The Atlas Ink Podcast

17 Episodes

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These Business Decisions Changed Our Stationery Shop Forever | The Atlas Ink Podcast | Episode 17

2026-09-2541:40

What were the biggest decisions that shaped Atlas Stationers into the business it is today? In this episode of The Atlas Ink Podcast, we look back at the game-changing choices, risks, and turning points that helped take Atlas from a traditional stationery store to where we are today. For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

The Hobonichi Rush Isn’t Over + Other Planners We Love | The Atlas Ink Podcast | Episode 16

2026-09-1149:45

The Atlas bros are back with another podcast episode that discusses planner season and the continuously growing team.For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

From Sidewalk Sale 39 to Hobonichi Season | The Atlas Ink Podcast | Episode 15

2026-08-3101:02:05

We’re recapping an incredible Sidewalk Sale and talking all things Hobonichi as we get ready for the 2027 season. Plus, we share what’s coming next for Atlas Stationers and the Atlas Ink Podcast.For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source.Want us to talk about a specific topic in a future podcast? Comment below and let us know!

Sitting Down with the Creator of the Atlas Sidewalk Sale | The Atlas Ink Podcast | Episode 14

2026-08-2401:07:33

In this special episode, we sit down with our father and 3rd-generation Atlas Stationers owner, Donald Schmidt, to hear the story behind the creation of the Atlas Sidewalk Sale and how it grew into the event it is today. For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source. Want us to talk about a specific topic in a future podcast? Comment below and let us know!

Hobonichi 2027 Is Almost Here & Retail Team Growth | The Atlas Ink Podcast | Episode 13

2026-07-3149:14

We share the latest on the upcoming Hobonichi 2027 launch, exciting team promotions and expansion at Atlas Stationers, and what these changes mean for the busy season ahead.For nearly nine decades, Atlas stories have lived behind the counter. Now they’re hitting the airwaves. The Atlas Ink Podcast features brothers Brian and Brendan, 4th-generation co-owners, chatting a few times a month about life at Atlas. From behind-the-scenes moments and store happenings to new product drops and upcoming events, it’s an inside look at Atlas, straight from the source.Want us to talk about a specific topic in a future podcast? Comment below and let us know!

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