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Strategy Meets Finance
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Strategy Meets Finance

Author: Steve Coughran

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Welcome to Strategy Meets Finance, the podcast for business owners and entrepreneurs who want to start, grow, and run a business that lasts.

Most business owners struggle because they treat strategy and finance as separate. But without a clear strategy, your finances won’t support long-term growth. And without strong financial planning, even the best business ideas fall flat.

On this show, we bring both sides together—so you can grow your business with confidence, improve cash flow, increase profit, and make better decisions.

Hosted by Steve Coughran, a former CFO and founder of Coltivar, each episode shares simple tools, real examples, and practical advice from working with companies of all different sizes. You’ll learn how to set smart goals, fix money leaks, build stronger teams, and create lasting value.

340 Episodes
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Know your numbers, fix your cash flow, and build a business that works for you. Schedule a call with us. Most business owners focus all their attention on profit. But some of the biggest cash flow problems in a business have nothing to do with profit at all. In this episode Steve covers the second half of the eight levers of cash flow, the four that impact invested capital. Accounts receivable, work in progress, accounts payable, and capital expenditures. These are the levers that expla...
Know your numbers, fix your cash flow, and build a business that works for you. Schedule a free call with us. Most business owners know cash flow matters. Very few know the specific levers that actually control it. In this episode Steve kicks off a two-part series on the 8 levers of cash flow, starting with the 4 that drive profit. He walks through each one, why the order matters, and why the lever most owners reach for first is usually the one with the least upside. Part two covers the...
Know your numbers, fix your cash flow, and build a business that works for you. Schedule a free call with us. Most businesses are so busy chasing work that they never stop to ask whether they are competing in the right market in the first place. In this episode Steve digs into one of the four boxes in his strategy framework: market focus and position. He breaks down the three things you need to nail to get it right, your offer, your ideal customer, and your playing field, and why gettin...
Know your numbers, fix your cash flow, and build a business that works for you. Schedule a free call with us. Steve was in a wrestling class recently when the coach said something that stuck with him. Just do stuff that works. In this episode, he takes that idea into business and makes the case that most owners already know what works. They just keep getting pulled toward everything else. The new brand, the shiny tool, the flavor of the day. Meanwhile the real constraint sits there unso...
Know your numbers, fix your cash flow, and build a business that works for you. Start free with myColtivar. Most business owners think they have a strategy, but most of them do not... In this episode Steve gives you three quick ways to find out if your strategy is actually working, breaks down what strategy really means beyond the vision days and planning sessions, and walks through the framework he has spent decades developing and just put into a book. If your team cannot agree on what...
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