Real Personal Branding Podcast

Today on THE REAL PERSONAL BRANDING podcast, Lauren’s guest is Molly Grisham. She built a personal brand business around her business of leadership. She’s a dynamic keynote speaker and an experiential facilitator who helps to build and sustain teams in a wide variety of industries and THIS FALL Molly and Lauren will be hosting a retreat together for entrepreneurial women! Apply for the retreat here: https://go.mollygrisham.com/retreat-fall-2022 Molly Grisham believes that teams don’t grow apart--they die apart. She knows that elite, high-performing teams in all industries get stretched and stressed by the demand to perform, and she is passionate about helping people rediscover their strengths and restore their relationships so they can rebuild individually and within teams.   Molly Grisham has nearly two decades of experience as a former NCAA college soccer coach and communications professor, she approaches her work as an educator. She meets people where they are and helps them to move to where they want to be. She holds several degrees, is a Certified Experiential Specialist with the International Society of Experiential Professionals, and she’s a certified Myers-Briggs facilitator.   In this episode, you’ll hear:   Molly Grisham’s background as an educator and coach, how she became an entrepreneur, and what an average day looks like for her. The four questions to consider when you’re evaluating how to improve your team. Why it’s so important to do interpersonal work as an entrepreneur, how it can transform your business, and why doing this work in a group with others has so much value. How to overcome your fears and make positive changes to your life and business, who her and Lauren’s upcoming live event is for, and how Molly and Lauren will know it was a success. What you can look forward to at the event Molly Grisham and Lauren are hosting in October in St. Louis, Missouri.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Molly Grisham here: https://go.mollygrisham.com/retreat-fall-2022 mollygrisham.com

Today on THE REAL PERSONAL BRANDING podcast, Lauren’s guest is Mike Zeller. He has founded or partnered in 16+ ventures in five different industries. Collectively, his businesses have done over $100 million in revenue. Mike Zeller has mentored hundreds of entrepreneurs on six continents, covering all ages and ranges of experience. He’s also mentored some of Hollywood's top voiceover actors, NFL athletes, and other peak-performing executives. He is the author of two books, The Genius Within: Your Natural Pathway to Impact Fulfillment, & Wealth and Twice Born.   In this episode, you’ll hear:   What led Mike Zeller down his current path as a mentor to top executives, actors, athletes, and more. Some of the biggest mistakes people make that keep them from playing in their zone of genius and how he discovered his particular zone of genius. Why he wrote his new book The Genius Within and what you can learn from what he wrote. Mike Zeller’s practical first steps to find your own genius zone and how to break away from the things that aren’t bringing positivity to your life. How you can identify and maximize your most productive--and profitable--times of the day. The myth about hustle that Mike Zeller wants to debunk when it comes to entrepreneurship.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Mike Zeller here: mikezeller.com

Today on THE REAL PERSONAL BRANDING podcast, Lauren’s guest is Chelsea Brinkley. She is all about the work-from-anywhere life. She’s always traveling, and her routine and commitment to systems are what make this possible.   Chelsea Brinkley believes you can do great work from anywhere and that your life does not have to revolve around an office building. This idea has made her a coach to remote workers and a hired gun for entrepreneurs who want to get the systems and processes in their business on track. These days, you’ll find her traveling with her family, looking for the next mountain to hike, and occasionally sipping an Old Fashioned on the deck of her Colorado cabin all while serving clients and blogging about this life she gets to live after breaking free from the corporate world.    In this episode, you’ll hear:   Chelsea Brinkley’s background, what her business does, and why she took the leap to leave corporate life behind and jump into the life of a remote-working entrepreneur. The mindset blocks she frequently sees in her business and how you can begin to shift the way you think to overcome them. Why it is never too late to create systems and processes to get your business organized and running more smoothly and Chelsea Brinkley’s tips for getting started. How a standard operating procedure (SOP) can transform the way your business operates. One of the first things Chelsea Brinkley asks a client to help them begin organizing their business. Her advice for delegating tasks within your business to free up your time to focus on what only you can do. The one myth about getting organized that she wants to debunk.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Chelsea Brinkley here: chelseabrinkley.com

Today on THE REAL PERSONAL BRANDING podcast, Lauren welcomes Dr. Eugene Choi to the podcast. He is a neuroscience-based, transformational mindset coach. This podcast was recorded several months ago, and Lauren used what she learned from him during this recording to navigate several personal life changes. She met Dr. Choi through their mutual friend Mike Kim, and she’s had the pleasure of seeing him speak live twice. CW: Domestic violence   Dr. Eugene Choi is a certified transformational mindset coach who helps talented, hard-driven leaders operate at their highest level of clarity, energy, and focus. With a background in clinical pharmacy, neuroscience, and business coaching, his unique science-backed process along with the use of groundbreaking technology helps entrepreneurs figure out how to dramatically improve performance, innovate dynamic solutions, and achieve their goals.   In this episode, you’ll hear:   Dr. Eugene Choi’s winding path to entrepreneurship and how his interest in neuroscience, marketing knowledge, and love of storytelling led him there. The mindset blocks he often runs into and what you can do to combat those themes in your own life. What it means to be in a survival state and how you can recognize if you’re operating in that state. The executive state of mind and the benefits of consciously working out of that state instead of the survival state and how to identify how to bring yourself into that state. Some steps you can take to begin identifying the things that don’t make you feel good. Dr. Eugene Choi’s tips for beginning to rewire your brain and break out of your unwanted state. The myth about accessing the higher version of yourself that he wants to debunk.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Dr. Eugene Choi here: https://destinyhacks.co/

Today on THE REAL PERSONAL BRANDING podcast, Lauren welcomes guest Katrina Kibben. Over the New Year holiday, Lauren met up with them, and they reminded her of a reflection exercise that they do every month and that the New Year is a great time to start this exercise.    Katrina Kibben is a highly sought-after keynote speaker, a nonbinary LGBTQ+ advocate, and a writing expert. They founded Three Ears Media, and they’re a featured expert in publications like the New York Times, Chicago Tribune, and Forbes and have been named a top HR and recruiting expert in numerous best-of lists. Katrina Kibben is a nonbinary writer who founded Three Ears Media to teach recruiters how to develop inclusive, unbiased job postings and candidate experience content. No one cares about the humanity apparent in a job posting as much as they do, and their compassion is contagious and gets results.   In this episode, you’ll hear:   How Katrina Kibben shifted their career from a CMO in the corporate world to launching Three Ears Media and becoming CEO of their own company and what they wish they had known when they were first starting their business. How they found their niche and why recruiters need to master the ask. How you can apply Katrina Kibben’s goal-setting exercise in your business. The six questions to ask yourself during your monthly reflection exercise. The bonus question Lauren asks herself and how to identify your bonus question. Why it’s important to complete this exercise with a letter to yourself. What Katrina Kibben is researching and exploring right now. The myth they want to debunk about their industry and the advice they would give to someone who is dreaming of entrepreneurship.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Katrina Kibben here: instagram.com/katrinakibbenlinkedin.com/in/katrinakibben threeearsmedia.com

My sister Sarah, ever since we were little, has encouraged me in her own way to celebrate myself on my birthday. A few years ago she started asking everyone 3 questions on their birthday and this year I asked if she would ask them to me on my podcast. We recorded this less than 24 hours before my birthday so it counts. Thanks to my editor Fynn Gentle (https://fynngentle.com/) for turning this around quickly to have out on time for my birthday today.  In this episode you will hear a much more personal, less business episode about my life, my thoughts, Sarah and I and our childhood. Thanks for starting the next 365 days around the sun with me.    - LVD  

Today on THE REAL PERSONAL BRANDING podcast, Lauren’s guest is Sara Uzer. Sara Uzer is a copywriter, an editor, and she specializes in creating engaging content for brands and companies across a wide range of industries, including the fashion, beauty, healthcare, and real estate spaces. She’s also a published writer with works in Huffington Post, Thrive Global, Thought Catalog, and Elite Daily.   In this episode, Sara Uzer will share what it takes to actually get published, how to build your personal brand while transitioning from corporate life to entrepreneurial life, and how to avoid some really simple but treacherous PR mistakes when pitching your stories to publications.   In this episode, you’ll hear:   Sara Uzer’s background and how began her career as a writer and ultimately started her own writing business. What she wished she had known as she transitioned from corporate life to life as an entrepreneur. How she leans into current trends on social media to build her brand but adds a personal touch to make them her own. The reason it’s important to create content consistently while building a personal brand on social media but also leveraging Stories for additional content and connection. The first steps Sara Uzer recommends you take to generate ideas and create content for yourself in an intentional way. Her basic tips for you to create a great pitch when you want to be published with a news source or blog. The biggest challenge she’s seen as she’s building her personal brand in the PR and writing space. How you can use time blocking to improve your productivity. Sara Uzer’s favorite tools and how you can apply them to your own business. Why she wants to debunk the myth that writers only write.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Sara Uzer here: instagram.com/sarauzer twitter.com/sara_uzer

Today on THE REAL PERSONAL BRANDING podcast, Keri Murphy is Lauren’s guest this week. She is a TV veteran who brings her hard-won entrepreneurial knowledge and on-camera expertise to her clients through public speaking, coaching programs, and her company Inspired Living. Her goal is to help entrepreneurs stay inspired and stay enlightened on what it takes to build a seven-figure brand.   This short and powerful interview with Keri Murphy will teach you how to leverage traditional media coverage in the most efficient way. You’ll also learn about a couple of mistakes she wants you to avoid on video and how you can begin to craft your video strategy.   In this episode, you’ll hear:   How Keri Murphy landed in her line of work and how she helps entrepreneurs step into their visions. Why video is all about authentic emotional connection and the biggest mistakes to avoid when appearing on video. The steps you can take to begin to become more comfortable with speaking on camera and being genuine for your audience. Keri Murphy’s tips for entrepreneurs who want to leverage media and grow their brands. What you can do to make your topic relevant to current events. How you can transition your wealth of knowledge about your business to an on-camera strategy and why consistency matters. Why you must engage with your audience after creating your carefully curated content. The biggest myth about video that she wants to debunk.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Keri Murphy here: inspiredliving.tv instagram.com/inspiredlivingtv instagram.com/keri.murphy facebook.com/thekerimurphy

Today on THE REAL PERSONAL BRANDING podcast, Brandon Birkmeyer is Lauren’s guest. His own podcast is Brands on Brands, and he’s also an expert at repurposing content. Today, you’ll hear how to break down an hour’s worth of content and make it fill up an entire month.   Brandon Birkmeyer is a personal branding coach who helps industry experts become content creators. He’s a seasoned marketing strategist and up-and-coming writer, author, speaker, podcaster, and business coach. For more than 17 years, he advised and directed brand strategy for top Fortune 100 companies, including Apple, Coca-Cola, Walmart, and Wells Fargo. In 2018, he launched Brands on Brands, a marketing consulting firm based in Los Angeles. He also produces and hosts a top-100 marketing podcast called Brands on Brands.   In this episode, you’ll hear:   Why Brandon Birkmeyer believed so strongly that Lauren needed to start a podcast and the three items he identified that made the impact she could have obvious. How he became her very first interview and why it will never be published. What began his entrepreneurial life and why he left his corporate career behind. How you can begin to transform a single hour of content into an entire month of content distribution. What you can do to find your topic and the platform you’re best suited for. Brandon Birkmeyer’s process for choosing a content topic and how he coaches his clients to position themselves. Why having pillar content helps shape your overall content strategy. The steps he takes to begin breaking down his content for separate purposes. What repurposing content means and why you should be doing it. The myth Brandon Birkmeyer wants to debunk about creating and distributing content.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Brandon Birkmeyer here: brandsonbrands.com Convert 1 Hour into 1 Month of Content

Today on THE REAL PERSONAL BRANDING podcast, Holly MacCue is a sales and messaging coach and a certified master persuader. With more than a decade of experience working as a marketing strategist for global brands like Unilever and P&G, she used that knowledge and built her own six-figure business while working on it part-time. She helps entrepreneurs monetize their magic by doubling their prices, selling five-figure packages, and creating an offer that serves the world with their unique gifts.   In this episode, Holly MacCue shares the right way to sell with social media, how she banked $47,000 in six weeks without promo emails or social media posts, and how to get clear about your messaging.   In this episode, you’ll hear:   How a quarter-life crisis led Holly MacCue to pivot from her career as a corporate branding strategist to becoming an entrepreneur. Why trusting yourself is so important and how leaning into your particular area of brilliance can lead to success. Her advice for standing out for the right reasons when you’re trying to be true to who you are while making sales. How to avoid forced authenticity when selling via direct messages. A tactical first step you can take to own your own brilliance. The steps Holly MacCue took to bank $47,000 in six weeks and how you can apply those steps to your own business. The fundamentals entrepreneurs should know in order to tell potential clients about your business. The top things you should consider when you’re deciding on your business niche. How she continues to grow and learn in her business and why it’s important to continue your education. Why you don’t need to have a huge audience to build a successful business. The myth Holly MacCue wants to debunk about the sales and messaging and positioning industry.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Holly MacCue here: hollymaccue.com/lauren instagram.com/hollymaccue

Today on THE REAL PERSONAL BRANDING podcast, Lauren welcomes Gay Hendricks to the show. He is the author of The Big Leap, one of her all-time favorite books. The book helped Lauren to define what brings her joy and allows her to impact the world.   Gay Hendricks has been a leader in the field of relationship transformation and body-mind transformation for 45 years. After earning his Ph.D. from Stanford in 1974, Gay served as The professor of counseling psychology at the University of Colorado for 21 years. He has written more than 40 books, including bestsellers such as Five Wishes, The Big Leap, Conscious Loving, and Conscious Loving Ever After. He has also appeared on more than 500 radio and television shows. His new book is The Genius Zone.   In this episode, you’ll hear:   The four zones of work in The Big Leap and how those zones relate to Gay Hendricks’ latest book, The Genius Zone. Why you need to find your genius zone and how you can begin the process of living in that zone all the time. What the four zones are, how staying in your zone of genius can help change the world, and how to find your zone of genius. The first step you can take toward recognizing that you’re capping your joy and what you can do to begin moving toward your zone of genius. Gay Hendricks’ advice for revealing your zone of genius. What an “enlightened yes” and “enlightened no” means. How you can identify your zone of genius with some simple questions. The non-negotiable habits and routines Gay Hendricks has instilled in his own life to ensure he continues to live in his zone of genius. What Gay Hendricks’ zone of genius is and how he discovered it. The common myth he hears about challenges, obstacles, and reaching the next level that he wants to debunk.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Gay Hendricks here: hendricks.com geniuszonebook.com The Big Leap Five Wishes

Today on THE REAL PERSONAL BRANDING podcast, Jody Maberry is Lauren’s guest. They have a discussion about whether or not you should start a podcast, what it would be about, and Lauren shares some vulnerable insights into how she felt before starting her podcast. They also discuss some tactical ideas to get your creativity flowing.   Jody Maberry has hosted and produced more than 1,300 podcast episodes with nearly 3 million downloads. He’s worked with executives from Disney, the FBI, and more. He has a unique brand of believing in people to the point of no return.   In this episode, you’ll hear:   How Jody Maberry and Lauren initially connected. Why podcasting became his specialty and how he got started. Who the perfect candidate is for starting a podcast and why it isn’t the right platform for everyone. The tactical steps you can take to begin brainstorming and conceptualizing your own podcast. How you can bring more listeners to your podcast by using Jody Maberry’s strategic methods. Where his passion for entrepreneurs and helping them produce podcasts comes from. His non-negotiable habits and routines that helped set him up for success as a business owner. How producing a podcast can be a huge confidence boost and why it takes people by surprise. Jody Maberry’s biggest curiosity in podcasting right now and why it piqued his interest. The two common myths about podcasting that he wants to debunk.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Jody Maberry here: Jodymaberry.com instagram.com/sugarjmaberry twitter.com/jodymaberry

Today on THE REAL PERSONAL BRANDING podcast, Lauren welcomes guest Sharran Srivatsaa. Sharran Srivatsaa initially met Lauren through their mutual friend, Travis Chappell, and they’ve remained connected over the years after Lauren presented to his real estate mastermind. They’re different industries, but through their calls and chats, Lauren has appreciated Sharran Srivatsaa’s caring personality. This episode is all about building a business, setting goals, and overcoming barriers as an entrepreneur or just going through life in general. Sharran Srivatsaa’s story is about starting with what you have and making a giant impact with it.   Sharran Srivatsaa is the CEO of Srilo Capital, a sought-after keynote speaker, and a respected thought-leadership resource for publications like the Wall Street Journal, Success Magazine, Huffington Post, and Forbes. He’s also the host of the top-rated podcast BUSINESS SCHOOL and is the creator of The 5am Club for entrepreneurs. He lives with his family in Orange County, California.   In this episode, you’ll hear:   Sharran Srivatsaa’s background and how he became an entrepreneur and builder of billion-dollar businesses. How he learned to speak English and the key themes he’s noticed in people who are leading purpose-driven, successful lives. Why you should be modeling the support systems of successful entrepreneurs instead of the entrepreneurs themselves. What you can do to find a measurable goal and accountability to continue building your business. Sharran Srivatsaa’s trident of strategic steps you can take to build your personal brand to a recognizable level. The one entrepreneurial myth that he wants to debunk. The book he recommends you read to visualize your ideal life.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Sharran Srivatsaa here: 4weekmba.com instagram.com/sharransrivatsaa/

Today’s guest on the podcast is Joseph Bojang. Joseph Bojang has built a business in paid digital marketing and SEO, and he always digs a little deeper into everything he’s doing to ask himself, “Why does this work the way it works?”   Joseph Bojang helps companies generate leads on demand, and he’s worked with everyone from multibillion-dollar corporations to mom-and-pop shops. He’s figured out some of the key ways to think differently about marketing so that you can get results and successfully repeat the process. He shares with us how you can have your next marketing breakthrough, why he believes people don’t get the marketing results they want, and how to get unstuck in your marketing.   In this episode, you’ll hear:   How Joseph Bojang became a digital marketing entrepreneur after working in nonprofits for several years. What it takes to become unstuck and the steps you can take today to have a breakthrough. Why you need to have a mindset open to critique, find solutions, and innovate. How alignment in your personal brand prevents you from being canceled. The reason your marketing isn’t getting results. The steps you can take to find your message and convert your target market. Joseph Bojang’s surprise at the community on YouTube and Instagram, their interaction with his brand, and how authenticity has helped engagement. How researching entrepreneurship is impacting his mindset about business ownership. Why achieving efficiency and organization has helped Lauren within her business before she attempts to scale it further. The reason he wants to debunk the myth of “lambros” and “boss babes” because it leads to a lack of boundaries between business life and personal life.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia Connect with Joseph Bojang instagram.com/josephbojang/ youtube.com/josephbojang

On this episode of The Real Personal Branding podcast, Lauren welcomes guest Connie Pak to the show. Connie Pak is the owner of Tuckdin Marketing, a digital marketing and consulting agency. She’s been an entrepreneur and business owner for over 10 years and understands the pains and frustrations that individuals and companies face when working to create an effective and successful online presence. She has built an agency that focuses on creating efficient and automated marketing systems that deliver bottom-line results.   Connie Pak’s passion is helping clients scale and grow their businesses to levels they never thought possible and bringing their visions to life with focused marketing strategies, customized for their needs. She calls California home and loves finding new, delicious, hole-in-the-wall places to eat and spends every free minute going on adventures with her husband and two sons.   In this episode, you’ll hear:   How Connie Pak became an entrepreneur and why she was drawn to the digital marketing industry. The types of clients she serves and how she discovered who her ideal clients are. Her perspective on the Facebook ads changes, why she believes Apple made this change, and what it means for marketing. What entrepreneurs can do right now to create a new marketing strategy in the face of Apple’s privacy changes. Why branding and consistency are so crucial to your digital marketing strategy. How Connie Pak stays on top of the ever-changing landscape of marketing. Her advice for building your first Facebook ads marketing strategy. The most common myth around Facebook ads she wants to bust.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Connie Pak here: instagram.com/conniejpak facebook.com/conniejpak youtube.com/channel/UCuZ948Pbc5MDIWWt2iAJHrg

On this episode of The Real Personal Branding podcast, Lauren welcomes Carrie Gottschalk to the show. She is a highly recognized influencer with the social media industry and has been at the forefront of the social media revolution for 13 years, paid social media marketing for five years, and has managed over $15 million in ad spend. Her clients include companies like Shari’s Berries, Wyndham Hotels, and TEDxMileHigh.   Carrie Gottschalk has a business in the U.K. as well as in the U.S. She is highly experienced in e-commerce, direct response, and performance marketing. In this episode, she’ll help us understand the big picture of what happened between Apple and Facebook, what this means for both the end-user and the advertiser, and what you can do right now to formulate a new strategy for your business if you’re using Facebook ads.   In this episode, you’ll hear:   How Carrie Gottschalk became an entrepreneur and how her business has grown and changed over the past year. What her business does, who her clients are, and what her goals are for their businesses. The reason Apple updated iOS with new privacy features, how it affected digital advertising, and what it meant for marketing practically speaking. Why Carrie Gottshalk believes this advertising change happened, why it was going to happen anyway, and the reason it is a positive change for users. Her tips for what you should be doing right now to create an effective digital marketing strategy. Her thoughts on this new era of privacy and why it creates a better experience for the consumer. What she does to stay on top of current data and the future of her industry and how you can apply it to your business. One common myth about the Facebook ad change that Carrie Gottschalk would like to debunk.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Carrie Gottschalk here: instagram.com/carriegottschalk  

Today on The Real Personal Branding Podcast, Lauren welcomes guest Emily Hirsh. She’s a leading digital marketing strategist, a young entrepreneur, and founder of Hirsh Marketing--one of the fastest-growing digital marketing agencies responsible for over $105 million in client revenue generated. Emily and her team of experts work with top-level influencers, game-changing entrepreneurs, and they grow their businesses and generate massive revenue using her revolutionary Hirsh process, which she breaks down for Lauren in this interview.   In this episode, you’ll hear:   Emily Hirsh’s journey to entrepreneurship and her successful business, Hirsh Marketing, and how it was built from personal experience. The psychology behind Facebook ads and why marketing is all about creating an experience for your customers. What a marketing funnel is, what it means, and how you can use it to help grow your business. Why she is intentionally building her personal brand, why it’s important to her business, and why you need to build your own personal brand. Emily Hirsh outlines the steps you need to take to become an authority in a particular space. The myth of the “overnight success” and the reason it doesn’t exist. Emily Hirsh’s process for identifying your potential customers and how you can use her process for reaching those customers. The people who have been most important to her as she’s built her business and how they’ve supported her in unique ways. How she stays on top of current data and the future of her industry and how you can apply it to your industry. Emily Hirsh’s biggest surprise in the last six months and how it affected her business.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Emily Hirsh here: hirshmarketing.com

Today on The Real Personal Branding Podcast, John Lee Dumas, host of the award-winning podcast Entrepreneurs on Fire, is Lauren’s guest. His podcast has more than 2,500 episodes, 1 million+ listeners a month, and he brings in a seven-figure annual revenue. In each podcast episode, he talks about exactly how they do this month-by-month, while building a personal brand. John Lee Dumas recently released a new book called The Common Path to Uncommon Success.   Lauren talks to John Lee Dumas about how he launched his book, why he thinks other entrepreneurs have been lying to you, and he shares a few impactful stories from the book.   In this episode, you’ll hear:   Why John Lee Dumas is on fire about health and wellness right now. The fork in the road that caused him to realize that other entrepreneurs were being lied to by experts in their fields why he chose to pivot away from that. The 17 core foundational principles that successful entrepreneurs share, why they work so well as a roadmap to success, and the one principle that matters the most. John Lee Dumas’s advice for overcoming self-limiting beliefs and how you can reframe your mindset about making money with your business. The three steps he took to attain testimonials for his book launch and how he wove his personal brand into it. The one common myth about being an entrepreneur that he’d like to debunk. The one piece of advice John Lee Dumas would give you to create uncommon success.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast Kate Erickson podcast episode   Connect with John Lee Dumas here: eofire.com instagram.com/johnleedumas

In this episode, Lauren welcomes Brian Fanzo to the show. He built an incredible personal brand on the platform of digital futurism, but he started out in the corporate world. Brian Fanzo talks to Lauren about how he takes future concepts and adapts to them early. They also talk about how to transition from a corporate lifestyle to being a full-time, successful, sought-after speaker, entrepreneur, and personal brand, and lastly, how to embrace who you are called to be and make it a part of your personal brand.   Brian Fanzo is a dynamic at translating the trends of tomorrow to inspire change today. His customized and personalized programs showcase real-world stories and examples of forward-thinking people and businesses. He teaches companies of all sizes how to leverage technology in real-time in order to engage their customers at the right time, and he has a true gift for bringing people together online and offline. Brian Fanzo has worked in 76 countries, and he has been highlighting his passion for change, collaboration, and technology for so many years.   In this episode, you’ll hear:   Brian Fanzo’s background story and how he became a digital futurist. The thing that helped him the most while he was building his personal brand and how to create your own unique personal brand while still working a day job. Why self-awareness is a tool you can use to help you analyze future trends and use it in your business and personal brand. How he fought social media burnout and learned to show up as himself on social media. Brian Fanzo’s suggestions for what to do when you feel stuck. Why he doesn’t settle for failure and how he learns from his mistakes. His prediction for Clubhouse and how he’s using it to continue building his personal brand. Why the things we do online will never fully replace the things we do in the real world.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia Connect with Brian Fanzo https://www.isocialfanz.com/

In this solo episode of THE REAL PERSONAL BRANDING PODCAST, Lauren explains how often you should be posting to social media and why all of the tips surrounding how often to post to social media may not be right for you or your business. Instead, consistency is key. Lauren gives us three steps for getting started and the LDC goal equation you need for social media.   In this episode, you’ll hear:   Why we desire fast results but they may not yield the greatest reward for your brand or business. How to find your business goal for social media and optimize it. Why posting consistently is the secret sauce--not the number of posts. Lauren’s advice for choosing a habit to measure and why quality matters over quantity. Decide on a period of time you will measure your goal for and how you want to assess it. How the big picture for your social media affects how you grow your business and sharing your gifts with the world. Why your goals need to be attainable and reasonable. The LDC goal equation for measuring social media results.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast bit.ly/morefromldc