👺 Elon Musk's Twitter Purge May Free Up Coveted Usernames | TechCrunch 🧪 LinkedIn Experiments with AI-Generated Posts, Prompting Concerns About Authenticity | Social Media Today 🍼 Oatly Offers Free Advertising to Milk Sellers Who Disclose Their Carbon Footprint | Marketing Dive 👜 Lyst's Q1 Hottest Brands and Products Index Reveals Mix of Affordable and Luxury Brands in High Demand | Retail Brew
🚀 Amazon Launches Inspire, a TikTok-like Shopping Feature on its Mobile App | TechCrunch 🤔 Meta Unveils New Ad Enhancements at IAB 2023 Newfronts Event | Meta ✉️ Gmail Introduces New Ad Format to Pump Up User Engagement | The Verge 😎 Instagram Rebrands Branded Content Ads as Partnership Ads | Search Engine Land 😅 Federal Judge Dismisses FTC Lawsuit Against Data Broker Kochava | Marketing Brew
🙊 Google to Remove Four Attribution Models from Ads and Analytics | Search Engine Journal 💻 Microsoft's AI-Powered Image Generator Now Available on Desktop Edge Browser | The Verge 🤔 Companies Turn to TikTok and Social Media Influencers for Employee Recruitment | Forbes 😳 4 Tips to Optimize Your Landing Pages for Better Conversion Rates | Search Engine Land
🐦 Twitter and Substack Clash Over Link-Sharing | Social Media Today 🤝 Experts as Influencers is the Key to Nailing Your Health and Beauty Marketing Game | Ad Age 🏋️ Experts Weigh in on the Pros and Cons of ChatGPT and Generative AI in Marketing | Adweek ✍️ Lessons Learned from the Collapse of Silicon Valley Bank for the Ad Industry | Digiday
🇩🇪 Germany Could Fine Twitter for Failing to Comply with Hate Speech Takedowns Law | TechCrunch 🤖 How AI is Disrupting Influencer Marketing in the Retail Industry | Modern Retail 😆 Brands Take the Risk with April Fools' Day Campaigns Despite Past Blunders and Covid Hiatus | Marketing Brew 🍃 How Brands Can Win Over Purpose-Driven Consumers | Adweek
🔒 Western Digital Confirms Data Breach Following Network Security Incident | TechCrunch 🥲 Twitch's Growing Pains: CEO Exit, Layoffs, and the Changing Nature of Community | Digiday ✅ Twitter's Chaotic Execution of Winding Down Its Legacy Verified Program | The Verge 👣 The Importance of Tracking Social Media ROI for Businesses | Adweek 💸 Lawsuit Seeks £3.4B Compensation from Google for Lost Publisher Revenue | BBC
🤖 Bing to Remove Waitlist for GPT-Powered Chat | TechCrunch 📝 LinkedIn Adds Generative Profile Summaries and Job Listings | Social Media Today 🏆 Anthropic Releases OpenAI Competitor | Rappler 📣 Outlook’s Critical Email Exploit | Forbes 📷 Snapchat Introduces Content Moderation in the Family Center | Snap
Open AI Release GPT-4 | OpenAI Microsoft Lays Off Ethical AI Team | Platformer TikTok Adds a STEM Feed to Boost Discoverability | TikTok Meta Backs Down from NFT Project | Social Media Today
Meta Plans to Cut 10,000 More Jobs and Cancel "Lower Priority Projects" | TechCrunch Short and Not-So-Sweet: YouTube Shorts Monetization Leaves Creators Unimpressed | Digiday Twitter's API Pricing Changes Could Limit Marketers' Access to Valuable Data | Wired Google Workspace to Launch AI-Powered Features for Docs, Slides, and Gmail | The Verge
TikTok Takes on Google and Microsoft with New Search Ads Platform | Search Engine Land Spotify Unveils New Features and Advertising Products at Stream On Event | Adweek Report Reveals Drop in Engagement Rates Across Top Networks | Search Engine Journal Third-Party Twitter Apps Facing Closure Due to Big Increase in API Access Costs | Social Media Today Silicon Valley Bank Collapse: What Led to the Crisis and What Comes Next? | Global News
🦆 DuckDuckGo Launches Beta of New AI Search Feature | TechCrunch 🐥 A New Vision for Twitter | Social Media Today 🤖 Mirosoft’s Future of Working with AI | Microsoft ✉️ Outlook is Free for Mac | Ars Technica 📱 Snapchat Releases My AI | Search Engine Journal
Google Ai Search Ads: https://support.google.com/google-ads/answer/13352636?hl=en TikTok Audio Catalog: https://www.adweek.com/programmatic/tiktok-audio-catalog-caters-to-small-businesses/ Twitter Distractions: https://www.bloomberg.com/opinion/articles/2023-02-28/sorry-twitter-elon-musk-found-his-next-shiny-object#xj4y7vzkg Google’s Cookie Delays: https://adage.com/article/digital-marketing-ad-tech-news/googles-post-cookie-test-sparks-warning-more-delays/2476081
Ad Spend Growth: https://digiday.com/marketing/quarterly-ad-spending-recap-green-shoots-of-ad-spending-growth-will-take-time-to-bloom/ First Party Data Marketing: https://www.marketingbrew.com/stories/2023/02/24/incorporating-first-party-data-collection-into-experiential-marketing?cid=30671304.198975&mid=e1d7f937723a00040e6ca03dd95b44a6&utm_campaign=mkb&utm_medium=newsletter&utm_source=morning_brew Snap AI: https://www.theverge.com/2023/2/27/23614959/snapchat-my-ai-chatbot-chatgpt-openai-plus-subscription Cold TikTok Ban: https://www.bloomberg.com/news/articles/2023-02-27/canada-joins-us-and-eu-in-banning-tiktok-from-government-phones Stock Market Looking Scary: https://www.forbes.com/sites/jonathanponciano/2023/02/27/stock-market-at-critical-level-and-braced-for-high-risk-of-collapse-in-march-heres-what-investors-should-know/
FBI Ad Warning: https://www.marketingbrew.com/stories/2023/02/24/incorporating-first-party-data-collection-into-experiential-marketing?cid=30671304.198975&mid=e1d7f937723a00040e6ca03dd95b44a6&utm_campaign=mkb&utm_medium=newsletter&utm_source=morning_brew New LinkedIn Targeting: https://www.linkedin.com/business/marketing/blog/linkedin-ads/introducing-interest-targeting Twitter Cuts: https://www.socialmediatoday.com/news/twitter-cuts-more-staff-as-revenue-trails-expectations/643585/ Fixing Keyword Cannibalization: https://searchengineland.com/keyword-cannibalization-seo-guide-393596
📈 Walmart Ad Sales: https://www.marketingdive.com/news/walmart-retail-media-ad-sales-earnings/643268/ 🙊 Youtube Dubbing Feature: https://techcrunch.com/2023/02/23/youtube-launches-a-multi-language-audio-feature-for-dubbing-videos-previously-tested-by-mr-beast/ 📹 Agencies and Live Shopping: https://digiday.com/media-buying/how-agencies-are-testing-live-shopping-while-seeing-potential-in-accelerating-conversions/ 📉 Canadian Inflation Slowing: https://www.bloomberg.com/news/articles/2023-02-21/inflation-in-canada-slows-to-5-9-leaving-room-for-rate-pause?srnd=premium-canada#xj4y7vzkg
Tumblr Paid Verification: https://techcrunch.com/2023/02/21/tumblr-ios-revenue-increased-125-since-launching-its-parody-of-paid-verification/ Bing Chatbot: https://www.socialmediatoday.com/news/microsoft-discusses-coming-ads-in-bing-chatbot-experience/643086/ Walmart Expectations: https://www.bloomberg.com/news/articles/2023-02-21/walmart-wmt-tumbles-as-profit-outlook-signals-another-rocky-year?srnd=premium-canada Microsoft x PrestaShop: https://about.ads.microsoft.com/en-us/blog/post/february-2023/prestashop-partnership-looks-to-drive-growth-in-digital-commerce?feed=blogposts Work From Home Issues: https://adage.com/article/agency-news/ad-agencies-succession-hurdles-challenges-promoting-employees/2474171
Section 230: https://www.theverge.com/2022/12/1/23487958/supreme-court-gonzalez-google-twitter-taamneh-section-230 Meta Verified: https://www.socialmediatoday.com/news/meta-announces-initial-test-of-meta-verified-paid-verification-scheme-on/643128/ TikTok Creator Monetization: https://newsroom.tiktok.com/en-us/unlocking-even-more-opportunities-for-creators-with-the-creativity-program-beta Insert Media Is Back: https://www.marketingbrew.com/stories/2023/02/15/why-inserts-aka-the-ads-slipped-into-packages-are-having-a-moment
❤️ Valentine’s Day Trends: https://www.socialmediatoday.com/news/google-reveals-key-search-trends-around-valentines-day/642749/ 📸 The Decline of Photo AI: https://techcrunch.com/2023/02/13/the-ai-photo-app-trend-has-already-fizzled-new-data-shows/ 👜 No More Live Shopping: https://gizmodo.com/instagram-online-shopping-meta-influencers-ads-1850113601 🤑 Growing Retail Sales: https://www.theglobeandmail.com/business/international-business/us-business/article-us-retail-sales-jump-in-january-as-americans-defy-inflation-and-rate/ 🪣 Privacy Sandbox: https://mobilesyrup.com/2023/02/14/google-privacy-sandbox-beta-android-13/
🐥 Twitter’s Ad Lifespan: https://digiday.com/marketing/once-its-brand-safe-again-despite-a-surge-in-super-bowl-ad-dollars-twitters-ad-rehab-is-a-work-in-progress/ 🤑 TikTok Revenue Share: https://www.socialmediatoday.com/news/tiktok-plans-to-creator-revenue-share-program-as-user-growth-stalls/642653/ 👩⚖️ Podcasts and FTC: https://www.marketingbrew.com/stories/2023/02/13/navigating-the-slippery-slope-of-personal-endorsements-in-podcast-ads?cid=30539420.71762&mid=e1d7f937723a00040e6ca03dd95b44a6 🎓 Pinterest Academy: https://newsroom.pinterest.com/en/post/pinterest-launches-its-latest-edition-of-pinterest-academy-to-help-advertisers-maximize-their
👋 Amazon Third-Party Fees: https://www.bloomberg.com/news/articles/2023-02-13/amazon-amzn-takes-half-of-each-sale-from-2-million-small-businesses#xj4y7vzkg 🙄 $1,000 Checkmark: https://www.socialmediatoday.com/news/Twitter-Looking-to-Charge-1000-Per-Month-for-Gold-Checkmark/642022/ 👀 Amazon Beats Facebook: https://www.cnbc.com/2023/02/10/amazon-is-the-latest-threat-to-facebook-as-ad-targeting-suffers.html ✍️ Loyalty Over Acquisition: https://www.marketingdive.com/news/marketing-budgets-optimism-inflation-economy/642512/