The E-Myth Podcast

This week's podcast is brought to you by the 2012 State of the Business Owner Report. Today, we talk about self-knowledge. In this episode we discuss: How to discover the impact you have on your employees and customers Five exercises to lead you to a better understanding of your role as a leader

This week's podcast is brought to you by the 2012 State of the Business Owner Report. Today, we talk about prioritization. In this episode we discuss: The first step you must take before prioritizing How to be proactive about where you spend your time Base-lining your work day Time management techniques

This week's podcast is brought to you by the 2012 State of the Business Owner Report. Today, we talk about quantification. In order to grow your business systemically, you must have a goal in mind and a way to track your progress. In this episode we discuss: How quantifying your business metrics provides a foundation for growth How to track your marketing efforts A simple way to measure department performance in one hour a week

This week's podcast is brought to you by the 2012 State of the Business Owner Report. www.stateoftheowner.com. Today, we talk about effective messaging. You can only begin to reach the right prospects when you know who your best customer is, and what they need to hear. Today we discuss: How to start creating your marketing message The competition triangle (what it is and why you need to understand it) E-Myth's marketing message, and why it's evolving

This week's podcast is brought to you by the 2012 State of the Business Owner Report. Today, we talk about recruiting and hiring. It is important to know why you're hiring and how to choose the person who best fits your company culture. We discuss: How to define your company culture Powerful ways to find the right employees The #1 tool you must have before starting the hiring process

This week's podcast is brought to you by the 2012 State of the Business Owner Report. Today, we talk about meeting customer needs. It is important for every business owner to know the pivotal moment to begin rolling out the red carpet for customers. We discuss: The most important part of your sales process Long held myths about customer service Needs conversion vs. lead conversion

In this podcast, we talk about why it is necessary for every business owner to think like a Manager. When you understand the importance of managing resources, and how to do it, you can reach your business vision. We'll talk about about: The problem with "job descriptions" Why most owners have issues with their managers How to create a positive company culture by thinking like a good Manager

In this podcast, we talk about how to approach overwhelm. When you understand specific patterns leading up to the moment you feel overwhelmed, you'll be able to feel it coming on and eliminate it. We'll tell you about: The different kinds of overwhelm The causes and effects of overwhelm 5 questions you can ask to keep from feeling overwhelmed

In this podcast, we talk about four ways money moves through your business. By understanding these different roles, you will be able to get an optimal return on any business decision you make. We'll tell you about: How often you need to be thinking about money in your business. The small shift you can make to begin relating to money differently. A two-week challenge that will provide you with vital data that every business owner needs.

In this podcast we dispel the myth that market research has to be complicated and expensive. We'll give you an inside look into E-Myth's point of view on psychographics - the study of how your customers think. Listen to learn: Why understanding psychographics is easier than it sounds. The foundational question you must ask before making any business decision. The six simple ways you can start gathering psychographic data immediately - without an expensive third party.

Today, we interview E-Myth CEO Jonathan Raymond. Jonathan gives valuable insight into how you can create an atmosphere where each employee owns their job so you can focus on developing your business. He also gives a rare look into the change that has happened at E-Myth over the last year - and what the E-Myth of the future looks like. In this podcast we discuss: How to get some space from your business without it collapsing. The difference between "Old Co." and "New Co." (and how to bridge the gap). The most important product any business owner can develop.

As the big box stores came into town, Jack and Emily found themselves faced with an all too common problem: Their business couldn't compete on price. Over time, they saw a steady decrease in sales and it became apparent that something needed to change. In today's podcast we discuss: 1. Jack and Emily's situation, and the common misconception around competing with the "big guys." 2. How you can begin to position your brand to a selected audience. 3. The key elements of a healthy marketing strategy.

As an entrepreneur, you've braved uncertainty to create something you value. More time. Better income. A creative outlet.  But too much time spent IN your business can keep you from getting what you really want out of it.  In today's podcast we discuss: 1. What to do when your business overshadows your vision. 2. The essential question that Bridgette, a veterinarian-turned-business owner, had to ask in order to transform her business into a vehicle for more life.

Does planning take more effort than it's worth? You know the frustration: you spend time planning and nothing goes as planned. This common problem leaves many overwhelmed. In today's podcast we discuss: 1. Why is planning so difficult? 2. How one small business owner was able to make a change. 3. Practical steps you can follow to bridge the gap between dreaming and doing. We also unveil new opportunities for our listeners. Listen now.

Does the question, "Can I see you in my office?" elicit a good feeling? Probably not. Why is that? In today's episode we discuss: 1. The problem with "accountability" 2. What healthy manager/employee relationships look like 3. Inspiring your people to own their positions We also discuss three simple steps to create employee buy-in immediately. Listen now!