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TIQUE Talks

TIQUE Talks
Author: Robin Bradley and Jennifer Jacob
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Description
Welcome to TIQUE Talks Podcast - a live-workshop style travel business podcast packed with actionable step-by-step tips that are helping hundreds of travel advisors redefine success, grow their bottom line, and find balance in their business. Join us, Florida-based business partners Robin Bradley and Jennifer Jacob, for value-packed, hilarious conversations and impactful interviews with other industry leaders.
With every episode, our mission is to empower you with information, expand what you think is possible for your travel business, and hopefully make you laugh along the way! We are honest, open, and above all, human. We are committed to learning right alongside of you so that we can all find more balance, joy, and peace while pursuing those big, scary business goals.
Whether you are brand new to the industry, have a side-hustle, or you are growing a travel booking empire, this is the show for you.
Join us for new episodes every Tuesday!
158 Episodes
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Think your business isn’t “sellable”? Think again! Shay Bacani, founder of Centura Financial, joins Robin and Jennifer to discuss what it really means to build a business that can operate (and even sell) without you. She shares how to stop playing small, why profit is the number that actually matters, and how to turn your lifestyle business into a true asset. From knowing your numbers to hiring top-down and documenting everything, Shay makes the intimidating side of money and valuations feel surprisingly doable. Hit play to get your financial wake-up call and start treating your business like the valuable asset it is!
About Shay Bacani:
Shay is the founder of Centure Financial and a Certified Financial Planner who helps entrepreneurs turn lifestyle businesses into true assets. She believes every business owner should understand their numbers and how those numbers drive scalability, sustainability, and long-term valuation. With a passion for education, Shay translates complex financial concepts into actionable strategies that empower her clients to build wealth and make confident decisions. Her approachable yet strategic style has made her a trusted guide for business leaders who want to align day-to-day operations with long-term growth.
centurefinancial.com/meet-founder
Today we will cover:
(03:20) Meet Shay
(05:50) What it means for a business to be “sellable”
(11:45) The financial foundations that make or break your valuation
(24:30) Why business is moving back to community and transparency
(32:00) Hiring top-down; why a fractional C-suite can change everything
(36:25) What metrics to track as you scale to multi-six figures and beyond
(46:45) Understanding valuations and how investors really price your company
(50:40) The inner work of building a business that lasts
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How do you go from “I want to hit $2 million” to actually doing it? This week’s Hot Take comes from Winnie, who asked: “I would love to hear more about setting financial goals for 2026, and specifically how to ask for the referral from past clients in the most polite way. It's one thing to say my gross revenue should be over $2 million, but how do you proactively go after that business?”
Jennifer and Robin break it all down across referrals, financial goals, marketing, and metrics. You’ll learn how to identify your highest-value clients, ask for referrals that don’t feel awkward, and build repeatable systems that turn great service into sustainable growth. They also share why your next revenue leap depends more on conversion rates and client experience than chasing followers, and how SEO, email marketing, and even AI can help you land your next client. If you’re ready to break through your current ceiling and scale smarter in 2026, this one’s a must listen!
THE ROUTE TO RESULTS WORKSHOP
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November 11th & 12th | Register HERE!
Purchase the ClickUp Business Hub Template
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Do group bookings make your head spin? Let’s fix that! Ateet Ahuja, founder of Indian Destination Wedding, joins Jennifer to unpack the difference between group contracts and flex groups, how to choose the right route for your clients, and what it takes to manage large scale destination events with confidence. Ateet shares his journey from corporate life at Dell to planning luxury Indian weddings around the world and why niching down didn’t limit his business, it exploded it. Together, they discuss what to look for in fair attrition and cancellation terms, how to set client expectations, and how to avoid the pitfalls that trip up so many advisors. Tune in and finally feel confident saying, “I’ve got this,” the next time a group inquiry lands in your inbox!
About Ateet Ajuha:
Ateet and his team have been at the forefront of planning culturally diverse destination weddings since the mid-1990s. As a recognized expert in South Asian weddings, he brings a profound understanding of the cultural nuances that define these vibrant and meaningful celebrations. His expertise encompasses every aspect of the event—from traditional cuisine and attire to music and customs—ensuring each wedding is both authentic and memorable. Ateet is also highly skilled in contract negotiation and vendor relations, having built strong partnerships with leading all-inclusive resort brands and top-tier vendors specializing in South Asian weddings.
indiandestinationwedding.com
Today we will cover:
(02:35) Finding your niche and why narrowing your focus can actually scale your business
(05:40) Group contracts vs. flex groups: what’s the real difference?
(13:20) Attrition, cancellation terms, and how to protect your clients
(18:35) The legal side of group contracts; what to watch for
(21:30) Systems, workflows, and the tech stack behind seamless group management
(27:15) Hiring support and scaling your business without losing quality
(32:45) The math behind group attendance and managing client expectations
Download The Simple Fee Calculator: http://tiquehq.com/fee-calculator?utm_source=Podcast+Episode+158&utm_medium=Podcast+Shownotes&utm_campaign=Simple+Fee+Calculator
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Thanks to Our Tique Talks Sponsors:
Moxie & Fourth - Register Now for Route To Results
Cozy Earth - Use code COZYTIQUE for 20% off
In the Niche community, a member recently asked how to prepare for ILTM, and it sparked a bigger conversation: how do you really prepare for trade shows, and which ones are actually worth it? This week’s Hot Take dives into all things trade shows and how to make the most of them. Robin and Jennifer discuss why niche-specific events often bring the best ROI, how ego and confidence both play a role in attending, and why you should align shows with your true business focus. From prep tips like reviewing supplier lists and packing smart, to etiquette advice on punctuality and professionalism, this episode is a must-listen for any advisor gearing up for an industry event.
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Purchase the ClickUp Business Hub Template: an all-in-one digital workspace built specifically for travel advisors to organize and streamline the backend of their business. Watch the product preview HERE!
Have you ever come home from a trade show with a stack of business cards and no idea what to do with them? Kristen Heitman, luxury travel advisor and one of Tique’s OG clients, joins this episode to discuss all things ClickUp, including her thoughts on The ClickUp Business Hub Template. Kristen walks through how she built a central hub for her supplier relationships (complete with commission details, meeting notes, and rep connections) so she can easily find the right contact when she needs them. She also shares how this system goes beyond contacts to track leads, forecast revenue, and even automate testimonial-driven marketing. If you’ve ever wasted time digging through emails or spreadsheets trying to remember who reps that perfect hotel, this episode will show you how to build a streamlined system that saves clicks, keeps you organized, and helps you grow your business with confidence!
About Kristen Heitman:
Kristen is a Luxury Travel Advisor with Steuber Travel Group and is based in Atlanta, Georgia. After spending over a decade as an epidemiologist at the CDC, where her work focused on building surveillance systems for infectious diseases and data analysis, Kristen made the bold decision to leave her government career in August 2023 to pursue luxury travel planning full-time. Her natural curiosity and love of discovery, once applied to solving public health mysteries, now guides her in uncovering the world's most enchanting destinations and exclusive experiences. Kristen specializes in approachable luxury experiences for successful, detail-oriented professionals, crafting bespoke itineraries that feel effortlessly elegant yet thoughtfully curated. Her background has given her an exceptional eye for finding those special, hidden moments that transform a beautiful trip into an unforgettable journey. When she's not designing extraordinary escapes, Kristen enjoys spending time with her husband, two sons, and two Whippets in Atlanta.
Today we will cover:
(02:30) Kristen’s journey from epidemiologist to travel advisor
(06:10) Why advisors need ClickUp; going beyond CRM and itinerary software
(10:15) Tracking leads, referrals, and repeat clients with ClickUp dashboards
(16:45) Using AI and automation to streamline business operations
(22:45) CRM vs. ClickUp; understanding the role of each tool
(28:20) Cybersecurity for advisors; protecting client data, avoiding public Wi-Fi risks, and using safe passwords
(34:50) How to customize ClickUp for travel agencies without getting overwhelmed
(41:20) Building a ClickUp Business Hub; why investing time boosts efficiency, client experience, and profitability
Connect with Sarah at HeySwillsy for Custom ClickUp Setup
Listen to Episode 150: What Every Advisor Needs To Know About Protecting Client Data with Kacie Darden
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Thanks to Our Tique Talks Sponsors:
Moxie & Fourth - Grab The DIY Demo Bundle HERE
Cozy Earth - Use code COZYTIQUE for 20% off
The line between serving your clients and sacrificing yourself can get blurry fast. In this Hot Take, Jennifer and Robin dig into a challenge almost every advisor faces: setting boundaries and avoiding burnout. From overstuffed inboxes to client requests at all hours, it’s easy to lose control of your time and energy when you’re trying to grow a business. They share the hard-won lessons and strategies that help advisors protect their sanity, create healthier client relationships, and build a business that actually supports the life they want. Whether you’ve been feeling stretched thin or just want to get ahead of the overwhelm, this conversation will give you the confidence to start drawing the line where it matters most.
Resources Mentioned:
Building Your Business With Boundaries
Profitable Proposals Masterclass
Seven Figure Sales
Agency Expansion Academy
Tique’s Social Media Templates
Tonic’s Canva Templates (use code TIQUESENTME for 15% off your purchase)
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Paige Griffith, small business attorney and founder of The Legal Paige, is back! This time she’s tackling the hot topic of AI in the travel industry and discussing what's legally safe vs. what could flat-out land you in hot water if you’re not careful. You’ll hear how the FTC and U.S. Copyright Office are already cracking down on AI generated content, and the key disclaimers and contract clauses that actually protect your business when AI shows up in proposals, itineraries, or marketing. Paige also shares why ChatGPT contracts are a recipe for disaster, how one careless copy-paste could put client confidentiality at risk, and the ethical line between using AI as an efficiency tool or passing it off as your own expertise. AI isn’t going anywhere, so hit play and make sure it’s helping your business, not putting it at risk.
About Paige Griffith:
Paige is the Founder & CEO of The Legal Paige; Small Business Attorney & Advocate. Paige is a dedicated attorney and entrepreneur, passionately committed to empowering small business owners—especially creatives—with the legal tools and knowledge they need to build sustainable, legitimate, and peace-of-mind businesses. She founded The Legal Paige in 2018 after balancing law school with running a photography business, recognizing firsthand the legal uncertainties creative professionals often face. With more than nine years of legal practice, Paige has built The Legal Paige into a leading legal education platform and contract template shop serving thousands of clients. Paige’s approach combines legal expertise with accessibility. She is known for breaking down complex legal topics into clear, digestible advice through her blog, podcast, YouTube channel, and speaking engagements. She’s deeply invested in helping business owners not just avoid risk, but actually feel confident about their legal choices.
thelegalpaige.com
Today we will cover:
(05:25) Legal red flags: transparency, accuracy, and what the Copyright Office has already ruled
(07:55) FTC guidelines and why advisors need to disclose AI use
(13:10) Confidentiality concerns; why you should never paste client data into AI tools
(20:15) Contracts & agreements; why AI generated contracts are generic, risky, and often unenforceable
(28:20) AI in day-to-day client communications: emails, proposals, and when disclaimers matter
(32:45) Copyright issues with AI generated copy and images
(36:30) How AI is changing the way we think
(44:50) Using AI as a helper vs. charging premium fees for AI generated work
(46:30) How to raise prices ethically while using AI
(52:10) Tiered packages, pick-your-brain sessions, and using AI for entry level offers
Contracts for Travel Advisors: https://thelegalpaige.com/collections/industry-travel-advisor?aff=143&utm_source=Podcast+Episode+152&utm_medium=Podcast+Shownotes&utm_campaign=Legal+Paige+Link
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Consumer gift spending is dropping this holiday season…but travel spending is rising. That means your clients are ready to swap sweaters for plane tickets, and you need to know how to position yourself to capture it. In this Hot Take, Jennifer and Robin share why leading with discounts won’t cut it in today’s economy and how the smartest advisors will win by marketing the feeling of travel (think cozy holiday rituals, aspirational experiences, and stress-free memories clients can instantly picture themselves in). Learn how to position travel as the ultimate gift, reduce client overwhelm with done-for-them holiday planning, and secure more bookings before Cyber Monday hits. Press play and turn this holiday season into your biggest revenue driver yet!
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TIQUE’S BIRTHDAY SALE IS LIVE!
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One hacked email could cost your business six figures (seriously!). Kacie Darden of Blue Pineapple Travel joins this episode to talk about cybersecurity in a way that actually makes sense for advisors. She explains why PCI compliance is a must, why investing in a paid VPN is worth every penny, and how cybersecurity insurance could be the thing that saves your business from a financial nightmare. She also shares tips on building stronger passwords, spotting phishing scams, and putting simple processes in place to protect your clients and your reputation. If the word “cybersecurity” usually makes your eyes glaze over, don’t worry, this conversation will change that. Tune in for relatable advice and easy steps you can put into action right away!
About Kacie Darden:
Kacie is an avid traveler and the passionate owner of her Marietta-based travel agency. With journeys to more than 60 countries across six continents (and Australia next on the list!), her love of exploration fuels everything she does. Whether she’s discovering a brand-new destination or finding fresh perspectives in a familiar place, Kacie brings that same curiosity and expertise to the experiences she curates for her clients. She loves sharing the world with her husband, identical twin boys, and extended family and friends — proving that travel is as much about connection as it is about adventure. With her blend of industry experience, personal passion, and sharp business insight, Kacie transforms travel dreams into memories that last a lifetime.
bluepineappletravel.com
Today we will cover:
(02:30) Meet Kacie: from ecologist to travel agency owner
(05:20) Blue Pineapple Travel’s 2.0 brick-and-mortar office
(08:00) Why cybersecurity matters for every advisor
(15:30) Understanding PCI compliance and VPNs
(21:45) Cybersecurity insurance
(32:00) Creating strong passwords; password manager recommendations
(37:00) How to recognize phishing scams before it’s too late
Download the Sales Call Quide: http://tiquehq.com/sales-call?utm_source=Podcast+Episode+148&utm_medium=Podcast+Episode+148&utm_campaign=Sales+Call+Scripts
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Thanks to Our Tique Talks Sponsors:
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This week’s Hot Take comes from Niche member Megan, who’s debating a big agency growth move: bring on independent contractors or hire employees? Jennifer and Robin discuss the different aspects of both options starting from clarifying your long-term vision and navigating the legal/financial fine print to tackling the very real emotional side of building a team. You’ll hear strategies for protecting your brand, lightening your workload, and scaling smart (with some bonus insights from Agency Expansion Academy). Tune in to get the clarity you need for making the best decision for your business!
AGENCY EXPANSION ACADEMY - your complete, self-paced blueprint for building a dream team of pros, streamlining your operations, and unlocking the kind of growth that feels effortless and sustainable.
JOIN THE NICHE COMMUNITY - an interactive membership for travel advisors wanting the community, education, & support to grow their business!
Previous Episodes Mentioned:
#41. What We'd Do Today If We Started Our Travel Business Over (Part 1)
#42. What We'd Do Today If We Started Our Travel Business Over (Part 2)
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Mark Your Calendars for TIQUE’S BIRTHDAY SALE!
Sept. 22nd-26th | Get 15% Off!
Boutique hotels may look effortless on the outside, but behind the scenes they run on strategy, teamwork, and a relentless eye for detail. In this episode, Jennifer chats with Candice Berger, Director of Marketing at Voile D’or, who represents two of the industry’s remarkable hidden gems: Maison Hudson in New York and Maison Vi Laroi in Paris. Candice pulls back the curtain on what it truly takes to wow guests: from personalizing every stay and safeguarding client confidentiality to the nonstop hustle most people never see. You’ll learn why crystal-clear communication between advisors and hoteliers matters, how honesty sets the tone for unforgettable experiences, and why heartfelt service always beats cookie-cutter luxury. If you’ve ever wanted an insider’s look at how hotels craft stays that turn into stories, this episode has the secrets!
About Candice Berger:
Candice, a Taurus from the French Riviera, is based in Cannes and has spent the past 20 years in luxury hospitality crafting experiences where the smallest detail creates the biggest memory. Guided by her motto, “good is never enough,” she brings both passion and precision to everything she does. A proud mother to her two-and-a-half-year-old son, Andreas, and caretaker of a 14-year-old pug who still rules the house, Candice thrives on obsessing over details, thinking outside the box, and transforming stays into stories that guests take home. Today, she shares how teamwork and a creative mindset shape truly unforgettable moments.
Today we will cover:
(02:15) Candice’s journey Into luxury hospitality
(06:10) The dynamic world of boutique hotels and luxury travel
(08:40) Personalizing guest experiences for lasting memories
(13:55) Why travel advisors are essential partners for hoteliers
(21:45) Redefining VIP service: treating every guest like a VIP
(25:50) Creative approaches to tailored guest stays
(32:55) The hidden labor and “good war” behind flawless hospitality
(37:50) Service recovery: turning challenges into loyalty-building moments
(43:45) Post-stay connections and guest reflections
Download the Sales Call Quide: http://tiquehq.com/sales-call?utm_source=Podcast+Episode+148&utm_medium=Podcast+Episode+148&utm_campaign=Sales+Call+Scripts
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Thanks to Our Tique Talks Sponsors:
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This week’s Hot Take answers a big question from Niche member Simone: how do you actually build a book of business as a travel advisor? Jennifer and Robin spill their best tips for finding your ideal audience, creating content that grabs attention, and showing up on social media where your potential clients already hang out. You’ll learn why leading with value builds leads, how clear messaging makes your brand unforgettable, and why consistency is your secret weapon. They also give their thoughts on creating smart partnerships, learning from others in the industry, and the referral power of happy clients. If you’ve been wondering how to turn conversations into clients and momentum into real growth, this Hot Take is packed with ideas you’ll want to steal!
JOIN THE NICHE COMMUNITY - an interactive membership for travel advisors wanting the community, education, & support to grow their business!
Previous Episodes Mentioned:
#130. How To Convert Your Social Media Followers To Loyal Clients with Katie Brown
#87. How Your Brand Impacts Client Quality with Gray Ellender
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Get ready for a fun and inspiring conversation with Lauren Quirk, Founder of Travel With Character®! Lauren is proof that theme park travel can be just as chic, seamless, and story-driven as a luxury FIT trip. From hand-picking resorts and tickets to crafting VIP tours and personalized itineraries, she and her team sprinkle creativity, precision, and a little magic into every detail. With her bubbly personality and entertainment background, Lauren shares how she went from Broadway stages to building a thriving agency. She talks about why she recently transitioned from independent contractors to an employee model, why charging planning fees is a must, and how she blends personality-packed social media with polished systems to create unforgettable client experiences. Ready to see theme park travel in a whole new light? This episode is packed with ideas, laughs, and a dose of Lauren’s contagious enthusiasm.
About Lauren Quirk:
Lauren is the Founder of Travel With Character®, a backstage production team for designing luxury family vacations. Over the past six years she has assembled a small team of creative women who guide today's discerning travelers who value personalized and attentive service over DIY booking methods. Lauren's education and background are in the performing arts, with a history on the off-Broadway stages of New York, and LA productions like "Grease Live! On Fox", and Comedy Central sketches. She now translates this creativity and storytelling into her travel business, crafting unique experiences for every client, helping them to embrace their own "main character energy." Lauren's innovative approach to travel industry marketing has not gone unnoticed. She has been a Travel Weekly Gold Magellan award recipient and a finalist in TravelAge West's Trendsetter Awards, celebrating her social media content. Her unique marketing signature includes creating comedic musical pieces related to travel, engaging audiences and inviting them into a world of exploration and enjoyment.
@travelwithcharacter
travelwithcharacter.com
Today we will cover:
(03:00) The story behind Travel With Character® and Lauren’s journey from Broadway to travel
(06:45) Why Lauren transitioned from independent contractors to employees for stronger brand consistency
(12:20) Best tools and software for planning Disney and theme park vacations
(18:45) Charging planning fees and demonstrating the value of professional expertise
(23:35) Offering concierge-level Disney services including Lightning Lanes and dining reservations
(28:35) Streamlining workflows to deliver a polished and seamless client experience
(31:45) How to collect client testimonials and Google reviews that build trust
(41:05) Expanding from theme park travel to international destinations
(44:50) Creating engaging social media content with musical parodies for marketing
(47:15) Lauren’s top advice for travel advisors: confidence, systems, and preparation
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Thanks to Our Tique Talks Sponsors:
Moxie & Fourth - Get $30 off the List Launch Kit with code PODCAST
“Luxury” has officially become the most overused word in travel, and in this Hot Take, Robin and Jennifer are calling it out. They break down the Virtuoso 2025 Luxe Report, which reveals that travelers are taking fewer trips but spending more on immersive, meaningful experiences. They get candid about the pressure on advisors to chase ultra-high-ticket trips and why real success is not defined by a $100K price tag. They share strategies for carving out your own niche, whether that means high volume all-inclusives that keep clients coming back or bespoke itineraries that wow even the pickiest traveler. Plus, they give tips for networking with high-net-worth clients, positioning yourself as the go-to expert, and staying ready for the curveballs that come with serving luxury travelers. If you are tired of the “luxury” buzzword or struggling to stand out in a sea of sameness, this episode is your must listen!
JOIN THE NICHE COMMUNITY - an interactive membership for travel advisors wanting the community, education, & support to grow their business!
Listen to Episode 02: How We Graduated Our Clients & Increased Our Average Ticket Sales
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Behind every thriving travel advisor is a mentor who believed in them first. In this episode, Rebecca Alessia, owner of Wonderology Luxury Travel Experiences and a Condé Nast Traveler Top Travel Specialist for 2023 and 2024, joins Jennifer to talk all things mentorship. Rebecca shares how her own mentors helped shape her success, why she’s passionate about paying it forward, and what makes mentorship so valuable in today’s fast-growing travel industry.
You’ll hear her take on the difference between mentorship and paid coaching, how fresh perspectives from new advisors keep the industry evolving, and why building a collaborative, supportive community benefits everyone. This conversation is full of tips, inspiration, and encouragement to help you step into the role of mentor and guide the next wave of advisors.
About Rebecca Alesia:
Rebecca’s earliest memories of travel include gliding through Venice on a gondola and savoring gelato by the Trevi Fountain, sparking a passion that carried her to five continents before her 21st birthday. From trekking Jordan’s deserts by camel to encountering gorillas in Rwanda, she’s found wonder and connection in every corner of the globe. Together with her husband, Sal, she’s made travel a family priority, raising their son Charlie with a deep appreciation for diverse cultures and shared adventures. A former attorney and current member of the Oyster Bay Zoning Board, Rebecca brings that same advocacy and precision to her work as founder of Wanderology, a boutique agency recognized by Condé Nast Traveler and SmartFlyer for excellence in luxury travel design. Based on Long Island’s North Shore, she balances her career with yoga, crossword puzzles, and life with Sal, Charlie, and their three mischievous dogs.
wanderology.com
Today we will cover:
(01:40) Rebecca’s journey from lawyer to travel advisor
(03:45) Why mentorship matters
(10:45) Navigating fees, valuing your time, and setting clear expectations
(18:20) Building meaningful mentorship relationships
(21:45) Finding mentorship opportunities in your community
(23:45) Why new talent keeps the industry innovative and energized
(28:20) Mentorship vs. coaching
(33:40) Protecting your time while still making an impact
(36:35) How mentors and mentees both grow from the relationship
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Thanks to Our Tique Talks Sponsors:
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Welcome to the new “Hot Take” series! Each Friday, Jennifer and Robin will bring you timely, bite-sized conversations designed to give travel advisors a little more insight, clarity, and connection heading into the weekend. No fluff, no filler, just real-time reactions to what’s happening in the industry and what their community needs most.
In this kickoff episode, they answer a question from Leonora, a luxury travel advisor looking to grow her social media reach without overspending. They share smarter, more sustainable strategies, like using turnkey tools to create a polished digital presence and repurposing high-quality content to boost SEO. They also recommend leveraging PR opportunities through articles, podcasts, and media features to expand reach without overspending. The episode wraps up with a fun invitation for listeners to submit their own questions and join the conversation!
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What does it really mean to advocate for the destinations you send clients to? Dr. Paige Viren, an accomplished leader in sustainable tourism, shares why sustainability goes far beyond protecting the environment. From cultural preservation and economic equity to social responsibility and overtourism, she breaks down the many layers of sustainability and how they directly impact travelers and the communities they visit. Learn how sustainable choices don’t have to negatively impact or overcomplicate itineraries, and how clearly expressing your commitment to sustainability can actually help you attract like-minded clients. Plus, Dr. Viren shares her thoughts on responsible tipping, supporting locals, and engaging authentically with communities. This conversation will inspire you to think bigger about your role as a sustainability advocate and empower you to create more meaningful travel experiences for your clients!
About Dr. Paige Viren:
Dr. Paige P. Viren serves as the Executive Director of the Sustainable Hospitality & Tourism Management Program in the College of Business at California State University, Monterey Bay. With over 16 years of experience in tourism research, Dr. Viren’s expertise spans consumer behavior, adventure travel, and sustainable community-based tourism. Her contributions to the Adventure Travel Trade Association (ATTA) helped shape the definition of adventure travel, and she has collaborated with the United Nations World Tourism Organization (UNWTO) to develop global climate action strategies in tourism.
pviren@csumb.edu
Resources:
gstc.org
travelunity.org
lnt.org/
Today we will cover:
(02:15) Meet Dr. Paige Viren; from travel agent to sustainable tourism leader
(06:45) What sustainability really means in travel
(10:20) How to address and avoid overtourism
(15:45) The travel advisor’s role in shaping sustainable experiences
(21:50) Animal tourism and making ethical choices
(23:35) Local sustainability practices that make a real impact
(29:45) Choosing intentional gifts and souvenirs that support locals
(34:15) Strategies and resources for advisors; GSTC and Travel Unity
(36:25) Responsible tipping and supporting local economies
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Whether it’s for maternity leave, a medical emergency, or just a much-needed reset, taking a break from your business can feel overwhelming. In this highly requested episode, Robin and Jennifer share strategies to help you step away without losing momentum! They talk about how to prepare for both planned and unexpected absences, from building detailed timelines and communicating with clients early, to creating emergency plans and documenting your processes. You’ll learn why an abundance mindset is key, how to re-enter your business smoothly, and ways to make sure your finances can handle time away. Whether you’re facing a big life change or simply want the peace of mind that comes with being prepared, this conversation will help you put a leave plan in place that keeps your business strong no matter what life throws your way!
Download the SOP Template & Checklist: https://www.tiquehq.com/sop?utm_source=Podcast+Episode+139&utm_medium=Podcast+Shownotes&utm_campaign=SOP+Template+%26+Checklist
Today we will cover:
(02:10) The reality of stepping away from your business
(04:20) How to keep a professional reputation and client trust during absences
(08:15) Common life events that require time away and how to navigate them
(14:40) Preparing for an extended leave; building timelines, communicating with clients, and delegating tasks
(28:05) How to create an emergency plan; creating systems and processes
(32:35) Re-entering the business and reassessing priorities
(38:10) How preparation strengthens your business and builds long-term resilience
(40:40) Bloopers
Also mentioned in the episode:
Episode 03. Preparing To Go OOO? Do These Things First
Episode 52. How To Disaster-Proof Your Business with Matt Maniscalco
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Thanks to Our Tique Talks Sponsors:
Moxie & Fourth - Get $30 off the List Launch Kit with code PODCAST
Ever wondered what really goes into running a high-performing host agency? Keith Walden, founder of Departure Lounge, shares how he built a values-driven agency that empowers over 320 advisors across 13 countries and why mentorship, collaboration, and kindness are non-negotiables. With nearly four decades of experience, Keith reveals the secrets behind Departure Lounge’s explosive growth, what he looks for in advisors and partners, and how he’s blending innovation with human connection to build a business on track to exceed $500 million in annual sales.
About Keith Waldon:
A native Texan, Keith Waldon began his career in luxury travel while still in college in Dallas as an intern for Rosewood Hotels, where he continued his career as a marketing manager after graduating from Southern Methodist University. Keith later spent 16 years as a senior executive for the international luxury travel network Virtuoso, where creating the Virtuoso brand and elevating the awareness of travel advisors were among his accomplishments. With 27 years in the luxury travel industry, Keith launched Departure Lounge in 2013, first as a specialty retail storefront travel agency. Since then, the agency has organically grown into an international luxury host travel agency with more than 320 travel advisors reaching more than $340 million in annual sales in 2024. Keith was voted Most Innovative Travel Advisor by the Virtuoso network in 2019. He is honored to be featured on Travel+Leisure Magazine’s A-List of travel experts as a family and Italy travel specialist, and he serves on the magazine’s Advisory Board. He also serves on advisory boards for Marriott luxury brands, Hilton luxury brands, IHG luxury brands, Corinthia Hotels, Lindblad Expeditions, Truevail and the British Virgin Islands. Keith now calls northwest Tuscany home, where he is renovating an old estate built between 1550 and 1700.
kwaldon@departurelounge.com
DepartureLounge.com
Download the Launch Checklist: http://www.tiquehq.com/launch?utm_source=Podcast+Episode+40&utm_medium=Podcast+Shownotes&utm_campaign=Launch+Checklist
Today we will cover:
(02:00) Keith’s journey from college internship to luxury travel leader
(04:30) The birth of Departure Lounge and the innovative model behind its success
(14:20) Keith’s approach to mentorship, community building, and advisor empowerment
(22:30) How to grow a host agency without losing the human touch
(30:15) How transparency and trust drive long-term success
(36:20) How Departure Lounge structures earnings and supports advisor success
(44:35) Why education and mentorship are the core business strategies
(51:45) Keith’s board involvement; advocating for advisors on a global level
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Thanks to Our Tique Talks Sponsors:
Check out Moxie & Fourth: Email marketing for travel advisors
If you have ever felt like you’re the glue holding your business together or that stepping away for even a day would send everything into chaos, this conversation is a must listen! Jennifer and Robin are joined by seasoned business strategist, Melissa Franks, to unpack one of the most important and often overlooked pieces of sustainable growth: operational strategy. Melissa has even served as their own Fractional COO, guiding them through tough decisions and intentional enhancements within Tique. In this episode, she shares how to spot the red flags that your business is stuck in survival mode, the difference between running your business and being run by it, and how to build a business that scales without sacrificing your sanity. Plus, you’ll walk away with tools you can implement today to set yourself up for long term growth!
About Melissa Franks:
Melissa is a seasoned business strategist, Fractional COO, podcast host and speaker, and transformation leader with a track record of scaling businesses and driving operational excellence with a people-first approach that mobilizes teams for unprecedented results. A former Fortune 500 executive and OnCon Icon “Top 100 COO” Winner (2022-2024), she has led billion-dollar IT transformations, M&A initiatives, and revenue growth strategies, blending corporate expertise with small business agility. As the founder of On Call COO, she empowers female entrepreneurs by optimizing operations and increasing profitability with her knack for helping business owners break through growth plateaus, implement scalable strategies, and build profitable, sustainable companies. Passionate about women in leadership and business innovation, Melissa is also an advocate for high-performing women, helping them design lives they love while achieving balance and success. She is a strong voice for domestic violence awareness and family court reform. When not strategizing, she enjoys running, traveling, and cheering on her three sons at their sporting events.
melissafranks.com
instagram.com/melissa_franks
Download the SOP Template & Checklist: https://www.tiquehq.com/sop?utm_source=Podcast+Episode+139&utm_medium=Podcast+Shownotes&utm_campaign=SOP+Template+%26+Checklist
Today we will cover:
(02:10) Melissa’s background; from corporate to Fractional COO
(04:30) Why operational strategy is the secret to sustainable growth
(13:35) The mindset shift from scrappy to strategic
(20:40) The four pillars every business needs to define
(28:20) How to find out where your time and energy is really going
(33:50) Separating your personal identity from your business
(39:30) People, process, and tech; the trifecta of operational success
(47:50) Building a business that works for you
Also mentioned in the episode:
ClickUp Business Hub Template
Agency Expansion Academy
JOIN THE NICHE COMMUNITY
VISIT THE TEMPLATE SHOP
EXPLORE THE PROGRAMS
FOLLOW ALONG ON INSTAGRAM @TiqueHQ
Thanks to Our Tique Talks Sponsors:
Check out Moxie & Fourth: Email marketing for travel advisors
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Definitely a fan of charge fees from the beginning :)