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Small Biz Ahead | Small Business | Starting a Business
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Small Biz Ahead | Small Business | Starting a Business

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The Small Biz Ahead podcast is a weekly podcast that answers small business owner's most common questions. Hosted by Elizabeth Larkin and small business owner and expert Gene Marks, this weekly podcast will help you to run your business more efficiently. Topics include cash flow management, managing employees, customer service and retention, productivity, and generating new leads for your small business.
98 Episodes
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At first glance, tracking the key metrics of your small business can often seem like a challenging and unnecessary task. However, for business owners who take the time to master this skill, the rewards can be tremendous. From attracting new customers to gaging the satisfaction of your existing client base, the data collected from a […]The post What Key Marketing Metrics Should Small Business Owners Focus On? appeared first on .
Every small business owner knows that the more motivated your employees are, the better their overall performance will be. However, in today’s competitive job market, the expectations of employees regarding performance related incentives are higher than ever. So, how do you know if your current benefits and bonus plans are enough to inspire your staff […]The post What Can You Do To Keep Your Employees Motivated? appeared first on .
Is your small business still using outdated interview and recruitment techniques to find potential candidates? If so, you might be missing out on many talented and qualified applicants who could significantly contribute to your work force. But, how do you ensure that your current hiring process is allowing you to find the most suitable employees […]The post How Do You Hire the Best Employees for Your Small Business? appeared first on .
Are you confused about which benefits you should be offering your employees? You’re not alone. Given all the options to choose from these days, drawing up a benefits policy for your business can seem a tad overwhelming. Fortunately, you don’t have to figure out everything by yourself. In episode #160, Gene Marks and Elizabeth Larkin […]The post What Are The Best Resources for Researching Employee Benefits? appeared first on .
While it is perfectly natural to have disagreements with your business partner from time to time, dealing with someone who consistently questions and interferes with your work can be frustrating and will ultimately have a negative impact on your business. So, what can you do to navigate such a difficult working relationship? In episode #159, […]The post What Can I Do If My Business Partner is an Obstructionist? appeared first on .
When it comes to managing your small business’s assets, the struggle is real. From late-paying clients to natural disasters, there are literally dozens of factors that can easily interfere with your business’s cash flow. But, although you can’t anticipate every single problem that comes your way, you can certainly diminish their impact on your finances. […]The post How Do I Manage My Small Business’s Finances? appeared first on .
Over the past few years, the idea of developing a startup business has become a very romanticized one, often calling to mind the success stories of either Steve Jobs or Mark Zuckerberg. However, in reality, running a business is rarely as simple and often filled with lots of significant challenges. In episode #157, Gene Marks […]The post How Do I Overcome the Challenges of Building My Own Startup? appeared first on .
As most small business owners will tell you, some form of liability coverage is required if you want to protect yourself and your employees from potential legal action. However, for business owners who run a sole proprietorship, purchasing insurance is more than a precaution. It’s an absolute necessity. Unlike other types of small businesses, there […]The post What Type of Liability Insurance Do Sole Proprietors Need? appeared first on .
While the majority of advertising is currently being geared towards social media platforms, email marketing campaigns continue to play a pivotal role in the promotion of small businesses. However, before you begin bombarding every person on your email contact list with your business’s most recent newsletter, you need to make sure that your messages aren’t […]The post Are There Rules When It Comes to Sending Small Business Newsletters? appeared first on .
From train tickets to restaurant bills, your employees are bound to incur a number of expenses when they travel for business purposes. However, if they’re not careful, these costs could add up and eventually put a substantial dent in your profits. So, how much should you, as a small business owner, allow your employees to […]The post How Much is Too Much For Meal and Travel Expenses? appeared first on .
Because credit cards have become the most popular form of payment among customers, it seems only natural that a small businesses would want to expand their current payment options to accommodate this preference. Still, before you go ahead and start allowing your clients to pay by card, you need to find an affordable merchant whose […]The post What Merchant Should You Use To Process Credit Card Payments? appeared first on .
No matter how passionate you are about your small business, there will inevitably be times when you feel drained and discouraged, perhaps even to the point of quitting. Still, before you act on these negative emotions, it’s important to assess whether it’s really time to move on or if you’re simply stuck in a rut. […]The post Are You Worn Down From Running Your Small Business? Here’s How to Take it to the Next Level appeared first on .
There are few situations more frustrating for a small business owner than a customer who refuses to pay on time. But, as tempting as it might be to confront your client and exchange some harsh words with them, this type of behavior will only make matters worse. So, what is the most appropriate way to […]The post Are Your Customers Not Paying You? Here’s What To Do appeared first on .
Are you a small business owner who’s unsure how to spend your most recent profits? While it might be tempting to use all that money to pay off any outstanding debt, you should also consider setting aside some of your profits and reinvesting them back into your small business. In episode #149, Gene Marks and […]The post What To Do With Year End Profit At Your Small Business appeared first on .
At first glance, a competitive vacation package might seem like one of the most reasonable benefits you could offer your employees. After all, everyone deserves an occasional break now and then. However, what should you do when a staff member decides to take advantage of your business’s generous vacation policy and decides to use all […]The post What To Do When Your Employee Wants To Take All Their Paid Time Off At Once appeared first on .
When it comes to networking, open communication is the key to fostering strong relationships and building a solid customer base. But, what happens when your target audience consists primarily of high level decision makers who have an entourage of gatekeepers to screen their messages? As daunting as it may seem, there are several approaches that […]The post What To Do When You Can’t Reach the Decision Maker To Sell Them Your Business appeared first on .
Are you concerned about the security of your shared business documents? You’re not alone. From hackers to data breaches, the internet can seem like a scary place for small business owners who need to share confidential information on a daily basis. Still, while it is impossible to prevent every potential security threat, there are several […]The post What’s the Safest Way To Share Files? appeared first on .
Are you considering joining a FB group to promote your business, but unsure whether it’s really worth your time? While various group page restrictions might make traditional advertising seem impossible, there are other approaches that small business owners can use to bypass these policies and grow their existing client base. In episode #145, Gene Marks […]The post Should You Join Facebook Groups to Promote Your Small Business? appeared first on .
Entering a relationship with a supplier or vendor is one of the most important decisions that you will make as a small business owner. After all, your vendor’s performance can have a direct impact on both the efficiency and service quality of your business. So, how do you know if a particular vendor is a […]The post How To Decide Which Vendors Are Right For Your Small Business appeared first on .
Does your small business require customers to meet a certain purchase minimum before they can pay with their credit cards? While this idea might seem like a practical way to offset the additional costs of credit card fees, it can actually have the opposite effect and cause you to lose a lot of business. In […]The post Will My Small Business Be Impacted If I Set a Minimum for Credit Card Purchases? appeared first on .
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