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The Follow-up

Author: Brand New

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A bi-weekly podcast that goes in depth into projects recently reviewed on Brand New, featuring conversations with the designers — and sometimes their clients — uncovering the context, background, and design decisions behind the work.
84 Episodes
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Manischewitz

Manischewitz

2024-06-1145:31

With Lisa Smith, Global Executive Creative Director of Jones Knowles Ritchie; and Shani Seidman, Chief Marketing Officer of Kayco Kosher Food Brands. The original post for the project can be found at https://bit.ly/bnpodcast083
Eurostar

Eurostar

2024-05-1446:04

With David Moloney, Design Director at DesignStudio and Lucie Thevenon, in charge of Brand Strategy, Brand Development, and Purpose-led Transformation for Eurostar. The original post for the project can be found at https://bit.ly/bnpodcast082
With Jane Boynton, Senior Creative Director at Wolff Olins and Michael Crowley, Chief Marketing Officer at NYBG. The original post for the project can be found at https://bit.ly/bnpodcast081
H&H Bagels

H&H Bagels

2024-04-1648:13

With Danny Miller, Co-founder and Creative Director of High Tide; Matthew Smith, Senior Designer at High Tide; and Jesse Stein, Director of Marketing at H&H Bagels. The original post for the project can be found at https://bit.ly/bnpodcast080
Toledo Museum of Art

Toledo Museum of Art

2024-04-0245:34

With Meg Jannott, Head of Design at Scorpion Rose Studio; Paolo Catalla, Founder and Principal Creative of Semi:Formal; Gary Gonya, Director of Brand Strategy at Toledo Museum of Art; and Alyson Krajewski, Designer at Toledo Museum of Art. The original post for the project can be found at https://bit.ly/bnpodcast079
Crumbl

Crumbl

2024-03-1243:01

With Andy Baron, Executive Creative Director at Turner Duckworth, and Breehn Sasaki, Design Director at Turner Duckworth. The original post for the project can be found at https://bit.ly/bnpodcast078
Deezer

Deezer

2024-02-0644:39

With Joe Ling, Creative Director at Koto; and Maria Garrido, Chief Marketing Officer at Deezer. The original post for the project can be found at https://bit.ly/bnpodcast077
With Amy Hood and Jen Hood, Co-Founders and Principals of Hoodzpah; Rob Bredow, Senior Vice President of Creative Innovation for Lucasfilm and Chief Creative Officer of ILM; and Jenny Ely, Production Manager of the Office of the Chief Creative Officer of ILM. The original post for the project can be found at https://bit.ly/bnpodcast076
Expensify

Expensify

2024-01-0942:00

With Justin Colt, Co-founder and Chief Creative Officer of The Collected Works; Gabi Horowitz, Head of Marketing & Brand at Expensify; and Shawn Borton, Head of Design at Expensify. The original post for the project can be found at https://bit.ly/bnpodcast075
Slurpee

Slurpee

2023-12-1238:41

With Adam Walko, Creative Director at Safari Sundays and Marissa Eddings. Senior Director of Brand and Digital Marketing at 7-Eleven. The original post for the project can be found at https://bit.ly/bnpodcast074
Marshmallow

Marshmallow

2023-11-2839:38

With Jessica Bong-Woon, Design Director at Ragged Edge, and Francesca Bennett, Lead Brand Designer at Marshmallow. The original post for the project can be found at https://bit.ly/bnpodcast073
Norwich Castle

Norwich Castle

2023-06-2734:09

With Bobby Burrage, Creative Director at The Click; and Adam Ewels, Design Director at The Click. The original post for the project can be found at https://bit.ly/bnpodcast072
With Georgie Stout, Founding Partner and Executive Creative Director of 2x4; Becca Dunwoody, Senior Strategist at 2x4; and Elan Cole, Executive Vice President and Co-lead of the Creative and Content Team at New York City Tourism + Conventions. The original post for the project can be found at https://bit.ly/bnpodcast071
Nordstrom Rack

Nordstrom Rack

2023-05-2249:43

with—Lisa Smith, Jones Knowles Ritchie—and—Red Godfrey, Nordstrom—Original post with images at https://bit.ly/bnpodcast070
with—Stephen McDavid, Earthling Studio—and—Hugh Thomas, Top of the Mornin’ Coffee—Original post with images at https://bit.ly/bnpodcast069
Chicken and The Wolf

Chicken and The Wolf

2023-04-1851:40

with—Jordan and Jeremy Coon, Brethren Design Co.—and—Philip Phillips, Chicken and The Wolf—Original post with images at https://bit.ly/bnpodcast068
Wise

Wise

2023-04-0442:36

with—Luke Woodhouse, Ragged Edge—and—Cameron Worboys, Wise—Original post with images at https://bit.ly/bnpodcast067
Going

Going

2023-03-2137:30

with—Eric Ng, DesignStudio—Original post with images at https://bit.ly/bnpodcast066
NOT Wieden + Kennedy

NOT Wieden + Kennedy

2023-03-0741:04

with—Anika Ramani and Adam Rix, NOT Wieden + Kennedy—Original post with images at https://bit.ly/bnpodcast065
Bolt

Bolt

2023-02-2139:41

with—Arthur Foliard, Koto—and—Jason Rosenberg, Bolt—Original post with images at https://bit.ly/bnpodcast064
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