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Sweat Success is the podcast for gym and fitness business owners who want to grow their businesses and achieve success.Join us every week as we provide valuable and actionable steps for solving pressing problems and addressing real-life issues in live-recorded episodes.
Our host works with listeners and guests to provide clarity on what needs to be done to grow their fitness businesses, and in the rare case that we cannot provide the necessary strategies, tactics, or analysis, we bring in experts from our network to help solve the problem.
With extensive experience in the industry, our host shares valuable lessons and experiences to help listeners achieve their goals. Tune in to Sweat Success for inspiration, guidance, and the tools you need to succeed in the gym and fitness industry.
Podcast Sponsored by Buzops https://buzops.com/
103 Episodes
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If your gym feels flat, this is your reset button. In this episode of Sweat Success, Michael sits down with Jarrod Saracco “The Health Club Doctor”, a 30-year fitness veteran who’s helped gyms around the world revive their culture, rebuild their teams, and reignite growth. Jared has done it all: from wiping down equipment at 16 to managing major health club operations, training celebrities, and now consulting gym owners who feel like their business is flatlining. Together, they dive deep into...
Sick of gimmicky “drawn from a hat” texts and Starbucks gift-card blasts? Your audience is too. In this episode, Michael breaks down the LEADS Method: a human, no-BS reactivation system that’s driven 60 - 70% reply rates, closed 17 clients from a dormant list, and added $52K in ARR in days…without sounding like a robot. What you’ll learn: Why automation fatigue is killing your reactivation campaignsThe LEADS MethodThe exact “perks” message to start real conversations (copy/paste)How to segmen...
Are your ads showing great results but your gym business is still struggling? You're not alone. In this episode of Sweat Success, we sit down with advertising measurement expert Jeff Greenfield to expose the truth behind misleading metrics and reveal the proven gym marketing strategy that actually drives real gym growth. You’ll learn a bunch of strategies and ideas to grow your gym organically and with advertising, to start getting real results and drive more revenue to your pocket. Whether y...
Can Alzheimer’s disease be reversed or at least significantly improved? In this powerful interview, Dr. Heather Sandison, a leading expert in dementia prevention and the author of Reversing Alzheimer’s, shares what she’s learned helping patients dramatically improve memory, regain function, and slow cognitive decline. You’ll learn: -How to reverse early Alzheimer’s symptoms? -The real causes of Alzheimer’s disease -How to prevent Alzheimer’s disease -How toxins, insulin resistance, and stress...
What if everything you thought you knew about weight, fat, and heart health was wrong? Join us as we sit down with world-renowned cardiologist Dr. Carl Chip Lavie, author of The Obesity Paradox, to explore why fitness may be a stronger predictor of health than weight itself. From the surprising data behind VO2 Max and body fat to the hidden dangers of sitting too long, this conversation will challenge conventional wisdom and give you science-backed strategies to live longer, healthier, and st...
Are you tired of wondering why your gym isn’t growing or why so many fitness businesses fail before they ever reach their true potential? In this powerful episode, we dive deep with Mike Arce into what really separates struggling gym owners from the ones running 7-figure fitness businesses. From marketing tactics to leadership principles, this conversation is fully packed with actionable insights every fitness entrepreneur should hear!!!! Whether you’re a gym owner, studio operator, or ambiti...
What if your gym could offer faster results, better recovery, and generate higher retention, all in one 30-minute session? In this episode of Sweat Success, we dive deep with Stephen Smith, founder and CEO of HOTWORX, the revolutionary infrared fitness studio franchise that’s disrupting the wellness industry. From the ashes of the tanning salon era to nearly 800 HOTWORX locations and counting, Stephen shares the wild backstory of how a conversation over rum in Jamaica led to one of the fastes...
Struggling with retention? Feeling like your gym loses members faster than it gains them? You're not alone. In this episode of Sweat Success, we dive deep with Alan and Nick from Grow Solutions! two entrepreneurs building next-gen AI systems designed specifically for smart gyms. Whether you're running a small gym, CrossFit box, a boutique studio, or a large commercial gym, this episode will open your eyes to how AI for gyms is reshaping everything from member engagement to churn preventio...
Is whey protein safe? How much protein is actually effective and how much is too much? In this episode of Sweat Success, Dr. Jose Antonio, PhD, founder of the International Society of Sports Nutrition (ISSN), sits down with host Michael Benso to break down the science behind protein intake, whey protein side effects, supplement myths, and the future of sports nutrition. We explore what the research actually says about whey protein and whether it’s the best option for muscle growth and recover...
Is creatine safe? Does it just make you bloated? Is it only for bodybuilders? You’ve heard the rumors, now it’s time to hear the truth from the world’s leading expert on creatine. In this powerful episode of Sweat Success, we sit down with Dr. Richard Kreider, a pioneer in creatine research with over 1,000 published studies and decades of experience shaping sports science. He unpacks the real science behind creatine: its proven benefits for muscle growth, brain health, injury prevention, hear...
What if the gym you built in your bedroom to help your autistic son became a global franchise changing lives in 8 countries? In this powerful episode of Sweat Success, we sit down with Dina Kimmel, founder and CEO of We Rock the Spectrum, to uncover how her mission to create a safe, inclusive play space for her son turned into a worldwide network of sensory gyms for all children. Whether you're a parent, gym owner, entrepreneur, or franchise seeker, this episode is filled with raw inspiration...
Welcome to this incredible episode, where we break down why selling is actually an act of service! and how avoiding sales might be stopping the very people who need your help the most. Learn why so many gym owners struggle with sales, the mindset shift that will transform your business, and how to create a system that turns conversations into committed members without high-pressure tactics. ✨ Whether you own a boutique fitness studio, a big box gym, or you’re starting your fitness busines...
🚨 In this episode we sit down with Tom Lebarre, a gym owner who built something most fitness entrepreneurs only dream of… a profitable, automated, and 100% remote gym business. What started as a side hustle turned into a smart, scalable model that runs almost entirely without him. Tom reveals how he turned chaos into control, overcame burnout, and implemented systems that gave him his time and freedom back. 🔥 Whether you're a gym owner, fitness entrepreneur, or small business operator looking...
📈 How do you build a profitable gym that actually runs like a business and not just a passion project? In this episode of Sweat Success, Joe Riggio of Varsity House shares exactly how he built multiple high-performing studios, pays his coaches six figures, and avoids the money traps most gym owners fall into. From rent strategy to pre-sale marketing, staffing, and scaling, Joe drops real numbers, real systems, and no-BS advice. If you’re trying to grow your gym without burning out or goin...
What if you could turn your gym’s underused space into a profit machine without franchise fees, rebranding, or crazy overhead? In this episode, we sit down with Jeff and Jacqueline from Tribe Team Training, the powerhouse duo leading the charge in small group training solutions. Unlike F45, OrangeTheory, or other high-cost franchise models, Tribe offers a plug-and-play program that gym owners can seamlessly integrate into their existing setup, boosting revenue, retention, and community with...
In this episode, I sit down with Andy, a gym owner who scaled from one Anytime Fitness location to over 100+ clubs across the country. We’re talking real growth, real headaches, and real lessons that gym owners NEED to hear. If you’ve ever felt stuck at 1 or 2 locations, or you’re thinking about opening another gym, this episode is going to hit hard. Andy breaks down what really changes when you scale: your systems, your mindset, and most importantly, your willingness to let go of control. ⏰T...
Most gym owners struggle with marketing, sales, and consistent growth. They rely on outdated strategies like "bring a friend" days, referrals, and organic outreach, but those aren’t enough anymore. 🚨 In this episode, we break down why most gyms fail and what successful gym owners do differently. 📌 Here’s What You’ll Learn: ✅ Why your gym isn’t growing (and how to fix it) ✅ Why referral marketing is NOT a real strategy ✅ The #1 mistake gym owners make with sales (and how to fix it) ✅ The truth...
If you feel like you're stuck in a cycle of chasing leads, struggling with retention, and never really scaling your gym business, this episode is for you. WHY? because we dive deep into the REAL reasons gyms fail to grow (and it’s NOT just about getting more leads!) 🔥 This episode is packed with hard-hitting insights and real talk from Randy Angsten and Buzops Co Founder Michael Benso, who have helped countless gym owners break free from the grind and build highly profitable, scalable busines...
The fitness industry is changing fast, and if you're a gym owner, trainer, or fitness entrepreneur, you need to know where it’s headed. In this episode of Sweat Success, we break down the new fitness boom and how strength training is dominating over cardio. 👉 Key topics covered: ✅ The rise of strength training & why gyms are investing less in cardio ✅ How fitness trends in 2025 are shaping gym design & equipment purchases ✅ Social media’s impact on gym layouts—why TikTok-friendly gyms...
In this episode of Sweat Success Podcast, we had the honor to sit down with DJ Myers, owner of a thriving gym in Erie, Pennsylvania, and the leader of the "Make Erie Healthy Again" movement. DJ shares how he transformed his gym by shifting focus from transactions to community impact, and how other gym owners can do the same to grow their businesses, retain more members, and make a lasting difference in their cities. ⏰TIME STAMPS: 0:02:00 Erie Fitness Academy - What is it? 0:04:00 How do you g...
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