The FittDesign Podcast

<p>Concise and comprehensive snippets of the FittDesign, fashion design, product sourcing and e-commerce growth content that you love. </p>

FittBite Episode 335: If You’re Still Approving Samples Over WhatsApp, You’re at Risk

In today’s FittBite, we cover the overlooked weak point in most production pipelines: sample approval. You’ll see why feedback over WhatsApp fails, how to apply a clear versioning process, and how the 5F System helps you fix fit, function, and finish with precision. Tune in to learn how to review smarter and produce better. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation De...

10-26
08:26

FittBite 334: Inside the Mind of Your Customer/ What They Think When They See Your Product vs Reality

In today’s FittBite, we break down what customers really think when they first see your brand—from that first scroll on social media to the moment they try on your product. Learn how perception shapes value, and how to control the experience from first impression to repeat purchase. Tune in to learn how to influence what they feel before they decide. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/...

10-19
09:12

FittBite Episode 333: What to Ask a Manufacturer Before You Work With Them

In today’s FittBite, you’ll learn how to ask the right questions—about MOQs, timelines, sampling, quality control, and more. These 10 prompts are designed to help you earn trust, avoid surprises, and lead the conversation with clarity. Tune in to start asking smarter. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantly downloadable ...

10-12
06:33

FittBite Episode 332: Designing for Regret: How to Make Products That Customers Can’t Walk Away From

In today’s FittBite, we look at what makes a product impossible to ignore. We explore how exclusivity, storytelling, and timing can transform simple items into collectible experiences. Tune in to learn how to create demand through design, not discounts. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantly downloadable factory ready tech pack...

10-05
06:48

FittBite Episode 331: Why Customers Ghost You After Buying Once (And How To Fix It)

In today’s FittBite, I’m showing you how minor brand mistakes create major customer drop-off, and what you can do to close the gap between first impression and long term trust. Tune in to strengthen your brand’s post-sale experience. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantly downloadable factory ready tech pack templates: Fitt...

09-28
06:43

FittBite Episode 330: FDTV - The Hidden Psychology of Logos in Gym Clothes

In today’s FittBite, we explore how logos silently shape the perception of your brand. We cover sizing rules, placement logic, and color psychology to help you build recognition and trust through better design. Tune in to learn how to design with intent and strengthen your brand identity. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantl...

09-21
07:54

FittBite Episode 329: The Future of Activewear Isn’t Fabric — It’s Community (How Gyms, Events, and Lifestyle Ecosystems Build the Next Generation of Loyalty)

In today’s Fittbitte, I walk you through the playbook brands like Nike, Vuori, and YoungLA are using to win without relying on fabric innovation alone. You’ll learn how to build experiences that stick, reduce reliance on paid ads, and create a brand people want to be part of. Tune in to see how to build your own ecosystem. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Des...

09-19
08:04

FittBite Episode 328: The Silent Killer of Sportswear Brands: Cash Flow (What Nobody Tells You — and How to Protect Your Brand)

In today’s FittBite, I explain why even profitable brands run out of cash and how poor planning around production, deposits, and reorders creates invisible risk. We’ll cover the exact systems top brands use to manage their money and timing with precision. Tune in to learn how to protect your business from the mistakes that kill most startups. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/...

09-07
08:04

FittBite Episode 327: Why 95% of Sportswear Startups Fail Within a Year (Avoid This!)

In today’s Fittbite, I reveal why so many new sportswear brands don’t make it past year one. Lack of a clear USP, bad financial planning, overproduction, and no customer retention plan are just some of the silent killers I unpack. Alongside each, I highlight the practical steps that founders can take to avoid these pitfalls and build for long-term success. Tune in if you want to learn how to launch smarter and scale stronger. Book a 1 on 1 with our host, Shadi for personalized advice on h...

09-03
06:44

Fittbite Episode 326: Why You ALWAYS End Up Buying Black Leggings | Psychology of Activewear Explained

In today’s Fittbite, I explain why so many people end up buying black leggings even when they plan to try something different. We’ll discuss how black reduces decision fatigue, why it makes logos stand out more clearly, and how it becomes the foundation of repeat purchases. Beyond consumer psychology, I highlight the way major brands turn black into their most reliable product and use it to fund seasonal experiments. Tune in to discover how you can make black a powerful tool for y...

08-31
05:58

FittBite Episode 325: The Truth About $15 vs $150 Leggings

In today’s Fittbite, I compare $15, $50, and $150 leggings to show exactly how they differ in fabric, construction, and fit. From gusset shape to fabric weight and seam type, you’ll see what makes premium leggings feel different—and how to borrow those techniques to upgrade your own designs. Tune in to see what you're really paying for and how to apply it to your brand. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fi...

08-24
07:11

FittBite Episode 324: The SECRET Reason Lululemon Rarely Discounts (Genius Strategy)

In today’s Fittbite I explain why discounts feel like quick wins but create long-term damage. We’ll cover how they devalue your brand, train customers to wait, and kill profitability. I’ll also share alternatives like product bundling, content-driven launches, and exclusive access strategies that keep value high and margins intact. Tune in to learn how to future-proof your brand against discount cycles. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and gr...

08-20
07:17

FittBite Episode 323: How Vuori Took Over the Activewear Industry

In today's FittBite, I break down exactly how Vuori built its premium perception through proprietary fabrics, refined construction methods, and a brand experience that feels deliberate at every step. From fabric innovation to retail execution, each detail plays a role in why customers see Vuori as worth the price. Tune in to learn the principles you can apply to elevate your own brand. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: ...

08-17
08:51

FittBite Episode 322: I Read 1,000 1-Star Reviews—Then Built the Ultimate Legging

In today's FittBite, I’m sharing the 6 activewear mistakes that every designer should avoid. I’ll show you how to fix issues like leggings that don’t stay up, fabrics that fade after washing, and seams that cause discomfort. These fixes will make your products more durable, comfortable, and attractive to your customers. Tune in now to get the full breakdown and start improving your designs today. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashi...

08-13
07:12

FittBite Episode 321: I Found the Secret to Perfect-Fitting Activewear (6 Simple Fixes!)

In today's FittBite, we break down how small adjustments can fix big fit problems in activewear. Whether it's improving the rise of your leggings, adjusting sleeve angles for a better fit, or reinforcing waistbands for a smoother look, these 6 fixes will make your designs perform better and feel more premium. Tune in to learn the 6 essential fixes every designer should implement in their activewear collection. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and gro...

08-10
08:17

FittBite Episode 320: I Tested 100 Activewear Colors—Only THESE 3 Sell Like Crazy!

In today’s FittBite, we break down the psychology of color in activewear, why core tones like black and navy drive year-round sales, and how seasonal and specialty colors can boost short-term revenue. You’ll get a clear framework to structure your next collection more strategically. Tune in to see which 3 color types consistently outperform—and how to apply them to your brand. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https:/...

08-06
06:39

FittBite Episode 319: Gymshark Crashed Their Website on Purpose? (Onyx V2 Launch)

In today’s FittBite, I’m breaking down how Gymshark’s 2025 Onyx relaunch sold out in minutes, and what made it so effective. We’ll cover five smart tactics you can use right now to build demand, trigger FOMO, and elevate your next launch. Tune in to see how to apply these moves to your own brand. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our ...

07-27
03:51

FittBite Episode 318: Stop Guessing! Exactly How to Forecast Activewear Inventory Perfectly

In today's FittBite, I'm sharing the ultimate framework to perfectly forecast your activewear inventory. I'll walk you through practical strategies like lifecycle mapping, test-and-replenish methods, and a simple formula to determine optimal inventory levels. Learn exactly how brands like Gymshark and Lululemon manage inventory efficiently. Tune in and never lose money on excess inventory or disappointed customers again. Book a 1 on 1 with our host, Shadi for personalized advice...

07-23
06:10

FittBite Episode 317: I Lost Thousands in Returns—Here’s How I Fixed It (Step-by-Step)

In today's FittBite, you'll learn exactly how to significantly reduce activewear returns by addressing technical issues around sizing, product representation, fabric quality, construction errors, and shipping. I’m sharing actionable steps I've personally used to minimize returns, boost profits, and strengthen customer satisfaction. Tune in and stop losing money on unnecessary returns. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion bus...

07-20
06:55

FittBite Episode 316: I Revealed How Vuori's Leggings Fit So Perfectly (8 Secrets!)

In today's FittBite, I'm giving you the inside look at how Vuori gets their leggings fit just right—every single time. You'll discover clear solutions to common leggings issues including fabric transparency, poor stretch recovery, and waistband roll-down. Tune in now and learn to create leggings that consistently deliver comfort and performance. Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/servic...

07-16
08:57

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