In this episode of The Blue Sofa, I’m sharing the biggest mistakes I made when I started launching online products — and what I do differently now. If you’ve ever tried to launch a course, program, or digital product and didn’t get the sales you hoped for, this episode will help you understand what really makes an online launch work (and what to stop wasting energy on). You’ll learn How to launch an online product without pressure or burnout. Why no single launch determines your succe...
In this episode of The Blue Sofa, I’m sharing the five key areas of emotional intelligence—and how they can help you feel more flow, clarity, and confidence in your business. If it feels like you’re doing all the right things but still not moving forward… this episode is for you. I walk you through how emotional patterns and nervous system triggers can keep you stuck, and how to shift into a more peaceful, powerful way of leading your business. This is a grounded, soulful conversation ...
If you’ve ever wondered how to be successful without losing yourself in the hustle — this episode is for you. In today’s conversation, we explore the not-so-obvious habits that block growth, clarity, and creativity for soulful entrepreneurs. These are patterns many of us carry in the name of success… but they actually keep us stuck, small, and spinning. We’ll gently unpack five habits that may be holding you back — and guide you toward powerful success habits that align with personal developm...
What if building a six-figure business didn’t require you to go full-time, burn out, or hustle your way to success? In this episode, I take you behind the scenes of how my client Katrine created a soulful, spacious online therapy business with consistent $15K months—while working part-time and homeschooling her children. We break it all down into three foundational pillars: ➤ Mindset clarity ➤ Lean client attraction ➤ Simple, supportive systems You’ll hear how Katrine ...
If you feel like you’re working so hard — posting on Instagram, writing emails, running webinars — yet the sales still aren’t flowing the way you want, this episode is here to shift everything. I’m pulling back the curtain on why selling online isn’t just about “selling,” but about building a powerful, sustainable business rooted in trust, relationships, and strategy. 👉 Think of it like a staircase — each step matters, and skipping them leaves you stuck. In this episode, you’ll learn: ✨ Why...
If you feel like you’re working so hard — posting on Instagram, writing emails, running webinars — yet the sales still aren’t flowing the way you want, this episode is here to shift everything. I’m pulling back the curtain on why selling online isn’t just about “selling,” but about building a powerful, sustainable business rooted in trust, relationships, and strategy. 👉 Think of it like a staircase — each step matters, and skipping them leaves you stuck. In this episode, you’ll learn: ✨ Why...
Every year, I take myself on a solo business trip — not to escape, but to expand. To get inspired, reconnect with my vision, and breathe new life into what I’m creating. This year, I returned to Lisbon… and this trip brought so much more than I expected. In this episode, I take you behind the scenes of my soulful solo trip and share some of the deep conversations and reflections that came up — around motherhood, marriage, and finding your soul tribe as a female entrepreneur. We talk about: ...
In today’s episode, I’m joined by email marketing expert Allison Hardy. Her story starts in a place many women know all too well: laid off at six months pregnant, facing uncertainty, and questioning her worth. But instead of giving up, she pivoted — and what unfolded was a business built around her life, not the other way around. We go deep into the messy middle of entrepreneurship — the postpartum depression, the breakdowns, the trial-and-error — and how those moments often become the ...
If the word sales makes you feel tight in your chest or suddenly crave another coffee… this episode is for you. In this solo session, I break down how to sell without selling—by shifting into soul-led alignment, healing old beliefs, and creating connection over pressure. We’ll talk about why traditional sales tactics don’t work for heart-led women (and what does), how to identify and release hidden sales blocks, and what it actually means to sell effortlessly from an abundance mindset. Wh...
Are you doing all the things—AI prompts, funnels, ads, content—but still not getting clients or the growth you dream of? In this episode, I break down why advanced strategies don’t work when the foundation isn’t solid—and what to focus on instead. I’ll walk you through: Why so many soul-led entrepreneurs fall into the hustle trap of constant doing (and how to get out of it)The six invisible, foundational business pillars that need to work before you amplifyHow to build a client attraction...
In this episode of The Blue Sofa, I’m diving deep into something we rarely question—but so many of us feel: the pressure to scale, to hustle, and to constantly perform in order to be "successful." But what if that very pressure is the thing blocking your creativity, your abundance, and your joy? This is Part 5 of my Secrets to Ease series, and today I’m sharing the honest truth about why the high-pressure hustle culture is not made for us as women—and how honoring our feminine energy and natu...
In this honest episode of The Blue Sofa, I dive into a topic so many of us face behind the scenes: overwhelm. If you’ve ever felt stuck, anxious, or like you're spinning your wheels in your online business, this one’s for you. I share the three main reasons I believe we get overwhelmed as entrepreneurs: Anxiety — and how it’s often a signal we’re living too far in the future. The fear of failure (and yes, also the fear of success). And the real missing piece: a dysregulated nervous syst...
In this episode, I delve into the transformative power of setting energetic boundaries in business. Discover how saying "no" can be a sacred act of self-care, preserving your energy, enhancing your creativity, and fostering authentic connections with clients. This discussion is essential for soulful female entrepreneurs aiming to build their businesses with authenticity and ease. What You'll Learn Recognizing the Need for Boundaries: Identifying signs like feeling drained after client inter...
Are you feeling constantly tired, creatively drained, and wondering if this level of hustle is what entrepreneurship is supposed to feel like? In this soul-nourishing episode, I´m dives into the real reason so many overworked solopreneurs hit burnout—and how to begin shifting into ease, alignment, and true productivity that supports your wellbeing. This episode is a heartfelt invitation for every solopreneur navigating business overwhelm, trying to do it all, and losing themselves in the proc...
In this soulful and refreshing episode, I sit down with the brilliant Allie Bjerk — marketing strategist, tiny offer queen, and mom of 3 — to explore what it really means to build a wildly successful business without sacrificing your life, values, or sanity. We dive into: ✨ How Allie built a 7-figure business without hustle, launches, or constant social media ✨ The power of systems, tiny offers, and automation to create true freedom ✨ Her honest journey from behind-the-scene...
In this episode of The Blue Sofa, we kick off the Secrets to Ease series, diving deep into how ease is not something you are born with but a skill you can learn. Many entrepreneurs get stuck in the hustle cycle, believing that success requires constant struggle, but true ease is about mastering transformation—learning how to shift from exhaustion to flow. ✅ Ease is a Skill, Not Just Luck – Contrary to what many believe, ease isn’t about being naturally gifted or lucky. It’s a process that i...
Welcome back to part two of this special series on integrating Human Design in business! If you haven’t listened to part one yet, go back and check it out first—it sets the stage for everything we’re diving into today. This episode is all about uncovering what’s truly yours—your energy, your alignment, your way of doing business—and how fully embodying that can shift everything. Honestly? This conversation is so deep and powerful that I can’t even sum it up properly. Just trust me—hit play, l...
Welcome to a special two-part series on integrating Human Design into your business! In this first episode, we’re flipping the script—this time, I’m the one asking the questions as I sit down with the amazing Kelly Sinclair to dive into her journey of self-alignment through Human Design. This conversation is real, raw, and filled with insights on how tuning into your unique design can completely transform the way you show up in business and life. Inside this episode, we chat about: ✨ How H...
In this episode of The Blue Sofa, we dive into the art of peaceful launching—selling your offers without anxiety, burnout, or the dreaded “launch flu.” Mia shares her journey from high-pressure, fear-driven launches to creating a soulful, aligned process that feels nourishing and joyful for both herself and her audience. Key Highlights: Mindset Shifts for Peaceful Launching: Learn how to shift from fear-based selling to seeing your offer as an act of service.Holding Your Energy: Detach from t...
In this episode of The Blue Sofa, I sit down with Instagram expert and online course creator, Carla Biesinger, to uncover her journey of building a thriving online business while staying true to her values. Carla shares her unique insights on Instagram growth strategies, simplifying digital marketing, and the importance of work-life balance for entrepreneurs. 🔑 What You'll Learn in This Episode: How Carla transitioned from owning a restaurant to becoming a social media marketing expert.The se...