The AdTech Connect Podcast

Nia shares how her experiences — from growing up in St. Lucia to working in London — fuel her mission to lead with empathy and elevate others.She also drops wisdom on:⚖️ Balancing recognition with comfort zones🌟 Why mentorship doesn’t have to be formal to be impactful📈 The importance of diversity in senior leadershipListen in for a masterclass in purpose-driven leadership.She's joined by ATC'S very own Matt Bennathan from Lumen Research and Kiessé Lamour from VML.

We sit down with Emma Blackshaw from Sojern. She shares her journey from account management to shaping an entirely new role - built on curiosity, strategic thinking, and a commitment to simplifying the complex world of AdTechShe’s joined by ATC’s very own Matt Bennathan from Lumen Research and Kiessé Lamour from VML

This week we are joined by Annika Geiger, (former) Sales Lead at Magnite00:00 Introduction to Ad Tech Connect Podcast02:57 Finding Purpose in Ad Tech06:34 Overcoming Challenges in Career Development11:19 The Importance of Mentoring and Coaching18:01 Building a Personal Brand on LinkedIn24:54 Addressing Diversity in Ad Tech

This time, we spoke with Jasper from StackAdapt, who shared a thoughtful and honest look at his career journey — from his early days at MIQ to building commercial teams and shifting back into an IC role to focus on what drives him most.He's joined from our weekly host, Matt Bennathan from Lumen Research alongisde, Donia Baddou also at Lumen. 00:00 Introduction to Adtech Connect Podcast02:32 Finding Personal Purpose in Ad Tech06:51 Career Progression and Ownership12:32 The Importance of Authenticity in Career Choices13:24 Managing Up: A Key Skill for Career Development18:20 Navigating Career Moves: The Squiggly Career25:11 Industry Challenges and Opportunities for Collaboration29:07 Ad Tech's Evolving Work Culture and Talent Retention

This week we are joined by Babajide Sotande-Peters, Senior Manager, Global Programmatic & Innovation at TeamX (Omnicom). He's joined by our weekly host, Matt Bennathan from Lumen Research alongside Amy Combrinck at Fireflying. 00:05 Introduction to AdTech Connect Podcast02:29 Recognizing Emerging Leaders in AdTech05:36 The Role of Ego and Confidence in Professional Growth08:39 The Impact of Recognition on Career Aspirations13:45 Navigating Ego and Leadership15:42 Collaboration in Fast-Paced Environments18:45 Confidence and Client Leadership21:33 Learning from Experience: The 2024 Reflections26:18 Pursuing Fulfillment in Career29:36 The Balance of Drive and Contentment34:48 Staying Present and Engaged

This week we are joined by Zoe Bruton, Director of Business Development, Agency & AdTech UK EU at AudioStack. He's joined by our weekly host, Matt Bennathan from Lumen Research alongside Amy Combrinck at Fireflying. 00:00 Introduction to AdTech Connect and Community Engagement05:28 Creating a Safe Space for Learning and Growth08:00 Building Personal Brand and Confidence in Leadership10:14 The Journey of Personal Growth Through Podcasting12:12 Balancing Confidence and Arrogance in Leadership17:53 Finding Purpose in Personal and Professional Life20:10 Navigating Work-Life Balance as a Parent24:52 The Importance of Transparency in the Industry

This week we have Cameron Armstrong, Product & Strategy Associate Director at Kinesso.He’s joined by our weekly host, Matt Bennathan from Lumen Research alongside Cadi Jones from Index Exchange.

Will Spring, Director of Enterprise Sales at ID5, joins Matt Bennathan and Cadi Jones for the very first episode of the AdTech Connect podcast - excited to kick things off!