Step Change Podcast with Mike Foster, The Entrepreneurs Mentor
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© 2021 The Entrepreneurs Mentor
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The Step Change Podcast is a business podcast created specifically for entrepreneurs, hosted by Mike Foster, the Entrepreneurs Mentor. As an experienced mentor, with a commercial outlook, Mike's business is to support your business and help you start, develop and grow.
42 Episodes
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In this episode, Mike continues his conversation with Kate Bell, founder of Zip Us In and inventor of the Jacket Expansion Panel for pregnancy and maternity. After identifying the problem of not being able to comfortably and safely carry her newborn wearing her winter jacket, she went to find a solution. She designed a prototype and just 5 years on and the award winning Zip Us In Jacket Expander panels are available world wide and an industry-leading product.This is a two-part conversation with Kate to hear her story from prototype to product. Zip Us In - zipusin.co.ukConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Kate Bell, founder of Zip Us In and inventor of the Jacket Expansion Panel for pregnancy and maternity. After identifying the problem of not being able to comfortably and safely carry her newborn wearing her winter jacket, she went to find a solution. She designed a prototype and just 5 years on and the award winning Zip Us In Jacket Expander panels are available world wide and an industry-leading product.This is a two-part conversation with Kate to hear her story from prototype to product. Zip Us In - zipusin.co.ukConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike shares his 12 ways to generate leads for your business, 6 online, and 6 offline. Connect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Daren Elsley, founder of Bollox, a mens underwear brand Daren founded after losing one of his friends to cancer. Daren shares his motivations, successes and mistakes in this candid interview. Bollox - mybollox.co.ukConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Dan Greenall from Oxford Vapours, which he launched in 2012 aged just 17 years old. Dan shares his story of smoking, dropping out of a post-school business course, the challenges of recruitment as his business grew, and new ventures. Another entrepreneurs journey. Oxford Vapours - oxfordvapours.comConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Nick Hughes from Dynamic Coach Group, for a 2 part conversation into sales. They discuss how to maximise conversions, advice on hiring your first sales person, whether or not sales is a skill that can be learned, and the relationship between sales and marketing. This is part 2 of the conversation. Dynamic Coach Group - dynamiccoachgroup.co.ukConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this solo episode, Mike shares his 7 steps to success when creating your marketing plan. He covers key details including understanding your objectives, knowing your audience, why you should measure activity not outcomes, and more. Connect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Nick Hughes from Dynamic Coach Group, for a 2 part conversation into sales. They discuss how sales has changed over the past 2 years, sales pipelines, and advice to businesses struggling with sales.This is part 1 of the conversation. Dynamic Coach Group - dynamiccoachgroup.co.ukConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike shares his thoughts and experience on scaling businesses. He talks about being clear on your purpose for scaling, predicting the future of your business and the market, and ensuring it's the right time for your business. Connect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Matt Eastland-Jones, filmmaker and podcast producer (producer of this podcast) and founder of Story Ninety-Four. Matt shares his entrepreneurs journey from university drop-out, to freelance filmmaker, to business-owner, the lessons he learnt a long the way, and the importance of teaching ourselves new skills to grow and succeed in business. Story Ninety-Four - storyninetyfour.comConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Sam Birkett and Sally Green from the Marketing Meanders Podcast, who take a deep dive into all things marketing and content, covering topics such as marketing strategy, content marketing, and lessons we learnt from the pandemic.This is Part 2 of the conversation.Amiable Marketing - amiablemarketing.co.ukSally G Marketing - sallygreen.orgMarketing Meanders Podcast - anchor.fm/marketingmeandersConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike shares his 10 steps on how to simplify and streamline your business to help you reach your desired outcomes. He also discusses the compounding effect of making marginal gains to different parts of your business. Connect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Sam Birkett and Sally Green from the Marketing Meanders Podcast, who take a deep dive into all things marketing and content, covering topics such as marketing strategy, measuring success and analytics, and the effect of the pandemic on businesses and their marketing. This is Part 1 of the conversation. Amiable Marketing - amiablemarketing.co.ukSally G Marketing - sallygreen.orgMarketing Meanders Podcast - anchor.fm/marketingmeandersConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Salim Benadel, founder of Storm Internet, and they discuss the that they key to personal growth is to follow you passions, escape the comfort zone, and fight the fear. Storm Internet - storminternet.co.ukConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Vicki Strachan, Patent Attorney and CEO at Strachan IP, who talks about the different forms of IP protection and explains why every business business should consider IP protection.Strachan IP - strachanip.co.ukConnect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike talks about effective planning to ensure the success of your vision. He discusses how he creates a one-page plan with his clients to identify the high pay-off activities required to reach their goal, and the importance of systemisation. Connect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Salim Benadel, founder of Storm Internet, who talks about his story setting up his business, learning from past mistakes, and why following your passion is key to building a successful business. Storm Internet - storminternet.co.uk Connect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Lou Webster founder of The Coffee Consultancy, who talks about the business of coffee, how she supports her clients, the impact of the pandemic on hospitality, and why coffee is an undervalued product. The Coffee Consultancy - thecoffeeconsultancy.com Connect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike is joined by Aaron Rudman-Hawkins, Managing Director and Founder of The Evergreen Agency, who talks about his journey from freelancer to award-winning SEO agency owner. The Evergreen Agency - theevergreenagency.co.uk Connect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
In this episode, Mike shares his expertise, from over 25 years of networking, on how to effectively network and grow your business by building lasting relationships.Connect with Mike Foster, The Entrepreneurs MentorsWebsite: entrepreneursmentor.co.ukYouTube: youtube.com/c/MikeFosterOxfordLinkedIn: linkedin.com/in/mikefosteroxfordTwitter: twitter.com/mikefozoxfordInstagram: instagram.com/mikefozoxfordFacebook: facebook.com/TheEntrepreneursMentorRecorded and Produced by Story Ninety-Four at Oxford's Podcast Studio
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