Social In 10

<p>Social In 10 is your new marketing obsession!<br><br>Join the team from Giraffe Social every week as they chat with an industry-leading expert from the world of digital marketing. From web developers, to influencers, you'll learn from a wide range of marketing experts.<br><br>Sit down, grab a coffee, and enjoy!</p>

Putting the Human into Human-First Marketing

In this week’s episode, we’re joined by Ella Moody, the Head of Social Media at Fanaverse, as well as our CEO Phil. In the episode, you’ll learn about…Human-first marketingBrand visibility tacticsUser-generated content creatorsAnd much more!Want to be featured on the pod? Drop us a voice note on Instagram at @giraffesm.https://giraffesocialmedia.co.uk/

05-20
09:45

How to Adapt and Thrive in the World of Digital Marketing

Happy Monday! In this week’s episode of the Social in 10 Podcast, we’re talking to Sarah Sanderson-Smith, Head of Growth and Client Services and Footprint Digital, as well as Giraffe Social CEO Phil Treagus-Evans and Head of Operations Kate Webster.Social media news including TikTok and Universal Music Partnerships, trending music, and LinkedIn gamesHow embracing change in your marketing allows you to be ahead of the curveWhy marketing is a huge part of a business’s ability to adaptThe import...

05-13
07:08

How Much Does Web Design Impact your Brand?

In the first episode of the new and improved Social In 10 Podcast, we’re talking to James Coates, founder of Impact Media, a leading WordPress agency.We’ll discuss all things web design, including:How websites affect brand imageThe importance of a mobile-first approach for websitesThe rise in clients looking for no-code website editorsThe growing popularity of AI in web developmentHow can businesses stay ahead in the world of websites?And much more!Want to be featured on the pod? Drop us a vo...

05-06
12:09

S2 010 // How Does the Instagram Algorithm Work?

When two worlds collide - The Social Media World and The Matrix?!This week, Rachel and Sam go inside what makes Instagram tick - the pesky algorithm!Join them on a journey through the platform's matrix to discover how it works and why you should be plugging in to its benefits for social media success.Let's go down the rabbit hole and uncover that pesky algorithm!Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social-media⚡ Instagram: https://www.instagram....

08-16
07:16

S2 009 // What to Look for in a Social Media Agency

Have you been considering working with an external social media marketing agency, but don’t know what you should be looking for? Not to worry!At Giraffe, we’ve used our years of experience to compile a list of the five essential things you should be looking for when choosing a social media agency.Listen to the full episode to learn all you need to know! Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social-media⚡ Instagram: https://www.instagram.com/...

08-09
09:17

S2 008 // Video: THE Social Media Marketing Tool

This week, Rachel takes a quick deep-dive into the power of video on social media. Why has the social video revolution occurred? What does this mean about how we use and consume social media? And how can it enhances your marketing. This episode features Video Marketing expert Steven Bollschweiler and Instagram expert Lucas O'Keefe with their take on video being THE tool for social media marketing. Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social...

08-02
08:51

S2 007 // The Importance of Being Authentic in your Marketing

In this week’s episode, we’re tackling that all-too-common buzzword: Authenticity. What does it actually mean to be authentic on social media? And, more specifically, how do you put that into practice? Listen to the episode to learn the answers to all that, and more! Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social-media⚡ Instagram: https://www.instagram.com/giraffesm⚡ Twitter: https://twitter.com/giraffesm⚡ Facebook: https://www.facebook.com/gi...

07-26
09:17

S2 006 // 4 Ways to Reduce Stress Working from Home

This week's episode of The Giraffe Social Media Podcast features our top 4 ways to reduce stress when working from home.In true music chart show-style, Rachel and Sam reveal the top 4 and why you should include them in your working from home set-up. CAUTION: May contain Rachel with a summer cold 🤧Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social-media⚡ Instagram: https://www.instagram.com/giraffesm⚡ Twitter: https://twitter.com/giraffesm⚡ Facebook: ht...

07-18
06:15

S2 005 // Why You Need to Plan Your Social Content

In this week’s episode of The Giraffe Social Media Podcast, we’re looking at why it’s vital for anyone working on social media to plan out their content in advance.Plus, we’re joined by a familiar face… or voice, rather 😉 Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social-media⚡ Instagram: https://www.instagram.com/giraffesm⚡ Twitter: https://twitter.com/giraffesm⚡ Facebook: https://www.facebook.com/giraffesocialmedia⚡ Pinterest: https://www.pinte...

07-12
05:15

S2 004 // 5 Mistakes Small Businesses Make on Social Media

In this week’s episode, we’re looking at five common mistakes that small businesses make on social media – and what you can do to avoid them.PS: We’ll be waiting for our Oscar nominations for this one 👀😂 Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social-media⚡ Instagram: https://www.instagram.com/giraffesm⚡ Twitter: https://twitter.com/giraffesm⚡ Facebook: https://www.facebook.com/giraffesocialmedia⚡ Pinterest: https://www.pinterest.co.uk/giraffe...

07-05
05:11

S2 003 // The Dos and Don'ts of Social Media Marketing

In this week’s episode, we’re looking at the essential Do’s and Don’ts of social media marketing. We cover everything from buying fake followers (that’s a don’t, btw) and setting clear goals for your content. Enjoy! Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social-media⚡ Instagram: https://www.instagram.com/giraffesm⚡ Twitter: https://twitter.com/giraffesm⚡ Facebook: https://www.facebook.com/giraffesocialmedia⚡ Pinterest: https://www.pinterest.c...

06-28
04:29

S2 002 // The Power of User-Generated Content for Your Brand

User-Generated Content is here to stay but how do you unlock its potential? In this episode we unpack some of the ways brands use UGC to achieve their marketing goals. Unlock the power of UGC for your brand!P.S. Listen out for Sam's creaky chair Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social-media⚡ Instagram: https://www.instagram.com/giraffesm⚡ Twitter: https://twitter.com/giraffesm⚡ Facebook: https://www.facebook.com/giraffesocialmedia...

06-21
04:37

S2 001 // 4 Creative Ways to Use Instagram Reels for Marketing

We’re back!After a little break, The Giraffe Social Media Podcast is finally back!We’ve played around with the format a little bit to bring you shorter, much more actionable episodes packed full of value.And for the first episode, as you can already see from the title, we’re kicking things off with our quick guide to four ways you can use Instagram Reels!Connect with us on Social Media:⚡ LinkedIn: https://www.linkedin.com/company/giraffe-social-media⚡ Instagram: https://www.instagram.com/gira...

06-14
06:45

114 // Interview with Kurogo's Head of Social Isobel Cowell

In this week’s episode, Chloe direct messages Personal Brand Manager and founder of Dear Future Marketer, Isobel Cowell. Together they unpack the importance of personal branding online and how to start your dream career with LinkedIn. Isobel Cowell BioIsobel Cowell is Head of Social at Kurogo and is helping build powerful personal brands for founders and CEOs. A self-proclaimed personal branding fan girl, Isobel has grown her LinkedIn audience to over 40,000 followers by sharing her...

11-03
33:22

113 // Social Media Horror Stories 👻

In celebration of Halloween, and all things spooky, we’re sharing our very own social media horror stories! Are you brave enough to hear the tales that all social media managers fear?Further Reading: ⭐ Five INCREDIBLE TikTok Statistics https://www.giraffesocialmedia.co.uk/5-incredible-tiktok-statistics-you-need-to-know-infographic/ ⭐ The Most Important Social Media Marketing Trends to Plan for in 2021 https://www.giraffesocialmedia.co.uk/social-media-marketing-trends-in-2021/⭐ How ...

10-27
31:07

112 // The Rise of Foodstagram 🍔

In this week’s episode, we’re talking all things food! We’re chatting about the rise of foodstagram, and the best methods restaurants and food brands can use to grow their audience.Further Reading: ⭐ Five INCREDIBLE TikTok Statistics https://www.giraffesocialmedia.co.uk/5-incredible-tiktok-statistics-you-need-to-know-infographic/ ⭐ The Most Important Social Media Marketing Trends to Plan for in 2021 https://www.giraffesocialmedia.co.uk/social-media-marketing-trends-in-2021/⭐ How to...

10-20
21:02

111 // The TikTok Algorithm is CHANGING 👀

Have you noticed that people are starting to use TikTok differently? It’s been shown that Gen-Z is now using TikTok as a search engine as well as a video platform – even outperforming Google in some categories.In this episode, we’re discussing this development, and what it means for brands using TikTok.Further Reading: ⭐ Five INCREDIBLE TikTok Statistics https://www.giraffesocialmedia.co.uk/5-incredible-tiktok-statistics-you-need-to-know-infographic/ ⭐ The Most Important Social Med...

10-13
23:43

110 // Can Organic Social Media Survive Without Paid Promotions?

The social media landscape is constantly evolving, and so is the big question that we all want the answer to: Can I grow on social media without spending money on ads? It’s a hard question, but one we’re attempting to answer in this week’s episode.Further Reading: ⭐ Five INCREDIBLE TikTok Statistics https://www.giraffesocialmedia.co.uk/5-incredible-tiktok-statistics-you-need-to-know-infographic/ ⭐ The Most Important Social Media Marketing Trends to Plan for in 2021 https://www.gira...

09-22
15:14

109 // The Rise of the Creator Economy

The creator economy has experienced massive growth in recent years, with 50 million people identifying themselves as "creators.” Brands are investing more of their social media budgets in content creator partnerships to take hold of the creator economy growth and success.Further Reading: ⭐ Five INCREDIBLE TikTok Statistics https://www.giraffesocialmedia.co.uk/5-incredible-tiktok-statistics-you-need-to-know-infographic/ ⭐ The Most Important Social Media Marketing Trends to Plan for ...

09-15
20:52

107 // Interview with Instagram Expert Lucas O'Keefe

In this week’s episode, Chloe sits down with Teacher and Instagram Marketing Creator, Lucas O’Keefe. Together they discuss sustainable ways to grow on Instagram, plus Lucas shares his tips to reach new audiences on the platform. Lucas O’Keefe BioLucas O’Keefe is a Social Media Expert and Teacher who has grown an online audience of over 200,000 followers. When he’s not in the classroom, Lucas can be found sharing actionable tips and the latest trends in the world of social media on his I...

08-25
39:51

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