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The Entrepreneur Next Door 🏡

Author: Zev Asch

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My name is Zev Asch; welcome to The Entrepreneur Next Door Podcast YouTube channel. I've spent my entire career in what I call "the trenches of small business and entrepreneurship." - three decades as a successful corporate marketing executive in small and family-owned businesses, an academic career as a Graduate Marketing Professor & Director of Entrepreneurship & Leadership at Touro University Graduate School of Business, and over a decade as a business transformation coach. 

As an avid podcast listener, I've always craved one that features unknown, grounded non-celebrities and entrepreneurs that can be my next-door neighbors. 

Join me for intimate, unfiltered conversations with everyday people who took a leap into entrepreneurship and openly share their journey from failure to success. I spend hours preparing for each interview and ask intimate and challenging questions; one insight can make a profound difference in your business or life.

Finally, I promise that my podcast will never be used as a platform for me or my guests to self-promote. I strictly prohibit it and ensure that each guest understands before being featured on my show.  

My goal is to make sure that every episode delivers at least one insight that can help improve your business or one aspect of your personal life. 

Listen, subscribe, and share this channel with my thanks.

Music courtesy of ZakharValaha at Pixabay.

61 Episodes
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Life was great; Rebecca married the love of her life, her business was growing, and then cancer showed up unannounced. "You have terminal ovarian cancer and seven to ten months to live." Rebecca Lynn Torres, a personal trainer and functional medicine health coach, shares her journey of finding her passion and building a successful career in the fitness industry and how life prepared her to beat ovarian cancer. Becky started with a love for sports and dance, which led her to become a...
Terri Alessi-Miceli, President and CEO of HIA-LI, shares insights on the Long Island small business community, which has 100,000 businesses, of which 90% employ fifty or fewer people. Terri emphasizes the importance of seeking mentors, prioritizing customer service, and building strong customer relationships.She has spent years with Dale Carnegie and discusses the sales role in generating revenue, emphasizing the need for businesses to embrace continuous learning and open-mindedness. Terri al...
Can a sixty-five-year-old woman beat a 30-year-old man in #Pickleball? Meet Seymour Rifkind, one of the original Pickleball entrepreneurs. He shares the real, firsthand story behind the game's origin and why it's called Pickleball. Seymour's tireless efforts introduced the game to over fifty countries, and his early vision of what the game was lacking was a key factor in transforming Pickleball into a professional sport. Rif is a 5.0-rated player who has won medals in the US Open, region...
Tom Sicola takes us on a captivating journey from his days as a submarine naval officer, where he learned the invaluable lessons of teamwork and purpose, to the corporate world, where he witnessed firsthand the pitfalls of the infamous Peter Principle.Tom embarks on an entrepreneurial adventure with a burning desire to help corporate leaders and business owners unlock their true potential. Tom highlights the need for training and development in leadership positions and the importance of creat...
Nichole Daher, founder of Success on the Spectrum, shares her personal connection to Autism and her journey of starting the first ABA therapy franchise in the US. Nicole emphasizes the need for emotional connection with customers, good ABA professionals, and building trust with parents.Nicole shares how she differentiates her clinics from schools or other forms of Autism therapy and emphasizes the need for passion and dedication in running a successful franchise and aligning with franch...
David Sauers co-founded Royal Restrooms, a luxury portable restroom trailer company. David focused on marketing to the event industry and offering a cleaner and more pleasant restroom experience. He emphasizes the importance of providing a unique customer experience and targeting higher-end events.David's business grew organically through word-of-mouth, but he faced challenges in convincing event organizers of the value of his higher-priced solution. David's journey highlights the importance ...
Join Sam and Hal Zeitlin in captivating stories as they share their inspiring entrepreneurial journeys. Coming from different backgrounds but sharing a Jewish heritage, they discuss how collaboration and learning together have helped them scale their businesses. Whether baking delicious bagels or creating websites using Webflow, the principles of building a successful business are similar, in this engaging conversation, you'll discover:☛ The challenges of meeting high expectations in the comp...
This podcast is for you if you're an entrepreneur or a small business owner, especially a SaaS founder. This is a raw and honest discussion about marketing. Justyna Ciecierska-Göçeryan (Justi) and I rant about common mistakes by Saas founders and small business owners and the proven ways to get more out of marketing. When you start a business, you may experience growth at first, but eventually, you reach a point where you cannot grow any further. Justi refers to this as "going from zero to on...
If you loved Simon Sinek's "Start With Why" talk, this is the street-smart version from a young Israeli entrepreneur.Itay Forer dove into entrepreneurship as an Israeli student living in New York City. He openly shares his down-to-earth and transparent reasons for becoming an entrepreneur and his invaluable reality check. If you want to succeed in business, Itay's raw and street-smart advice is a must-have roadmap to beating tough odds.☛ "If you have the willpower and want to do things o...
You may not have heard of Moldova, a small country of only 2.5 million that borders Romania and Ukraine. It is unlikely that you have encountered a young man as ambitious and inspiring as Cristian Frunze, who is a high school student and already a successful entrepreneur. Despite the country's lack of access to many resources that Americans enjoy, Cristian has managed to tackle the daily challenges that even many older adults face. He recognizes that productivity is the key to success and has...
Have you ever worked for a company that had an active program to improve the well-being of its employees? I'm not talking about just a standard medical plan but ongoing resources that help you deal with stress, anxiety, and other obstacles that can hinder personal and professional fulfillment. If you did, you're lucky and one of a select few who never felt alone at work. Meet Steve Ware, a plain-spoken, unpretentious bloke (a UK term for a simple guy) who shares how he picked his favorite foo...
On January 18th, 2015, a devastating motorcycle accident changed Jesi Stracham's life. She was twenty-two years old. "The last thing I remember is everything going black. And then, at some point, I saw my Grandmother, and she said, "Jesi Mae, it's not your time..."Through grueling back surgeries and rehabilitation, Jesi is determined not to let her condition shape her life. She's in control of her life, her physical and emotional being. Jesi is a sought-after speaker and an entrepre...
Your search is over. If you're a business owner or a startup founder who has yet to find the formula for successfully growing your business while maintaining a happy work-life balance. Cutis Matsko, the CEO of a growing $120+ business, proudly declares, "I've had a great life, and I am nearly always happy!" Curtis shares his early struggle with alcoholism and the event that inspired his leather goods business. He backs his self-proclaimed "I'm a marketing genius" with impressive accomplishmen...
In this episode of the Entrepreneur Next Door, you'll meet Chad Brown, who became an entrepreneur at fifteen and found his calling after multiple pivots in his career. "Fathering teenage girls is one of the greatest leadership lessons."If my relationship with my wife is terrible, I can’t be effective as a coach leader. His first sales job was as a sales rep for his father’s drywall business. It colored and defined Chad’s professional future.Chad takes a psychology class and gets hoo...
Every business dreams of growth and scaling up. Successfully growing your business only happens by expanding your team. Listen to my guest and get valuable insights on how to manage change and people to ensure a smoother transition later on. I prefer to introduce Pia Wendelbo as something other than an 'expert' in change management since the (overused) term often exaggerates one's accomplishments. However, Pia has amassed a wealth of experience in diverse fields, making her exceptionally effe...
Irit Levi, "The Secret Tapes." Well, not really. I invited Irit to do a follow-up interview for last year's podcast. A lot has changed with Irit's business, and I wanted her on video so she could be part of my new YouTube podcast line-up. Irit Levi is a source of inspiration for women who strive to balance their roles as a mother, wife, and successful business owner while keeping up with the demands of maintaining a Jewish tradition. Many women (and men) dream of achieving the healthy and pro...
Loren Greiff (who purposely plays with how her name is displayed) is a super successful executive career coach. I invited her to the podcast because the key to success in building and growing a business is hiring the right talent. Loren is a self-declared "Idiot Savant" with a talent to visualize, "I treat life like a pallet." And she gives kudos to Grandma, who Loren calls "the bad-ass in the family." Loren attributes her success to the smart strategic move she made to ...
This podcast is about a career journey that showcases the value of pursuing personal interests and leveraging individual strengths.As a teenager, Ernie aspired to be a Disney artist but started his career as an illustrator for an ad agency. Frustrated with corporate bureaucracy and low pay, he jumps ship and becomes an independent artist. From there, he developed a passion and expertise in branding and opened a branding agency.Ernie's twin brother is a licensed therapist who diagnosed him wit...
I've worked in marketing for years, and I rarely say this: this young man is one of the most talented marketers I've come across in a long time. Shlomo Genchin possesses similar intuitive brilliance that drew me to Seth Godin many years ago. Listen to my intimate conversation and the evolution of a talented marketer. Get to know him; you won't regret it. Copywriters are entrepreneurs, too. On this episode of The Entrepreneur Next Door podcast, you'll meet an amazingly talented young copy...
Join me for a candid conversation with a courageous Ugandan woman who overcame challenges, balanced her professional and personal life, and contributed to a noble cause.How does a twenty-year-old get a job as an HR manager with zero experience? (Hint: the title of the podcast.)The surprising way Tess trained herself for a job she was not qualified for.Why did Tess choose HR as a career path with an MBA and two degrees in psychology?How Tess' marital challenge and a move back to Finland propel...
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