DiscoverSo Money with Farnoosh Torabi
So Money with Farnoosh Torabi

So Money with Farnoosh Torabi

Author: Farnoosh Torabi

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Host Farnoosh Torabi is an award-winning financial strategist, TV host and bestselling author. So Money brings inspiring money strategies and stories straight from today's top business minds, authors and influencers. What was their financial journey and how do they master their money today? Hear from inspiring individuals and learn about their financial philosophies, wins, failures and habits. Plus, their secret guilty pleasures. On Fridays, tune in as Farnoosh answers your biggest questions about money, career, guests, you name it. Submit your question for Farnoosh at

1195 Episodes
#BoycottAmazon has been trending on Twitter lately. Maybe you’ve seen the headlines about Amazon’s alleged unsustainable and unfair working conditions or grown concerned about the massive wealth chasm between the company’s founder and its 1.3 million employees.  Perhaps you’ve witnessed several mom and pop-owned businesses close their doors during the pandemic, while Amazon earned billions. You may be embarrassed about the amount of money you spend at the retail behemoth. Or maybe you just want to better support minority-owned businesses. Whatever the reason, you may be compelled to quit Amazon for good. Today’s episode interviews one New York City journalist and mom who’s given up her Amazon spending as best she can. Julie Scelfo officially kicked her Amazon habit in 2019 for “a combination of reasons,” she told me. Between the excessive packaging that made recycling a “part-time job,” the financial toll on mom-and-pop stores, and the overtime delivery teams suffered around the holidays to get Amazon packages to doorsteps, Scelfo had witnessed enough. The site was once her go-to for everything from laundry detergent to books, baby gifts, and kid clothes, but she banned it altogether. As an activist, this isn’t Scelfo’s first retail boycott. Several years ago, she gave up the Gap when she saw the clothing store monopolizing city street corners and edging out smaller shops. “I’ve always tried to spend my dollars in line with my values.” But, she admits, “it’s not so easy.” Listen to find out more about Julie’s reasons for banning Amazon, how she’s finding alternative vendors and how others can follow in her footsteps. More about Julie: She is a journalist, author and justice advocate who helps people discover the forces that help shape human thinking. Recently, she gave a TED Talk about how humans make meaning and why being “media savvy” — having an understanding how media works — is essential for parsing today’s cluttered information environment. Previously, Scelfo was a staff writer for The New York Times, where she wrote stories about how we live in contemporary American society that frequently ended up on the Times’s most-emailed list. Before joining the Times in 2007, Scelfo was a Correspondent at Newsweek where she covered breaking news, including the September 11, 2001 attack on the World Trade Center. Scelfo is most popularly known as the author of The Women Who Made New York (Seal Press/Hachette, 2016), a collection of intersectional biographies that reveal how it was women — and not just men — who built one of the world’s greatest cities. Irin Carmon described the book as “both a public service and a pleasure;” Maria Popova of Brain Pickings deemed it “rigorously researched and elegantly written.” Learn more about your ad choices. Visit
Farnoosh answers listeners' questions about what to do after accidentally contributing to a Roth IRA when your incomer exceeded the limit, as well as whether it's wise to invest in stock "slices." Also: When does it make sense to pay for and lock in a mortgage rate and what is the best way to save for a child's future? Learn more about your ad choices. Visit
How can we use our intuition to drive smart decisions during a time of great uncertainty? New York Times-bestselling author Laura Day has spent nearly four decades helping individuals, organizations, and companies harness and develop their innate intuitive abilities to create profound change. Newsweek magazine calls her “The $10,000-a-Month Psychic,” adding “When business people need a crystal ball, they turn to consultant Laura Day, the ‘intuitionist.’” We discuss: How to harness your intuition? What is intuition, actually? What are her predictions for the economy? How can our intuition help us achieve financial goals? More about Laura Day: Her work has helped demystify intuition and bring it into the mainstream. In her workshops and presentations, she demonstrates the practical, verifiable, and sometimes astonishing uses of intuition in the fields of business, science, medicine, and personal growth. She is the author of six bestselling books including Practical Intuition and The Circle. She has appeared on numerous TV networks and programs, including CNN, Fox News, Good Morning America, The View, Extra, and The Oprah Winfrey Show. For more information, please visit: Learn more about your ad choices. Visit
On today's episode: How to brag about your accomplishments without sounding pompous? How to get ahead at work with an effective "bragging" strategy? Meredith Fineman is the author of Brag Better: Master the Art of Fearless Self-Promotion. She is an entrepreneur, writer, and media expert with over a decade of experience training individuals to use public relations as a catalyst for positive career change. She is the founder and CEO of FinePoint, a leadership and professional development company with a focus on visibility and voice. She speaks and trains a number of topics, and is best known for her speaking and training on women and bragging. She is also the creator and host of the second-hand and sustainable fashion podcast, It Never Gets Old. To learn more about Meredith check out: Learn more about your ad choices. Visit
Lots of real estate questions on So Money today. From figuring out whether it's a wise time to buy a home in seller's market and whether or not it's worth it to pay off a mortgage early, Farnoosh tackles listeners' biggest questions. Learn more about your ad choices. Visit
How do you feel about the idea of robots playing a bigger role in our financial lives? What does that even mean? I recently teamed up cloud computing firm Oracle to ask over 9,000 consumers and business leaders around the globe about their thoughts on the relationship between money and tech — specifically AI (artificial intelligence) and robots. What we discovered is that two in three people (67%) say they trust robots more than humans with their money. And 8 in 10 consumers think automated tools will replace personal financial advisors in the coming years.  Joining me today to discuss all of this for this special bonus podcast brought to us by Oracle, is Kimberly Ellison-Taylor, who has a diverse background in finance and technology; she is currently an executive director at Oracle and previous to Oracle she held positions at NASA’s Goddard Space Flight Center and Motorola. She and I discuss the benefits of leveraging technology in our financial lives and what this trend means for advisors. Kimberly also shares personal stories of her upbringing and what drove her to the field of tech and science. To learn more about the survey visit More about Kimberly: She is a global technology and finance leader with over 29 years of career achievements. She is a sought-after keynote speaker and has received many awards and recognitions for her expertise and leadership, including Accounting Today's “Top 100 Most Influential People in Accounting” and CPA Practice Advisor's “25 Most Powerful Women in Accounting.” For the last 16 years, Ellison-Taylor has served in global leadership roles for Oracle Corporation and also currently advises C-Suite executives on cloud solutions that innovate and transform business. She is also an adjunct professor for Carnegie Mellon University’s Chief Information Officer Certificate program, teaching courses in Emerging Technologies & Innovation.   Learn more about your ad choices. Visit
The pandemic has spurred disruption and acceleration around the world. Our guest Candice Cook Simmons, Founder of the Cook Law Group, is navigating these times by disrupting her industry, and investing more in female-led start-ups. She discusses why investing in women makes great financial sense, how her law firm works with clients in a more collaborative and affordable way and the biggest mistakes founders make in launching their businesses that can lead to legal challenges. More about Candice: She is Founder and Managing Member of The Cook Law Group and a Co-founder of Wrd Ventures, She has been featured in The New York Times as one of the top women attorneys in New York and selected as a “Rising Star” and “Super Lawyer.” Through Wrd Ventures—an early stage venture fund developed with Venmo Co-founder Iqram Magdon-Ismail—she invests in underrepresented founders.  A native of Atlanta, Candice Cook Simmons lives in Brooklyn with her husband and son. You can learn more about Candice here. Learn more about your ad choices. Visit
Fintech is changing our lives, from Robo-advisers to mobile banking and Bitcoin. In his new book, The Money Hackers, author Daniel Simon focuses on some of fintech’s most powerful disruptors - a ragtag collection of financial outsiders and savants - and uses their incredible stories to explain not just how the technology works, but how the Silicon Valley thinking behind the technology works...and the future of fintech. What more can we expect? Learn more about your ad choices. Visit
Farnoosh shares her opposing thoughts on finance guru D*ve R*msey's comments on F*x N*ws regarding why a $600 or $1400 stimulus check is bad news for Americans. Also: How to research and negotiate your rates as a freelancer or contractor? Another listener asks: What if you don't have any financial goals right now? And, finally, do you really need life insurance? Really? Farnoosh also selects her iTunes reviewer of the week to receive a free 1:1 money session with her. Learn more about your ad choices. Visit
Prolific composer and artist Steven Wallace joins So Money to discuss the release of highly anticipated film musical Hal King, a hip hop/r&b style musical set in the jazz era of the late 1950's. Steve shares his rich journey mastering the fields of music, performance and filmmaking. We discuss the challenges of being a person of color in a classically white industry, and the behind-the-scenes of how he funded his film. More about Steve Wallace: He is a singer and composer from Chicago and most recently a composer with BMI’s Lehman Engel Workshop for composers and lyricists. His professional expertise incorporates a plethora of genres and styles from Soul, Hip Hop, Blues, and Classical. In the span of his career, Mr. Wallace has released 15 of his own albums independently as an artist, produced, performed and written on over 100 albums with credits including Ledisi, Ghostface Killah of the Wu Tang Clan, De La Soul, and Eric Roberson, as well as gaining nods from the likes of Jay-Z, Jadakiss, Just Blaze and others for his fantastic and creative ideas. As a composer, Steve Wallace has written a book of 15 art songs, 2 symphonies, 4 operas, 2 musicals and a variety of chamber works for various instruments. Mr. Wallace is also a very accomplished classical singer and has performed worldwide as a soloist, on tours, and as lead tenor roles in operas such as Carmen, La Boheme, and La Traviata with respected opera companies nationwide. Here's where you can watch the trailer for Hal King. The film is currently streaming on Amazon, iTunes, YouTube and Google Play. Learn more about your ad choices. Visit
Guest Stef Ziev is an executive coach and creator and host of the Permission to Choose podcast. She shares her strategies for helping clients overcome decision paralysis, overcome mental blocks and make choices aligned with their values. More about Stef: She is a former TV Executive turned certified life and executive coach who appears as an expert on NBC’s Today show, as well as SiriusXM Satellite Radio on various channels.= Stef spent nearly two decades as an award-winning senior development executive in the entertainment industry. She worked for DreamWorks and The Oxygen Network where she developed and oversaw original movies and series for television, several of which won and were nominated for awards, including an Emmy. Stef’s goal with every client is to remind them they have the choice to live and lead with more joy and freedom which creates more impact with greater ease. For more information, please visit: Learn more about your ad choices. Visit
As Farnoosh journeys further into her 40s, she shares her top pieces of financial advice to accomplish in the next decade. Plus, listeners ask: How to talk to parents about their finances if they're stubborn or too proud (but you know they're struggling), how to create a bridge between a current career and a future one, and how self-employed can best save for retirement. Learn more about your ad choices. Visit
If you're interested in building wealth through real estate investments, our guest Fee Gentry can help. She is an Austin-based real estate agent and "agent for change," focused on supporting female and Black investors navigate the real estate market successfully. She is on the Board of Directors at eXp World Holdings. We discuss: how buyers can negotiate in the competitive sellers' market, the risks that come with FHA loans and hot markets that are headed for more appreciation in the coming years. More about Fee Gentry: Before immersing herself in the real estate world, Fee was as a serial entrepreneur. She earned her MBA and founded several businesses in the rehab, fitness, and sports training industries, including a post-rehab company working with athletes including those in the NFL, NBA, WNBA, MLB, NCAA, and the Olympics. She became a Realtor in 2004 with the mission to help her clients achieve what she believes to be a vastly important step in obtaining financial freedom: home ownership. Over the past 15 years, she has generated exciting opportunities for her clients and helped them accomplish their home ownership goals. Her personal website is here.     Learn more about your ad choices. Visit
Today's podcast centers around ways business owners and individuals can lead with a greater commitment towards equity and inclusion, From more conscious day-to-day spending to making an impact - both inside and outside of work - guest Trudi Lebron, diversity, equity and inclusion coach, shares actionable steps we can aspire to to pursue. More about Trudi Lebron: She teaches individuals and institutions how to build successful, anti-racist businesses. In the past seven years, she has grown her company, Scriptflip!, into a multi-six figure machine for helping others maximize their social impact. Trudi is the host of the Business Remixed Podcast, has been featured in Forbes and was recognized as one of the Hartford Business Journal 40 Under 40 Leaders in 2016. She lives in Hartford with her two children. Learn more about your ad choices. Visit
On this Friday's Ask Farnoosh, listeners want to know about whether or not to quit a job, how to handle a $40,000 signing bonus and how to teach kids of all ages about money. Plus, hear what Farnoosh thinks about the Robinhood app. Learn more about your ad choices. Visit
Tax season is delayed this year. What will that mean for our taxes? Adam Auriemma, Editor-in-Chief of NextAdvisor, joins to share some important IRS updates. If you didn’t get a stimulus check, learn how to claim that money on your taxes. More about Adam: He is the editor-in-chief of NextAdvisor, the personal finance channel of TIME. Before that, he was editor-in-chief of Money Magazine and a deputy bureau chief at The Wall Street Journal. Teams working under Adam’s leadership have received the Gerald Loeb Award for Business and Financial Journalism, a National Association of Black Journalists Digital Media Commentary Award, and an Emmy nomination for Best Cultural/Topical Documentary. Subscribe to NextAdvisor's newsletter: Learn more about your ad choices. Visit
At age 16, Tina Wells began what would become a multi-million dollar marketing firm, Buzz Marketing Group, that would claim Apple, The Oprah Winfrey Network, Johnson and Johnson and other top brands as clients. Today, at age 40, she is pursuing a new path that entails building a publishing empire focusing on tween girls. In our conversation, she discusses her business beginnings in high school to her recent - hard, but important - decision to pivot, as well as her business relationship with Target. More about Tina Wells: She is the founder of RLVNT Media, a multimedia content venture serving entrepreneurs, tweens and culturists with authentic representation. Tina is also the author of seven books, including the best-selling tween fiction series Mackenzie Blue, its 2020 spinoff series, The Zee Files, and the marketing handbook, Chasing Youth Culture and Getting It Right. Learn more at Learn more about your ad choices. Visit
Today’s Ask Farnoosh focuses on a recent market event that’s taken Wall Street and the investing world by storm: the GameStop "Short Squeeze." The stock has soared an epic 1,700% recently since December, driven by smaller investors. Dr. Hans Boateng, The Investing Tutor, helps Farnoosh break down this story, and provides his take on who's really to blame, what's at stake and why all of this matters to us. Follow Dr. Hans on Instagram @TheInvestingTutor Learn more about your ad choices. Visit
It is "the most complex and emotionally fraught financial decision that many families will ever make," says my guest Ron Lieber about college. This high-stakes money move is a source of anxiety, stress and confusion. Too often, it leads us down the wrong path of over-borrowing for a school that under-delivers. In his latest book, The Price You Pay for College, Ron help readers make the most financially and emotionally-intelligent decision possible in selecting a school. We'll discuss why the cost of college is SO high (over $300,000 for a private four-year college, on average), some secrets to paying for college (ever hear of merit aid?) and how to properly "value" the college experience, especially in the post-Covid world. Ron's book is available at Learn more about your ad choices. Visit
Ladies Get Paid is not only a fast-growing community for women seeking career support and guidance, it is now a bestselling book. Co-founder and author Claire Wasserman joins to share some of her best advice for navigating your career in 2021, why promoting gender equality at work is not just the right thing to do, but a wise business decision, and how to successfully ask your boss for more money over Zoom. More about the book: Ladies Get Paid follows the lives of real women who each face different professional challenges, from being a perfectionist to navigating office politics, to negotiating their salary. Woven throughout is actionable advice and tangible tools to equip and empower the reader to level up at work and bring other women with them. Learn more at Learn more about your ad choices. Visit
Comments (7)

Austin Peek

I would love to have some more money!

Feb 27th

Eric Wilson

I have a question, I have been listening to your podcasts & many others for years, so adjuster now? Why are all the white finance podcasts are focusing on inclusivity. Did you not notice the small numbers of blacks for years at your workshops, on your jobs & not in leadership positions. Why now, I think you all need to podcast about White blindness, not privilege, because once yall get tired of this, back to the same.

Jun 27th

Atisha V

This is so great. Thank you for not just talking the talk but walking and becoming an active ally

Jun 4th

Adam Smith

This was great!

Aug 15th

Jose Avila

mui interesante.

Nov 4th

Larry Driver

you know Im held down by influence by health care where the influence comes from and everything I own except my couch my chair and my bed came from the trash and I had dig thru dumpsters to have anything and Ive thrown nothing away and Im not horder

Sep 3rd
Reply (1)
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