The Department of Small Wins

Are you a small business who is overwhelmed with social media? Want to know how to create engaging content and captions? Have no idea how to create and use a social media strategy? Confused on how to get sales from your social media channels or grow your following? Or are you looking for a social media road map to plug and play in your business? Welcome to The Department of Small Wins Podcast hosted by Jen Heuett, a social media educator who has helped over 500 businesses master their social media using simple content strategies that help grow and impact their business online. In this podcast, Jen will uncover her best social media tips, step-by-step guides, content action plans, and give you a backstage pass to her own content, sharing her small wins and missteps along the way. You will find easy-to-implement and note-worthy social media advice designed to help you take immediate action in your business. In addition to mini social media and marketing training sessions, she will be sharing stories from others who have seen small wins lead to big breakthroughs in their business. For my free 101 Social Media Tips guide, check out: www.thesmallwinscompany.com/freebie

10 types of engaging content

Stuck for content ideas? Or tired of posting the same kind of content on your social media channels and not getting any engagement from your audiences? What is important to remember with creating content is that it's not for you - it's for your target audience, and it's not about being consistent (as in frequency), it's about being consistent with your messaging.⁣In today’s episode,  I’ll walk you through 10 different types of engaging content that you can easily test out on your next social media posts. ------WANT FREE SOCIAL MEDIA TIPS? Download my 101 Social Media Tips PDF here: bit.ly/SmallWinsPodcastFreebieDM Jen on Instagram:https://instagram.com/thesmallwinscoJOIN MY FREE FB GROUP:www.facebook.com/groups/thesmallwinsclub

08-03
11:41

5 ways to up your Instagram Game

How many times have you told yourself that it’s not good or that you don’t know how to get better engagement?Most of my DM conversations with businesses involve one of the following pain points:I don’t see any results from social mediaI don’t have time/money for social media orI don’t get ANY engagement from my postsIn today’s episode, I break down five ways to level up your Instagram that not only gets you better engagement, it also saves you time. ------WANT FREE SOCIAL MEDIA TIPS? Download my 101 Social Media Tips PDF here: bit.ly/SmallWinsPodcastFreebieDM Jen on Instagram:https://instagram.com/thesmallwinsco 

07-27
10:47

10 reasons social media isn't working for your business

Do you find yourself saying Social media doesn’t work for your business? Or do you keep putting off showing up on social media because it’s just one more thing to add to your list of things to do? Or how about my favourite, you say you don’t see any return on your time from social media. If so, today’s episode may help you think otherwise. I break down 10 reasons why social media isn’t working for you and the solutions you can put in place to help grow your biz.-------WANT FREE SOCIAL MEDIA TIPS? Download my 101 Social Media Tips PDF here: bit.ly/SmallWinsPodcastFreebieDM ME ON INSTAGRAM:https://instagram.com/thesmallwinscoJOIN MY FACEBOOK GROUP FOR FREE TRAINING:www.facebook.com/groups/thesmallwinsclub

07-20
15:01

Creating engagement with your content + sneak peek into my new coaching programme

I recently launched my first ever group coaching programme and today, I’m spilling the beans and giving you a peek behind the scenes of the programme. I’m also sharing 3 tips on creating engagement with your content.Simplify Your Socials is an 8-week group coaching programme aimed at helping small businesses and self-employed individuals strategise, systemise and simplify their social media in order to grow their biz online.What this episode is going to cover:I’m going to start off by giving you a backstage pass to my group coaching programme, Simplify Your Socials - I’ll give you a quick back story of how it came about, what’s included in the programme, and how it differs from other coaching programmesThree tips on how to create engagement with your content----- JOIN MY GROUP COACHING PROGRAMME, SIMPLIFY YOUR SOCIALS:www.thesmallwinscompany.com/simplify-your-socialsWANT 101 FREE SOCIAL MEDIA TIPS?bit.ly/SmallWinsPodcastFreebie JOIN MY FACEBOOK GROUP FOR FREE TRAINING:www.facebook.com/groups/thesmallwinsclubDM JEN ON INSTAGRAM:www.instagram.com/thesmallwinsco 

07-13
16:24

Creating a social media strategy

Do you keep hearing people tell you that you need a social media strategy but are struggling with understanding what that even means? Don't know how to create one or where to even start? What I can say is that it's never been a better or more crucial time for your business to be online. A social media strategy is your guide to navigating your business in the direction of your goals. Think of a strategy as your action plan for everything you will do online to drive results for your business. I’m going to be dishing out some great tips that you can implement in your business straight away. Grab a notebook and get ready to take notes.In this episode, I cover:What a social media strategy is and why you need oneThe first four things to consider before starting a strategy - website up to scratch, know who you’re targeting, understand your brand and position, do a social media auditThe ingredients of a high-performing strategy - overview of current social media status so you know where you’re starting from,  goals/objectives, target audience and demographics, channels, competitor analysis, brand voice and key messages, channel strategies, content themes and ideas, KPI’s/reporting, content marketing timelineHow to get started creating one - open a google doc and start writing out the goals that you want to achieve through your social media - how do you want it to build your business-----------WANT 101 SOCIAL MEDIA TIPS FOR FREE? Download my 28-page free guide here:https://bit.ly/SmallWinsPodcastFreebieDM JEN ON INSTAGRAM:www.instagram.com/thesmallwinscoJOIN THE FREE FACEBOOK GROUP FOR FREE TRAINING: www.facebook.com/groups/thesmallwinsclub

07-06
15:53

Welcome to The Department of Small Wins Podcast!

The Department of Small Wins podcast is here! If you’re a small business, freelancer or entrepreneur looking to understand how to leverage social media, build impact online and hear from others who have done just that, this podcast is going to be perfect for you. Episode one is short and sweet introducing the what to expect from me and my vision to help you through my ramblings on my show. Plus, I throw in an invite to grab my epic freebie to get you started. Enjoy! WANT FREE STUFF? Download my 101 Social Media Tips PDF here: https://bit.ly/SmallWinsPodcastFreebieDM me on Instagram and let me know you subscribed!https://instagram.com/thesmallwinsco

06-25
04:41

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