The Brand Journalism Advantage Podcast With Phoebe Chongchua

Listen to the podcast that gives brands a competitive advantage. Each episode is packed with tangible tips on marketing, social media tools, entrepreneurship, creating greater ROI, and inspiration to build a thriving brand. Learn to be the Media and publish content that gives your business a competitive advantage.

TBJA 441 What SEO Strategies Work in 2022? Brandon Leibowitz

Navigating the ever-changing world of SEO can be frustrating. Brandon Leibowitz from SEO Optimizers shares his expertise in Search Engine Optimization and answers questions on best practices for blogging, videos, and websites. Learn what SEO strategies work in 2022. Get a free gift from Brandon to help with your SEO. See the show notes for Episode 441.

04-25
32:48

TBJA 440 5 Tips To Creating Great Content, Melanie Deziel

Have you ever felt at a loss for creating content to promote your business? If so, this podcast is a must-listen-to episode. Melanie Deziel is a two-time guest on The Brand Journalism Advantage podcast. She shares her powerful strategy for creating great content. Melanie Deziel is a keynote speaker, award-winning branded content creator, and lifelong storyteller, on a mission to share the power of compelling and credible content with others. Melanie is the founder of StoryFuel, which teaches marketers, publishers, creators, and companies of all sizes how to tell better brand stories, and the author of The Content Fuel Framework: How to Generate Unlimited Story Ideas. See the show notes.

09-09
30:01

TBJA 439 How A Bad Situation Can Launch Success, Jodi Stolove

Jodi Stolove knows how a bad situation can launch success. She didn't let an injury keep her down. We have a chat about how she pivoted in her career to find success and what she's doing to keep her business thriving during COVID-19. See the show notes.

05-22
24:22

TBJA 438 How to Create Powerful Email Strategies that Drive Sales, Kelly Forst

Email marketing during COVID-19. How do you send the right message? How frequently should you marketing during a crisis, especially one as big as the Coronavirus pandemic? Kelly Forst is with Aweber. She joins me to talk about crisis communication and how to create powerful email strategies that drive sales. See the show notes.

04-21
23:52

TBJA 437 How to be a Successful Entrepreneur, Sean Rones

From modeling to bull riding to monitoring couple's relationships using an app, serial entrepreneur, Sean Rones, talks about his latest passion and he shares his top tips on how to be a successful entrepreneur. See the show notes.

10-16
27:28

TBJA 436 Your Online Personal Brand Creates Social Proof, Leonard Kim

An online personal brand is vital to your success whether you're an entrepreneur or an employee. Find out why your personal brand matters and how it creates social proof. Leonard Kim shares his top tips.  See the show notes.

09-17
37:53

TBJA 435 5 Tips on Getting Your Brand on a Podcast, Kyle Jelinek

In this episode, learn how to connect your brand with a podcast. How to find the right podcast, the right host, and ensure that your marketing campaign meets its goals. Kyle Jelinek shares his Top Tips.  See Show Notes.

07-10
33:23

TBJA 434 5 Tips To Create A Successful Website, Dennis Plucinik

In this episode learn how to create a website that is user-friendly and attracts your core clients. Dennis Plucinik from ATTCK shares his top 5 tips on creating a successful website. See show notes.

05-15
28:50

TBJA 433 Why You Have To Be Doing Social Media Advertising, Justin Hartzman

Social media marketing has helped level the playing field. Find out what you can do to grow your business by effectively using social media marketing and automation. Get top tips from co-founder and chief executive officer of Needls, Justin Hartzman. See the show notes.

05-15
31:29

TBJA 432 How to get Your Story in the News, Gary Schneeberger

Earned media is highly coveted by businesses but too often the brand doesn't know the right story to tell to intrigue the news media. Find out from Gary Schneeberger how to get your story in the news. ThinkLikeAJournalist.com See the show notes.

02-07
37:22

TBJA 431 How Entrepreneurs Can Get Unstuck, Dan Kuschell

What can you do to break free and get unstuck? Maybe you just need to re-energize and focus on surpassing last year's success? Even if you're not "stuck" but you just want to boost your business, find that growth factor, and thrive this year. Listen now to Dan Kuschell on getting unstuck. See the show notes.

01-26
37:39

TBJA 430 How We Generate a $22:1 ROI Promoting Content to a Cold Audience, Daniel Daines-Hutt

Hear from marketer, Daniel Daines-Hutt, on how he's killing it on Facebook by generating a $22:1 ROI promoting content to a cold audience. Find out what he's doing to get these results! ThinkLikeAJournalist.com

01-09
32:07

TBJA 429 Mastering Social Media for Audience Development and Growth, Winnie Sun

With so many different social media platforms, how can your team keep up to stay connected with clients and consumers? Learn how Winnie Sun used social media & PR to attract clients to her financial firm. ThinkLikeAJournalist.com

09-12
24:28

TBJA 428 Crisis Management: How to be Proactive Instead of Reactive

Crisis management plans are often overlooked or underdeveloped until a real crisis happens. Find out from crisis management experts, Bob May and Steve Albrecht, how to handle and create a strategy that works to protect you, your company and employees. See the show notes.

08-29
23:51

TBJA 427 Why Your Business is Losing Money if You're Not Automating it, Magnus Unemyr

If you're not automating repetitive business tasks you are losing money because you're doing manually what could and should be done via automation. Magnus Unemyr shares why automation is key to succeeding in business. ThinkLikeAJournalist.com

08-22
25:04

TBJA 425 Eat, Think & Be Merry Five Essentials When Branding Food, Kacha Azema

We all love food and great dining experiences but how do you brand and market an amazing product or restaurant. Get 5 essential tips from Kacha Azema from @SkidmoreStudio. ThinkLikeAJournalist.com

05-11
26:52

TBJA 424 Gender Equality: How Men and Women Can Partner for Success, Julie Kratz

The #MeToo movement has opened the eyes of our nation and continues to be a controversial topic. Learn what your organization can do to support gender equality. Author Julie Kratz shares how men & women can partner for success. ThinkLikeAJournalist.com

04-06
24:45

TBJA 423 Social Media Marketing for Brick and Mortar Businesses, Ken Tucker

How can your business do social media marketing right? Ken Tucker shares the one social platform that is vital for all brick and mortar companies. Plus his top tips. See the show notes.

03-23
29:35

TBJA 422 How to Use Digital Body Language to Earn and Keep an Audience's Attention Online, Liraz Margalit

Do you know what drives your customers online? Web psychologist, Liraz Margalit, shares how to use digital body language to earn and keep your audience. http://ThinkLikeAJournalist.com

03-07
30:56

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