The Broke Generation

Feel good finance podcast, packed with frank and honest money conversations, and practical tips to help you be better with money.

What really happens after a year of not buying clothes? The Wardrobe Project Mini Series

Welcome back to episode 3 of The Wardrobe Project mini series! For our final episode I'm talking about the other side of the coin: what happens when you complete a year long experiment to not buy a single item of clothing? How does it feel? Did anything change? And what is life like on the other side of an obsession with clothes? I tell all in this final episode of the series. Mentioned in this episode Podcast episode: What's it like to buy again after a year long wardrobe freeze?: https://open.spotify.com/episode/7cokG9nD8HHgHXsCeA3hIo?si=cd9d5345eaec4c1b If you've enjoyed this mini series I'd so appreciate you snapping up a preorder of the book! Your receipt will get you access to an upcoming webinar and the ability to enter the prize draw that's coming very soon. Stay tuned for more info!  Preorder your copy below or Google search "The Wardrobe Project Emma Edwards" for local results in your region. Preorder in Australia/NZ: https://amzn.to/3Jatx9x  Non-Amazon AU/NZ Preorder options: Booktopia  Preorder in the UK: https://shorturl.at/fKH5O  Non-Amazon UK Preorder: Bookshop.org  Preorder in the US: https://shorturl.at/9KNyb  Preorder in Canada: https://shorturl.at/PgcJx  PLUS follow @thewardrobeprojectbook on Instagram for all preorder incentive updates, workshops and launch events plus exclusive clothing content.See omnystudio.com/listener for privacy information.

09-06
34:27

10 motivators of irrational clothing spending: The Wardrobe Project Mini Series

In episode 2 of The Wardrobe Project Mini Series, I'm taking you through 10 things that drive irrational clothing purchases, and why we're so often left feeling like we have nothing to wear despite staring at a wardrobe full of clothes. From emotional soothing, to dopamine-seeking, to misattributing the feelings of shopping, there are so many nuggets to explore in this episode. If you enjoy it, you'll love my new book, The Wardrobe Project, coming November 2025. Preorder your copy below or Google search "The Wardrobe Project Emma Edwards" for local results in your region. Preorder in Australia/NZ: https://amzn.to/3Jatx9x  Non-Amazon AU/NZ Preorder options: Booktopia  Preorder in the UK: https://shorturl.at/fKH5O  Non-Amazon UK Preorder: Bookshop.org  Preorder in the US: https://shorturl.at/9KNyb  Preorder in Canada: https://shorturl.at/PgcJx  PLUS follow @thewardrobeprojectbook on Instagram for all preorder incentive updates, workshops and launch events plus exclusive clothing content.See omnystudio.com/listener for privacy information.

09-05
33:32

5 things that made me want to change my relationship with buying clothes: The Wardrobe Project Mini Series

WELCOME TO THE WARDROBE PROJECT MINI SERIES, BABY! In celebration of launching my upcoming second book, The Wardrobe Project, this mini series will give you a little taster of the contents of the book and the year challenge I set myself to not buy clothes. In this first episode we're breaking down the 5 key things that made me want to investigate my clothes buying habits, from money leaks and emotional spending hanging around after my debt pay off, to lockdown confidence challenges and cognitive dissonance around sustainability. Preorder your copy of The Wardrobe Project below, or Google search "The Wardrobe Project Emma Edwards" for local results in your region. Preorder in Australia/NZ: https://amzn.to/3Jatx9x  Non-Amazon AU/NZ Preorder options: Booktopia  Preorder in the UK: https://shorturl.at/fKH5O  Non-Amazon UK Preorder: Bookshop.org  Preorder in the US: https://shorturl.at/9KNyb  Preorder in Canada: https://shorturl.at/PgcJx  PLUS follow @thewardrobeprojectbook on Instagram for all preorder incentive updates, workshops and launch events plus exclusive clothing content.See omnystudio.com/listener for privacy information.

09-04
32:46

The great "lock in" of 2025: how to design your own blueprint for September to December

Everyone's talking about "locking in" and setting up their September to December sprint. So as always I'm here to be your brain-obsessed behavioural guide to designing your own lock in that doesn't leave you borrowing inspiration from everyone's TikToks.  In this episode, I cover: How to get double the progress for half the effort by borrowing motivation from another goal Choosing your focus areas with intention How to stay the course for the rest of the year (and why most of your energy shouldn't be spent trying to go hard for 12 whole weeks) Why the energy you bring to your lock in matters, and why it might be different depending on where you are in the world. The importance of reflecting as you go through your lock in PREORDER THE WARDROBE PROJECT! Preorder in Australia/NZ: https://amzn.to/3Jatx9x  Non-Amazon AU/NZ Preorder options: Booktopia  Preorder in the UK: https://shorturl.at/fKH5O  Non-Amazon UK Preorder: Bookshop.org  Preorder in the US: https://shorturl.at/9KNyb  Preorder in Canada: https://shorturl.at/PgcJx  Where to find Emma Website: https://thebrokegeneration.com/Instagram: https://instagram.com/the.brokegenerationTikTok: https://www.tiktok.com/@the.brokegeneration   Order my book, Good with Money! Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook.See omnystudio.com/listener for privacy information.

09-03
36:29

5 money conversations that'll start to shift your financial perspective and self-understanding

In this solo episode I'm taking you through 5 powerful money conversations to have with people in your life that will rock your relationship with money, shatter your limiting beliefs and shift your self-understanding into lightbulb moment territory.  Come on retreat with us this November 20th - 23rd in Samford, Queensland! Spend 4 days at our luxury retreat centre and have meaningful money conversations, like these, alongside money workshops, yoga, crafts, pool swims, saunas, naps, and delicious feeds from a private chef. Reserve your spot here: https://www.yogablewellbeing.com/themoneysleepover Mentioned in this episode: @tashinvests  PREORDER THE WARDROBE PROJECT! Preorder in Australia/NZ: https://amzn.to/3Jatx9x  Non-Amazon AU/NZ Preorder options: Booktopia  Preorder in the UK: https://shorturl.at/fKH5O  Non-Amazon UK Preorder: Bookshop.org  Preorder in the US: https://shorturl.at/9KNyb  Preorder in Canada: https://shorturl.at/PgcJx  Where to find Emma Website: https://thebrokegeneration.com/Instagram: https://instagram.com/the.brokegenerationTikTok: https://www.tiktok.com/@the.brokegeneration   Order my book, Good with Money! Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook.  See omnystudio.com/listener for privacy information.

08-29
35:24

Why September is the best time to work on your money goals (and how to make the most of it)

In this solo episode I’m sharing why September is my FAVE month for working on your financial goals, and offer you a hot little plan to see you to the end of 2025. Highlights: Why motivation is higher in September than January, and why landmarking our pursuits of change is helpful The power of a shorter runway to success The value of imminent reward The 3 Ps of short deadlines: procrastination, priorities and perfectionism A plan for your next 4 months A mindset to keep you motivated JOIN SMART SPEND-TEMBER FOR JUST AU$28! https://thebrokegeneration.com/product/smart-spendtember/See omnystudio.com/listener for privacy information.

08-27
28:54

3 things that fundamentally changed my finances forever

In this solo episode I'm taking you three behavioural turning points that fundamentally changed my finances forever. From identifying cycles that are keeping you stuck to always investigating the beliefs that your behaviour is upholding, this punchy ep is a masterclass in owning your own financial mindset and making positive change. PREORDER THE WARDROBE PROJECT! Preorder in Australia/NZ: https://amzn.to/3Jatx9x  Non-Amazon AU/NZ Preorder options: Booktopia  Preorder in the UK: https://shorturl.at/fKH5O  Non-Amazon UK Preorder: Bookshop.org  Preorder in the US: https://shorturl.at/9KNyb  Preorder in Canada: https://shorturl.at/PgcJx  Where to find Emma Website: https://thebrokegeneration.com/Instagram: https://instagram.com/the.brokegenerationTikTok: https://www.tiktok.com/@the.brokegeneration   Order my book, Good with Money! Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook.See omnystudio.com/listener for privacy information.

08-20
36:29

A week in our wallets. Cat food, charcuterie and a gastroscopy: The Comments Section with E&V

Welcome back to another week in our wallets, where we take you through what we spent in a week, why, and how we felt about it after. Where to find Emma Website: https://thebrokegeneration.com/Instagram: https://instagram.com/the.brokegenerationTikTok: https://www.tiktok.com/@the.brokegeneration   Order my book, Good with Money! Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook. Where to find Victoria Instagram: https://www.instagram.com/bad.bitch.money/?hl=en Newsletter: https://substack.com/@victoriashakeshaft Book: Know Your Worth, Victoria Vivente (9781923022430) — Readings BooksSee omnystudio.com/listener for privacy information.

08-14
23:26

Grow your money mini series: Risk management, with Jess Brady

In this final episode of my mini-series with financial advisor Jess Brady, we dive into the crucial but often overlooked topic of risk management and insurance. Jess shares her personal experience of becoming uninsurable and making insurance claims, highlighting why timing matters when it comes to protecting your financial future. We explore the different types of insurance available and how to balance protection with affordability. Highlights: Why protecting your wealth is just as important as growing it The three key risk categories: income, assets, and expenses Jess's personal story of becoming uninsurable and claiming on income protection The reality of insurance claims processes and what insurers actually do A shocking private health insurance story that cost over $7,000 out of pocket You will learn: How to objectively assess the financial risks you face in life The different types of insurance available and when you might need them Why getting insurance while young and healthy is crucial for your financial future How to find and work with insurance specialists rather than going it alone The importance of understanding what you're NOT covered for in any insurance policy Join the September cohort of The Greenhouse here: https://courses.jessicabrady.com.au/TheGreenhouseMoneyGrowingProgramxTBG Where to find me: Website: https://thebrokegeneration.com/?v=518f4a738816 Instagram: https://instagram.com/the.brokegeneration TikTok: @the.brokegeneration  Order my book, Good with Money! https://amzn.to/4jnBupb  **Sign up to The Glue: **the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe See omnystudio.com/listener for privacy information.

08-13
33:10

Grow your money mini series: Building your Freedom Fund, with Jess Brady

In this second episode of my mini-series with financial advisor Jess Brady, we explore the concept of a "Freedom Fund" and why investing doesn't have to be about becoming ultra-wealthy. Jess breaks down how to reframe investing as a tool for creating choices and opportunities in your life, rather than just chasing passive income. We discuss the psychological barriers that keep people from starting their investment journey and introduce Jess's six-step investment framework. Highlights: Why Jess calls it a "Freedom Fund" instead of an investment portfolio The difference between "freedom from" and "freedom to" in financial planning How investing $5 can be a gateway to building wealth over time The shocking story of a gas station worker who built an $8 million portfolio Why market volatility preparation matters more than perfect timing You will learn: How to reframe investing as a tool for creating life choices rather than just wealth accumulation The psychological barriers that prevent people from starting and continuing their investment journey Why consistency in investing matters more than sophisticated strategies How to prepare mentally for market downturns with a "sleep at night plan" Join the September cohort of The Greenhouse here: https://courses.jessicabrady.com.au/TheGreenhouseMoneyGrowingProgramxTBG   Where to find me: Website: https://thebrokegeneration.com/?v=518f4a738816 Instagram: https://instagram.com/the.brokegeneration TikTok: @the.brokegeneration  Order my book, Good with Money! https://amzn.to/4jnBupb  Preorder my new book, The Wardrobe Project, coming November 26th!  Preorder in Australia/NZ: https://amzn.to/3Jatx9x  Non-Amazon AU/NZ Preorder options: Booktopia  Preorder in the UK: https://shorturl.at/fKH5O  Non-Amazon UK Preorder: Bookshop.org  Preorder in the US: https://shorturl.at/9KNyb  Preorder in Canada: https://shorturl.at/PgcJx  **Sign up to The Glue: **the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe See omnystudio.com/listener for privacy information.

08-12
23:48

Grow your money mini series: Your "money memoir", with Jess Brady

In the first instalment of this three-part mini series, financial adviser and educator Jess Brady shares candid insights into her journey, experiences, and expertise. This episode sets the tone for an inspiring and practical series, where Jess unpacks lessons learned from building a career in finance, running her own business, and empowering others to take control of their money.  Episode 1 focuses on your money memoir – all of those experiences and memories that form your relationship with money. Together we discuss the power of understanding your history with money and how it can unlock the softer skills of personal finance. Join the September cohort of The Greenhouse here: https://courses.jessicabrady.com.au/TheGreenhouseMoneyGrowingProgramxTBGSee omnystudio.com/listener for privacy information.

08-12
36:10

Trust funds, financial secrecy, and the pros and cons of financial transparency: The Comments Section with E & V

In this episode we dissect the dynamic between a trust fund kid and a minimum wage worker, as depicted in a recent video by @Cut on Instagram: https://www.instagram.com/reel/DMx7GErP_QE/?igsh=MXZjcXVuNzVwb29qbg%3D%3D  We explore why the rich feel the need to be vague when asked about their wealth, whether financial transparency more broadly is always a good thing, and the ways in which money doesn't guarantee happiness. See omnystudio.com/listener for privacy information.

08-10
37:17

The cost of being cool: do old wounds die hard?

In this voice-note style ramble, I unpack how the elusive idea of being "cool" can impact the way we spend our money, particularly if we've got old wounds from not being one of the cool kids in high school. From expensive hobbies to dressing for who you wished you were, there's still something so idealised about being "cool" even as an adult, and as years rattle by and we we ride the ups and downs of life, can "coolness" catch us out at any age? Where to find me: Website: https://thebrokegeneration.com/?v=518f4a738816 Instagram: https://instagram.com/the.brokegeneration TikTok: @the.brokegeneration  Order my book, Good with Money! https://amzn.to/4jnBupb  **Sign up to The Glue: **the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe See omnystudio.com/listener for privacy information.

08-06
29:52

A week in our wallets: The Comments Section with Emma & Victoria

New episode style alert! Join us as we take you through a week in our wallets: what we spent, why, and how we felt afterwards. You might love it, you might hate it, but we'll never know if we don't give it a whirl. Whack this on while driving, cleaning the kitchen or on your walk around the block when you hit your limit on work BS. Like it? Slide into our DMs to let us know you want more!  See omnystudio.com/listener for privacy information.

07-31
29:22

10 things to do instead of self-soothing with spending

This solo episode tackles the familiar feeling of wanting to self-soothe with spending - those moments when you're hurtling toward an "I need a little treat" purchase. I'm sharing 10 practical alternatives that combine behavioural redirects (techniques to help you move through the urge) and behavioural replacements (activities to focus on instead). Whether you're stress shopping, doom scrolling into purchases, or feeling that "fuck it, I'm just gonna order it" moment, this episode provides a toolkit to intercept those spending runways before they take off. The goal isn't to never spend again, but to regain control when your decisions don't feel like your own. Key takeaways Learn to identify and name the emotions driving your spending urges Use movement and physical activity to shift your mental state Apply the "Tomorrow Rule" with positive, permission-focused language Channel creativity and use what you already own instead of buying new Create pause points between feeling the urge and taking action Build visual anchors that connect you to your bigger financial goals Replace the "see-want-buy" cycle with healthier behavioural patterns Complete small satisfying tasks to get dopamine hits without spending Understand that strong feelings don't equal facts about what you need Mentioned in this episode: https://www.allrecipes.com/recipe/241038/microwave-chocolate-mug-cake/  Where to find me: Website: https://thebrokegeneration.com/?v=518f4a738816 Instagram: https://instagram.com/the.brokegeneration TikTok: @the.brokegeneration  Order my book, Good with Money! https://amzn.to/4jnBupb  **Sign up to The Glue: **the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe See omnystudio.com/listener for privacy information.

07-30
32:36

THAT'S JUICY: Surviving ovarian cancer in your thirties, with Chloe Adams

Content warning: this episode discusses themes of cancer, mortality and fertility. Welcome to another episode of That's Juicy and this week we have a very special guest, friend and colleague of mine, Chloe Adams from PocketSmith. Chloe joins us to share her experience of being diagnosed with ovarian cancer in her thirties, despite having said two weeks prior that she was the healthiest she's ever been.  We discuss how such a life altering diagnosis affects your money mindset, your outlook on the future, and big life decisions, and explore how being financially prudent when you're healthy can pay off big time if you find yourself dealing with a serious illness. I'm pleased to give one spoiler alert that this episode has a happy ending and Chloe is now cancer free. Mentioned in this episode: Chloe's article for the Ovarian Cancer Foundation NZ: https://ovariancancerfoundation.org.nz/ovarian-cancer-story/ova-achiever-my-struggle-with-ovarian-cancer-at-32/ PocketSmith: the personal finance software for all walks of life www.pocketsmith.com/thebrokegeneration   See omnystudio.com/listener for privacy information.

07-23
51:49

Old money, quiet luxury, and the subtle erasure of women's individuality: The Comments Section with E & V

The title of this episode is far more intellectual than the contents of it. You have been warned. Where to find Emma Website: https://thebrokegeneration.com/Instagram: https://instagram.com/the.brokegenerationTikTok: https://www.tiktok.com/@the.brokegeneration   Order my book, Good with Money! Sign up to The Glue: the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook. Where to find Victoria Instagram: https://www.instagram.com/bad.bitch.money/?hl=en Newsletter: https://substack.com/@victoriashakeshaft Book: Know Your Worth, Victoria Vivente (9781923022430) — Readings Books  See omnystudio.com/listener for privacy information.

07-17
30:40

Emma's Dilemma: "Should I spend all my money now and just enjoy life so I don't have regrets?"

Welcome back to another Emma's Dilemma episode where I address burning dilemma's from listeners. Today we have an absolute zinger: should I spend all my money now so I don't have regrets later?  Good question. Should you? Watching the world collapse around us naturally creates a fear response in our minds, so it's tempting to make decisions like this to feel like you're empowered and in control. But, while you'd be avoiding some regret, you're not avoiding all regret – and that's the reality we need to get our minds to understand. In this episode, I take you through: Why it feels like there's no point doing anything good with your money How the brain seeks psychological relief The impact of acting on fear-responsive thoughts A decision framework to help you act from a place of power rather than fear The importance of reframing fear-based thoughts to protect your money mindset over the long term. Got a dilemma? Email podcast@thebrokegeneration.com or drop it into the Broke Gen Baddies Facebook group: https://www.facebook.com/share/g/16ZLKbV364/  Where to find me: Website: https://thebrokegeneration.com/?v=518f4a738816 Instagram: https://instagram.com/the.brokegeneration TikTok: @the.brokegeneration  Order my book, Good with Money! https://amzn.to/4jnBupb  **Sign up to The Glue: **the weekly money psychology and mindset newsletter www.thebrokegeneration.com/subscribe See omnystudio.com/listener for privacy information.

07-16
46:07

Tips for surviving and thriving as chaotic queens: The Comments Section with E&V

Join us as we share our best life hacks for surviving and thriving in chaos, as we do best. From Victoria's "end of trip" routine to Emma's lanyard obsession, we hope you'll find something in this episode that'll make your life a little easier. Plus, we discuss this year's upcoming Prime Day sale and share our best advice for savvy sale shopping. Products mentioned in this episode*: Kindle in "matcha green": https://amzn.to/44qv8Pq Underwear drawer organisers: https://amzn.to/45N1VAB  iPad keyboard: https://amzn.to/4eAMf5R Shoe caps: https://amzn.to/44wh8Uq Bulk dishwasher tablets: https://amzn.to/3ZW2pAM  Emma's favourite spinning cleaning brush: https://amzn.to/4lFOWFxSee omnystudio.com/listener for privacy information.

07-03
53:40

Mid year check in: 25 goals for 2025

It's that time of year again! Let's check in with how I'm getting on with the 25 goals I set for 2025, and whether I'm moving in the right direction to tick them off.See omnystudio.com/listener for privacy information.

06-26
42:20

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