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Starter Story
Starter Story
Author: Pat Walls
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© 2026 Starter Story
Description
Want to know how real people build real businesses? That's what we do at Starter Story.
Every episode, we sit down with founders who've actually done it. They share the real numbers, the real mistakes, and the strategies that actually moved the needle.
We've talked to thousands of entrepreneurs – app builders, bootstrapped SaaS founders, agency owners, and everything in between.
If someone is building something interesting, we want to know how.
New episodes weekly. Hit subscribe.
18 Episodes
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Presh has built 3 niche health tracking apps. This video breaks down his philosophy of building for problems you personally experience and why health and wellness niches create sustainable app businesses.
Build your own simple app → https://build.starterstory.com/build/ai-build-accelerator?utm_source=podcast&utm_campaign=presh
Follow Presh: https://x.com/preshdkumar
Check out The Wellness Company: https://thewellness.company/
Gil is a developer who left the VC-backed world to bootstrap his own app. He has a simple playbook for building apps: pre-sell first and THEN build. In this video, we break down how he bootstrapped his app to over $30K/month
Build your own micro-saas → https://build.starterstory.com/build/ai-build-accelerator?utm_source=podcast&utm_campaign=gil
Follow Gil: https://x.com/gilhildebrand
Check out his app: https://subscribr.ai/
We're hiring: starterstory.com/jobs
This video is an educational case study of this founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.
Loïc has co-founded 3 success SaaS apps using the same playbook. This video breaks down what that playbook is and how he used to to grow his apps to over $35K MRR each.
Build your own simple app → https://build.starterstory.com/build/ai-build-accelerator?utm_source=podcast&utm_campaign=loic
Follow Loic: https://x.com/LoicBerthelot
Follow the Second Channel: @StarterStoryBuild
We're hiring: starterstory.com/jobs
This video is an educational case study of this founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.
David Attias was working in finance when he discovered an app making $200K/month. He thought the app was genius. So he rebuilt it in a different niche, and five months later, STOPPR is generating $12K/month with zero coding background required. This video breaks down David's full app cloning playbook.
🛠️ Want to build your own app with AI? → https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=stoppr
David's app: https://www.stoppr.app/
Follow David: https://x.com/david_attisaas
We're hiring: starterstory.com/jobs
Anton built a note-taking app that is designed to be simple and easy to use. This video breaks down his simple product philosophy and how focusing on design and UX created a product users love.
Grab the Black Friday deal → https://www.starterstory.com/blackfriday?utm_source=youtube&utm_campaign=anton
Build your own simple app → https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=antonletterly
Follow Anton: https://x.com/Samarsky
Check out Letterly: https://letterly.app/
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
0:51 - Black Friday deal!
1:25 - Who is Anton?
1:49 - Numbers behind the business
2:26 - Idea for the app
3:20 - What makes his app different?
4:20 - Build your own simple app
5:00 - Why user experience matters
7:01 - Simple app playbook
8:38 - How Letterly works
10:50 - Tech stack and costs
11:51 - Final advice
13:04 - Your turn to build
This video is an educational case study of this founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.
Jack and Nick are two brothers who turned their obsession with breathwork into a niche mobile app. But here's what they did different: they validated their idea with content before writing a single line of code.
Build an app with Rocket → https://www.rocket.new/?utm_source=youtube&utm_medium=starterstory&utm_campaign=3rdintegration
Starter Story Build→ https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=sweeneybrothers
Check out Coherence: https://www.coherencebreath.com/
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
1:26 - Numbers behind the app
1:50 - Brothers backgrounds
3:33 - Create content first
5:45 - Build fast with Rocket
6:46 - Content before Product Playbook
8:30 - Piece of content example
9:19 - Coherence demo
10:24 - Tech stack
10:55 - Costs & margins
11:40 - Advice to founders
12:14 - Build and launch fast
This video is an educational case study of these founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.
Eyal and Yahli Hazan built an app that was stuck at $2K MRR for months. The problem? Their app simply wasn't good enough... So they spent 4 months rebuilding it and after relaunching, they hit over $10K MRR in one week. This video breaks down why distribution isn't everything and how to optimize your product based on data.
Join our Black Friday VIP list → https://www.starterstory.com/blackfriday?utm_source=youtube&utm_campaign=propgpt
Build your own app → https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=propgptvideo
Follow Eyal: https://x.com/eyali__
Follow Yahli: https://x.com/YahliHazan
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
1:04 - Founder & app backgrounds
1:59 - Build process
2:19 - Grab the best deal of the year
2:56 - Initial distribution
3:54 - The breakthrough
4:42 - Starter Story Build
5:35 - How to build a great product
6:49 - Great app playbook
8:13 - Tech stack and tools
8:42 - Costs & margins
9:27 - Advice and lessons
10:10 - Final word
This video is an educational case study of these founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.
Nothing in this video constitutes gambling advice, financial advice, or encouragement to place bets.
Viewer discretion is advised.
If you choose to gamble, please do so responsibly.
Need help? Call 1-800-GAMBLER (US).
Pontus Abrahamsson had a crazy idea on his flight to France. And as soon as he landed he called his co-founder and said, "we need to build a directory." So they bought the domain, built the app in 3 hours, posted it, and it went super viral. This video breaks down why directories still work in 2025 and how to design beautiful websites with AI.
Join our Black Friday VIP list → https://www.starterstory.com/blackfriday?utm_source=youtube&utm_campaign=pontus
Build your own app → https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=pontusvideo
Follow Pontus on X: https://x.com/pontusab
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
1:09 - Special Announcement
2:02: Pontus background
2:31 - What is a directory?
3:13 - How Pontus found the idea
3:50 - Building the MVP
4:41 - How he ships fast
5:27 - Pontus' launch strategy
6:33 - Designing with AI
8:03 - Check out Starter Story Build
9:04 - Are directories dead in 2025?
10:08 - Cursor Directory tool
11:48 - Lean tech stack
12:49 - "start something simple"
13:36 - Final Word
This video is an educational case study of one founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.
Julian Gargicevich discovered a fitness app that was crushing it, but when he tried it, he thought: " Maybe I can build something better." He built his MVP in 2 months, posted it on Reddit, and his app had almost immediate product-market fit. Now his team is at $400K/month with 70K+ subscribers.
End AI Analysis Paralysis → https://clickhubspot.com/4d74f4
Build your own app with AI→ https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=juliangravl
Follow Julian on X: https://x.com/julian_gargi
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
1:09 - Julian's background
2:51 - How he found the idea
4:01 - Building the MVP
4:48 - His first 1,000 customers
5:45 - Learn about AI from the experts
6:55 - Marketing strategy breakdown
7:46 - 5 tips for building mobile apps
9:31 - How the app works (full walkthrough)
12:11- Mobile app teck stack
12:37 - Costs & Margins
13:54 - "Be proud of what you build"
14:55 - Final word
This video is an educational case study of one founder’s experience. It is not financial advice and does not guarantee any income or results. Every business is different and your results may vary.
Connor Burd is a 23-year-old founder who has built several apps that make $100K/month. He vibe-coded his latest project in just 14 days, and it’s already at $20K/month. This video breaks down his repeatable framework for revenue-first apps, why he only uses Facebook ads to grow, and the exact vibe coding process that lets him build in 2 weeks what used to take him 6-8 months.
Build your own app with AI→ https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=connorburd
Follow Connor: https://x.com/busdownbonnor
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
0:54 - Who is Connor
1:12 - Numbers behind his apps
1:49 - Connor's background
2:46 - The $1M vibe coding process
7:02 - Connor's validation framework
8:12 - $20K/mo marketing playbook
9:57 - The $20K/mo app reveal
11:10 - What made Payout successful
11:46 - Tech stack
12:14 - The key to a successful app
12:49 - The final word
Ania Wysocka experienced a panic attack in university and decided to build a mental health app. Today, Rootd has been downloaded more than 4M times, and has made over $1M!
🛠️ Want to build your own app with AI? Check out Starter Story Build → https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=ania
Check out Rootd: https://www.rootd.io/
Follow Ania's journey: https://x.com/aniamargaret
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
0:55 - Who is Ania & what she built
1:11 - Idea for Rootd
1:51 - How Ania validated the idea
2:40 - Ania's validation framework
3:16 - Building as a non-technical person
4:11 - Building the full app
5:10 - Growth timeline of Rootd
5:38 - Building alongside a 9-5
6:29 - Build your own app
7:10 - Growth: from 0 to 4M downloads
8:42 - Growth hack: being helpful on social media
9:18 - Ania's successful app playbook
10:32 - The most important metric
11:28 - What is Rootd
13:03 - Listen to users
14:26 - The final word
This is how Samuel Rondot built 3 apps that are making a total $35K per month, by copying already successful projects.
Discover real-world design inspiration → https://go.starterstory.com/samuel
Start your side project using AI today → https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=samuelrondot
Follow Samuel's journey: https://x.com/samuelrdt
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
0:00 - Intro
0:53 - Who is Samuel Rondot
1:11 - How Samuel taught himself coding
1:58 - Framework for learning coding
2:43 - Samuel's ideation strategy
3:45 - Validating an idea
5:11 - How Samuel copied his apps
6:26 - Discover real-world design inspiration
7:28 - Samuel's businesses breakdown
8:02 - Marketing strategy
9:49 - Tech stack
10:29 - Costs & margins
11:02 - You don't need to innovate
11:34 - How to start building apps
12:55 - Turn your idea into a real-world app
This is how Angus Cheng built a simple tool that makes $40K/month.
Extend your startup’s runway → https://go.starterstory.com/angus
Build your own AI app→ https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=anguscheng
Follow Angus’ journey: https://x.com/BallerIndustry
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
0:41 - Who is Angus
0:56 - Coming up with an idea
1:31 - Validating the idea
1:54 - Angus’ ideation framework
2:28 - Building an MVP
3:02 - Angus’ building method
3:34 - From $0 to $40K MRR
3:57 - Angus’ marketing strategy
5:09 - The best bank for startups
6:06 - Team behind the business
6:18 - 9-5 to solopreneur
6:44 - Solorpreneurship pros VS cons
7:51 - Angus’ background
8:20 - Tech stack
8:46 - The biggest lesson learned
9:17 - Successful SaaS blueprint
10:14 - The final word
This is how Lukas Hermann built a simple app to $25,000/month.
Build on a growing marketplace → https://go.starterstory.com/lukas
Build your own simple app→ https://build.starterstory.com/build/ai-build-accelerator?utm_source=youtube&utm_campaign=lukashermann
Follow Lukas: https://x.com/_lhermann
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
0:45 - Who is Lukas?
1:19 - Validating idea on Reddit
2:12 - Building MVP
3:08 - Running the business with his wife
4:06 - Lukas’ background
5:15 - Build on a marketplace
6:40 - Growing the app
8:03 - Word of mouth growth
9:09 - Tech stack
9:51 - Costs to run the business
10:18 - How Stagetimer works
11:00 - Why would people pay for this?
11:35 - How he found this idea
12:19 - Lessons learned
12:55 - “Just get started”
13:43 - Final word
This is how Sebastian Röhl built a mobile app to $15K MRR
Complete your LLC filing today → https://go.starterstory.com/zenbusiness
Learn how to build mobile apps → http://build.starterstory.com/build/ios-bootcamp?utm_source=youtube&utm_campaign=sebastian
Follow Sebastian: https://x.com/SebastianRoehl
🔔 Follow the Second Channel: @StarterStoryBuild
🏁 We're hiring: starterstory.com/jobs
Chapters:
0:00 - Intro
1:05 - Who is Sebastian
1:49 - Numbers behind HabitKit
2:15 - Building HabitKit
3:30 - Sebastian’s background
5:26 - Launch your LLC the right way
6:36 - Growing HabitKit
7:39 - App Store Optimization
8:40 - How to find and validate ideas
9:22 - Tech stack
10:36 - Cost to run the business
11:15 - Biggest lessons
11:53 - Advice
12:58 - Final Word
This is how Steven Cravotta built a viral iPhone app to over $40,000/month.
📚 52+ Micro-SaaS Business Ideas → https://www.starterstory.com/micro?utm_campaign=stevencravotta&utm_source=youtube
Follow Steven's Journey
🐦 Twitter - https://x.com/StevenCravotta
🎥 YouTube - https://www.youtube.com/@stevencravotta
🎥 Steven's Wordle Story - https://www.youtube.com/watch?v=YFWQzrBmLyc
🔔 Subscribe - https://www.youtube.com/@starterstory
📸 Instagram - https://www.instagram.com/starter_story/
🐦 X - https://x.com/starter_story
🏁 We're hiring: starterstory.com/jobs
This is the breakdown of how David Bressler went from working a full-time job to building an AI app valued at over $1M in just over 1 year.
📚 52+ Micro-SaaS Business Ideas - https://www.starterstory.com/micro?utm_campaign=davidbressler&utm_source=youtube
Follow David
🐦 Twitter - https://twitter.com/bresslertweets
🔔 Subscribe - https://www.youtube.com/@starterstory
📸 Instagram - https://www.instagram.com/starter_story/
🐦 X - https://x.com/starter_story
🏁 We're hiring: starterstory.com/jobs
📚 Make Your First $1 (10x Faster) with Case Studies - https://www.starterstory.com/?utm_source=youtube&utm_campaign=brett&yts=true
📩 Business Ideas Newsletter (free) - https://www.starterstory.com/newsletter/?utm_source=youtube&utm_campaign=brett
In this episode, I meet up with Brett from DesignJoy so I could ask him how he built a $1.3M per year one-person business WHILE working a 9-5.
He reveals the secrets behind his pricing strategy, how he found his idea, and some actionable advice on how anyone can use this special business model to turn a single skill into a $1M/year business. Hope you all enjoy!
0:00 - Intro
0:52 - The $1.3M/year business model
1:24 - How he runs the business
2:06 - Finding the idea & building it
2:59 - Working a 9-5 while building the business
3:23 - Pricing strategy
4:10 - How to build a productized service with one skill
4:52 - Costs & tools
5:19 - Solopreneur marketing strategies
5:58 - How to find ideas & build them fast
6:40 - Starter Story Trial
7:14 - How to get better at design
7:56 - Day in the life / routine
9:10 - Advice for entrepreneurs
Follow Brett
🐦 Twitter - https://twitter.com/BrettFromDJ
🔔Subscribe - https://www.youtube.com/@starterstory
📸 Instagram - https://www.instagram.com/starter_story/
🐦 X - https://x.com/starter_story
🏁 We're hiring: starterstory.com/jobs




