Discover
Start, Grow and Scale your Children's Activity Business with Confidence

Start, Grow and Scale your Children's Activity Business with Confidence
Author: Kristine Monaghan
Subscribed: 3Played: 113Subscribe
Share
© 2025 Kristine Monaghan Ltd
Description
I'm Krissy Monaghan, The Best Children's Activity Expert in the UK. With a superpower for unlocking your potential as a business owner, which maximises your income and lets you do what you love. My journey in the Children's Activity sector spans 12 years, during which I've worn many hats - from leading a London charity to becoming a successful franchisee, master franchisee, and franchisor, establishing a thriving UK-wide network. In just the past 20 months, I've assisted over a thousand Children's Activity providers in achieving their dreams of starting, growing, or scaling their businesses. My track record of turning challenges into opportunities and my unwavering commitment to your success make me the ideal partner to guide you on your journey.
54 Episodes
Reverse
In this episode, I chat with the incredible Sandra Kasparek, franchisee of La Jolie Ronde – French Livingston, who has been running her French business for an amazing 16 years. Before the pandemic, Sandra was teaching 300 children a week across nurseries, schools and her own classroom. Then lockdown hit — and overnight she had to pivot. With zero Zoom experience, she moved 25+ classes online and discovered something surprising… 👉 Her online model worked. Children stayed engaged, friendships formed, and parents kept coming back. Fast forward to today and Sandra is known as The Online French Queen. She now runs: ✅ 14 online French classes each week ✅ A 100% exam success rate for her teens ✅ Engaging sessions with games, competitions and even “French shopping” ✅ A business that’s been featured in the Daily Record & Edinburgh Evening News We talk about: How Sandra kept her business alive through the pandemic Why she decided not to go back to in-person teaching The marketing strategies that helped her grow visibility on 7+ platforms What she’s learned inside the Children’s Activity Business Club that gave her the confidence to show up, get seen and scale 💬 Sandra says: “Two years ago I didn’t know what to post. Now there isn’t a single day I don’t know what to post — and that’s thanks to the Club. My business is thriving and that’s priceless.” If you’ve ever wondered whether it’s possible to adapt, grow and thrive in this sector — Sandra’s story is proof that you can. 🎧 Hit play now to hear how she claimed her crown as the Online French Queen.
Unlock the secrets to skyrocketing your children's activity business with actionable strategies straight from the Atomicon conference in Newcastle! Discover how to identify and topple your "big domino" with insights from Andrew and Pete, setting the stage for exponential growth. Get inspired by Davina McCall compelling journey towards authenticity and passion, proving that staying true to oneself can pay off big time. Plus, be motivated by Jen Gottlieb from America, who boldly shares her experience of overcoming fears and stepping out of her comfort zone to become an international motivational speaker.
Join us as we celebrate the power of community support with highlights from the Children's Activity Business Club. Hear about the awe-inspiring achievements from our dedicated members, including the Market Like a Pop Star group, where one provider made a staggering £1,000 in just a single day. Whether you're just starting out or looking to scale, this episode is packed with tangible advice and success stories to fuel your entrepreneurial journey.
If you want to come along to Atomicon Event with me next year, then purchase your ticket here.
Learn more about the Children's Activity Business Club here. Use the code KRISSYCREW at the checkout at join for £9.99 for your first month.
Join me on this episode of the Start Grow Scale Podcast where this week we explore if franchising your children's activity business would be right path for you.
I discuss the steps to determine if franchising is the right growth model for you, including a specialised quiz designed to gauge your franchise readiness. With a focus on having a clear vision, mission, and values, I emphasise the ethical responsibilities that come with franchising. You'll gain insights into the highs and lows of this journey, and the importance of resilience and long-term commitment. This episode is a whiz stop tour on the challenges and rewards of becoming a franchisor, stressing the need for meticulous preparation and ethical practice.
In addition, we'll explore different strategies for scaling your business beyond franchising, including licensing and other growth pathways. There's no one-size-fits-all approach to expanding your business, and I encourage you to consider multiple options to unlock your potential and maximise income.
Tune in to learn about the various ways you can grow your business, and don't forget to share this episode with anyone who might find it relevant.
If you would like to take my Franchise Readiness Quiz email me on hello@childrensactivitybusinessclub.com today and I'll send you a link.
Want to learn about the difference between a Franchise and Licence watch my 20 min Masterclass here which talks you through the Pro's and Con's https://www.kristinemonaghan.online/findyourperfectfit
This discover how stepping out of your usual environment, whether it's working from a cozy local café or taking a short trip, can spark creativity and provide clarity in your business planning. I share my firsthand experiences of battling the common hurdles of self-doubt and negative self-talk, offering actionable strategies to maintain a positive mindset and navigate the challenges of working solo.
I also dive into the vital practice of investing in yourself for long-term success and reveal the transformative power of turning negative thoughts into positive affirmations and how this simple shift can skyrocket your sales and overall business performance. Learn the essential role of self-care, including proper nutrition, hydration, and sleep, in sustaining your personal and professional well-being.
Finally, I talk about the importance of prioritising time and financial investments in personal growth and business development, ensuring you reap substantial returns on your journey to success.
Join me for these invaluable tips and elevate your activity business to new heights.
.
This week's episode I explore how to position your children's activity business within the marketplace using a unique analogy of supermarkets. I challenge you to evaluate where your business currently stands—whether it's comparable to budget-friendly Lidl or premium Marks and Spencers—and where you aspire to be. I emphasise the importance of aligning your branding, messaging, and pricing with your desired market position.
Learn why investing in professional branding from the outset is crucial to avoid appearing "cheap and cheerful" if your goal is to be perceived as a premium provider. Your visual and brand assets must reflect the quality and pricing of your services to attract the right customer base.
If you want to learn more about branding, messaging and marketing for your business then check out the Children's Activity Business Cub. Right now I have a special offer to join the club for just £9.99 this month.
Could your obsession be the rocket fuel for your business's success?
I'm Krissy Monaghan, and today I'll share how a fiery passion has been the cornerstone of my journey as a children's activity expert. Through personal anecdotes and insights, I explore the intense dedication required to not just run, but truly excel in your entrepreneurial endeavors. Whether it's the thrill of marketing, the drive for sales, or the quest to grow an audience, this episode is a deep dive into the heart of business obsession and how it can be harnessed to create, grow, and scale a thriving venture while doing what you love.
This episode will resonate with many of you who have felt the pull of your entrepreneurial spirit, questioning the conventional path laid out by the education system. I share personal anecdotes, from my early obsession with running to my relentless pursuit of career growth and the development of my own brand.
Tune in to discover how embracing your obsessions can transform your approach to business and life, and how channeling this energy can help you create, grow, and scale your business while doing what you truly love.
If you would love to surround yourself with people who are obsessed about their business then join the Children's Activity Business Club here.
Listen in as I share my enthusiasm for the incredible strides made by children's activity providers in boosting their businesses through the power of personal branding. The recent success of the Market Like a Popstar challenge has been a testament to the potential that lies in harnessing one's unique story and presence to stand out in the digital space. Celebrating the heartwarming achievements from the Club Hub Awards, I recount the inspiring moments that highlight the profound impact personal branding can have on visibility and recognition within our community, including my own honor of receiving the Supplier of the Year award.
In this session, I offer actionable insights on how to engage your audience by categorising your narratives into personal, client, and business stories. Crafting a signature talk becomes an essential strategy, encompassing the problem you solve, integrating an opening story, sharing valuable content with three key points, and wrapping up with a powerful call to action and a closing story. Emphasising the importance of visibility, I discuss how a strong personal brand not only drives sales and increases revenue but also establishes you as a recognised expert in your field, opening doors to new opportunities and growth for your business in 2024.
Join us as we explore these strategies and celebrate the achievements of our community members who have seen remarkable success through personal branding.
Learn more about joining the Children's Activity Business Club here.
Money in the children's activity sector has long been the elephant in the room, but it's time to kick the taboo to the curb. In this latest episode, I'm breaking down the barriers, bringing you a frank discussion about the financial side of running a successful children's activity business. It's a conversation you won't want to miss, especially if you're caught in the cycle of loving what you do but not seeing the profit you deserve. I'm tackling head-on the challenges many providers face and offering up actionable advice to set and achieve the financial benchmarks that could transform your passion project into a profitable powerhouse.
Strap in as I navigate the importance of goal setting—without it, you're just a "bobber" in a sea of potential. Whether you're not making enough to pay yourself or you're on the brink of scaling your profits, this episode is a treasure trove of insights. I'm laying out the map to financial clarity, from time management to strategic planning, and proving that money is not the villain—it's the vehicle that drives your ability to enrich children's lives through your work.
Ready to turn your time into sales and your activity business into a flourishing enterprise? Let's elevate your business narrative from just getting by to thriving and thriving big.
If you want to follow me for more support on how to Grow, Start & Scale Your Children's Activity Business then sign up to the Children's Activity Business Club today here.
Unlock the secrets to a profitable holiday club or camp, perfect for activity providers looking to expand their horizons. I'm Krissy Monaghan, and I bring to the table my rich experience of partnering with local authorities, running my own sports business, and supporting organisations like charities and social enterprises in their holiday programme endeavors. This episode is a treasure trove of strategic insights, from conducting detailed SWOT analyses of competitors to discovering how to carve out your unique niche, ensuring your brand shines in a saturated market.
Embark on a journey with me as we explore how to craft an irresistible 'Grand Slam offer' that will turn heads and open wallets, steering clear of the dreaded price comparison pitfall. I’ll walk you through ways to structure your holiday programmes, whether they involve sports, arts, or a diverse mix of activities, to attract and retain a loyal customer base. Get ready to transform your side venture into a main attraction, as you learn to leverage my tried-and-tested strategies for success in the competitive world of children's holiday camps.
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join the Children's Activity Business Club.
Download Krissy's 100 Ninja Marketing Tricks
This week's episode of the Start, Grow & Scale Podcast features a conversation with the amazing Fatema the driving force behind Tots Play Birmingham Central South.
Fatema's transition from the world of accounting to the vibrant realm of children's activities isn't merely a career shift; it's a tale of passion finding purpose. Our discussion with her takes us through the ups and downs of franchising, the evolving landscape of marketing, and the unique blend of motherhood and entrepreneurship.
You'll gain insight into Fatema's journey, from overcoming initial obstacles to achieving financial independence, all while navigating the joys and challenges of parenthood.
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join the Children's Activity Business Club.
Download Krissy's 100 Ninja Marketing Tricks
Join me, Krissy Monaghan, a Children's Activity Expert here in the UK, as I explore the electric combination of energy and sales in the exciting world of children's activities. In this conversation, we tackle the fundamentals of maximising income and uncover the power of enthusiasm in the sales process. Discover how the Race to Recurring Revenue challenge, hosted by Lisa Johnson with over 11,000 business owners participating, proved to be a remarkable journey for children's activity providers, pushing them to innovate and achieve recurring revenue in their businesses.
Listen in as I share the infectious vibe from the collective effort of providers who supported one another through the challenge, culminating in the highly anticipated masterclass that led to a flurry of sign-ups for the one-to-many programme. Learn about the profound impact of positive energy on sales outcomes and how that translates into the joyful dance of a successful transaction.
My partnership with Lisa Johnson allowed me to become an affiliate, opening doors for numerous providers to join the one-to-many programme through me, which promises to be a transformative experience for their lives. This conversation is a masterclass in itself, demonstrating how to harness energy to drive sales and momentum in your business.
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join the Children's Activity Business Club.
Download Krissy's 100 Ninja Marketing Tricks
Join us in me today episode as I delve into the dynamics of running a children's activity business and the pivotal role of surrounding yourself with the right support network. I'm sharing insights from my experiences last week, including my first participation in a mastermind session and attending the Institute of ICAP National Conference. Drawing inspiration from Success Mindset guru Jenni Dunman, she emphasises the significance of cultivating a positive circle and eliminating negative influences.
Learn how the right people can elevate your mindset, fuel your growth, and pave the way for success in both business and life. Tune in, embrace the positivity, and unlock the potential within your entrepreneurial journey!
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join the Children's Activity Business Club.
Download Krissy's 100 Ninja Marketing Tricks
Today's episode I'm diving deep into the world of pricing. Inspired by some eye-opening conversations at the Bring It on road show in Birmingham, I'm here to chat about why pricing matters so much in our businesses. From why you shouldn't race to the bottom with low prices to the power of charging what you're really worth, we're getting real about how pricing impacts your profits. Whether you're a newbie or a seasoned pro in the children's activity business, this episode is packed with practical tips to help you rethink your pricing strategy and set yourself up for success.
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join the Children's Activity Business Club.
Download Krissy's 100 Ninja Marketing Tricks
The Recurring Revenue Race is in full swing, and Children's Activity Providers are on a sprint to infuse their business models with passive, semi-passive, or recurring income. Don't miss out – you can hop on board the excitement right now! Tune in to discover the diverse income possibilities for your business today. For an extra splash of fun, join the challenge and sprint with us. Sign up here.
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join the Children's Activity Business Club.
Download Krissy's 100 Ninja Marketing Tricks
This week's episode of the Start, Grow & Scale Podcast features a compelling conversation with Rachel Peebles, an Award-Winning Business Owner and the proud force behind Estrellas Brillantes. Join us as we delve into the intricacies of managing a thriving Children's Language Business, all while navigating the challenges of single parenthood and ADHD.
Rachel candidly shares her journey, revealing the motivations that led her to establish the business and the profound passion driving her commitment to teaching Spanish. Our discussion extends to the unique dynamics of balancing entrepreneurship with the responsibilities of raising an autistic child. Discover why Rachel has strategically implemented a membership model in her business, ensuring recurring revenue and fortifying its foundation for the future.
Tune in to explore the vital support Rachel has received from the Government's Access to Work program, and gain insights into how awards can significantly impact and elevate a business. Don't miss this enlightening episode that sheds light on the real-life experiences and triumphs of a remarkable business owner.
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join the Children's Activity Business Club.
Download Krissy's 100 Ninja Marketing Tricks
In this episode, I'm tackling the nitty-gritty of running a children's activity business. The no-nonsense truth is, success in this field requires hard work – there's no shortcut. Whether you're a one-person show juggling marketing, sales, and finances, or managing a team, the key is putting in the effort. The episode sheds light on effective time management, urging you to identify peak productivity hours and streamline daily activities. It's time to cut out time-wasting habits and focus on tasks that truly move the business forward. If you're ready to kick procrastination to the curb and make real progress, this episode is for you. Tune in now for practical tips on navigating the challenges of the children's activity business landscape.
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join my FREE Children's Activity Business Owner Hub
Download Krissy's 100 Ninja Marketing Tricks
Let's enhance our visibility! In this week's episode of the Start, Grow & Scale Podcast fueled by Pebble, I delve into the importance of being visible. I emphasize the significance of actively participating in your local community, establishing connections with people, and fostering relationships with potential partners and parents. As we enter 2024, which is slated to be the year of in-person events, it's crucial to strategize how you'll elevate your business's visibility. Remember, increased visibility translates to more leads, and more leads lead to more sales. If boosting your sales is on your agenda, then making a conscious effort to become more visible is the key.
If you would like to attend one of the Roadshows I'm hosting across the UK head to my website to purchase tickets.
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join my FREE Children's Activity Business Owner Hub
Download Krissy's 100 Ninja Marketing Tricks
This week on the Start, Grow & Scale Podcast we talk to Josh Crounchman from Rascals Performing Arts School. Josh started his Rascals journey as a student aged 8 and then progressed to an assistant teacher working alongside Rascals Director Diane, for many years and now he is a franchisee with Rascals.
We discuss Josh's childhood beginnings, his choice to pursue teaching rather than performing, and his decision to prioritise business over the stage. We delve into the strategies he employed to kickstart his business, emphasising the importance of hitting the streets and establishing local connections. Interviewing Josh was truly inspiring and delightful.
If you want to follow me for more tips and advice on how to Grow, Start & Scale Your Children's Activity Business head over to.
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join my FREE Children's Activity Business Owner Hub
Download Krissy's 100 Ninja Marketing Tricks
Official Sponsor of the Start, Grow & Scale Podcast
Let me tell you a little bit about Pebble
Award winning platform that will help you manage your admin and streamline your day-to-day business, freeing up your time to focus on what you love - running fantastic activities for Children. If you're ready to spend less time on admin and more on creating incredible classes then visit Pebble and quote the code KRISSY24 when joining to get your first month on the platform for free.
Welcome to the launch of Season Two of the Start, Grow & Scale Your Children's Activity Business Podcast! I'm thrilled to share that the podcast has undergone a makeover. In this season, we'll be delving into the day-to-day realities of running a Children's Activity Business. Expect insightful interviews with providers just like you, sharing their success stories.
In this episode I'll be shedding light on why my family and I made the decision to move back to England and talking about why you need a business strategy if you want results.
Follow me:
Facebook - https://bit.ly/3HtImje
Instagram - https://bit.ly/3Hqrl9B
Join my FREE Children's Activity Business Owner Hub
Download Krissy's 100 Ninja Marketing Tricks
This week on the Children's Activity Business Academy Podcast we talk to Katy Bachelor about her business journey to date as a independent, the challenges she faced when she started the business and her journey with the Market Like A Pop Star Programme over the last 5 months.
For more tips and advice on How to Grow & Scale Your Children's Activity Business then join my FREE Facebook Group today!
Follow me at
https://www.instagram.com/kristine.monaghan/
https://www.facebook.com/KristineMonaghanCoach
What a fab podcast! It's packed full of value and practical, actionable tips and advice to help children's activity providers grow and scale their classes/events/businesses. Krissy's knowledge and experience in the children's activity sector make her an industry expert who's relatable and a great cheerleader! She encourages and inspires you to take action and make BIG changes to move forward! If you're looking for help with marketing, sales and strategy, Krissy is the person you need!