The Approved Perspective

Welcome to "The Approved Perspective," the ultimate podcast tailored for individuals who crave a deep understanding of the digital world. Hosted by Preston Cone, the brilliant mind behind Cone Agency and Approved Social, this podcast isn't just a series of episodes; it's a transformative experience designed to illuminate your path in the realms of digital marketing, sales, and SaaS solutions.

Building a Successful Ad Agency: Personal Development, Paid Ads, & Business Strategies w/ Hal Smith

Welcome to another enlightening episode of The Approved Perspective Podcast, powered by ApprovedSocial.io! ⚡In this episode of the Approved Perspective podcast, Preston sits down with Hal Smith, a young founder of a thriving ad agency with 8-figure clients. Hal's agency (hstreetdigital.co) works with clients who spend a minimum of 100K in ads every month, focusing on direct-to-consumer companies with large markets. Hal shares insights on scaling digital advertising teams, performance advertising, and direct response advertising at a large scale. Tune in to learn more about Hal's journey and the valuable lessons he has learned along the way. Don't miss out on this episode packed with valuable information for entrepreneurs and agency owners!🚀 Highlights:- Hal shares his journey of resilience after shutting down his first business within a year, highlighting the challenges and lessons learned along the way.- Insightful conversations on the nuances of paid ads, including strategies for optimizing campaigns and overcoming client objections.- The importance of investing in yourself and your business, and how continuous learning and personal development have been instrumental in Hal's success.- Practical advice on navigating the ups and downs of entrepreneurship, from overcoming setbacks to scaling your business to new heights.🎙️ Tune in to gain invaluable insights and inspiration for your own entrepreneurial journey!- - -🎙️ About The Approved Perspective Podcast 🎙️The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast!Catch us on:SPOTIFY https://podcasters.spotify.com/pod/show/the-approved-perspectiveAPPLE PODCAST https://podcasts.apple.com/us/podcast/the-approved-perspective/id1715941551AMAZON MUSIC https://music.amazon.com/podcasts/b661771d-246b-4cea-805a-3b5abb5fea27/the-approved-perspectiveGOOGLE PODCAST https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lYWU0NmQ5MC9wb2RjYXN0L3JzcwiHEART https://www.iheart.com/podcast/269-the-approved-perspective-127845143/This podcast is sponsored by ApprovedSocial.io, the only review and approval tool designed for digital marketers and internal marketing teams for more efficient collaboration.#agencybusiness #digitalmarketing #entrepreneurship #businessgrowth #marketingstrategy #businessowner #agencylife #entrepreneurlife #smallbusiness #startup #personaldevelopment #professionalgrowth #selfimprovement #successmindset #leadershipdevelopment #businesstips #marketingadvice #paidads #ppc #advertising #marketingagency #digitalagency #clientmanagement #clientrelations #clientsuccess #agencyceo #ceoadvice #agencyowner #scaleup #growthstrategy #marketinginsights #marketingpodcast #businesspodcast #podcastepisode #businessstrategy #marketingmindset #marketingpro #digitalmarketingtips #marketinggoals #entrepreneurialspirit #businessdevelopment #agencysuccess #agencygrowth #agencytips #agencyadvice #advertisingtips #marketingmanagement #digitaladvertising #ppctips #entrepreneurialjourney #businessmastery #agencyskills #businessinsights #marketingtactics #marketingexpert #digitalmarketingagency #marketingleadership #agencyleadership #business

05-17
01:05:27

Agency AI Superpower: How AI and Smart Agents can Transform Your Marketing and Generate Revenue

Welcome to another enlightening episode of The Approved Perspective Podcast, brought to you by ApprovedSocial.io! ⚡Join us as we delve deep into the dynamic world of artificial intelligence (AI) and its game-changing influence on businesses, creativity, and personal growth.In this captivating session, we're privileged to host Mike Koenigs, a 5x serial entrepreneur, 17x bestselling author, "the secret weapon of founders.", and AI aficionado, who has worked with big names such as Tony Robbins, Dan Sullivan and Deepak Chopra. Mike's journey, punctuated by triumph over adversity including a courageous battle with cancer, offers a unique lens into the transformative power of technology and resilience.Key Points:🤖 Adapting to Technological Changes & Lessons from History: Explore the parallels between historical resistance to innovations and the current landscape of AI integration.🧑‍💻 Personalized Support: Delve into the future landscape where AI serves as a personalized assistant, revolutionizing how individuals manage workflows and achieve their goals.💟 Personal Experiences and Life Changes: Gain invaluable insights from Mike's journey, including his battle with cancer. Discover how life challenges have shaped his perspective and approach to business and technology, and the importance of giving your time worth.Don't miss out on this insightful conversation that navigates the intersection of technology, resilience, and personal growth. Tune in now and discover ways to leverage AI for success in both professional and personal spheres!Visit: 👉 approvedsocial.io👉 digitalcafe.ai/PC👉 mikekoenigs.com- - -🎙️ About The Approved Perspective Podcast 🎙️The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast!Catch us on:SPOTIFY https://podcasters.spotify.com/pod/show/the-approved-perspectiveAPPLE PODCAST https://podcasts.apple.com/us/podcast/the-approved-perspective/id1715941551AMAZON MUSIC https://music.amazon.com/podcasts/b661771d-246b-4cea-805a-3b5abb5fea27/the-approved-perspectiveGOOGLE PODCAST https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lYWU0NmQ5MC9wb2RjYXN0L3JzcwiHEART https://www.iheart.com/podcast/269-the-approved-perspective-127845143/This podcast is sponsored by ApprovedSocial.io, the only review and approval tool designed for digital marketers and internal marketing teams for more efficient collaboration.#MikeKoenigs #SuperpowerAccelerator #podcast #wealthmanagement #AI #businessowners #luxuryvehicles #cancer #entrepreneurship #empathy #spirituality #resilience #cancertreatment #entrepreneurialspirit #personalstruggle #innerstrength #marketingstrategies #personaltransformation #TonyRobbins #digitalagencies #onlinemarketing #launchmarketing #NewMoneyMasters #BusinessMasteryevent #relationships #business #reputation #networking #entrepreneurship #internetmarketing #programminglanguages #mentorgroups #masterminds #digitalmarketing #ChatGPT #onlineevolution #societalimpact #consulting #marketing #copywriting #pivot #technologyadaptation #jobdisplacement #automation #fearofchange #efficiency #SiliconValley #trillionaires #AItools #futureopportunities #smartagenttechnology #editorialprocess #creatinglifeforms #metaphysicalconcepts #AItechnology #privacyconcerns #smartdevices #voiceassistants #datatracking #productivity #technologyadoption #humanevolution #microbiology #health #control #meaning #socialmedia #mentalhealth #timemanagement #discipline #mindsettraining #Facebookads #decisionmaking #personalitytest #valueexchange #outcomes #personalintegrity #selfawareness #delegation #meditation #boundaries #ego #selfimprovement #collaboration #storytelling #consciousness #quantumphysics #mysticism #energy #psychedelicexperience #egodeath #civildiscourse #AIutilization #funnel #training #playbooks #clearcollarworker #fractionalAI #AIsalestool #digitalcafe.ai #businesscreation #DigitalCafeAI #salesautomation #leadgeneration #personalizedengagement #relationshipbuildingAI #CRMintegration #dynamicwebsites #hypercustomization #coldemail #videoemails #LinkedInautomation #OctopusCRM #coldemailing #marketingtools #conversation #book #agency #marketingcollaboration

05-10
01:28:28

The Art of Scaling an Agency: Tips on Hiring, Profitability, and Growth

Welcome to the Approved Perspective Podcast powered by ApprovedSocial.io! This week, we've got Michael Buzinski, seasoned Marketing Strategist and CEO of Buzzworthy Marketing! Get ready to soak up a treasure trove of wisdom from this episode—it's packed with insights that'll resonate with business owners, CEOs, and marketers alike.Let's dive into what's in store:🎖️ Buzz's Journey: Take a deep dive into Buzz's journey from humble beginnings to thriving in the digital marketing world.💼 Buzz's Hiring Process: Learn the insider secrets to attracting top talent with special instructions, qualifying questions, and the power of video.🧑‍💻 Perks of Outsourcing: Explore the benefits of outsourcing and how to leverage it for more profitability.📈 Advice to Remote Companies: Get invaluable advice from Buzz on navigating the remote work landscape.⚠️ Insights about Firing a Client: Learn when and how to gracefully part ways while maintaining professionalism and integrity.🚀 Discussion about SaaS Products: Join the conversation about SaaS products with Preston and Buzz. Discover the latest trends, pitfalls to avoid, and how to leverage SaaS tools to scale your business.💰 Importance of Time-Cost Equation: Preston shares his insights on emphasizing the value of every hour saved.There's a wealth of knowledge waiting for you in this episode—no holds barred, just authentic entrepreneurial talk. So grab your notebook and let's dive in!- - -🎙️ About The Approved Perspective Podcast 🎙️The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast!Catch us on:SPOTIFY https://podcasters.spotify.com/pod/show/the-approved-perspectiveAPPLE PODCAST https://podcasts.apple.com/us/podcast/the-approved-perspective/id1715941551AMAZON MUSIC https://music.amazon.com/podcasts/b661771d-246b-4cea-805a-3b5abb5fea27/the-approved-perspectiveGOOGLE PODCAST https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lYWU0NmQ5MC9wb2RjYXN0L3JzcwiHEART https://www.iheart.com/podcast/269-the-approved-perspective-127845143/This podcast is sponsored by ApprovedSocial.io, the only review and approval tool designed for digital marketers and internal marketing teams for more efficient collaboration.#profitability #agencygrowth #growthhacking #podcast #digitalmarketing #SaaSfounder #startupphase #strategies #salespositions #marketing #entrepreneurialism #business #virtualworld #mediaproduction #creativeagency #businessowners #infrastructure #servicebasedbusiness #marketing #profitability #employee #leadership #revenue #pricing #hiring #remotework #profitability #revenue #profit #employees #clients #agencyowners #virtualworking #outsource #entrepreneur #outsourcing #remote #performancebased #motivation #hiring #remote #experience #culture #parttime #hiring #businessowners #communication #remotecompanies #interviewprocess #instructions #communicationskills #attentiontodetail #ABtesting #communication #businessowners #firingclients #badclients #entrepreneurs #freedom #delegate #documentation #Trello #strategy #virtualcompany #businessowner #decisions #AI #CMOs #generativeAI #brandexperience #servicecentricbusinesses #automation #marketing #business #reporting #KPIs #APIs #ChatGPT #Ruleof26 #SaaSproducts #adapproval #SEOproducts #platforms #HubSpot #buzzsocial #Canva #SaaSproducts #engagement #pricepoints #CRM #socialmedia #business #profitability #money #time #opportunitycost #revenue #businessowners #processes #ApprovedSocial #campaigns #timecostequation

05-02
01:11:00

Compliance in Marketing: How Approval Processes Protect Brands with Jacob Wagner

🎙️ Welcome to The Approved Perspective Podcast powered by ApprovedSocial.io! 🌟 Let's talk compliance—because, let's be real, it's a whole adventure in digital marketing. This week's episode features growth consultant Jake Wagner of 4FP Agency, a business growth consultancy and coaching firm consulting Certified Financial Planner™ Professionals, Wealth Managers, Registered Investment Advisors, and fee-only financial advisors. Jake offers insights into digital marketing for financial professionals. 🔑 Key Points Discussed: 🔎 Compliance Challenges. Navigate the complex landscape of compliance in financial marketing, understanding how strategies must adapt to meet regulatory needs while maintaining effectiveness. 🧠Marketing Strategies. Explore the power of storytelling and emotional connection in marketing, along with the importance of understanding the customer journey and leveraging automation. ⚙️Tools and Technology. Gain insights into high-level tools like HighLevel and ChatGPT, and learn about the integration potential with Approved Social for streamlined approval processes. 💼Advice for Agencies. Receive valuable advice on starting a marketing agency, including the importance of niche specialization, simplicity, and human oversight in utilizing AI-generated content. 🚀 Tune in for actionable strategies and perspectives to refine your marketing approach, regardless of the industry you serve. Listen now! - - - 🎙️ About The Approved Perspective Podcast 🎙️ The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast! Catch us on: SPOTIFY https://podcasters.spotify.com/pod/sh... APPLE PODCAST https://podcasts.apple.com/us/podcast... AMAZON MUSIC https://music.amazon.com/podcasts/b66... GOOGLE PODCAST https://podcasts.google.com/feed/aHR0... iHEART https://www.iheart.com/podcast/269-th... This podcast is sponsored by ApprovedSocial.io, the only review and approval tool designed for digital marketers and internal marketing teams for more efficient collaboration. #financialplanning #consultingprogram #wealthmanagement #financialplanners #certifiedfinancialplanners #referralstrategy #digitalmarketing #compliance #clientapprovalprocess #approvalprocess #legalcompliance #SaaS #SaaSformarketing #marketingpodcast #businesspodcast #marketingtool #CEOInsights #CEOmindset #B2B #B2BFinance

04-25
54:48

Mastering Email Marketing: Strategies, Insights, and Growth Hacks with Ben Billups

Get ready for an eye-opening episode as SaaS Founder and host, Preston Cone dives into the nitty-gritty of email marketing strategies with industry expert, Ben Billups. With a focus on list growth and engagement, Ben shares invaluable insights from his extensive experience across various sectors. Who better to spill the beans than LinkedIn's Top Email Voice?Whether you're a pro or just starting, there's something here for everyone.🔍 Insider Scoop: Ben spills the tea on how to wield identity resolution tools like a pro, ensuring your emails hit the right spot every time. Plus, he's dishing out tips on validating email lists and keeping those deliverability rates sky-high.💡 Content that Connects: Learn why content is king and how to make sure yours stands out in the inbox. Ben's all about personalization too - find out why treating your subscribers like VIPs is the secret sauce to email success.📲 SMS Marketing Unpacked: Ever wondered about the rules of the SMS marketing game? Ben's got your back. He breaks down the dos and don'ts and shares how to model your audience for max impact.🚀 Practical Tips for the Win: Get ready for some serious growth hacks.Tune in now and supercharge your email marketing game!#emailmarketing #contentstrategy #coldemailing #leadacquisition #emailmarketer #digitalmarketer #digitalmarketingtips #businesstips #emailgrowth #digitalmarketing #futureofmarketing #podcast #marketingpodcast #theapprovedperspectivepodcast

04-04
58:56

90-Day Campaigns: Crafting Marketing Content for Consistent Cash Inflow by Mickey Anderson

🎙️ Welcome to this week's episode of the Approved Perspective podcast powered by ApprovedSocial.io! ⚡Join Preston as he sits down with Mickey Anderson, the brilliant mind behind 90daycampaigns.com, offering businesses the opportunity to create a steady flow of revenue by strategically nurturing leads, launching, campaigning, and selling products every 90 days. With this simple strategy, businesses will say goodbye to feast or famine.Enjoy the conversation as Preston delves into Mickey's background, starting from her entry into the world of digital marketing to uncovering some of her agency's most coveted trade secrets. Mickey doesn't hold back – she generously shares tips, strategies, and invaluable business and personal insights.Here's what's in store for you:💎 Guiding the Customer through Awareness Stages: Mickey shines a light on the foundation of their strategy, emphasizing the critical stages of customer awareness.💎 The Power of the 90-Day Campaign: Discover how Mickey's approach ensures consistent and strategic marketing efforts, leading to better results in revenue and brand reputation.💎 The Hack behind Repurposing Content for Maximum Impact: Mickey takes you through their content repurposing strategy, demonstrating how to maximize the impact of your content across various platforms and audiences.💎 Mickey's Genius Personal and Business Insights: Mickey shares tips and insights that'll make you say, "Why didn't I think about that?".Don't miss out on this enlightening conversation filled with easy-to-implement and game-changing strategies. Tune in now and learn from the sought-out marketing closer and brand strategist, Mickey Anderson! 🎧#90daycampaigns #contentstrategy #funnelstrategy #levelofawareness #brandawareness #digitalmarketer #marketingcloser #copywriter #contentmarketing #businesstips #theapprovedperspectivepodcast #agencysuccess #entrepreneur #digitalmarketing #futureofmarketing #podcast #marketingpodcast

03-27
50:13

From Entry-Level to CEO in 3 Years: The Meteoric Rise of Grant McKinstrie | Agency Insights Revealed

🏆↗️"From entry-level to CEO" but this podcast episode is not just about climbing the corporate ladder – it's about the bold decisions, the lessons learned, and the unwavering commitment to growth. 🌱 Meet Grant McKinstrie, CEO of Digital Position, a powerhouse in PPC and SEO. His journey from an SEO Account Lead to the helm of a thriving agency is nothing short of inspiring.🔎 Here's a sneak peek of our conversation:💡 Previous experiences shape future success: Grant emphasizes leveraging past skills for present growth.💡 Leadership and Mentorship: Grant discusses the value of guidance in career development.💡 Niche Focus and Consistency: Dive into the importance of specialization and streamlined processes.💡 Hiring Insights: Grant shares tips on building a strong team.💡 Client Relationships and Retention: Discover the keys to long-term success.💡 Going Above and Beyond: Grant's dedication to delivering exceptional results.Tune in for actionable insights that will transform your approach to your business operations and digital marketing! Don't miss out on this valuable conversation! Hit play now! 🎧 Full episode: #careergrowth #leadershipinsights #businesssuccesstips #digitalmarketingstrategies #theapprovedperspectivepodcast

03-14
54:19

Insider Insights from Hunter.io’s Head of Marketing and how they Scaled Up Exponentially in 6 Months

We're excited to share our latest episode with you, where we had the pleasure of chatting with Gregoire d'Aboville, the Head of Marketing at Hunter.io. Hunter.io is known far and wide as the go-to email finder & outreach tool for entrepreneurs, freelancers, startups, brands, and businesses. It is one of the fastest-growing marketing platforms today, boasting over 4 million users.Greg shared some incredible insights with us about the importance of customer feedback and human interaction in not just improving our features, products, and services, but also in shaping our overall marketing strategies.We also dived into the hot topic of AI integration in the industry and how brands like Hunter.io are leading the charge by putting people first, prioritizing real human connections over automated interactions.But wait, there's more! We covered some other really interesting points in this episode:💡 We got some updates on Approved Social's journey amidst some fundraising challenges.💡 Explored why maintaining that human touch in customer interactions is so crucial.💡 Had some deep, insightful discussions about the impact of personal interactions on our service offerings, product development and marketing success.💡 Got some great tips on pricing, retaining customers, and business models.💡 And of course, we didn't forget to speculate about the future of digital marketing and share some interesting trends we think are on the horizon.💡 PLUS... more tips!Tune in to The Approved Social Perspective today!- - -🎙️ About The Approved Perspective Podcast 🎙️The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast!Catch us on:SPOTIFY https://podcasters.spotify.com/pod/show/the-approved-perspectiveAPPLE PODCAST https://podcasts.apple.com/us/podcast/the-approved-perspective/id1715941551AMAZON MUSIC https://music.amazon.com/podcasts/db9c95f8-e13a-48bc-b904-52e997ae0a87/the-approved-perspectiveGOOGLE PODCAST https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lYWU0NmQ5MC9wb2RjYXN0L3JzcwIHEART https://www.iheart.com/podcast/269-the-approved-perspective-127845143/This podcast is sponsored by ApprovedSocial.io, the only review and approval tool that is designed for digital marketers and internal marketing teams for more efficient collaboration.#B2B #B2Bstrategies #B2Btips #theapprovedperspectivepodcast #theapprovedperspective #marketingcollaboration #entrepreneur #strategic #businessmindset #digitalmarketing #ceomindset #futureofmarketing #podcast #marketingpodcast #entrepreneurship

02-29
01:02:37

Implementing CRM Systems for Predictable Business Growth with Tim Hyde

🎙️ Welcome to the Approved Perspective Podcast, sponsored by Approved Social! Join us on an insightful journey into the world of business growth and digital marketing in our latest episode featuring an industry trailblazer, Tim Hyde, Founder and Chief Fixer at winmoreclients.com.au . This episode dives deep into strategies for achieving predictable growth in today's dynamic business landscape. In this engaging conversation, Tim Hyde, a seasoned professional with nearly three decades of experience in digital marketing, shares his wealth of knowledge. Discover the secrets behind Tim's success as he discusses his early experiences in the world of the internet, entrepreneurial ventures, and the evolution of online platforms. Learn how Tim's innovative approach to systemization, drawing parallels between coding and marketing, has transformed businesses. Uncover valuable insights and practical advice on leveraging tools like CRMs to skyrocket efficiency and sales success, as Tim shares anecdotes and strategies from his remarkable journey. Don't miss out on this opportunity to gain invaluable tips for taking your business to the next level! Tune in to explore Tim Hyde's expert advice on achieving predictable growth and revolutionizing your business strategies. 🌟 Be sure to subscribe to the Approved Perspective Podcast and stay tuned for more thought-provoking episodes delving into the strategies that drive successful businesses forward. 🎙️ About The Approved Perspective Podcast 🎙️ The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast! Catch us on: SPOTIFY https://podcasters.spotify.com/pod/show/the-approved-perspective APPLE PODCAST https://podcasts.apple.com/us/podcast/the-approved-perspective/id1715941551 AMAZON MUSIC https://music.amazon.com/podcasts/db9c95f8-e13a-48bc-b904-52e997ae0a87/the-approved-perspective GOOGLE PODCAST https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lYWU0NmQ5MC9wb2RjYXN0L3Jzcw IHEART https://www.iheart.com/podcast/269-the-approved-perspective-127845143/ This podcast is sponsored by ApprovedSocial.io, the only review and approval tool that is designed for digital marketers and internal marketing teams for more efficient collaboration. #winmoreclients #systemization #customerrelationship #businessrelationship #customerservice #irresistibleoffer #retention #digitalmarketingtips #marketingtips #theapprovedperspectivepodcast #theapprovedperspective #marketingcollaboration #entrepreneur #businessmindset #digitalmarketing #ceomindset #futureofmarketing #podcast #marketingpodcast #entrepreneurship

02-22
58:10

Advancing Financial Industry B2B Success through Data-Driven Strategies with Manny Torres

Welcome to our latest podcast episode featuring Manny Torres, the growth strategist powerhouse from Growth Amplifiers! In this episode, Manny shares invaluable insights into the abundance mindset, client acquisition, and the pivotal role of data in empowering B2B professionals. Manny delves into the common trap of building products or services without understanding what the audience truly desires. He emphasizes the criticality of digging into data first to decipher audience needs. Beyond the digital realm, Manny advocates for the often-overlooked value of in-person events. He makes a compelling case for these events as a powerful opportunity to establish personal connections and engage potential buyers on a deeper level. Join us to explore the power of an abundance mindset and the strategic balance between optimism and preparedness in the ever-evolving business landscape. 🎙️ About The Approved Perspective Podcast 🎙️ The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast! Catch us on: SPOTIFY https://podcasters.spotify.com/pod/sh... APPLE PODCAST https://podcasts.apple.com/us/podcast... AMAZON MUSIC https://music.amazon.com/podcasts/db9... GOOGLE PODCAST https://podcasts.google.com/feed/aHR0... IHEART https://www.iheart.com/podcast/269-th... This podcast is sponsored by ApprovedSocial.io, the only review and approval tool that is designed for digital marketers and internal marketing teams for more efficient collaboration. #B2B #B2Bstrategies #B2Btips #theapprovedperspectivepodcast #theapprovedperspective #marketingcollaboration #entrepreneur #strategic #businessmindset #digitalmarketing #ceomindset #futureofmarketing #podcast #marketingpodcast #entrepreneurship

02-20
51:38

Critical Tech Insights and Practical Email Strategies with Brian Riback

Join us in our latest episode, where we sit down with a distinguished email marketing expert, CRM consultant and omnichannel engagement specialist, Brian Riback. Explore practical, battle-tested strategies and invaluable tips that drive audience engagement and yield impactful results. If you're a digital marketer, an agency owner, a member of a marketing team, or a business owner eager to elevate your email marketing, this episode is for you! 🎙️ About The Approved Perspective Podcast 🎙️ The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast! Catch us on: SPOTIFY https://podcasters.spotify.com/pod/sh... APPLE PODCAST https://podcasts.apple.com/us/podcast... AMAZON MUSIC https://music.amazon.com/podcasts/db9... GOOGLE PODCAST https://podcasts.google.com/feed/aHR0... IHEART https://www.iheart.com/podcast/269-th... This podcast is sponsored by ApprovedSocial.io, the only review and approval tool that is designed for digital marketers and internal marketing teams for more efficient collaboration. #theapprovedperspectivepodcast #theapprovedperspective #marketingcollaboration #entrepreneur #emailmarketing #labradorconnect #strategic #businessmindset #digitalmarketing #ceomindset #futureofmarketing #podcast #marketingpodcast #entrepreneurship

01-01
58:04

Balancing Hustle and Independence with Ben Lopez

Struggling with the transition from a 9-5 to full-time entrepreneurship? Discover the realities behind entrepreneurship with Preston and special guest Ben Lopez, Co-Founder of Monarch Kid Co. This podcast episode dives into the challenges and rewards of being your own boss. It discusses online retail platforms vs. your own channels, developing products, embracing and listening to customer feedback, and the unique dynamic of working with your spouse.Prepare for a journey of insights with Preston and Ben on The Approved Pespective podcast! 🎙️ About The Approved Perspective Podcast 🎙️The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast!Catch us on:SPOTIFY https://podcasters.spotify.com/pod/show/the-approved-perspectiveAPPLE PODCAST https://podcasts.apple.com/us/podcast/the-approved-perspective/id1715941551AMAZON MUSIC https://music.amazon.com/podcasts/db9c95f8-e13a-48bc-b904-52e997ae0a87/the-approved-perspectiveGOOGLE PODCAST https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lYWU0NmQ5MC9wb2RjYXN0L3JzcwIHEART https://www.iheart.com/podcast/269-the-approved-perspective-127845143/This podcast is sponsored by ApprovedSocial.io, the only review and approval tool that is designed for digital marketers and internal marketing teams for more efficient collaboration.#entrepreneurlife #theapprovedperspectivepodcast #theapprovedperspective #marketingcollaboration #entrepreneur #hustle #leaving9to5 #monarchkidco #financialfreedom #businessmindset #businessmotivation #ceomindset #digitalmarketing #futureofmarketing #podcast #marketingpodcast #entrepreneurship

12-27
53:50

Building an "Anti-seasonal" Outdoor Business with EJ Saunders

Preston Cone, Founder & CEO of ApprovedSocial.io, hosts EJ Saunders, CEO of Blaze Digital Solutions and an expert in digital marketing of outdoor businesses, on the Approved Perspective podcast! 🔥 In this insightful conversation, they'll explore stories of resilience amidst business failures, bouncing back from setbacks, and crafting successful ventures in the digital realm. Get ready for a deep dive into the power of a discreet marketing tool and strategies for building an anti-seasonal business.🚀🎙️ About The Approved Perspective Podcast 🎙️The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast!Catch us on:SPOTIFY https://podcasters.spotify.com/pod/show/the-approved-perspectiveAPPLE PODCAST https://podcasts.apple.com/us/podcast/the-approved-perspective/id1715941551AMAZON MUSIC https://music.amazon.com/podcasts/db9c95f8-e13a-48bc-b904-52e997ae0a87/the-approved-perspectiveGOOGLE PODCAST https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lYWU0NmQ5MC9wb2RjYXN0L3JzcwIHEART https://www.iheart.com/podcast/269-the-approved-perspective-127845143/This podcast is sponsored by ApprovedSocial.io, the only review and approval tool that is designed for digital marketers and internal marketing teams for more efficient collaboration.#TheApprovedPerspectivePodcast #TheApprovedPerspective #MarketingCollaboration #Entrepreneur #VideoEmails #VideoMarketing #ColdEmail #MarketingOutreach #powerofAI #DigitalMarketing #FutureofMarketing #Podcast #MarketingPodcast

12-21
54:03

CEO Chats: Data Guy📈 meets Creatives Guy🎥

Get ready for an inspiring podcast episode! 🌟 Join us as two childhood friends, now thriving CEOs, Preston Cone of ApprovedSocial.io and Chris Leclerc of Territory 6, unravel the secrets to success and work-life balance.In this engaging podcast episode, two experts—one in digital marketing and the other in filmmaking— also delve into the significance of adventure and rest, emerging trends in the film industry, and the profound impact of AI on the future of filmmakingAnd, there's more! Join these two close friends as they candidly exchange stories and share their invaluable experiences—highlighting the highs and lows encountered throughout their entrepreneurial journey.🎙️ About The Approved Perspective Podcast 🎙️The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast!Catch us on:SPOTIFY https://podcasters.spotify.com/pod/show/the-approved-perspectiveAPPLE PODCAST https://podcasts.apple.com/us/podcast/the-approved-perspective/id1715941551AMAZON MUSIC https://music.amazon.com/podcasts/db9c95f8-e13a-48bc-b904-52e997ae0a87/the-approved-perspectiveGOOGLE PODCAST https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lYWU0NmQ5MC9wb2RjYXN0L3JzcwIHEART https://www.iheart.com/podcast/269-the-approved-perspective-127845143/This podcast is sponsored by ApprovedSocial.io, the only review and approval tool that is designed for digital marketers and internal marketing teams for more efficient collaboration.#TheApprovedPerspectivePodcast #TheApprovedPerspective #MarketingCollaboration #Entrepreneur #VideoEmails #VideoMarketing #ColdEmail #MarketingOutreach #powerofAI #DigitalMarketing #FutureofMarketing #Podcast #MarketingPodcast

12-08
01:13:26

Redefining Outreach with Personalized Video Emails at Scale with Bethany Stachenfeld

It is now possible to greet thousands of your leads individually—by their first names—in a video email! Join us for an engaging podcast episode featuring Bethany Stachenfeld, co-Founder and CEO of Sendspark – the revolutionary video platform enabling sales teams, business owners, and individuals to connect more personally through scalable video emails. Don't miss her insights on overcoming entrepreneurial challenges, wearing multiple hats, and embracing the reality that perfection isn't the ultimate goal. And the most exciting part - personalized video at scale! If you're curious about what that means, make sure to tune in to Preston and Bethany's episode on #TheApprovedPerspectivePodcast! 🎙️ About The Approved Perspective Podcast 🎙️ The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast! Catch us on: SPOTIFY https://podcasters.spotify.com/pod/show/the-approved-perspective APPLE PODCAST https://podcasts.apple.com/us/podcast/the-approved-perspective/id1715941551 AMAZON MUSIC https://music.amazon.com/podcasts/db9c95f8-e13a-48bc-b904-52e997ae0a87/the-approved-perspective GOOGLE PODCAST https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lYWU0NmQ5MC9wb2RjYXN0L3Jzcw IHEART https://www.iheart.com/podcast/269-the-approved-perspective-127845143/ This podcast is sponsored by ApprovedSocial.io, the only review and approval tool that is designed for digital marketers and internal marketing teams for more efficient collaboration. #TheApprovedPerspectivePodcast #TheApprovedPerspective #MarketingCollaboration #Entrepreneur #VideoEmails #VideoMarketing #ColdEmail #MarketingOutreach #powerofAI #DigitalMarketing #FutureofMarketing #Podcast #MarketingPodcast

12-05
47:36

Getting to the Top Page of Google with Uzair Kharawala

Welcome to an insightful episode where Uzair Kharawala shares invaluable wisdom on the critical role of persistence in achieving success in both marketing and entrepreneurship. Join us as he emphasizes the undeniable power of perseverance in navigating the challenging landscapes of these dynamic fields.In this engaging discussion, Uzair sheds light on the unparalleled significance of Google and why it stands as an unparalleled force in the digital realm. Discover the indispensable strategies that underscore why mastering Google's tools and techniques is paramount for cultivating a robust online presence.Tune in for an in-depth exploration of the strategies, approaches, and mindset pivotal for success in today's competitive marketing landscape. Don't miss out on this eye-opening conversation that unveils the keys to triumph in the ever-evolving world of marketing and entrepreneurship.🎙️ About The Approved Perspective Podcast 🎙️The Approved Perspective Podcast is where we dive deep into the world of marketing, creativity, and innovation. Join us as we explore insightful conversations with industry leaders, digital marketing experts, and creative minds who are shaping the future of marketing and advertising. Hosted by Preston Cone, Founder & CEO of Approved Social, this podcast provides a unique perspective on the latest trends, strategies, and technologies driving success in the ever-evolving digital landscape. Whether you’re a seasoned marketer, a business owner, or simply curious about the exciting world of marketing, our podcast offers valuable insights, actionable tips, and inspiring stories to help you thrive in the digital age. Tune in and stay ahead of the curve with the Approved Perspective Podcast!Catch us on:YOUTUBESPOTIFYAPPLEThis podcast is sponsored by ApprovedSocial.io, the only review and approval tool that is designed for digital marketers and internal marketing teams for more efficient collaboration.

11-30
52:28

Startup Growth Hack: Go "High Level" in Taking Action with Robin Alex

In our latest episode on the Approved Perspective podcast, I had the privilege of sitting down with Robin Alex to discuss a topic that’s fundamental to every entrepreneur’s journey: creating a Minimum Viable Product (MVP) and nurturing a client-focused mindset.We dived deep into the concept of building an MVP, emphasizing how it serves as the bedrock of a successful tech startup. We explored the critical stages of development, from those early days when you might be a one-person team, passionately crafting your vision, to the later stages when your company has scaled to the impressive size of 800 employees, as is the case with Robin’s company, Go High Level.Our conversation shed light on the enduring importance of client-centricity throughout the growth trajectory of a tech business. Regardless of whether you’re a lean startup or a corporate giant, one thing remains constant: your commitment to delivering exceptional value to your clients.We shared anecdotes and insights from our respective journeys, discussing how our companies, while at different stages, have maintained a laser focus on meeting client needs and exceeding expectations. We touched on the strategies, the challenges, and the rewards of staying true to your mission as your company evolves.So, whether you’re a budding entrepreneur embarking on your startup adventure or leading a seasoned tech company, this episode is packed with wisdom that will resonate with you. Join us for an enriching conversation on the Approved Perspective podcast, where we explore the essence of creating an MVP and the enduring significance of putting clients at the heart of everything you do.

11-15
51:11

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