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Strut It: Bold Visibility through Instagram Marketing
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Strut It: Bold Visibility through Instagram Marketing

Author: Elizabeth Marberry

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Instagram is one of the biggest social platforms with over 1.3 billion users worldwide… So how do you, as an entrepreneur, grow your following, get more clients, and actually get SEEN in the crowded social media space?

You need to learn how to leverage Instagram to grow your business—without spending ONE DIME on paid ads— by creating content that resonates with your ideal clients. And I’m here to show you how. Welcome to Strut It, a podcast about creating bold and unapologetic visibility on social media!  I’m Elizabeth Marberry, your host and Instagram Marketing Coach. I help small business owners get SEEN on Instagram and monetize their offers so they can make more money doing their soul-led work.

Instagram can be a game changer for small business owners, but you have to have a strategy and show up with confidence to create content that gets you SEEN. Join me each week to learn how to Strut It on Instagram, grow your following, and get more clients. Head to elizabethmarberry.com/freebies to grab your free Monetize Your IG guide where you’ll learn 7 Simple and Proven Ways to *Finally* Make Money On Instagram.

114 Episodes
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AI isn’t the future - it’s happening right now, and it’s reshaping how we create, engage, and grow on Instagram. In this episode, I’m joined by Juan Galán, founder of AI Creator Academy, to discuss how AI can help you create content faster, automate engagement, and convert followers into customers. Juan has built multiple Instagram accounts into the tens of thousands using AI, and today, he’s sharing exactly how you can work smarter, not harder in 2025. What You’ll Learn in This Episode: [...
This is the final episode of our four-part mini-series on Instagram Marketing Trends for 2025 — and we’re ending with a big one: Trust and Transparency. Today, we’re talking about why these are essential for growth and how you can use them to build a loyal, engaged audience on Instagram. Plus, I’ll walk you through a simple exercise to help you implement these principles in your business. What You’ll Learn in This Episode: [00:00] Why Trust & Transparency Matter in 2025 – The shift ...
AI is here, and it’s revolutionizing how entrepreneurs approach Instagram marketing. In part three of my Instagram Marketing Trends for 2025 series, I’m sharing the tools and strategies that have completely changed how I plan, create, and refine my content. From generating content ideas to streamlining workflows, this episode is packed with actionable tips to help you leverage AI without losing your unique brand voice. Whether you’re a busy solopreneur or an entrepreneur ready to scale, this ...
If your Instagram engagement feels stagnant, it’s time to flip the script. I’m diving into a strategy that’s as simple as it is transformative: outbound engagement. This overlooked approach is about taking the initiative to connect with others, strengthen relationships, and create lasting impressions that convert viewers into loyal followers. I’ll show you how a few thoughtful comments can turn casual connections into clients and why being intentional in your interactions is essential t...
We’re starting the year with a bang, and I’m here to inspire you with a powerful personal story about how an Instagram DM helped me land one of my biggest PR moments yet—being featured in People Magazine! This episode is about dreaming big and making bold moves in your business. I’m breaking down the 3 strategies I swear by to stay consistent, refine my content, and attract the right followers who turn into clients. Whether you’re just starting out or ready to scale, this is the energy w...
Reflection is one of our most powerful tools as business owners—it’s how we uncover what’s working, what isn’t, and where we want to go next. In this episode, I’m walking you through a simple but transformative exercise to close out the year with clarity and confidence. Whether riding high on this year’s wins or feeling like you’re barely holding it together, this practice will help you realign, recharge, and step into 2025 feeling like the visionary entrepreneur you are. What You’l...
Feeling that end-of-year burnout creeping in? You’re not alone, and I’ve got your back. In today’s episode, I’m serving up two simple but powerful ideas for your Instagram strategy. First, we’re diving into Instagram’s newest feature, Trial Reels—what they are, how to use them, and why they might just change the way you create content. Then, we’re tackling something we all feel this time of year: exhaustion. I’m sharing three quick tips for taking a guilt-free pause, so you can recharge and s...
Are you tired of feeling stuck when it comes to selling on Instagram? I’m breaking down a simple, proven process to turn your followers into paying clients—without feeling sleazy or overwhelmed. You’ll learn how to create content that resonates, set up DM automation to streamline sales and nurture your audience every step of the way. Let’s simplify your sales strategy and get results! What You’ll Learn in This Episode: [02:27] The Sales Process You Need: A step-by-step system to turn fol...
If your Instagram content isn’t capturing your dreamboat client’s attention in the first three seconds, it’s not just failing—it’s invisible. But don’t panic! Today, I’m giving you the ultimate tool to change that: viral hooks. These little gems are your secret weapon for stopping the scroll, sparking curiosity, and driving engagement. Get ready, because I’m breaking it all down with actionable ideas you can swipe for your business and start using today!What You’ll Learn in This Episode:[01:1...
If you’re not creating Instagram Reels for your business yet, you’re leaving money—and clients—on the table. Do you feel Reels might be the secret sauce to growing your business, but you’re unsure where to start? This episode is for you! I’m breaking down why Reels should be central to your Instagram marketing strategy and sharing an easy-to-follow method to help you get started today.Plus, you’ll hear a real-life story about stepping out of my comfort zone during my biggest speaking engageme...
Are Instagram mistakes silently sabotaging your growth? If you're struggling to drive leads and sales on Instagram, this episode is your wake-up call. I’m breaking down the 10 most common Instagram mistakes I see business owners make (yes, I’ve made them too). From hashtag blunders to engagement fails, I’m giving you actionable tips to fix these errors fast and start growing your audience with ease.What You’ll Learn in This Episode:[06:21] Hashtags Done Right: Why hashtags still matter and ho...
Are you frustrated by low Instagram story views? Wondering how to make the most of your stories to boost engagement and drive results? You’re in the right place. I’m sharing a game-changing strategy that can multiply your Instagram story views by 10x—yes, really! Whether you’re gearing up for holiday promotions or simply want to build deeper connections with your audience, this tip will transform how you use stories.What You’ll Learn in This Episode:[00:00] The Power of Instagram Stories: Why...
Struggling to turn your holiday promotions into actual sales on Instagram? If Black Friday, Cyber Monday, or Small Business Saturday feels like a scramble every year, this episode will help you set up an effective, stress-free strategy that drives real results. I’ll show you how to engage your audience, leverage Instagram’s latest tools, and automate for sales success—all without overwhelming yourself. Ready to make this holiday season your best one yet? Let’s dive in!What You’ll Learn in Thi...
Have you ever felt like your brand’s missing something—but you can’t put your finger on what it is? Maybe you’ve got the logo, the colors, the website, but you’re still not standing out the way you’d hoped. Today, I’m excited to welcome Belle Rape, a branding expert with over two decades of experience, who helps entrepreneurs go beyond the surface of branding to create a truly magnetic identity.What You’ll Learn in This Episode:[00:00] The Power of Personal Branding:Belle shares insights into...
Carousels have always been a valuable way to engage followers, but with Instagram’s latest update, they’re an even bigger opportunity to reach new audiences. Plus, this format gives you the chance to be more creative and tell a story in a single post, making it a powerful tool in your Instagram strategy.What You’ll Learn in This Episode:[01:29] New Instagram Update: Carousels can now appear in the Reels tab when you add music, meaning more opportunities to get discovered by new audiences. I’l...
Are you drowning in the stress of trying to create Instagram content every single day? I’m breaking down my super simple, no-fluff, 5-step plan to help you map out 14 days of Instagram content in just 30 minutes. Yup, you heard that right—30 minutes!This plan will simplify your entire content creation process so you can stay consistent, engage your audience, and still have time to focus on what matters the most in your business and life.What You’ll Learn in This Episode:[00:00] Welcome! Why I...
I’m diving into a question I get asked all the time by business owners trying to grow on Instagram: “When is the best time to post?” But if you’re looking for a magic time that guarantees more engagement and followers, you’re asking the wrong question.What You’ll Learn in This Episode:[08:34] [The Real Deal on Posting Times] – I share insights from the 2024 Metricool study, including global trends on the best times and days to post, and explain why your own data matters more.[12:21] [Content ...
You see 120k combined account followers for my brands on social media. What you did not see is all of the mistakes I made along the way to get there. That's why I put together this super special episode for you where I'm teaching you seven reasons why you're struggling to grow your business on Instagram and how to fix each one.What You’ll Learn in This Episode:[04:58] The Balance Between Sales and Value: Why focusing too much on promotional content might be turning your audience off—and how t...
Are you struggling to get sales from your Instagram content? It might be because you’re focusing too much on promotional content and not enough on attracting your ideal clients! I’m breaking down the key differences between promotional content and attraction content, and why finding the right balance is the secret sauce to growing your audience and landing your dream clients. In this episode, you’ll learn:[00:25] Understanding Promotional Content vs. Attraction Content:Discover why...
How Would It Feel to Have a Sales Funnel Bringing in Clients on Autopilot?I’m pulling back the curtain on my exact multi-six-figure sales funnel that runs on autopilot. This system ensures that my content works for me 24/7, so I can step away from my business, knowing everything’s still in motion. Whether I’m on vacation, at yoga, or just stepping away from the hustle, this system has my back—and now, it’s time to set yours up too. In this episode, you’ll learn:[02:59] - The Power of You...
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