Smarter Online Marketing with Allison Christie

The podcast tool a break during those homeschooling/lockdowns, but I'm working on new fortnightly episodes, coming July 2021. I'm getting smarter with my online marketing and inviting you to join me on the journey! From starting an online business to scaling and growing your online audience, it's all in here. You'll definitely get the most out of my fortnightly episodes if you're here for chat on running an online business, Facebook ads, Pinterest marketing and (coming soon!) Google Ads. Find me at www.allisonchristie.com and on Instagram, Facebook and Pinterest at @allisonchristieonline.

Budget setting in Facebook Ads

It's the million dollar question, what budget should you set for Facebook Ads? Today I’m answering what is probably THE number one question on Facebook Ads. Which is how much should I spend?  There's also a workbook you can download to help you with this, and you'll find it here:

11-06
21:25

Facebook Pixel: Nothing to be scared of! 👻

It's Halloween, so we're tackling something scary to lots of business owners - the Facebook Pixel. Dive in for a run through of what it does, and a couple of nightmare experiences with poorly managed ad accounts. Find more free content and details of how I can help you: https://my.captivate.fm/www.allisonchristie.com (www.allisonchristie.com) Connect with me on https://www.facebook.com/allisonchristieonline (Facebook), https://www.instagram.com/allisonchristieonline/ (Instagram), https://www.linkedin.com/in/allisonchristieonline/ (Linkedin, )https://www.pinterest.co.uk/allisonchristieonline/ (Pinterest )and https://twitter.com/achristieonline (Twitter).

10-30
20:56

Pinterest and Facebook Ads

We're talking about the F word... funnels! Learn how to drive traffic to your website using Pinterest, and then retarget that traffic with Facebook/Instagram Ads in a really simple customer journey funnel. Find more free content and details of how I can help you: https://my.captivate.fm/www.allisonchristie.com (www.allisonchristie.com) Connect with me on https://www.facebook.com/allisonchristieonline (Facebook), https://www.instagram.com/allisonchristieonline/ (Instagram), https://www.linkedin.com/in/allisonchristieonline/ (Linkedin, )https://www.pinterest.co.uk/allisonchristieonline/ (Pinterest )and https://twitter.com/achristieonline (Twitter).

10-23
19:31

Five Tips for Making the Most of Pinterest

Learn five simple tips to help you plan your Pinterest content and create pins that will attract the right audience AND drive traffic to your website. Find more free content and details of how I can help you: https://my.captivate.fm/www.allisonchristie.com (www.allisonchristie.com) Connect with me on https://www.facebook.com/allisonchristieonline (Facebook), https://www.instagram.com/allisonchristieonline/ (Instagram), https://www.linkedin.com/in/allisonchristieonline/ (Linkedin, )https://www.pinterest.co.uk/allisonchristieonline/ (Pinterest )and https://twitter.com/achristieonline (Twitter).

10-16
15:22

How To Use Hashtags On Pinterest

How do hashtags work on Pinterest? Listen in to this simple run through of how to use hashtags on Pinterest, to help you grow your brand and drive traffic to your content. Where to find more free content: www.allisonchristie.com (https://my.captivate.fm/www.allisonchristie.com) Connect with me on Twitter (https://twitter.com/achristieonline).

10-09
14:23

How To Use Hashtags On Pinterest

How Do Hashtags Work On Pinterest? Listen in to this simple run through of how to use hashtags on Pinterest, to help you grow your brand and drive traffic to your content. Find more free content and details of how I can help you: https://my.captivate.fm/www.allisonchristie.com (www.allisonchristie.com) Connect with me on https://www.facebook.com/allisonchristieonline (Facebook), https://www.instagram.com/allisonchristieonline/ (Instagram), https://www.linkedin.com/in/allisonchristieonline/ (Linkedin, )https://www.pinterest.co.uk/allisonchristieonline/ (Pinterest )and https://twitter.com/achristieonline (Twitter).

10-09
13:58

Pinterest: How to use in 2020

A look at why Pinterest is a great way to drive traffic to your content in 2020, along with some do's and don'ts for your pinning strategy. There's some reasons in here to use Pinterest in 2020, along with some simple tips to help you make the most of what you do pin, to help drive traffic to your chosen sites. Where to find more free content: www.allisonchristie.com (https://my.captivate.fm/www.allisonchristie.com) Connect with me on Twitter (https://twitter.com/achristieonline). CLICK HERE to read the show notes. (https://www.allisonchristie.com/podcast-episode-1---smarter-online-marketing-with-allison-christie)

10-02
35:56

Pinterest: How to use in 2020

A look at why Pinterest is a great way to drive traffic to your content in 2020. Find more free content and details of my services: https://my.captivate.fm/www.allisonchristie.com (www.allisonchristie.com) Connect with me on https://www.facebook.com/allisonchristieonline (Facebook), https://www.instagram.com/allisonchristieonline/ (Instagram), https://www.linkedin.com/in/allisonchristieonline/ (Linkedin, )https://www.pinterest.co.uk/allisonchristieonline/ (Pinterest )and https://twitter.com/achristieonline (Twitter).

10-02
14:13

Why Facebook Ads are just a part of the sales process

Learn why Facebook Ads are one part of the sales process that needs the whole sales process to work well to be a success. Find the Facebook Ads planner I mention in the episode here: www.allisonchristie.com/freebies

09-25
20:13

Plan your Facebook Ads Campaign - with workbook

In today's episode I'm talking about planning your facebook ad campaign - before you even get in to Ads Manager, we're going to look at the steps you need to take to plan out your campaign and start your campaign off strong. https://www.allisonchristie.com/plan-ad-campaign-workbook (Click here to download the workbook that I talk about in this episode.)

09-18
23:10

Welcome to Smarter Online Marketing!

Welcome to the podcast! Here's the first (done-is-better-than-perfect!) episode. Tip one for your Facebook Ads - why you should use the data Facebook already has been gathering about your audiences, rather than going straight to interest based audiences. Tip 2 - why it's important to keep up-to-date with the rules in Facebook Ads, to avoid ad rejection or account suspension. Where to find more free content: www.allisonchristie.com Connect with me on https://www.facebook.com/allisonchristieonline (Facebook), https://www.instagram.com/allisonchristieonline/ (Instagram), https://www.linkedin.com/in/allisonchristieonline/ (Linkedin, )https://www.pinterest.co.uk/allisonchristieonline/ (Pinterest )and https://twitter.com/achristieonline (Twitter). https://www.allisonchristie.com/podcast-episode-1---smarter-online-marketing-with-allison-christie (CLICK HERE to read the show notes. )

09-11
11:36

Introduction

A short introduction to what's coming in the Smarter Online Marketing podcast, launching on 11 September 2020. Where to find more free content: https://my.captivate.fm/www.allisonchristie.com (www.allisonchristie.com) Connect with me on https://www.facebook.com/allisonchristieonline (Facebook), https://www.instagram.com/allisonchristieonline/ (Instagram), https://www.linkedin.com/in/allisonchristieonline/ (Linkedin, )https://www.pinterest.co.uk/allisonchristieonline/ (Pinterest )and https://twitter.com/achristieonline (Twitter).

09-04
01:54

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