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The Business Reboot | Strategy & Stories for Women Building Their Dream Business
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The Business Reboot | Strategy & Stories for Women Building Their Dream Business

Author: The Business Reboot

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Welcome to The Business Reboot—the podcast for female entrepreneurs ready to define success on their own terms and blow past the milestones the boys keep bragging about…

We’re Melissa (the young one) and Corry (the emotionally stable one), here for the coffee-in-hand conversations that leave you feeling clear, confident, and ready to take the next right step in your business.

Let’s be honest… entrepreneurship is harder to do than it is to spell, and that’s saying something. You can’t do it alone. Between the two of us, we bring decades of business experience (oh—and we raised kids, too), and we’re sharing everything we’ve learned about growing, pivoting, and scaling businesses in a way that’s sustainable and aligned with your version of success.

You’ve done the burnout. You’ve run full speed into dead ends. With us, you’ll get tested strategies rooted in real experience—delivered with Southern charm, a whole lot of honesty, and the occasional well-placed curse word (hey, if that’s what it takes to keep your attention, we’re game).

Each week, you’ll learn how to fight for your worth, create unforgettable client experiences, build community, master the hard stuff, and rediscover the joy that made you want to be an entrepreneur in the first place. We’ve done it ourselves… now, we’re here to help you do it too.

So grab your favorite drink (or your favorite three), pull up a seat, and let’s reboot your business. More money. More freedom. More joy.

Lord knows, we had to—and you can too.
173 Episodes
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Sales slowing down? Before you blame the economy, let’s ask the real question: is it actually the market... or is it your offer? We're here to help you read market shifts like a pro, listen to what your audience is really telling you, and adapt your offers without starting from scratch. The businesses thriving right now aren't the ones waiting for things to change. They're the ones changing with them.Hear more on our email list. Get it here: The Reboot NewsletterGrab your 15% discount at comfrt.com! (Code at checkout: MPEP103670)Schedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High.
Think you have to “do it all” to be a successful entrepreneur? Yeah… we’re calling BS on that. Being busy isn't the same as being successful, and we share our favorite strategies for focusing on what actually matters. Learn to identify your true needle-movers, master the superpower of saying "no," and build a business that thrives without burning you out. Hear more on our email list. Get it here: The Reboot NewsletterGrab your 20% discount at Colorful Koala: colorfulkoala.com/melissapepin (code at checkout: MP20)Schedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Listen up: if you're not capturing emails at every speaking opportunity, you're leaving money on the table. We're breaking down exactly how to turn those "nice to meet you" moments into "can't wait to work with you" relationships, along with tactics like QR codes and freebies people are atually excited about. Having access to a room full of your ideal clients is valuable, but keeping them engaged is where the real magic happens.Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Plot twist! Your "slow" season isn't a problem… it's your chance to level up. From auditing your brand to streamlining those chaotic workflows you've been ignoring, we're showing you how to transform the quieter months into your most productive season yet. (Also? Rest without guilt!)Get more of us speaking to more of you on our email list. Get it here: The Reboot NewsletterGrab your 10% discount at OSEA. Code at checkout: MPEP10Schedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Ever wonder if your gut instinct is actually...wrong? We're replaying our game-changing chat with Carrie Power, who built a thriving business by doing something radical: actually listening to what her clients wanted. Carrie, the founder of Currahee Movement Collective, shows us how real data can shape your offers, fuel smart collaborations, and keep your brand strong as you scale. If you're ready to stop spinning your wheels and start growing smart, this one's for you!Find Currahee Movement Collective online: Website: curraheemovementcollective.comInstagram: currahee.movement.collectiveHear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
We're breaking down the headlines that actually matter to female entrepreneurs, from skyrocketing childcare costs to workplace menopause policies that are finally happening. Grab your coffee (or a cocktail… no judgment here) and join us for straight up talk, several doses of perspective, and a few laughs to help you navigate the chaos of modern entrepreneurship.Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
​​If you think entrepreneurship is all freedom and flexibility, we hate to burst your bubble… but we would be dishonest if we didn’t. The true cost of building a business is pretty big. Today you'll hear our stories of missed family events, inconsistent paychecks, and those late-night moments of doubt that made us question everything. Despite the cost, we wouldn't trade this journey away. Tune in to hear how we navigate the “messy middle” and why the rewards make every sacrifice worth it.Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Running a business comes with plenty of perks…but also a few hard truths no one warned you about. If you’ve ever missed a family event for a launch, felt the sting of loneliness in leadership, or questioned whether the sacrifices are worth it, you know what we mean. So grab your coffee and get ready for real talk about the emotional roller coaster of entrepreneurship, and what it takes to build a legacy and stay sane in the process!Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions, a content marketing agency.
Tired of letting nightmare clients steal your peace and your paycheck? This episode is your permission to set boundaries, enforce contracts, and walk away from toxic situations without guilt. We’re dishing out real stories from the trenches… plus the exact strategies we use to protect our businesses and sanity. Whether you're dealing with red flags or full-on fire alarms, you'll finish this episode knowing exactly how to handle conflict like the seasoned boss you are!Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Tired of feeling guilty every time you dare to dream bigger in your business? You have permission to ditch those outdated "guilt scripts" and embrace your ambition! On this episode we talk about wanting more and show you how to redefine success on YOUR terms, not society's. Get ready to silence that voice that says you should be grateful for less and start chasing those goals that make your heart race. Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Ever wish you could go back and give your past self some words of wisdom? Join us as we dish out the lessons we wish we’d learned sooner, like why clinging to the wrong role holds you back and how confidence shows up after you take action. We also debunk the myth that you have to hustle and burn out to succeed. So grab your coffee and get ready for a little sass, a lot of truth, and a pep talk your future self will thank you for!Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Feeling tired? Before you blame burnout, let's ask: what if your business just doesn't fit you anymore? We discuss the differences between being overworked and being misaligned, because sometimes your exhaustion isn't about doing too much; it's about doing the wrong things. The good news is that you don’t have to throw away everything you’ve built... sometimes all you need is a reboot. Join us to spot the signs, give yourself permission to pivot, and design a business that energizes instead of drains you!Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Do you really need a business coach, or is that just what Instagram keeps trying to sell you? We’re breaking down what a coach really does (spoiler: it’s way more than cheerleading) and how the right one can help you smash plateaus, stay accountable, and finally stop second-guessing yourself. So… is coaching the missing piece you didn’t know you needed for your business? Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
People say email is dead; Natalie's here to show everyone how wrong that is.Today we're interviewing our old friend Natalie Franke, the Head of Marketing at Flodesk, who breaks down how email outshines social media, builds great relationships, and drives revenue. We break down the “I have nothing to say” mindset and talk about keeping your list clean, and Natalie lets everyone know how to make email your business’s MVP. Find Natalie on Instagram: @nataliefrankeGrab your Flodesk discount code here.Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Imposter Syndrome comes for anyone... even you, even us! We're replaying this popular episode from early 2024 because even if we haven't talked about it in a year, that lack of confidence is something we all need to tackle.Get even more business love from us on our newsletter. Sign up here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
What if you could hand off your email marketing and content strategy… and still have it sound exactly like you? In the final installment of Reboot Camp, we’re answering questions about our done-for-you services that take marketing off your plate without losing your voice or vision. Strategy, systems, and real support - if you’re ready to stop doing it all and start scaling smarter, this one’s for you!Get even more business love from us on our newsletter. Sign up here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Let’s be real: a website that's just pretty won't pay the bills. Powerful copy does. In this week of Reboot Camp, we’re breaking down exactly what makes website copy convert… and what makes visitors bounce. From punchy headlines to juicy calls to action, we’re helping you write words that work as hard as you do. If your site isn’t selling, this episode is your wake-up call!Get even more business love from us on our newsletter. Sign up here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Want to sell without feeling like a pushy car dealer? In this episode of Reboot Camp, we teaching you the magic of storytelling that actually connects… and converts. You’ll learn the difference between content and copy, how to use personal stories to drive sales, and why email marketing is still queen. If you’re ready to stop SHOUTING and start *connecting*, this one’s for you!Get Flodesk with our discount code here.Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Ever ask yourself why storytelling is important… and how the heck to use it in your business copy? We're diving into the copywriting secrets we use, from crafting emotional connections to speaking to your customers’ pain points. You'll swap from "look at me" to "let me help you,” plus get the inside scoop on using social proof and smart psychology to turn browsers into buyers. Ready? Let's reboot your messaging game!Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
Ever Googled “how to create content” at 2AM? We're giving you a secret weapon to overcome writer’s block: creative prompts. Actual prompts, on this episode! And via our email list later. These prompts are designed to help you show up online without the overthinking spiral that keeps so many entrepreneurs stuck (believe us, we got stuck back in the day too).Check out Hannah Brencher’s website.Hear more on our email list. Get it here: The Reboot NewsletterSchedule a discovery call with us!Visit the Business Reboot websiteThe Business Reboot Instagram: @businessrebootThis podcast is produced by Rooster High Productions.
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