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The Center for Business Innovation & Creativity
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The Center for Business Innovation & Creativity

Author: Kennesaw State University

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Not just another “cyclical adjustment,” the global economic crisis signals the end of business as usual. What worked in the past must be reshaped or replaced to meet new realities. Managers must operate from new perspectives in order to find innovative solutions. Innovation demands the skills of creative thinking, clearly and collaboratively communicating, and leading task-driven teams.

The Coles College of Business at Kennesaw State University established The Center for Business Innovation and Creativity in 2006 to arm the next generation of corporate managers with the new core competencies for leadership.
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“Creativity in business can be taught‚” says Harry Vardis‚ co−director with Gary Selden of the Center for Business Innovation and Creativity. “Once people learn to expand their comfort zone and take risks‚ they become more innovative‚ and contribute to their companies’ growth.”
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