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Spa Business Building Podcast

Spa Business Building Podcast
Author: Tiffny Nadolny
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© Tiffny Nadolny
Description
The Spa Business Building Podcast is a place for solo spa bosses to dive into all things spa business-related. As a licensed massage therapist and esthetician, I'm sharing how-to tips and strategies on attracting clients, client retention secrets, building solid business systems that scale your practice, and so much more.
So, whether you're a solo esthetician, massage therapist, lash tech, or someone dreaming of entering the world of beauty and wellness, this podcast is for you.
So, whether you're a solo esthetician, massage therapist, lash tech, or someone dreaming of entering the world of beauty and wellness, this podcast is for you.
60 Episodes
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" How can we navigate our businesses to stay afloat during a recession or economic uncertainty?" This was a question I received in my DMs, and an excellent question at that. I've got 7 ways to help you keep your business afloat during a recession. Get actionable steps to run your solo beauty or wellness business straight to your inbox: www.spabusinessbuilding.com/email-sign-upFreebies for your business: https://www.spabusinessbuilding.com/spa-business-toolkitContinue the conversation in our free community at: https://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society: The Solo Spa Bosses Society is a virtual community for solo beauty and wellness professionals that offers support and education to help you attract clients and build a thriving practice: https://www.spabusinessbuilding.com/spa-business-building-communityLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year.: https://flodesk.com/c/N6P0TUWant to Be a Guest? Complete the Form Below: https://forms.gle/ErDXnHkg7sjGKbtd6Try my favorite social media scheduling software- Later.com: https://later.com/r/tnadolny07-f82ad2
Juggling client appointments, inventory, and life while trying to maintain a social media presence can feel impossible. But it doesn't have to be! In this episode, I'm sharing my personal social media strategy to help you reclaim your time and focus on building a successful business. Learn to create effective content, understand the different social media formats, and engage with your audience in a way that drives growth, not stress.Download the Social Media Strategy Checklist & Video Here!Get actionable steps to run your solo beauty or wellness business straight to your inbox: www.spabusinessbuilding.com/email-sign-upFreebies for your business: https://www.spabusinessbuilding.com/spa-business-toolkitContinue the conversation in our free community at: https://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society: The Solo Spa Bosses Society is a virtual community for solo beauty and wellness professionals that offers support and education to help you attract clients and build a thriving practice: https://www.spabusinessbuilding.com/spa-business-building-communityLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year.: https://flodesk.com/c/N6P0TUWant to Be a Guest? Complete the Form Below: https://forms.gle/ErDXnHkg7sjGKbtd6Try my favorite social media scheduling software- Later.com: https://later.com/r/tnadolny07-f82ad2
Are you really an independent contractor, or should you be classified as an employee? Knowing the difference is vital! It affects everything from how you file taxes and who supplies your tools, to your schedule flexibility and eligibility for benefits. Tune in as we break down the essentials of worker classification in the beauty and wellness industry and why getting it right matters. Get actionable steps to run your solo beauty or wellness business straight to your inbox: www.spabusinessbuilding.com/email-sign-up5 Ways to Boost Your Online Visibility: This free guide offers actionable insights into creating a compelling online presence. From crafting engaging content and building genuine social media connections to leveraging paid ads and partnerships, each step is designed to help you stand out in a crowded marketplace. Get ready to implement these tips and watch your spa business thrive online! https://www.spabusinessbuilding.com/5-days-to-boost-your-online-visibilityContinue the conversation in our free community at: https://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society: The Solo Spa Bosses Society is a virtual community for solo beauty and wellness professionals that offers support and education to help you attract clients and build a thriving practice: https://www.spabusinessbuilding.com/spa-business-building-communityLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year.: https://flodesk.com/c/N6P0TUWant to Be a Guest? Complete the Form Below: https://forms.gle/ErDXnHkg7sjGKbtd6Try my favorite social media scheduling software- Later.com: https://later.com/r/tnadolny07-f82ad2
This episode is humor and heart as I chat with the fabulous Lexie Choate-Bewley of Skin by Lexie in Walnut Creek, California. Lexie shares her inspiring journey, the evolution of her career, and the keys to her success. Connect with Lexie on Instagram (@skinbylexie) Get actionable steps to run your solo beauty or wellness business straight to your inboxwww.spabusinessbuilding.com/email-sign-upTry my favorite social media scheduling software, Later.comhttps://later.com/r/tnadolny07-f82ad25 Ways to Boost Your Online Visibilityhttps://www.spabusinessbuilding.com/5-days-to-boost-your-online-visibilityContinue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society www.spabusinessbuilding.com/ssbsLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year.https://flodesk.com/c/N6P0TUWant to Be a Guest? Complete the Form Below:https://forms.gle/ErDXnHkg7sjGKbtd6
Memberships have become a hot topic among spa owners, especially as some notice a slowdown in client engagement. With memberships, spa businesses can offer clients a sense of belonging while fostering consistent, recurring income streams.In this episode, I'm sharing the pros and cons of having a membership business model and an alternative to memberships that can quickly boost your business. Get actionable steps to run your solo beauty or wellness business straight to your inboxwww.spabusinessbuilding.com/email-sign-upTry my favorite social media scheduling software, Later.comhttps://later.com/r/tnadolny07-f82ad2Take my free 5-Days to Boost Your Online Visibility Challengehttps://www.spabusinessbuilding.com/5-days-challengeContinue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society Waitlist:https://www.spabusinessbuilding.com/spa-business-building-communityLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year.https://flodesk.com/c/N6P0TUWant to Be a Guest? Complete the Form Below:https://forms.gle/ErDXnHkg7sjGKbtd6
If you're struggling to attract and retain clients, your schedule could be to blame. A schedule tailored to your clients’ needs isn't just about optimizing your time—it's a strategic tool for attracting and retaining your ideal clients.Join me in today's episode for insights into how you can optimize your booking schedule for success. Get actionable steps to run your solo beauty or wellness business straight to your inboxwww.spabusinessbuilding.com/email-sign-upTry my favorite social media scheduling software, Later.comhttps://later.com/r/tnadolny07-f82ad25 Ways to Boost Your Online Visbility Video and Workbookhttps://www.spabusinessbuilding.com/5-days-challengeContinue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society Waitlist:https://www.spabusinessbuilding.com/spa-business-building-communityLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year.https://flodesk.com/c/N6P0TUWant to Be a Guest? Complete the Form Below:https://forms.gle/ErDXnHkg7sjGKbtd6
Stop stressing about social media, Solo Spa Boss!In this episode, I'm sharing the tried and true steps to attract clients outside of social media. Get actionable steps to run your solo beauty or wellness business straight to your inboxwww.spabusinessbuilding.com/email-sign-upTry my favorite social media scheduling software, Later.comhttps://later.com/r/tnadolny07-f82ad2Take my free 5-Days to Boost Your Online Visibility Challengehttps://www.spabusinessbuilding.com/5-days-challengeContinue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society is Open for Enrollment!https://www.spabusinessbuilding.com/ssbsLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year.https://flodesk.com/c/N6P0TUWant to Be a Guest? Complete the Form Below:https://forms.gle/ErDXnHkg7sjGKbtd6
Are you showing up as the CEO of your business? If you're someone who focuses only on providing services, paying the bills, and maybe creating some social media posts your mindset may be stuck in service provider mode.More often than not, solo spa bosses focus only on delivering services, missing out on the broader picture that a CEO mentality can offer.The truth is, to truly succeed, it's crucial to adopt a mindset that goes beyond simply being a service provider. It's important to show up as the CEO of your business.Want business tips to run your solo beauty or wellness business straight to your inbox? Sign up here⬇www.spabusinessbuilding.com/email-sign-upTry my favorite social media scheduling software, Later.comhttps://later.com/r/tnadolny07-f82ad2Take my free 5-Days to Boost Your Online Visibility Challengehttps://www.spabusinessbuilding.com/5-days-challengeContinue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society Waitlist:https://www.spabusinessbuilding.com/spa-business-building-communityLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year.https://flodesk.com/c/N6P0TUWant to Be a Guest? Complete the Form Below:https://forms.gle/ErDXnHkg7sjGKbtd6
What if I told you that you could free up more time, make more money, and not have to work as hard?Does that even seem possible as a solopreneur?It is, my friend, you just have to work smarter.I'm sharing my 3 tips to help you systemize your business and give you back your time. Get tips on growing your solo beauty or wellness business straight to your inboxwww.spabusinessbuilding.com/email-sign-upTry my favorite social media scheduling software, Later.comhttps://later.com/r/tnadolny07-f82ad2Take my free 5-Days to Boost Your Online Visibility Challengehttps://www.spabusinessbuilding.com/5-days-challengeContinue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society Waitlist:https://www.spabusinessbuilding.com/spa-business-building-communityLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year.https://flodesk.com/c/N6P0TUWant to Be a Guest? Complete the Form Below:https://forms.gle/ErDXnHkg7sjGKbtd6
To grow your business you need to build strong connections with your audience.In this episode, I'm sharing the ABCs of my content strategy for growing your audience and increasing your bookings.Get business growth tips for solo beauty or wellness business owners straight to your inboxwww.spabusinessbuilding.com/email-sign-upTry my favorite social media scheduling software, Later.comhttps://later.com/r/tnadolny07-f82ad2Take my free 5-Days to Boost Your Online Visibility Challengehttps://www.spabusinessbuilding.com/5-days-challengeContinue the conversation in our free community athttps://www.facebook.com/groups/1053331485640628/Solo Spa Bosses Society Waitlist:https://www.spabusinessbuilding.com/spa-business-building-communityLet’s be Social: https://instagram.com/solo.spa.bosses https://facebook.com/spabusinessbuildingEmail Service Provider: Flodesk 50% off your first year. https://flodesk.com/c/3AQ2X5Want to Be a Guest? Complete the Form Below:https://forms.gle/ErDXnHkg7sjGKbtd6
Being a solo entrepreneur, you know how demanding handling everything can be. But, what if you could leverage AI to help free up your time to focus on your business growth?
I know that embracing AI can feel intimidating, but with small steps and practice, it can significantly benefit your solo beauty or wellness business.
In this episode, I'm sharing how you can use AI in your business and my 5 fave AI must-haves.
Get actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling software, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Solo Spa Bosses Society Waitlist:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6
It's essential to stand out and provide an exceptional experience for your clients. Whether you're just starting or are a seasoned spa professional, implementing effective strategies to make you stand out in your area can truly elevate your business.
Today, I'm sharing the one strategy that I added to my services that was a total game-changer for my massage and skincare business.
Get actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling software, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Solo Spa Bosses Society Waitlist:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6
Starting and running your own spa business takes courage, but let’s be honest—fear of failure can creep in, even for the most passionate entrepreneurs. The self-doubt, the “what ifs,” and the worry about making the wrong decisions can feel overwhelming at times. If that sounds familiar, you’re not alone. But what do we do when fear starts creeping in?
In this episode, I'm sharing my tips to help you face your fears and find confidence as a solo spa boss.
Get actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling software, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Join the Solo Spa Bosses Society:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6
As we step into a new year, it's time to pause and reflect on 2024. What lessons can we take from the last year and turn into possibilities and success for the new year?
In this episode, I'm reflecting on 2024 and sharing predictions and strategies for 2025.
Let's dive in!
Get actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling software, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Solo Spa Bosses Society Waitlist:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6
Marketing your spa business can feel like an uphill battle. With so many options—social media, email campaigns, promotions—it’s hard to know where to focus your energy. Without a clear strategy, it’s easy to feel like you’re spinning your wheels and still not reaching your ideal clients. Sound familiar?
In today's episode, I'm sharing the 6 strategies to market your solo beauty or wellness business.
Get actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling softwater, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Solo Spa Bosses Society Waitlist:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6
Imagine working smarter, not harder—managing your time efficiently, staying focused on what truly matters, and carving out space for rest and self-care. When you feel less overwhelmed, you’re able to show up as your best self—for your clients, your business, and your personal life.
In today’s episode, I’m sharing 3 tips to help bring you balance and save you from burnout.
Get actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling softwater, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Solo Spa Bosses Society Waitlist:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6
If there’s one thing that keeps solo spa owners up at night, it’s the uncertainty of inconsistent income. One month, you’re fully booked, and the next, your schedule has more gaps than appointments. That feast-or-famine cycle can make it hard to plan for the future or feel secure in your business. On today’s episode, I’m breaking down how to break free from that cycle.
Actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling softwater, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Solo Spa Bosses Society Waitlist:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6
Your business strategy is your roadmap for success. It clearly outlines where you want to go and how you’re going to get there. Join me as I share the importance of having a solid business strategy and the 5 steps to help you create yours.
Get actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling softwater, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Solo Spa Bosses Society Waitlist:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6
Hey, Solo Spa Boss!
Want to stand out in local searches?
Check out this episode of the Spa Business Building Podcast and find out how to make your spa business more visible on Google!
Get actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling softwater, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Solo Spa Bosses Society Waitlist:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6
Hey, Solo Spa Bosses!
In today's episode, I'm sharing how to drive clients and revenue with 3 effective Black Friday promos.
Get actionable steps to run your solo beauty or wellness business straight to your inbox
www.spabusinessbuilding.com/email-sign-up
Try my favorite social media scheduling softwater, Later.com
https://later.com/r/tnadolny07-f82ad2
Take my free 5-Days to Boost Your Online Visibility Challenge
https://www.spabusinessbuilding.com/5-days-challenge
Continue the conversation in our free community at https://www.facebook.com/groups/1053331485640628/
Solo Spa Bosses Society Waitlist:
https://www.spabusinessbuilding.com/spa-business-building-community
Let’s be Social:
https://instagram.com/solo.spa.bosses
https://facebook.com/spabusinessbuilding
Email Service Provider: Flodesk 50% off your first year.
https://flodesk.com/c/3AQ2X5
Want to Be a Guest? Complete the Form Below:
https://forms.gle/ErDXnHkg7sjGKbtd6