsocialmediamarketing/Follow Ed! https://www.instagram.com/edstulak/ #leadgeneration #socialmediamanager #socialmediamarketing #instagramads #instagrammarketingCHAPTERS:00:00 - Intro01:22 - Ed’s Team and Production02:15 - Instagram vs. TikTok04:06 - Successful Instagram Agent Strategies06:56 - Importance of Conversations for Conversion08:36 - Instagram Opportunities for Growth14:23 - Impact of Social Media on Ed's Business17:16 - The Importance of Audience Awareness18:54 - Getting Started with Video Content20:57 - Steps to Begin Your Journey24:20 - AI Cut Techniques25:50 - Video Editing Tips27:58 - Exploring Threads30:50 - Identifying Your Content Audience32:08 - Embracing Vulnerability in Content Creation32:54 - Utilizing All Available Tools34:20 - Outbound Messaging Strategies on Instagram36:18 - Outbound Messaging Strategy Summary42:43 - Maintaining Brand Uniformity45:33 - You Are The Brand47:58 - Where to Find Ed48:50 - Connect With Me

Discover the social media secrets realtors MUST know in 2025 to thrive in the ever-changing landscape of real estate marketing. In this engaging conversation, host Tamany of The Simple Touches sits down with Robert Cedeno, founder of Cedeno Realty Team, to unpack proven social media strategies that drive leads, build personal branding, and foster authentic engagement. From innovative home tour videos to mastering content creation for platforms like Instagram, TikTok, and YouTube, Robert shares the exact methods that transformed his business, scaling from 32 to 150 transactions annually.Dive into actionable tips on video editing, staying ahead of trends, and creating systems that nurture leads effectively. Whether you're a seasoned realtor or just starting out, this video provides a roadmap to harness social media for entrepreneurship success. Learn how to stand out in a crowded market, target your niche, and drive tangible results through consistent, value-driven content.Join the conversation by commenting your favorite takeaway and connect with Robert on Instagram to explore more strategies. Don’t miss out on these insights to revolutionize your real estate business in 2025!#leadgeneration #socialmediamarketing #realestatemarketingideas #realestatereels #leadgenerationtipsforrealtorsCHAPTERS:00:00 - Intro00:22 - Robert’s Team Stats03:11 - Robert’s Social Media Growth06:39 - Lead Generation Strategies08:44 - Evolution of Lead Generation10:41 - Standing Out as a Realtor13:46 - Key Metrics to Measure16:03 - Essential Website Pages18:00 - Importance of Niching Down22:00 - Tired of Generic Social Media?22:30 - TikTok Strategies for Realtors23:20 - YouTube for Real Estate Marketing25:37 - Managing Overwhelm in Marketing27:34 - Effective Call to Actions31:00 - Utilizing Leads Effectively33:40 - Timeline for Implementation35:25 - Starting Your Real Estate Journey39:50 - Working with Robert40:55 - Outro

GET 1 FREE MONTH OF MANYCHAT HERE: https://manychat.partnerlinks.io/rbrv4im279uv-ogcg6e Discover how realtor Jimmy Conover generated 600 leads in just 116 days using social media secrets. In this eye-opening interview, Jimmy shares his journey from 0 to 10,000 followers, revealing the strategies that led to $3.4 million under contract. Learn the power of authentic content creation as Jimmy breaks down his three-bucket approach to social media: local content, real estate insights, and personal connection stories. He emphasizes the importance of understanding your ideal customer and crafting content that resonates with their deep pain points and aspirations. Jimmy discusses the evolution of social media marketing, from static images to the game-changing introduction of Reels. He shares valuable tips on leveraging proven prompts from other industries to create engaging content that speaks directly to potential clients. Gain insights into effective lead generation techniques, including the strategic use of story polls, comments, and direct messaging. Jimmy explains how to nurture leads through various Instagram features and the crucial role of personal branding in building trust with your audience. Whether you're a seasoned agent or new to real estate, this episode offers actionable advice on creating a social media strategy that drives results. Discover why knowing your ideal customer is the key to unlocking social media success and how to craft messages that truly connect. Tune in to transform your real estate social media game and learn how to build a thriving online presence that converts followers into clients. #realestateleadgeneration #personalbranding #digitalmarketing #realestatemarketingideas #realestatereels#realestateleadgeneration #realestatemarketingideas #instagramads #socialmediamanagement #realestatesystems Jimmy's Links: Email: jimmy@scalevideoagency.com Real Estate Instagram: https://www.instagram.com/realjimmyconover/ Marketing Instagram: https://www.instagram.com/jimmyconoverofficial/ Website: https://beacons.ai/realjimmyconover Tamany's Links: Instagram: https://www.instagram.com/realtorsocialmediamarketing/ Menu of Services: https://www.videoask.com/fjj22954m Website: https://www.thesimpletouches.com/ Tune into Tamany’s podcast, Simplifying Social Media for REALTORS®️: https://podcasts.apple.com/us/podcast/simplifying-social-media-for-realtors/id1735370457 CHAPTERS: 00:00 - Intro 00:40 - Jimmy's 600 Leads from Social Media 02:48 - Starting a New Social Media Account 04:56 - Gaining 10k Followers in 100 Days 07:24 - Reasons for Starting a New Account 14:56 - Timeline of Account Creation 15:02 - Evolution of Social Media Platforms 19:40 - Content Ideas for Realtors 24:50 - Concept of Social Simplicity 26:06 - Content Types that Increase Followers 31:51 - Understanding Client Business Stages 34:04 - Tips for Realtors Stuck in a Rut 37:19 - OUTRO

In this episode of Simplifying Social Media, Tamany Hall sits down with Celina Go, a Las Vegas realtor® who’s redefining success through authenticity and humor. Celina explains at just 26 years old and with only 3 years in the industry, she has sold 75 homes and closed over $40M in sales, with her social media playing a key role in attracting her ideal clients. Learn about her path from producing relatable, captivating content that appeals to her audience, as well as her tactics for remaining genuine and consistent in a cutthroat industry. Whether you work as a content developer or a realtor, this discussion is full of useful tips!Celina’s LinksEmail: celina.go@sothebysrealty.com Instagram: https://www.instagram.com/gosellvegas/Website: sothebysrealty.com/lasvegassir/eng/associate/823-a-df2306221608108891/celina-goTamany’s LinksEmail: info@thesimpletouches.comInstagram: https://www.instagram.com/realtorsocialmediamarketing/Menu of Services: https://www.videoask.com/fjj22954mWebsite: https://www.thesimpletouches.com/ Tune into The Simple Touches’ podcast, Simplifying Social Media for REALTORS®️: https://podcasts.apple.com/us/podcast/simplifying-social-media-for-realtors/id1735370457Chapters:​Introduction Power Punch – 0:00–1:04​Team Dynamics & Starting Social Media for Buyers – 1:04–2:22​Benefits of Social Media in Real Estate – 2:30–4:50​Storytelling in Real Estate – 4:50–6:25​Humor & Authenticity to Stand Out – 6:25–9:00​Balancing Branding & Broker Rules – 9:00–10:00​Staying True to Yourself in Real Estate – 10:00–15:00​Understanding Analytics & Metrics – 15:00–16:33​Dealing with Bots & Haters Online – 16:33–18:03​Planning Social Media Content – 18:03–19:20​Overcoming Content Creation Excuses – 19:20–21:09​Sparking Consistent Business Growth – 21:09–26:30​Tracking & Understanding Engagement – 26:30–31:51​Client Success Stories – 31:51–34:26​Building Relatability with Your Brand – 34:26–38:30​Creating Advocates & Ideal Clients – 38:30–40:00​Translating Trends to Real Estate – 40:00–42:44​Engaging with Local & Niche Content – 42:44–44:45​Personal Connections Drive Business – 44:45–47:28​Final Thoughts – 47:28–49:00

In this episode of Simplifying Social Media, Tamany Hall sits down with Andres Bustamante, a real estate agent from Austin, Texas. Andres shares his journey from college student to full-time agent, emphasizing how consistent social media efforts helped him connect with clients, even while running a marathon!He offers practical tips for using Instagram to build a personal brand, tells stories that resonate with followers, and tackles imposter syndrome head-on. If you’re looking to use your passions to attract the right clients and grow your business, you’ll want to tune in!Andrés’ LinksEmai: andres@victornino.comInstagram: https://www.instagram.com/andresbustatx/Tiktok: https://www.tiktok.com/@andresbustatxWebsite: https://www.theninoteam.com/Tamany’s LinksEmail: info@thesimpletouches.comInstagram: https://www.instagram.com/realtorsocialmediamarketing/Menu of Services: https://www.videoask.com/fjj22954mWebsite: https://www.thesimpletouches.com/ Tune into The Simple Touches’ podcast, Simplifying Social Media for REALTORS®️: https://podcasts.apple.com/us/podcast/simplifying-social-media-for-realtors/id1735370457Chapters:​Intro - 0:00​Andres’ Journey into Real Estate - 1:00 ​Commitment to Social Media Consistency - 2:25​Defining the Ideal Client Avatar - 5:30​Aligning Passions with Real Estate - 7:04 ​The Ideal Avatar - 10:00​Just Sold Reels Strategy - 14.19​Instagram Collaborations - 18:36​Resources for Storytelling - 21:00​Expanding Beyond Instagram - 22:28​Instagram Content Strategies - 24:14​Easy Client Outreach & Conversion - 26:49 ​Final Tips - 29:44 

In this episode of Simplifying Social Media, Host Tamany Hall chats with Brandon Toombs, the managing broker and owner of The Ambassador Group Real Estate in Oklahoma City. Brandon talks about how he went from investing in real estate part-time to full-time in 2019 and how he increased his social media following beginning in 2021. They explore his methods for expanding his business on social media sites like Facebook, Instagram, and LinkedIn, as well as his novel approach to providing the "hard truths" in real estate. In addition, Brandon shares insightful information on how he builds relationships with clients and other realtors®️ through consistency and niche-building, providing useful advice for anybody hoping to be successful on social media.  Tune in to learn how Brandon leverages repetition on social media to build a referral network and grow his business!  Brandon Links brandon@theagroup.onlineBrandon Instagram: https://www.instagram.com/brandonhoratiorealestate/ Linkedin: https://www.linkedin.com/in/brandon-toombs-993ab915a/ The Ambassador Group Instagram: https://www.instagram.com/theambassadorgroupre/ Website: https://theagroup.online/ Links For You: Tamany at The Simple Touches IG: https://www.instagram.com/realtorsocialmediamarketing/ Want to work with The Simple Touches? videoask.com Website: https://www.thesimpletouches.com/ Tune into Tamany’s podcast, Simplifying Social Media for REALTORS®️ Chapters: Intro/power punch - 0:00 Brandon Real Estate Team - 1:51 From Instagram to TikTok - 3:31 LinkedIn: Lead Gen vs Content - 4:29 How to Use Reels to Reach Realtors - 6:45 The Importance of Consistency and Finding Your Niche - 7:13 Social Media Breakthrough - 7:48 The Truth Behind The Videos - 8:30 Maximizing Insights for Growth - 11:47 Strategic Posting for Realtors - 13:11 Building a Personal Brand - 15:11 The Power of Repetition - 18:04 Building Connections through Social Media - 19:22 Your Brand is Who You Are - 21:13 Monetizing Social Media Efforts - 27:24 Challenges of Digital Products - 31:42 The Value Ladder Strategy - 40:17 The Long Game in Social Media - 42:23 Cold Texting for Lead Generation - 44:32 Referral Partners & Global Network - 51:15

In this episode of "Simplifying Social Media," host Tamany Hall chats with Steffanie Battles, a top real estate agent in Hampton Roads, VA. Steffanie shares how she's helped over 125 families and sold more than $35 million in real estate. They discuss her journey from team agent to solo success and how she grows her business by staying authentic. Listeners will gain insights into Steffanie’s unique approach to social media, how she has been successful at turning followers into clients, and the importance of building genuine connections. Tune in to hear Steffanie’s inspiring story of resilience and success in the real estate industry.

In this episode of "Simplifying Social Media," host Tamany interviews Tricia Lee, a real estate broker at Serhant and former beauty industry entrepreneur. Tricia shares her journey from beauty to real estate, emphasizing the pivotal role of social media in her business growth. They discuss her expansion into Manhattan, the importance of authenticity, and leveraging technology and media for success. Tricia highlights her work with her fiancé and their small team, her experience filming a Netflix show, and the challenges of increased visibility.

In this podcast episode, Houston-based real estate agent Zoraya Vela shares her expertise on leveraging social media for business growth. With five years of experience, Zoraya has formed a team of 14 agents and serves as the president of the National Association of Hispanic Real Estate Professionals for North Houston. She emphasizes the importance of authentic video content and personal storytelling to build trust with clients. Zoraya discusses her journey in real estate, the significance of community engagement, and offers tips for agents struggling with content creation. Her insights highlight the power of social media in the real estate industry.

In this episode of "Simplifying Social Media," host Tamany Hall interviews Kacie Anderson, owner of Coastal Realm Group with EXP Luxury. They discuss the pivotal role of social media in Kacie's real estate business, focusing on platforms like Instagram and Facebook. Kacie shares her journey from mortgages to leading a large real estate team and emphasizes the importance of authenticity and consistent content creation. They also explore practical tips, such as using Canva for content creation, leveraging trending sounds, and collaborating with local businesses. The episode underscores the value of genuine engagement and strategic social media practices in real estate marketing.

In this episode of "Simplifying Social Media," host Tamany Hall interviews Gene Carter, a new home sales consultant in Dallas, Texas. Gene shares his journey in social media marketing, emphasizing the importance of consistency, experimentation, and adaptability. He advises REALTORS®️ to get creative with content, study algorithms, and understand their audience. Gene discusses the effectiveness of platforms like TikTok, YouTube, LinkedIn, and Facebook for showcasing properties and engaging with potential buyers. He highlights the need for mental strength and perseverance in social media marketing, encouraging realtors to embrace the learning curve for long-term success.

In this podcast episode, Lindsey Jo, a successful realtor with over $100 million in closed sales, shares her expertise on social media strategies for real estate marketing. The discussion covers her journey on Instagram, the evolution of her content, and the importance of authenticity. Lindsey also delves into creating effective lead magnets for consumers and agents, and her approach to video editing, including outsourcing and local collaborations. The conversation offers valuable tips for real estate professionals aiming to enhance their social media presence and marketing efforts.

In this episode of "Simplifying Social Media," host Tamany Hall interviews John Natale, owner of Natale, a real estate, coaching, and media company. They discuss the impact of social media on business growth, focusing on platforms like TikTok and Google My Business. John shares his strategies for content creation, audience engagement, and handling negative comments. He emphasizes the importance of having a strong opinion and engaging with followers. The conversation also touches on balancing personal and professional content on social media. Overall, the episode offers valuable insights into leveraging social media for real estate success.

In this podcast episode, Nicole Handy, co-owner of Braden Real Estate Group, discusses her approach to social media and real estate. She emphasizes authenticity and the importance of mixing personal lifestyle content with business-related posts. Nicole shares strategies for lead generation, such as using call-to-action links and informative YouTube content about living in Houston. She advises real estate agents to provide value and education to build trust with clients, rather than just showcasing properties. Nicole's insights highlight the power of social media in attracting clients and agents to her brokerage through relatable and engaging content.

In this episode of Simplifying Social Media, host Tamany Hall interviews Markus Feldmann, owner of Pacific Real Estate Center, about leveraging social media for real estate. They cover the significance of consistency, authenticity, and relationship-building on platforms like Instagram and TikTok. Markus emphasizes the long-term value of social media in creating connections rather than immediate ROI. He shares his journey of focusing content on real estate to grow his following and advises new agents to be genuine and not outsource their social media presence. They also discuss the importance of adapting to short attention spans with engaging content and the role of mindset in persisting with social media strategies.

In this podcast episode, Tamany Hall interviews Chad Vaughan, an Orlando-based realtor who has successfully leveraged social media to expand his real estate business. Chad shares his strategy of engaging with local businesses and followers, creating quality content that includes house tours, community highlights, and humor to attract clients. He emphasizes authenticity and relatability in his posts, advising new agents to start with what they have and focus on building skills. Chad's approach is about storytelling, relationship-building, and being patient with the slow process of lead generation through consistent social media efforts.

In this episode of The Simple Touches podcast, host Tamany speaks with Ashley Walker, a REALTOR®️ from Nashville and Franklin, Tennessee, who leverages Instagram to generate real estate leads, particularly targeting out-of-state relocations. Ashley shares insights on her team dynamics, content creation strategies, and the importance of focusing on an ideal client to avoid diluting her message. She also discusses her approach to nurturing client relationships, her boutique-style business model, and the systems she uses to manage the influx of leads from Instagram. Ashley emphasizes the value of mentorship and staying true to one's niche for successful marketing on social media platforms.

In this podcast episode, Tamany interviews Dawn and Molly from Indiana Home Girls about their effective use of social media in real estate. They discuss the significance of authenticity and relationship-building, particularly on TikTok, and how it translates to lead generation. They highlight the Homegirl Society, a community formed through social connections made via social media. Additionally, they provide tips on video marketing, emphasizing the need for genuine content and the power of vulnerability. Their dedication to service and relationship-building is evident throughout the discussion.