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The Caliber Show

Author: Chris Orlob, CEO, Caliber

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The Caliber Show is where revenue professionals come to build the skills, capabilities, and standards required to perform at the highest level. Hosted by Chris Orlob, CEO of Caliber (formerly pclub.io). In a world obsessed with tools, shortcuts, and the AI flavor of the week, we focus on what actually moves the number: human performance. New episodes every Monday and Friday.
123 Episodes
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Why do some sellers get executives talking openly while others hit discovery fatigue in the first five minutes?In this summit session, Chris Orlob, CEO of Caliber, shares new Caliber Index data from about 300,000 AI-analyzed calls across 1,592 AEs.It points to one overlooked skill: strategic synthesis, which means handing buyers their problem back sharper and clearer than they gave it to you.Top sellers are 69% stronger at it than average reps, yet only 17% score strong or higher.
Download the first issue of The Caliber Index HERE!https://drive.google.com/file/d/1K8f2nyv7wFWFKFLUgtt8FkgUvZ9TGS1X/view?usp=sharing
Listen to Chris Orlob advise and strategize on an 8-figure SaaS deal - live coaching call!
What do you do when your buyer's economic buyer alignment is rock solid but one gatekeeper has quietly torpedoed three prior deals?On this episode of The Caliber Show, Chris Orlob works live through real rep deals:managing scope creep when a prospect's vision suddenly expandsusing the PAPR framework to map stakeholder resistance, and knowing when "enough discovery" becomes overkill.A masterclass in reading the room and asking the uncomfortable question before it costs you the deal.
Only 9% of executives say a sales call was worth their time and yet 70% of B2B sellers believe they're better than average. In this episode, we break down the DEPTH Enterprise-Grade Discovery System: a five-part framework for generating real urgency, surfacing business pain that money follows, and closing bigger deals faster.We cover how to read a buyer's psychological stage in the first minutes of a call, the "Go Back in Time" technique for handling inbound buyers who want to skip straight to a demo, and why the difference between a $20K deal and a $433K deal almost always comes down to the depth of your discovery, not your pitch.The system is grounded in operator experience from scaling Gong from $200K to $200M in revenue, and illustrated with real case studies of sellers who doubled their income, broke company records, and hit quota in seven months on a seven-figure number.
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