🎙️ In this episode of the Hey, Thriver podcast, Shayna and Devin sit down with Eden Strader—photographer, business coach, and artificial lighting queen—to talk about: How Eden built a seven-figure business by 28 and transitioned from weddings to coaching during the pandemicWhy she ditched 90-hour work weeks for a life full of freedom, fun, and fulfillmentThe rising trend of artificial lighting and how it empowers photographers to be more creative, consistent, and confidentAffordable flash gea...
🎧 HEY, THRIVER PODCAST – YOU CAN’T SCALE YOUR BUSINESS WITH BAD MONEY MINDSET W/ GINA KNOX Want to hit six figures (and beyond) in your photography or videography business—but feel stuck when it comes to money? Your mindset around money is just as important as your pricing strategy. In this episode, Shayna and Devin sit down with financial coach Gina Knox to unpack three critical money mindset shifts that every creative entrepreneur needs to make in order to grow, scale, and build long-term ...
Photographers and videographers—if you've ever wondered how to pay yourself consistently (even during slow seasons), this episode is for you. Financial coach Gina Knox joins Shayna and Devin to break down how to build a sustainable business using her signature Cash Flow Waterfall system. We talk about why percentage-based pay strategies don’t work, how to stop self-sabotaging your finances, and the mindset shifts creative entrepreneurs must make to scale. Plus, we get real about our own finan...
This casual end-of-week episode of the Hey, Thriver podcast is packed with real talk for photographers and videographers. Shayna and Devin catch up on their lives and businesses, then dive into the latest controversy around styled shoots in the photography industry. They break down why complaining online can backfire as a creative business owner, and share a behind-the-scenes look at Thrive: Montana — their in-person retreat for hybrid shooters ready to grow a profitable, aligned business. W...
What if your brand visuals actually moved the needle in your business? In this episode of the Hey, Thriver podcast, Shay and Devin sit down with Karen Williams, visual creative director and founder of Black Visual Queen. Karen shares how she helps creative entrepreneurs show up as the face and visionary behind their brand—crafting visuals that do more than look good; they sell, convert, and align with the direction you're headed. You’ll learn how she builds strategic brand identities that evo...
In this episode, we’re sharing the exact strategy we use to stay fully booked with dream destination weddings and elopements — without relying on social media trends, ads, or luck. We break down the ELOPE framework we teach at our in-person retreat, Thrive: Montana, and explain how each part of your content strategy can work together to get you in front of the right clients consistently. We’re also joined by Danielle Johnson, who’s teaching live at Thrive: Montana this year. She shares powerf...
🎙️ Thinking about offering Super 8 film to your photography or videography clients? Before you hit record, make sure you’re legally protected. In this episode of the Hey, Thriver Podcast, Shay and Devin sit down with Paige Griffith of The Legal Paige to break down exactly what makes Super 8 different — and why your current contract probably isn’t enough. We’re talking about: The biggest legal risks of offering Super 8Clauses you must include in your contractHow to set client expectations arou...
Want to book more clients without constantly chasing leads? It all starts with SEO—and if your dream couples can’t find you on Google, you’re leaving money on the table. In this episode, Shayna and Devin break down exactly how photographers and videographers can use SEO to rank higher, get more inquiries, and turn their websites into 24/7 marketing machines. Plus, they’re sharing how Thrive: Montana will give attendees hands-on SEO training, real-time blogging sessions, and content creation o...
Your portfolio isn’t just a gallery—it’s your sales pitch. It’s what tells dream clients you’re the perfect photographer or videographer to capture their wedding or elopement. In this episode, we’re diving into actionable strategies to curate a portfolio that attracts the clients you truly want to work with. We’ll cover: Why Your Portfolio is Key to Booking Dream Clients: Learn how to show the work you want to book and stand out in a crowded market.The Power of Styled Shoots: Discover why sty...
What if you could make more money in 2025 without booking a single extra client? The answer is simple: video. In this episode, we’re diving into how photographers can scale their revenue by adding video services or using video marketing to attract their dream clients. Whether you’re ready to expand your offerings or amplify your reach, we’ve got you covered. We’ll cover: Why Video is a Game-Changer: Meet the growing demand for video and stand out as a hybrid shooter.How to Upsell Video Servic...
Let’s be real—sticking to a marketing plan can feel overwhelming, but it doesn’t have to be. In this episode, we’re breaking down the exact steps photographers and videographers can take to create a sustainable marketing system for 2025 and actually stick to it. Whether you’re looking to book dream clients, streamline your content creation, or finally stay consistent, this episode is for you. We’ll cover: The Thrive Content Marketing System: Our proven strategy for planning, batching, and exe...
As 2024 comes to a close, we’re taking a moment to reflect on everything this year brought—our wins, challenges, lessons, and growth—and how it’s shaping our big plans for 2025. In this episode, we share how year-end audits have transformed our businesses and lives, and how you can use the same process to set yourself up for your best year yet. We’ll cover: 2024 Highlights: What we achieved with Hey, Thriver and in our personal businesses.Lessons Learned: How reflection helped us grow and ali...
Ready to crush your goals in 2025? In this episode, we’re cutting through the fluff and breaking down a practical, no-nonsense method for setting goals that actually stick—designed specifically for photographers and videographers who want to achieve more without burning out. We’ll walk you through: Why reflecting on your progress is the first step to meaningful growth.How to create goals in key areas like health, creativity, your photo/video business, and relationships.Actionable strategies t...
In this fun and personal episode, Devin and Shayna take on some of the 36 Questions to Fall in Love—but with a twist. They’re not just getting to know each other better, but also letting you, the Hey, Thriver community, peek behind the scenes of their dynamic as co-hosts and friends. From lighthearted laughs to deep reflections, this episode is packed with personality and connection. If you love hearing this side of us, let us know! DM us or leave a review, and we just might do more episodes ...
Why Most Marketing Strategies Fail with Jacinta Gandy Is your marketing falling flat? You’re not alone. On this episode of Hey, Thriver, we’re joined by Jacinta Gandy, founder of Social Circle, to uncover the common pitfalls in marketing strategies and how to fix them. With over 13 years of experience working with iconic brands like Disney and Nike, and a track record of helping 150+ entrepreneurs grow their businesses, Jacinta shares the three foundational elements small business owners of...
In this episode of the Hey, Thriver podcast, Devin and Shay chat about: The Power of SEO Blogging: Dr. Tonya Lawson, a musician turned SEO expert, breaks down why blogging is crucial for creative service providers looking to boost their visibility and attract more clients. She shares the secrets behind niche-specific content and how it can drive targeted traffic to your website.Leveraging AI for Blogging Efficiency: Discover how AI tools like ChatGPT can revolutionize your content creation pr...
In this episode of the Hey, Thriver podcast, Devin and Shay chat about: Portfolio Audits with Purpose: How auditing and curating your portfolio can help you showcase the work you want to book.Ranking on Google: Shayna’s strategy for optimizing portfolio content to rank for specific locations.Showcasing Travel Skills: How demonstrating your ability to travel and handle multi-day events attracts clients who value these experiences.Building Authentic Connections: Why showing your personality onl...
In this special Thanksgiving episode, Shayna Lloyd and Devin Larson explore how gratitude can transform your personal and professional life. They share actionable tips to integrate gratitude into your daily routine, client relationships, and business mindset—without requiring hours of journaling. This episode is packed with simple, effective practices to help you reflect, reframe, and reconnect during the holiday season and beyond. SHOWNOTES: https://www.heythriver.com/blog/why-gratitude-is-...
In this episode of the Hey, Thriver podcast, Devin and Shay chat about: The Power of Coworking: Why finding a like-minded community can transform your business.Batching Content Like a Pro: Shayna’s foolproof system for creating months of social media content in hours.AI Hacks for Content Creation: How to use AI to blog faster, write captions, and create hooks that actually convert.Vendor Reels Strategy: Devin’s game-changing approach to building vendor relationships with Super 8 reels.Decembe...
Hey, Thriver! On this episode of the podcast, Devin and Shay interview elopement photographer Jamie Tobin, who shares all the details about her game-changing nesting box set for flat lay photography. Jamie explains how this tool helps photographers create stunning, layered compositions quickly and easily, making it a must-have for those working in the luxury wedding and destination photography markets. Tune in to hear expert tips on mastering flat lays, the importance of details in high-end w...