DiscoverThe CPG Guys
The CPG Guys
Claim Ownership

The CPG Guys

Author: Peter V.S. Bond & Sri Rajagopalan

Subscribed: 67Played: 2,937
Share

Description

CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com 

526 Episodes
Reverse
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be ...
Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com CPG Scoop Website: http://CPGscoop.com Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be ...
The CPG Guys are joined in this episode by Ben Johnson, SVP of Marketing at Red’s All Natural. Red’s is on a mission to cook food better for people with big things to do. They know they are a good small part of consumers’ great big lives, and they take that seriously. Follow Ben Johnson on LinkedIn at: https://www.linkedin.com/in/benjamin-w-johnson-/ Follow Red’s on LinkedIn at: https://www.linkedin.com/company/red's-all-natural-llc/ Follow Red’s online at: https://www.redsallnatural.co...
The CPG Guys are joined in this episode by returning guest Nik Modi, Co-Head of Global Consumer & Retail Research at RBC Capital Markets. We actually cover 12 publicly traded company stocks and get Nik's opinion on what's working / not. Follow Nik Modi on LinkedIn at: https://www.linkedin.com/in/nik-modi-675926/ Follow RBC Capital Markets on LinkedIn at: https://www.linkedin.com/company/rbc-capital-markets/ Follow RBC Capital online at: https://www.rbccm.com/en/ Here's who we cover : Gene...
The CPG Guys are joined in this episode by Jordan Bass, CEO & co-founder of HOP WTR - a new beverage startup that is scaling quickly. HOP WTR is the hop-infused, non-alcoholic sparkling beverage that’s making serious waves in the functional beverage space. Jordan’s background spans finance, brand-building, and strategic ops — and with HOP WTR, he’s tapped into a white-hot consumer insight: people want to cut back, not miss out. Follow Jordan Bass on LinkedIn at: https://www.linkedin...
The CPG Guys are joined in this episode by Claudia Johnson, Technical Advisor to the CEO of Flywheel Commerce Network, the commerce acceleration division of Omnicom. Follow Claudia on LinkedIn at: https://www.linkedin.com/in/claudia-johnson-b133436/ Follow Flywheel on LinkedIn at: https://www.linkedin.com/in/claudia-johnson-b133436/ Follow Flywheel Next online at: https://www.flywheeldigital.com/ Claudia answers the following questions : How has your role at Flywheel evolved, especially...
The CPGGUYS are joined in this episode by Ron Bielski, Managing partner, Global FMCG lead of NielsenIQ Next which is the strategy, growth and transformation consulting division of NIQ. This episode is an industry focused one that will span the spectrum of macro and microeconomics and what CPG brands can really do about it as they look for volume growth. This episode is sponsored by NielsenIQ Follow Ron on LinkedIn at:https://www.linkedin.com/in/ronbielski/ Follow NielsenIQ on LinkedIn a...
The CPG Guys are joined in this episode by Toby Espinosa, Vice President of Ads at DoorDash, one of the world's leading local commerce platforms that helps businesses of all kinds grow and innovate, connects consumers to the best of their neighborhoods, and gives people fast, flexible ways to earn. Since its founding in 2013, DoorDash has expanded to over 30 countries, using technology and logistics to shape the future of commerce. Through its Marketplace and its Commerce Platform, DoorDash i...
The CPG Guys are joined in this episode by Ali Miller, General Manager of Advertising & Tim Castelli, VP of Ad Sales at Instacart, the leading grocery technology company in North America, works with grocers and retailers to transform how people shop. The company partners with more than 1,500 national, regional, and local retail banners to facilitate online shopping, delivery and pickup services from more than 85,000 stores across North America on the Instacart Marketplace. Follow Al...
The CPG Guys are joined in this episode by Sean Summers, EVP Mercado Ads & CMO at Mercado Libre. Founded in 1999 and headquartered in Buenos Aires, Argentina, Mercado Libre is Latin America’s leading e-commerce technology company. Through its primary platforms, MercadoLibre.com and MercadoPago.com, it provides solutions to individuals and companies buying, selling, advertising, and paying for goods online. Follow Sean on LinkedIn at: https://www.linkedin.com/in/sean-summers-870363/ Follow...
The CPG Guys are joined in this episode by Molly Hjelm, Corporate VP of Red Vest Media, the retail media division of Ace Hardware, the largest retailer-owned hardware cooperative in the world with over 5,900 locally-owned and operated hardware stores in 71 countries. Follow Molly on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/ Follow Ace Hardware on LinkedIn at: http://acehardware.com Follow RedVest Media online at: http://redvestmedia.com Molly answers these questions: Ace has...
The CPG Guys are joined in this episode by Jenny Holleran, VP Media Insights & Incentives at Kroger Precision Marketing / 84.51 and Mariama Kamanda, Associate Director Data & Analytics at Barilla Group. This episode was recorded at the 2025 Cannes Lions International Festival of Creativity. Follow Jenny Holleran on LinkedIn at: Follow Kroger Precision Marketing online at: http://krogerprecisionmarketing.com Follow Mariama Kamanda on LinkedIn at: https://www.linkedin.com/in/maria...
The CPG Guys are joined in this episode by Heather Land, Senior Director of Grocery Merchandising at Dollar General which strives to make shopping hassle-free and affordable with more than 20,000 convenient, easy-to-shop stores in 48 states. Follow Heather on LinkedIn at: https://www.linkedin.com/in/heather-land-97382817/ Follow Dollar General on LinkedIn at: https://www.linkedin.com/company/dollar-general/ Follow Dollar General online at: https://www.dollargeneral.com/ Heather answers these ...
The CPGGUYS are joined in this episode by Emily O'Hara, VP Global Head of Brand and Media at eBay and Lisa Clunie, co-founder & CEO of the agency Joan. This episode focuses on the partnership between an agency and how a relationship with a brand helps develop its long term equity. This episode was recorded at the 2025 Cannes Lions International Festival of Creativity. Find Emily O'Hara on Linkedin at : Find Ebay on Linkedin at : Find Lisa Clunie on Linkedin at : Find JOA...
The CPG Guys are joined in this episode by Alanna Handelman, Head of U.S. Commerce & Canada Mid-Market Sales at Snap Inc., a technology company that contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. Follow Alanna on LinkedIn at: https://www.linkedin.com/in/alannahandelman/ Follow Snap for Business online at: http://forbusiness.snapchat.com/cpgguys Follow Snap Business Blog at: https://forbusine...
The CPG Guys Sri Rajagopalan & Peter VS Bond muse current industry topics. Find Sri Rajagopalan on Linkedin here : https://www.linkedin.com/in/sri-rajagopalan-09a0062/ Find Peter VS Bond on Linkedin here : https://www.linkedin.com/in/pvsbond/ Find the CPGGUYS on Linkedin here : https://www.linkedin.com/company/cpgpodcast/ The CPG Guys cover these topic: Trader Joes post by Peter BondAI in action on LinkedInRetail media pie for everyone smaller other than AMZ and WMT Doing store walks...
This episode was shot LIVE at the Cannes Lions festival of creativity at Cannes, France. **A reminder - LIVE episodes are taken from conference floors, there may be background noise or interference** The CPGGUYS are joined by @Jody Hallman, VP of integrated marketing at Perdue farms & SVP of account management at Colle McVoy - Kate Frank. This episode is another masterclass given by a brand marketer and a partner agency. Find Jody Hallman on Linkedin :https://www.linkedin.com/in/jodyhallm...
In this episode, the CPG Guys are joined by Laurie Lam, Chief Brand Officer at E.L.F. Beauty & Josh Rosenberg, the founder & CEO of Day One Agency. This episode was recorded at the 2025 Cannes Lions International Festival of Creativity. Follow Laurie on LinkedIn at: https://www.linkedin.com/in/laurielam/ Follow E.L.F. Beauty on LinkedIn at: https://www.linkedin.com/company/e-l-f-beauty/ Follow Josh on LinkedIn at: https://www.linkedin.com/in/jzrosenberg/ Follow Day One Agency on Lin...
The CPG Guys are joined in this episode by Kheri Holland Tillman, Chief Marketing Officer of Primo Brands & David DeMuth, CEO of Doner Partners Network. This episode was recorded at the 2025 Cannes Lions International Festival of Creativity. Follow Kheri on LinkedIn at: https://www.linkedin.com/in/kheri-holland-tillman-1601563/ Follow Primo Brands on LinkedIn at: https://www.linkedin.com/company/primobrands/ Follow David DeMuth on LinkedIn at: https://www.linkedin.com/in/david-demuth-a711...
The CPG Guys are joined in this episode by Michael Lacorazza, CMO of U.S. Bank, the fifth-largest commercial bank in the United States & Mike Barrett, Co-Founder & Chief Strategy Officer at Supergood, a full-service advertising agency that combines human ingenuity and judgment with AIpower and insights. This episode was recorded at the 2025 Cannes Lions International Festival of Creativity. Follow Michael Lacorazza on LinkedIn at: https://www.linkedin.com/in/lacorazza/ Follow U.S. Ban...
loading
Comments