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Success Stories with Marshall Atkinson
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Success Stories with Marshall Atkinson

Author: Marshall Atkinson

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Success Stories is a podcast that is focused on the decorated apparel and promotional marketing industry. We highlight successful companies and people in these industries. What are they doing? How can you learn from them? Hearing their stories of success, you can apply those same ideas to your business situation and have success too.
108 Episodes
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If you were in the deco network ecosphere, you're probably well aware of Zach Dewhurst; he's everywhere with that software. But did you know that he also runs his own decorated apparel company and has roots that go back years? In this episode of Success Stories, we'll focus on that. We'll explore his background as a decorator and entrepreneur and chat about how he sees things as his presence is global. So get ready!
On today's Success Stories podcast, we'll chat with several Draw the Line Tees members. This nNew Jersey-based company is a Christian faith, biblically based company that is creating something unique and original with its approach to business. Owner Tracy Smith and her team Jahfar Gaines, Teona Pagan, and Zabaidah Gaines will share how they use live activations, fashion shows, and other ideas to celebrate their faith and build a business.
In today's success stories podcast, we're going to explore the concept of wanting to do more to be better and not to be satisfied with the status quo. Who better to discuss this topic than Atlanta-based McKenzie Brackett. He's been in the decorated apparel game since 2015 and has always strived to get better and do more. He runs his shop The Shirt Company of America that way, but has recently entered the shop software game with DecoGro. On today's show, we'll peel back the layer...
On today's Success Stories podcast, you are in for a fantastic treat. Nicole Pape with Embellishr is going to join the show. Ang guess what -- she's the real deal folks! With a background in operations and running a shop, she knows what works and what doesn't. That led to an opportunity in equipment sales with ROQ US which also led to her branching off into her own company. If you haven't met Nicole yet, get ready to have your doors blown off. If you've known Nicole, you already know what I...
If there's one person who is quietly churning out amazing entrepreneurial ideas to help people in the decorate apparel and promotional marketing spaces, it is our guest today, Tony Wavering. Tony is fantastic at gathering information, analyzing the situation, and then building something that capitalizes on an opportunity to help and serve others to make their work smoother. He is absolutely not afraid to put in the work and get the best people to help him along the way. On today...
Do you need more sales? Is your marketing not up to stuff to generate interest in leads? If that sounds familiar, then today's Success Stories guest Bill Petrie with Brandivate will be just the ticket. For years, Bill has been actively helping companies succeed in educating the promotional products industry with his blend of humor, unique perspective and clarity of thought. He is one of the industry's leading sales thought leaders. This episode is one you're going to recommend t...
Many people talk about growing their business into success, but on today's Success Stories podcast, we'll talk to a young entrepreneur who is doing that literally. Zeke Chapman owns Magnolia Loom, a completely vertical operated apparel business in Georgia. This company is unlike any other you may have heard of. It sources the cotton from local farmers, mills the fibers, spins it into yarn, creates the shirts, dyes the garments, and then ultimately prints the shirts. How does tha...
100 episodes, we've hit our bingo card milestone! And with this episode, you are in for a real treat. So Jason Peters, with S&S Activewear, is on the show today to chat about his career and also thoughts regarding the industry. Jason's been around the block, and he's been in the industry for over 25 years, holding various production leadership and consulting roles. Currently, he's the manager of the Embellishment Solutions team at S&S. So what does that mean? What...
It's time for another episode of success stories today. We're thrilled to have Charlie and Nathan Belz with us, and they're not just any couple, they're the dynamic duo behind Impress Designs in Carrollton, Texas, with a sprawling, 90,000 square foot facility, they've taken the decorated apparel world by storm! Join us today as we dive into their story from the family legacy to the innovative spirit that drives their business, you're not going to want to miss this one.
On today success stories podcast, we'll discuss the world of headwear with Ty Kain of Crafted MFG in Denver. Ty is an expert on headwear trends and decoration styles. So if this is your jam, you're going to want to perk up and tune in embroidery, PVC patches, DTF -- he's done it all since 2016 and we're going to talk sales, decoration techniques, and, of course, tons of other stuff.
How is your sustainability program? Well, we all talk about the three R's: reduce, reuse and recycle. One apparel decorator has expanded that mantra to new heights. I'm talking about Alex Eaves with Stay Vocal. His company is a Green America certified reuse apparel brand. Stay vocal uses apparel, and creates new products for its apparel line. And we'll learn more about what Alex is doing with his company, and how you can maybe rethink ways you can incorporate new sustainable ideas int...
Many people in this industry dream of building something special. On today's Success Stories podcast, we'll chat with James Bowens with Print Villains in Booneville, Mississippi about just that. James has been in the industry for a bit and has started sold and started over with a few businesses. And today we're gonna chat about inspiration sales, the importance of getting great employees, and much more. So if you're building something along those same lines, this is one episode ...
They say it takes one to know one. Well, we'll prove that theory today as JJ McCampbell is our guest on the Success Stories podcast! JJ has been helping shops with their artwork, separations and screen printing for decades, and has quite a number of shops go to person for any type of separation. On today's show, we'll chat about art, dialing in processes, and maybe even some future stuff, too. So stay tuned for a great show that you don't want to miss!
Sometimes you bump into people on the same wavelength as you. Today on the Success Stories podcast, we'll chat with Christie Shellenberger and Jeremy Ray, with Rock Hill Screenprinting in Rock Hill, South Carolina. Rock Hill Screenprinting is the sustainability minded shop, and Christie and Jeremy have a great industry podcast called Last Call for Plastisol. We'll get into both of those topics and more on this episode. So get ready to have fun discussing exciting things with these two...
It's easy to say that sales are the lifeblood of any company. Without a steady stream of sales and new customers, most businesses will wither and die. On today's Success Stories podcast, we'll head deep into the often turbulent sales waters with one of the best - John Morris, Vice President of Branded Demand Marketing for Total Technology Solutions Group. John has staked an industry reputation that's hard to beat, and has over 25 years of leading and winning in the sales game. So buck...
There could be a few twists and turns on the road success. On today's Success Stories podcast, we'll chat with Jeremy Parker with Swag Space, who has dreamed up develop sold and started over a few times with his businesses? How do you launch a company, good sales, hire the best people learn from your mistakes. Jeremy will guide us through those questions and more based on his career on this episode of Success Stories. This is one you're gonna want to listen to probably a second...
Are you ready to get down and dirty and dig into the real things that you need to be thinking about when it comes to marketing your business? If that's true, then today is your lucky day as we have none other than Jay Busselle the self proclaimed "Taco King" and marketing champion for the industry. As the Marketing Director for Equipment Zone, he is a treasure trove of great ideas, and excitement in ways to get your brand to resonate with your ideal customers. So buckle up butte...
One of the things that I've always enjoyed is talking about art with our other artists. On today's Success Stories podcast, we'll wade forehead deep into some tasty art ways with my friend Jon Anderson with XLNT 3D Art. Jon has been designing amazing t-shirts for years and now, he applies his craft to something completely different: courtroom graphics for trials. So, t-shirts, courtroom exhibits, it's all a design project for Jon! It's gonna be a great show as we'll discuss desi...
It's rock star day at the Success Stories Podcast! Today, you will be lucky enough to hear all about Johanna Gottlieb, the powerhouse sales force, who lives in the windy city of Chicago. She has been a staple in the promotional products industry for a long time, and is a force multiplier for any organization she touches. On today's show, we'll learn about Joe's journey, her thoughts on education, selling and maybe even how to do things differently to stand out. So buckle up buttercup,...
If you've read any business books in the past few years, you'll know that a lot of them advise you to do things differently. Well, our guest today on the Success Stories podcast not only does things his own way, he authored a book to outline what he believes in, and why it should resonate with you, too. Of course, I'm talking about Ryan Schraffenberger with Promotions Guy! On today's show, we'll find out what it's like to be in a sales nomad. Focus on sustainability first, and t...
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